(On-site) Social Media Content Creator - Storytelling Department

The Storytelling Department at West Virginia University is currently accepting applications for an on-site Social Media Content Creator.

About the Opportunity

The Social Media Content Creator is responsible for capturing and producing fast-paced, high-quality, social-first video content that reflects the energy, personality, and voice of West Virginia University. This role is built for someone who lives and breathes social media and who understands trends as they happen, can move quickly from idea to execution, and is comfortable creating content in real-time across campus. Success in this role means consistently delivering engaging, platform-native content at the speed social demands, while contributing fresh ideas that keep WVU relevant and competitive in the digital space.

Application Instructions

• A resume, cover letter, and portfolio (through link or attachment) are required. Please note that applications without these attachments will not be moved forward in the selection process.
• When completing an application, select “Additional Attachments” to attach a resume, CV, cover letter or other documents. Be sure to select the “Relevant” box next to the file name to include the attachment with your application for a specific position. If left unchecked on a required document, the hiring team will be unable to move your application forward for review.

We strongly believe in work-life balance and keeping time for things we love outside our work. WVU offers generous benefits, including:

• 37.5-hour work week
• 13 paid holidays (staff holiday calendar)
• 24 annual leave (vacation) days per year (employee leave)
• 18 sick days per year (for when you’re ill, for when you need time to care for sick family, for your own, or your family’s, regularly scheduled medical appointments. Who is family for the purpose of this leave? A lot of people in your life including immediate relatives and in-laws as well as others considered to be members of your household living under the same roof)
• WVU offers a range of health insurance and other benefits
• 401(a) retirement savings with 6% employee contribution match, eligibility to continue health insurance, and other retiree perks. Looking for more retirement benefits information? Check out retirement health insurance benefits, retirement income, and FAQ’s.
• Wellness programs

What You'll Do

• Capture and produce short-form video content and photography across campus, events, and day-to-day moments
• Edit and deliver content quickly—often same-day or next-day turnaround
• Identify and execute social media trends in a way that aligns with WVU’s brand voice
• Collaborate with the Assistant Director of Social Media to bring creative concepts to life
• Work closely with the Social Media Manager to ensure content is optimized and ready for publishing
• Proactively pitch ideas based on trends, campus culture, and opportunities
• Maintain a steady pipeline of content that supports both planned campaigns and real-time moments

• Bachelor’s degree
• A minimum of two (2) years of experience in content creation
• Any equivalent combination of related education and/or experience will be considered.

• All qualifications must be met by the time of employment.

Knowledge, Skills, and Abilities

• Strong video editing skills, particularly in Adobe Premiere Pro (or similar tools)
• Ability to shoot high-quality content on both camera equipment and iPhone
• Excellent ability to shoot high quality content on camera equipment such as Sony A7V etc.
• Deep familiarity with platforms like TikTok, Instagram Reels, and emerging trends
• A strong sense of pacing, storytelling, and what performs well on social
• Ability to work quickly without sacrificing quality
• Self-starter who can take direction and run with it without needing constant oversight
• Comfortable working in fast-paced, sometimes unpredictable environments (events, campus moments, etc.)
• Currently FAA Part 107 Remote Pilot Certified or ability to obtain certification upon hire

Valid Driver's License

West Virginia University is a place of purpose and community. We take pride in our profound impact on the state of West Virginia and are committed to the personal and professional growth of our employees.

From the groundbreaking R1 research at our flagship campus in Morgantown to the career-oriented programs at WVU Potomac State in Keyser, and the technology-intensive programs at WVU Tech in Beckley, the contributions of WVU employees resonate across the state, touching lives and shaping futures.

At WVU, you will discover a supportive community that champions work-life balance and fosters a collaborative atmosphere. Our core values — service, curiosity, respect, accountability and appreciation — unite us as Mountaineers.

Join us at West Virginia University, where your work will make a lasting impact. To learn more about WVU, visit wvu.edu.

West Virginia University is an Equal Opportunity Employer. We invite all qualified applicants regardless of race, color, religion, sex, national origin, age, disability, genetic information, or Veteran status.