Marketing Specialist/ Marketing Coordinator

We are looking for a Marketing Specialist / Marketing Coordinator to help oversee and organize all marketing initiatives for our gym and related businesses. This role is ideal for someone who recently graduated with a bachelor’s degree in marketing or a related field and is looking to grow their career in a dynamic and creative environment.

The Marketing Specialist will be responsible for planning and coordinating marketing activities, managing content calendars, working with external freelancers, and supporting brand growth across multiple platforms. This role focuses more on strategy, organization, and coordination.

Key Responsibilities:

Marketing Planning & Strategy

Develop and manage content calendars for multiple companies

Assist with marketing campaign planning and execution

Coordinate marketing initiatives across social media, website, podcast, and advertising

Content Coordination

Coordinate with local freelancers (photographers, videographers, editors, and content creators)

Schedule and organize content shoots at the gym

Ensure all content aligns with the overall marketing strategy and posting schedule

Social Media & Community Management

Manage and schedule social media posts

Monitor comments, messages, and community engagement

Help grow the brand’s online presence and fitness community

Podcast & Media Support

Assist with podcast planning, scheduling, and promotion

Coordinate guests and marketing for podcast content

Website & Digital Marketing

Assist with website updates and improvements

Support online advertising campaigns

Events & Promotions

Help organize gym events and promotions

Assist with planning and coordinating fitness expos and brand activations

Content Creation (Secondary Role)

While the role focuses on coordination, the candidate should have basic knowledge of photography, video, and editing in case content support is needed.

Qualifications:

Bachelor’s degree in Marketing, Communications, Business, or related field

Strong organizational and project management skills

Knowledge of social media platforms (Instagram, TikTok, YouTube, etc.)

Familiarity with content planning and marketing campaigns

Ability to work with freelancers and creative teams

Basic knowledge of photo/video editing tools is a plus

Interest or experience in the fitness or bodybuilding industry is highly preferred

Work Location: In person