MARKETING MANAGER

Cheyenne Mountain Resort, Destination by Hyatt is seeking individuals with unmatched service. Hyatt colleagues work in an environment that demands exceptional performance yet reaps great rewards. Whether it's career opportunities, job enrichment or a supportive work environment, if you are ready for this challenge, then we are ready for you.

Our mission is to care for people so they can be their best!

Cheyenne Mountain Resort opened in 1985 and sits on 25 acres of land. The 4-Star Full Service property is nestled in the lush greens of Southern Colorado Springs and oversees impressive mountain views, along with exciting activities like golf, swimming, and tennis. These allow for the unique experience that you can only get at this resort.

Salary Range: $60,000-$73,600

Position Overview: This position will support Cheyenne Mountain Resort’s marketing efforts by developing digital marketing and e-Commerce programs, with the primary goal being increased conversions and revenue on Hyatt.com. Digital marketing efforts will include: search engine marketing (including PPC and SEO), mobile marketing, display advertising, email marketing, marketing via corporate channels, and assisting with strategic social media planning. This position will also oversee e-Commerce activity including the strategic management of the hotel’s website, apps and mini-sites where applicable.

The Marketing Manager works closely with the Director of Sales and Marketing to bring to life initiatives within the resort’s marketing plans. The plans include objectives, strategies, and tactics for each of the resort’s market segments (group, weddings, leisure) and outlets (restaurants). The ultimate goal is to heighten market presence, increase positive awareness, strengthen brand loyalty, present consistent brand imagery, increase market share, and most importantly, produce increased revenues and profitability.

Job Functions & Responsibilities:

• Collaborates closely with key departments in creating, orchestrating, and promoting all resort events and activities to enhance the guest experience
• Engages and manages outside contractors and third party activities for enhanced guest experiences

• Works with the Director of Sales and Marketing to develop and execute annual social media marketing plans, ensuring alignment with commercial targets and brand positioning
• Responsible for all brand, digital, and marketing activity across designated channels
• Works closely with Hyatt Field Marketing to deliver the resort’s marketing strategy
• Manages content creation for social media (paid and organic), ensuring all posts are on-brand, timely, and within budget
• Manages digital agency partnership to implement targeted campaigns that drive both brand awareness and commercial results
• Conducts ongoing market research to stay attuned to culinary trends, guest dining behaviors, and competitor activity in the local hotel, restaurant, and wider hospitality scene
• Builds strong local connections through influencer engagement and strategic partnerships
• Supports overall commercial goals of the Sales & Marketing department
• Tracks campaign performance and manage marketing budgets to optimize ROI
• Supports the Director of Sales and Marketing in creating the resort’s annual marketing plan
• Responds to guest reviews across all platforms
• Coordinates data for monthly owner reporting
• Assists with RFP process in identifying public relations and/or branding agency

• Oversees consistent brand image through collateral, signage, and all resort design