Marketing Intern

Job Summary
We are seeking a motivated and detail-oriented Marketing Intern looking for an opportunity to help a new local business grow. The internship offers an excellent opportunity to gain hands-on experience in digital marketing strategies, content creation, and analytics, while earning school credits. The ideal candidate will have a passion for marketing, strong communication skills, and a desire to develop their skills in a fast-paced environment. As a Marketing Intern, you will support various marketing initiatives, contribute to campaign development, and learn about the latest tools and techniques used in the industry.

Duties

• Assist in developing and executing digital marketing campaigns across social media platforms such as Facebook, Instagram, and LinkedIn.
• Support content creation for blogs, social media posts, email newsletters, and website updates using content management systems like WordPress.
• Conduct keyword research and utilize SEO tools to optimize website content for search engines.
• Help manage and analyze performance marketing campaigns using Google Ads, Google Analytics, and other analytics tools.
• Contribute to conversion optimization efforts by analyzing user behavior and suggesting improvements.
• Assist with graphic design tasks using Adobe Photoshop, Adobe Creative Suite, and other graphic design tools.
• Support email marketing campaigns through platform management and performance tracking.
• Collaborate on SEM strategies including Google AdWords campaigns to increase online visibility.
• Participate in marketing automation initiatives to streamline campaign workflows.
• Monitor social media engagement and manage social media accounts with social media management tools.
• Support B2B marketing efforts by creating compelling content tailored for target audiences.
• Perform basic HTML, CSS, JavaScript, or SQL tasks as needed for website updates or data analysis.

Skills

• Familiarity with SEO tools, Google Analytics, Google Ads, Google AdWords, and SEM strategies.
• Experience with content creation, copywriting, and social media management.
• Proficiency in Adobe Photoshop, Adobe Creative Suite (Photoshop, Illustrator), and content management systems like WordPress.
• Knowledge of HTML, CSS, JavaScript, and SQL is a plus but not required.
• Strong understanding of digital marketing concepts including performance marketing, conversion optimization, email marketing, and marketing automation.
• Ability to analyze data using analytics tools to inform decision-making.
• Excellent written communication skills with an eye for detail in graphic design and content development.
• Ability to work collaboratively within a team environment while managing multiple projects efficiently. This paid internship is an excellent stepping stone for aspiring marketers eager to build their skills in digital marketing strategies while gaining real-world experience in a supportive environment.

SCHOOL CREDITS ONLY

Job Type: Part-time

Pay: From $1.00 per hour

Expected hours: 10 – 15 per week

Work Location: Hybrid remote in Cambridge, MA 02138