Marketing Communication Specialist

About Javvy Coffee Company

At Javvy, we’re building the future of coffee — guilt-free, wellness-driven, and made for modern life. We help people ditch the junk, skip the lines, and create indulgent café-style coffee at home — better for you, better for your day. Javvy is reimagining coffee through clean ingredients, functional nutrition, and convenience without compromise. We’ve grown from a cult-favorite DTC brand to a fast-scaling omnichannel business, expanding into major retail while building a passionate community of modern coffee lovers.

What You’ll Own:

SEO Strategy & Execution

• Implement and monitor SEO strategies to improve organic search rankings and increase qualified web traffic.
• Conduct comprehensive keyword research and analysis to identify opportunities for content optimization and growth.
• Collaborate with content creators and web developers to ensure on-page and technical SEO best practices are applied.
• Track, report, and analyze SEO performance metrics (organic traffic, keyword rankings, CTR, conversions, etc.).
• Conduct regular website audits to identify issues and recommend improvements in line with SEO trends and algorithms.
Stay current on SEO trends, algorithm updates, and industry best practices.

Public Relations (PR)

• Implement and monitor PR strategies to enhance brand reputation and awareness across digital and traditional media.
• Draft and distribute press releases, media pitches, and company announcements.
Build and maintain strong relationships with external partners

• Coordinate media coverage and respond to press inquiries as needed.
Track and report on PR campaign performance and media mentions.

Marketing Communications Support

• Assist in the development of content strategies aligned with SEO and PR goals.
• Collaborate with cross-functional teams to ensure consistent messaging across all channels.
• Support campaign launches, events, and brand initiatives.
Monitor competitor marketing and communication activities.

You’re a Fit If…

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 2+ years of experience in SEO, digital marketing, or public relations.
• Strong understanding of SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
• Excellent written and verbal communication skills.
• Experience with media relations and press release distribution.
• Analytical mindset with the ability to translate data into actionable insights.
• Highly organized and detail-oriented, with strong project management skills.
• Experience in both B2B and B2C environments.
• Familiarity with content management systems (e.g., WordPress).
• Knowledge of link-building and outreach strategies.
Understanding of social media’s role in PR and SEO integration.

Why This Role Rocks:

• Competitive Salary
• 100% Company-Paid Health, Dental, Vision & Life Insurance for employees
  (Family coverage available at employee cost)
• 401(k) Retirement Plan
• Parental Leave
• Free Access to Javvy Products
• Career Growth Opportunities
• Collaborative, Fast-Paced Start-Up Environment