Marketing & Sales Manager

Key ResponsibilitiesMarketing Strategy & Execution

• Develop and execute comprehensive marketing strategies to enhance brand awareness and product adoption.
• Plan and manage digital marketing campaigns (email, social media, SEO, and PPC).
• Design marketing materials, website content, landing pages, and promotional campaigns for Way2Mail.
• Track and analyze marketing metrics to measure campaign effectiveness and ROI.
• Collaborate with the design and content teams to maintain brand consistency across all marketing channels.

Sales & Business Development

• Identify potential clients and develop sales pipelines for Way2Mail.
• Conduct product demonstrations and presentations for prospective clients.
• Negotiate and close deals, ensuring alignment with company goals and profitability.
• Build and maintain strong relationships with existing clients to encourage renewals and referrals.
• Understand customer requirements and provide feedback to the product and technical teams for improvements.

Market Research & Insights

• Conduct competitor analysis and identify market trends in the email marketing and SaaS ecosystem.
• Provide insights on customer behavior, pain points, and product positioning opportunities.
• Develop pricing and promotional strategies to stay competitive and maximize revenue.

Team Collaboration & Leadership

• Coordinate with internal departments (tech, support, operations) for seamless client onboarding and satisfaction.
• Train and mentor junior marketing or sales associates when required.
• Represent Way2Mail at industry events, expos, and webinars to strengthen brand presence.

Required Skills & Qualifications

• Bachelor’s or Master’s degree in Marketing, Business Administration, or related field.
• 3–7 years of experience in B2B marketing, B2C marketing, SaaS product sales, or digital marketing.
• Proven track record of meeting or exceeding sales targets.
• Excellent communication, negotiation, and presentation skills.
• Analytical mindset with the ability to interpret marketing and sales data.
• Creative thinker with a growth-driven and customer-centric approach.

Job Types: Full-time, Permanent, Fresher

Pay: From ₹30,000.00 per month

Ability to commute/relocate:

• Madhapur, Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Bachelor's (Preferred)

Work Location: In person