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Marketing Strategist

Responsibilities and Duties:

Social Media Management

  • Create and curate engaging content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, etc.
  • Schedule and publish posts, ensuring consistent and timely updates.
  • Monitor social media channels, respond to comments, and engage with the online community.

Content Creation and Caption Writing

  • Craft compelling and creative captions for social media posts that resonate with the target audience.

Search Engine Optimization (SEO)

  • Conduct keyword research and optimize website content for improved search engine rankings.

Campaign Management

  • Monitor campaign performance, analyze results, and make adjustments to optimize outcomes.
  • Collaborate with the creative team to design campaign materials.

Paid Advertising:

  • Create and manage paid advertising campaigns on social media platforms, such as Facebook Ads, Instagram Ads, and Google Ads.
  • Allocate budgets effectively and optimize ad spend for maximum ROI.

Requirements:

  • Bachelor's degree in Marketing or a related field.
  • Proven experience in digital marketing, social media management, and content creation.
  • Knowledge of SEO best practices and tools.
  • Proficiency in running and optimizing paid advertising campaigns on social media platforms.
  • Familiarity with Google Analytics and Facebook Analytics.
  • Strong written and verbal communication skills.
  • Creative thinking and the ability to generate innovative marketing ideas.
  • Conduct market research to identify trends, competitors, and opportunities.

Pay: Up to Rs85,000.00 per month

Work Location: In person

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