Marketing Specialist

Roles and Responsibilities

• Design and analyze social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
• Work with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages.
• Monitor and develop reports on competitor activity within social media spaces.
• Oversee all company social media account management along with the digital media teams.
• Conceive and develop efficient and intuitive marketing strategies.
• Conduct market research and analysis to evaluate trends, brand awareness, and competition ventures.
• Initiate and control surveys to assess customer requirements and dedication.
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.
• Audit and analyze social media presence, including digital advertising costs and returns.

Requisites for the Role

• Strong management and communication skills
• Experience in branding and marketing
• Proficient in MS Office and digital tools
• Knowledge of advertising, content, and PR
• Familiarity with social and email marketing tools

Education: Pharm D/ BBA/ Health Sciences Degree

Experience: Minimum 3 to 5 years of relevant experience.

Job Type: Full-time

Pay: From Rs50,000.00 per month

Work Location: In person