Marketing Manager

Job Summary
We are seeking an energetic and results-driven Marketing Manager to lead our marketing initiatives and elevate our brand presence across multiple channels. In this role, you will develop and execute comprehensive marketing strategies that drive growth, enhance customer engagement, and increase sales. Your expertise in digital marketing, content creation, and multichannel campaigns will be pivotal in positioning our brand for success. This is an exciting opportunity for a proactive professional passionate about innovative marketing solutions and data-driven decision-making.

Responsibilities

• Develop, implement, and oversee integrated marketing strategies across digital, print, social media, and advertising channels to maximize reach and engagement.
• Manage content marketing efforts including copywriting, blog posts, email campaigns, and social media content to attract and retain target audiences.
• Utilize SEO best practices to improve website visibility and organic search rankings using tools like Google Analytics and Google AdWords.
• Plan and execute social media marketing campaigns on platforms such as Facebook, Instagram, LinkedIn, and Twitter to boost brand awareness.
• Coordinate advertising sales efforts by creating compelling ad content for print advertising, digital ads, and product promotions.
• Leverage marketing automation tools to streamline campaigns, nurture leads, and measure performance metrics for continuous improvement.
• Conduct market research to identify trends, analyze competitors, and uncover new opportunities in B2B (business-to-business) and e-commerce sectors.
• Collaborate with product management teams to align marketing initiatives with product launches and updates.
• Manage budgets effectively to optimize ROI on all marketing activities while tracking campaign performance through analytics tools like Google Analytics.

Requirements

• Proven experience in digital marketing with a strong understanding of SEO, social media marketing, performance marketing, and multichannel strategies.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator), WordPress, HTML basics, and familiarity with marketing automation platforms.
• Demonstrated ability in content marketing, copywriting, email marketing campaigns, and analytics reporting.
• Experience with advertising sales strategies including Facebook Advertising and Google AdWords campaigns.
• Knowledge of e-commerce platforms and print advertising processes is highly desirable.
• Strong research skills combined with the ability to analyze data using tools like Google Analytics for actionable insights.
• Excellent communication skills with a knack for creative storytelling that resonates with diverse audiences.
• Ability to manage multiple projects simultaneously while maintaining attention to detail within budget constraints. Join us as a Marketing Manager if you're ready to energize brands through innovative strategies! Bring your expertise in digital marketing tools like SEO, social media platforms, Google Analytics, and Adobe Creative Suite to craft compelling campaigns that captivate audiences across all channels. Your passion for performance-driven marketing will help us reach new heights—let’s grow together!

Job Type: Full-time

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person