Marketing Specialist, Accident & Health

Zurich is currently hiring a Marketing Specialist that will play a critical role on Zurich’s Accident and Health team in developing compelling marketing content and collaborating with sales to create high-impact marketing assets. This position requires strong writing skills, creative thinking, and the ability to translate complex products and services into clear, persuasive marketing communications across multiple channels.

Key Responsibilities:

• Develop original copy for various marketing materials including digital campaigns, website content, print collateral, sales enablement tools, email campaigns, social media, and blog posts
• Partner closely with the Design team to ensure copy and visuals work seamlessly together to create cohesive, on-brand marketing assets
• Craft messaging that effectively communicates product benefits and value propositions to target audiences
• Assist in conceptualizing and executing creative concepts for campaigns with the design team
• Edit and proofread content to ensure error-free, high-quality deliverables
• Maintain brand voice consistency across all marketing communications
• Support the development and implementation of marketing strategies and campaigns
• Collaborate with subject matter experts to translate technical information into accessible, compelling content
• Track, measure, and report on content performance metrics
• Manage multiple projects simultaneously while meeting deadlines

• Analyze and create marketing insights based on available data to help develop effective messaging strategies
• Maintain relationships with internal stakeholders to ensure effective content development and delivery

Basic Qualifications:

• Bachelors Degree and 3 or more years of experience in the Marketing area

Preferred Qualifications:

• Bachelor's Degree in Marketing, Communications, English, Journalism or related field
• 3+ years of experience in marketing with a focus on copywriting or content creation
• Proven ability to write clear, compelling copy for various marketing channels
• Portfolio demonstrating strong writing skills and creative approach
• Strong understanding of brand voice and messaging consistency
• Excellent organizational and project management skills
• Experience in insurance, financial services
• Experience with content management systems
• Knowledge of SEO best practices for content
• Familiarity with Adobe Creative Suite
• Experience managing approval processes with legal/compliance

We offer competitive pay and comprehensive benefits for employees and their families. [Learn more about Total Rewards here.]

Why Zurich?

At Zurich, we value your ideas and experience. We offer growth, inclusion, and a supportive environment—so you can help shape the future of insurance. Zurich North America is a leader in risk management, with over 150 years of expertise and coverage across 25+ industries, including 90% of the Fortune 500®.

Join us for a brighter future—for yourself and our customers.

Zurich in North America does not discriminate based on race, ethnicity, color, religion, national origin, sex, gender expression, gender identity, genetic information, age, disability, protected veteran status, marital status, sexual orientation, pregnancy or other characteristics protected by applicable law. Equal Opportunity Employer disability/vets.

Zurich complies with 18 U.S. Code § 1033.

Please note: Zurich does not accept unsolicited CVs from agencies. Preferred vendors should use our Recruiting Agency Portal.

Location(s): AM - Illinois Virtual Office, AM - Remote Work (US)
Remote Working: Yes
Schedule: Full Time
Employment Sponsorship Offered: No

Linkedin Recruiter Tag: #LI-AK1 #LI-ASSOCIATE #LI-REMOTE