Marketing Specialist

Description:

Marketing Specialist

POSITION SUMMARY:

The marketing Specialist plans, executes, and analyzes marketing campaigns across digital and traditional channels to increase brand awareness.

Job Type: Full Time

Starting Pay: $78,000

Work Location: Livermore

RESPONSIBILITIES

• Develop and execute marketing campaigns across digital and traditional channels.
• Create engaging, empathetic content for social media, email, blogs, and website
• Manage and grow social media presence with a focus on community engagement
• Collaborate with leadership teams to ensure messaging is accurate and aligned with mental health best practices
• Analyze campaign performance and optimize strategies based on data insights
• Coordinate partnerships, events, and outreach efforts within the community
• Maintain brand voice that is compassionate, inclusive, and stigma-free
• Travel to various Glom locations and events as necessary

PHYSICAL REQUIREMENTS

• Ability to climb stairs multiple times a day and be able to lift and/or carry up to 25 pounds.
• Ability to sit, rise, kneel, squat, twist, pull bend multiple times a day.
• Ability to walk with items in hand, grasp and reach as needed.
• Ability to perform with repetitive maneuvers and manual dexterity.
• Ability to work in an office environment.

BENEFITS

• Meical, Dental, Vision
• Life Insurance
• 401K
• Employee Assistance Program (EAP)
• Vacation
• Holidays

GLOM is an equal opportunity employer and probits discrimination and harassment of any type without regard to race, color, religion, national origin, citizenship status, ancestry, age, sex, sexual orientation, marital status, physical or mental disability, genetics, protected veteran, military status or unfavorable discharge from military service, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Requirements:

QUALIFICATIONS

• Must be at least 21 years of age.
• Bachelor's degree in marketing, communications, or related field
• 2–4 years of marketing experience (healthcare or mental health experience preferred)
• Experience with digital marketing tools (Google Analytics, email platforms, social media)
• Experience marketing healthcare, wellness, or mental health services
• Knowledge of HIPAA and healthcare marketing compliance considerations
• Graphic design or multimedia content creation skills
• Familiarity with paid advertising (Google Ads, Meta Ads)
• Ability to work independently and be self-motivated in an often-ambiguous environment.
• Excellent interpersonal skills with the ability to effectively work with individuals and groups.
• MS Office Suite proficiency: Word, Excel, PowerPoint, Outlook.
• Excellent verbal and written communication skills.
• Excellent organizational skills and attention to detail.
• Authorized to work in the U.S.