Marketing Manager

Experience

3-5 years of experience in marketing, business development, or market research

Key Responsibilities:

• Conduct in-depth competitor analysis (pricing, promotions, product launches, positioning)
• Monitor market trends and industry developments
• Collect and analyze customer feedback and market data
• Prepare competitive benchmarking reports
• Support product positioning and differentiation strategies
• Assist in campaign planning based on competitor insights
• Track competitor advertising across print, TV, radio, and digital platforms
• Collaborate with sales teams to gather field intelligence
• Identify new market opportunities and potential threats
• Provide strategic recommendations to management

Work Location: In person