Marketing Outreach & Events Coordinator

Outreach & Events Coordinator

Full Job Description

Job Overview

We are seeking a proactive and relationship-driven Outreach & Events Coordinator to lead customer engagement initiatives, strategic partnerships, and high-impact event execution. This role blends outreach, community building, and hands-on event logistics with strong digital storytelling to elevate brand visibility and deepen relationships with customers, schools, and industry partners.

The ideal candidate is highly organized, people-oriented, and digitally savvy — capable of building meaningful partnerships, coordinating seamless event experiences, and amplifying engagement through thoughtful, video-forward social content. This role plays a critical part in strengthening brand presence before, during, and after events while driving measurable engagement and revenue impact.

Key Responsibilities: Outreach & Partnerships

• Build and manage relationships with dental students, industry partners, and event organizers.
• Work with dental professionals to obtain and manage video testimonials and reviews
• Coordinate logistics for photo and video productions, both internally and externally
• Identify and evaluate outreach opportunities, including trade shows, conferences, vendor fairs, and community events based on audience relevance and ROI potential.
• Serve as the primary point of contact for external partners, ensuring clear communication, documentation management, and timely follow-through.
• Develop long-term partnership strategies to increase brand engagement and recurring collaboration opportunities.
• Track outreach touchpoints, engagement metrics, and partnership outcomes to inform future strategy.

Event Planning & Logistics

• Plan, coordinate, and execute events end-to-end, including registration, booth assignments, travel, shipping, staffing coordination, payments, signage, and post-event follow-up.
• Develop event timelines, budgets, and project plans to ensure efficient execution and cost management.
• Coordinate internal stakeholders (sales, marketing, leadership) to align event goals and expectations.
• Manage event-related requests and documentation, ensuring operational accuracy and compliance.
• Oversee raffle coordination, promotional materials, and on-site brand experience execution.

Customer Engagement & Social Media Management

• Lead multi-channel event promotion strategies with a strong emphasis on video and photo-driven content across social platforms.
• Capture and coordinate pre-event, on-site, and post-event content to maximize engagement and visibility.
• Create and manage social media posts, stories, short-form videos, and engagement campaigns tied to outreach initiatives.
• Ability to be on camera, both in photographs and videos, for marketing materials.
• Monitor engagement metrics and analyze performance to optimize future outreach and content strategy.

Sales & Operational Support

• Support sales teams by coordinating event participation, assisting with follow-ups, and ensuring timely lead routing and tracking.
• Monitor CRM pipelines to ensure leads generated from outreach efforts are actively worked on and properly documented.
• Maintain SOPs, templates, and workflows to improve event execution and cross-functional efficiency.
• Assist with onboarding and coordination for sales reps participating in events, including training resources and equipment management.
• Track demo inventory related to outreach activities and report discrepancies as needed.

Qualifications

• Proven experience in event coordination, outreach, partnerships, or community engagement roles.
• Strong understanding of social media marketing, digital content creation, and engagement strategy.
• Demonstrated ability to create compelling video and visual content for brand storytelling.
• Experience managing logistics, timelines, and budgets across multiple projects simultaneously.
• Strong copywriting and communication skills with the ability to engage professional audiences.
• Familiarity with CRM systems and performance reporting tools.
• Highly organized, detail-oriented, and capable of managing cross-functional collaboration independently.

Why Join Us

This role offers the opportunity to take ownership of customer engagement and partnership initiatives that directly impact brand growth and revenue. You’ll operate at the intersection of outreach, community building, and event execution — bringing strategy and organization together with creative, digital-first storytelling.

If you thrive in relationship-building environments, enjoy coordinating meaningful experiences, and want to play a visible role in strengthening customer connections, we encourage you to apply.

Pay: $19.00 - $23.00 per hour

Benefits:

• Dental insurance
• Paid time off
• Vision insurance

Work Location: In person