Marketing - Digital Design Specialist

Kestra Holdings offers industry-leading wealth management platforms for independent wealth management professionals nationwide. Kestra is dedicated to empowering independent financial professionals—including traditional and hybrid RIAs—to grow their businesses and deliver exceptional client service. We combine advanced business management technology with personalized consulting to provide unmatched scale, efficiency, and support. Our advisor-focused culture is built on innovation and advocacy, enabling advisors to offer comprehensive securities and investment advisory solutions to their clients.

Lead with Purpose. Partner with Impact.
We are looking for a motivated and detail-oriented Digital Design & Web Content Specialist to help bring our brand stories to life across our digital platforms (e.g., websites, social channels). This entry-level to early-career role focuses on the design, coordination, and implementation of digital content. Working closely with the Creative Team, Communications Team, and other Marketing Strategists, this person will design and publish digital materials that support marketing initiatives while delivering a consistent, high-quality brand experience across Kestra Holdings’ business lines.

This individual will be responsible for designing a wide range of content that drives advisor engagement, supports lead generation, and advances Kestra Holdings’ position as a thought leader. They will play a key role in maintaining and enhancing our web presence—ensuring all content and visuals are on-brand, accurate, and visually engaging, in addition to serving as our main “content author” responsible for overseeing the publication of content in a uniform way across all digital properties. They will gain hands-on experience at the intersection of design, web content, and digital marketing, in collaboration with a team of creative professionals who value innovation, quality, and continuous learning.

The position offers a competitive compensation and benefits package, with a hybrid work schedule (4 days in-office, 1 day remote).

What you’ll Do:

• In this role, you’ll focus on designing and deploying digital content for all Kestra Holdings businesses. You’ll thrive in a fast-paced environment where multiple projects and client needs are managed simultaneously, and where attention to detail and clear communication are essential.
• Assist with site updates, page layouts, and content formatting within the web content management system (CMS).
• Design and implement web content across company sites and related digital platforms, ensuring accuracy, visual consistency, and brand alignment.
• Ensure that all content is properly formatted, tagged, and structured according to SEO best practices and technical requirements. This includes applying metadata, implementing schema markup for search engines, and verifying that accessibility standards are met.
• Work closely with developers, designers, and SEO specialists to maintain consistency, optimize user experience, and ensure content aligns with brand and technical guidelines.
• Conduct continual quality assurance checks for web content, including layout consistency, accessibility, and functionality.
• Create and format digital visuals such as web graphics, banners, infographics, and promotional imagery using Canva or Adobe Creative Suite.
• Collaborate with the Content Manager and Creative Team to translate written and conceptual content into visually compelling digital experiences.
• Help manage and maintain the digital content calendar, coordinating updates and supporting content rollouts.
• Track and summarize website performance metrics to support content optimization and user engagement efforts.
• Stay current on digital design trends, UX best practices, and accessibility standards to contribute to continuous improvement.
• Partner with internal stakeholders and client-facing teams to ensure deliverables meet business needs, compliance requirements, and brand standards.
• Manage multiple projects and priorities in a fast-paced environment while maintaining accuracy, consistency, and a polished approach.

What You Bring:

• Bachelor’s degree in Digital Media, Graphic Design, Marketing, Communications, or a related field preferred.
• Equivalent experience or a strong portfolio demonstrating digital design and web content skills will also be considered
• 0–3 years of experience in digital design, content management, or marketing communications (internship experience welcome).
• Familiarity with CMS platforms – strong preference for experience with Sitecore – and an understanding of digital publishing, responsive design, and user experience principles.
• Understanding of SEO principles, including keyword optimization, metadata, and schema.org markup.
• Knowledge of HTML/CSS basics for formatting and troubleshooting
• Familiarity with web accessibility standards (WCAG).
• Strong attention to detail for tagging, linking, and content structure.
• Ability to work with analytics tools (Google Analytics, Search Console) for performance insights.
• Proficiency in Canva or Adobe Creative Suite (Photoshop, Illustrator, InDesign) for design and layout creation.
• Clear, professional written and verbal communication skills.
• Strong sense of design, layout, and attention to detail.
• Strong communication and collaboration skills for cross-functional teamwork.
• Excellent organizational and project management skills, including ability to balance multiple projects in a fast-paced environment.

Internal Application Policy:
Internal applicants must be in good standing and have a minimum of 1 year of service with Kestra. Internal applicants must also have a minimum of 1 year service in current role unless approved by EVP.

Benefits to support you:

• Competitive pay and benefits with a large employer (over 1600 employees nationwide)
• 401(k), health insurance, and a competitive benefits package
• Work in a supportive, collaborative environment committed to professional excellence
• Help clients navigate meaningful financial decisions with confidence
• Opportunities for training, development, and long-term growth within the firm
• Tuition reimbursement for qualified expenses

Kestra Values:
Our Mission is Powering Financial Independence, enabling the growth and success of investing clients and the advisors who serve them. We do that by living our values: Serve, Make it Happen, and One team.
Explore Life at Kestra
Kestra Holdings Website: https://www.kestrafinancial.com/
Careers Portal: https://jobs.dayforcehcm.com/en-US/kestra/KESTRACAREERSITE
LinkedIn: https://www.linkedin.com/company/kestra-financial
Apply Today
Lead with purpose. Apply now and help shape the future of Kestra.
Disclosure By applying to a job at Kestra Financial, Inc., you are agreeing to the following statements:

• You acknowledge that if hired, Kestra Financial, Inc. may, obtain and use background information concerning your credit, character, general reputation, personal characteristics, work habits, performance and experience for evaluation for your potential employment.
• It is the policy of Kestra Financial to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, sex, sexual orientation, gender, identity or expression, age, disability, marital status, citizenship, national origin, genetic information, or any other characteristic protected by law. Kestra Financial prohibits any such discrimination or harassment.