Marketing Coordinator

Job Overview
We are seeking an energetic and detail-oriented Marketing Coordinator to join our dynamic marketing team. In this role, you will drive the execution of innovative marketing strategies across multiple channels, ensuring brand consistency and engaging target audiences effectively. Your enthusiasm for digital marketing, content creation, and data analysis will help elevate our brand presence and support our business growth initiatives. This paid position offers an exciting opportunity to develop your skills in a fast-paced environment while contributing to impactful marketing campaigns.

Duties

• Develop and implement multichannel marketing campaigns that incorporate SEO, social media marketing, email marketing, and digital advertising to maximize reach and engagement.
• Manage content creation for websites, blogs, social media platforms, and email newsletters, ensuring alignment with brand voice and marketing goals.
• Utilize marketing automation tools to nurture leads, track campaign performance, and optimize conversion rates through data-driven insights.
• Coordinate advertising sales efforts by creating compelling ad content for print advertising, Google AdWords campaigns, Facebook Advertising, and other digital platforms.
• Conduct research on industry trends, competitor activities, and target audience preferences to inform strategic planning.
• Analyze website traffic and campaign metrics using Google Analytics and other analytics tools to measure success and identify opportunities for improvement.
• Maintain proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for content design and editing; implement HTML coding when necessary for website updates using WordPress or similar platforms.
• Support product management teams by aligning marketing strategies with product launches and updates while managing budgets effectively to maximize ROI.

Experience

• Proven experience in digital marketing or a related field with a strong understanding of SEO, social media marketing, content marketing, and performance marketing strategies.
• Familiarity with multichannel marketing approaches including email campaigns, print advertising, and online advertising platforms such as Google AdWords and Facebook Advertising.
• Hands-on experience with marketing automation tools and analytics platforms like Google Analytics is highly desirable.
• Proficiency in Adobe Creative Suite for designing promotional materials; knowledge of HTML coding is a plus.
• Strong research skills combined with excellent copywriting abilities to craft compelling messages tailored to diverse audiences.
• Experience working within B2B (business-to-business) environments or e-commerce settings is advantageous.
• Ability to manage multiple projects simultaneously while adhering to deadlines; strong organizational skills are essential. Join us as a Marketing Coordinator if you’re passionate about crafting innovative campaigns that make an impact! Bring your creativity, analytical mindset, and enthusiasm for digital marketing to help us grow our brand presence across all channels!

Pay: $18.00 - $20.00 per hour

Benefits:

• Flexible schedule
• Happy hour

Work Location: In person