Marketing Coordinator - Social Media

$750 Hiring Bonus for new Team Members plus $50 in gas gift cards during our onboarding process.

Prairie Band Casino & Resort offers an attractive benefits package including medical (casino pays over 70% of premiums), Dental (casino pays 79% of premiums), and Vision. Prairie Band also pays 100% of short-term and long-term disability and life insurance of $15,000 for all Team Members.

There is a 50% employer match up to 6% on our 401(k), a profit-sharing bonus paid out multiple times a year when financial goals are met, double pay on holidays, 25¢ off per gallon of gas at our gas station, and a generous Paid Time Off policy where you can earn up to 18 days in your first year of employment!

Develops and coordinates company social media accounts. Responsible for developing brand messaging on social and digital platforms consistent with department strategy and goals. Provides analytics for all social engaged sites, including Prairie Band Casino & Resort’s and Firekeepers’ website, as directed. Responsible for all website and digital updates. Maintains daily interaction with all social mediums.

ESSENTIAL DUTIES AND RESPONSIBILITES:

• Responsible for maintaining brand voice on social media accounts while conversing with our customer base, moderating conversation and driving traffic to our website.

• Reviews and compares current social media applications for potential new marketing avenues for Prairie Band Casino & Resort in relationship to other brands and competitors
• Responsible for compiling monthly reports; using analytics and insights to drive posting strategy on social media accounts and website analysis
• Manage and interact with each social media account on a daily basis to keep customer communities engaged
• Communicates promotional plans, and other marketing initiatives regularly through social media accounts
• Develops messages specific to company business goals
• Build positive relationships with customers by engaging audiences with creative, timely messaging
• Develops digital assets for all social mediums, websites, and digital displays
• Lead efforts to capture new audiences, invite friends, create groups, create forums, edit and distribute new video, audio and photography footage of brand marketing activities for placement on blogs, social networking sites, search engines, and creation of pod-casts/vodcast’s etc.
• Monitor the organization’s social media image through all outlets

• Writes copy for the casino’s website and other various publications
• Assists with the creation and distribution of property media releases
• Adheres to regulatory, departmental, and company policies in an ethical manner and encourages others to do the same
• Performs as a back-up to the Marketing Coordinator-Advertising
• Other duties as assigned

KNOWLEDGE, SKILLS, AND EXPERIENCE:

Required

• Bachelor’s degree in marketing, graphics design, business or related degree
• Minimum 1 year experience in marketing and social media representing brands and running integrated marketing programs within social media communities
• Minimum 1 year experience with Google and Facebook ad placement
• Must be comfortable making on air and video appearance representing Prairie Band Casino & Resort
• Excellent interpersonal, organizational and computer skills; can create and edit documents in PowerPoint, Word and Excel
• Good communication (verbal and written) and organizational skills
• Ability to be present for work schedule including, nights, weekends, holidays and extended hours when required
• Professional appearance as outlined in the Prairie Band Casino & Resort Team Member Handbook
• A record of satisfactory performance and reliability in all prior and current employment

PHYSICAL, MENTAL, AND ENVIRONMENTAL DEMANDS:

• Physically mobile with reasonable accommodations
• Must be able to maneuver to all areas of the casino
• Exert force and/or lifts or carries objects weighing up to 40 pounds occasionally
• Must have a sense of urgency and keep up with fast paced business practices
• Operate in mentally and physically stressful situations while maintaining organization and meeting deadlines
• Must be able to respond to visual and aural cues
• Must be able to bend, stoop, reach, kneel and grip items when necessary
• Must be able to work in areas containing high noise levels and secondary smoke
• Must be able to respond calmly and make rational decisions when handling guest demands in a fast paced environment
Must be able to read, write, and understand English

Indian Preference Exercised

Prairie Band Casino & Resort reserves the right to make changes to the above job descriptions whenever necessary. As part of Prairie Band Casino & Resort’s hiring process, candidates will be required to go through a due diligence process to validate their application information and suitability, prior to an employment offer being extended. This process may include, but is not limited to: reviewing employment applications or resumes, performing pre-employment testing and background investigations, conducting interviews and reference checks, and checking licensing and certification.