Marketing Manager

JOB DESCRIPTION:

The Marketing Manager will be responsible for leading the marketing team and developing strategic marketing initiatives to drive brand awareness, customer engagement, and business growth. This role requires a strong leader with hands-on experience in managing teams, crafting impactful marketing campaigns, and executing strategies tailored to the GCC market.

Key Responsibilities

• Leadership & Team Management
• Lead, mentor, and inspire a team of marketing professionals across different GCC markets.
• Define team objectives, set KPIs, and ensure alignment with overall business goals.
• Foster a collaborative, high-performance culture within the marketing team.
• Strategic Planning
• Develop and implement integrated marketing strategies for the GCC region to build brand presence and drive market share.
• Align marketing plans with sales and business objectives, ensuring consistent messaging across all channels.
• Monitor market trends, consumer behavior, and competitor activity to inform strategy.
• Campaign Development & Execution
• Oversee the planning and execution of 360° marketing campaigns, including digital, social media, events, PR, influencer marketing, and BTL activities.
• Work closely with internal teams and external agencies to ensure timely and high-quality execution.
• Digital & Performance Marketing
• Drive digital marketing strategies to enhance brand visibility and engagement across platforms.
• Analyze campaign performance data and optimize strategies to maximize ROI.
• Stakeholder Collaboration
• Collaborate with cross-functional teams including sales, operations, and retail to ensure cohesive execution of marketing plans.
• Build and maintain strong relationships with external partners, media agencies, and suppliers.
• Budget & Resource Management
• Manage marketing budgets across multiple campaigns and markets.
• Ensure efficient allocation of resources to deliver impactful campaigns within budget.

Qualifications & Experience

• Bachelor’s degree in Marketing, Business Administration, or related field (Master’s preferred).
• 7–10 years of marketing experience, including proven experience managing marketing teams within the GCC region.
• Strong knowledge of regional market dynamics, consumer behavior, and emerging trends.
• Demonstrated success in planning and executing marketing campaigns across multiple channels.
• Experience managing budgets and delivering ROI-focused marketing initiatives.
• Excellent leadership, communication, and organizational skills.
• Proficiency in digital marketing platforms, CRM tools, and marketing analytics.
• Fluency in English required; Arabic is a strong plus.

Job Type: Full-time

Pay: AED8,000.00 - AED13,000.00 per month