Performance Digital Marketer – Dental Patient Acquisition (Google Ads, Meta Ads, SEO & WordPress)

Job Title: Performance Digital Marketer – Dental Patient Acquisition (Google Ads, Meta Ads, SEO & WordPress)

Location: Jumeirah Garden City, Dubai, UAE
Employment Type: Full-Time
Joining: Immediate

About the Clinic

We are a newly established, modern dental clinic in Jumeirah Garden City, Dubai, built on the principles of honest treatment, high-quality dentistry, and exceptional patient care. Our vision is to become one of the most trusted dental clinics in Dubai by attracting patients who value expert care, professionalism, and long-term dental health.

To achieve this, we are looking for a results-driven Digital Marketing Specialist who understands how to consistently generate 10–15 high-quality patient appointments daily through strategic digital marketing.

Role Overview

This role is focused on patient acquisition and revenue growth. The ideal candidate must know how to attract high-value patients who prioritize quality dental care over price and are actively seeking trusted dentists in Dubai.

Your primary responsibility will be to build and manage marketing systems that generate consistent daily appointment bookings through Google, Meta platforms, and organic channels.

Key Responsibilities

Patient Lead Generation

• Develop and manage marketing campaigns designed to generate 10–15 qualified patient inquiries per day.
• Target patients who value expert dentistry and premium care, not price shoppers.

Paid Advertising (Google & Meta)

• Plan, launch, and optimize Google Ads campaigns (Search, Local, and Retargeting) for dental services.
• Manage Facebook and Instagram advertising campaigns to generate appointment bookings.
• Continuously test creatives, audiences, and landing pages to improve lead quality and conversion rates.

Landing Pages & Conversion Optimization

• Create high-converting WordPress landing pages designed specifically for dental services.
• Optimize patient booking funnels to maximize appointment conversion rates.

Local SEO & Google Business Optimization

• Improve the clinic’s visibility in local search results for dental services in Dubai.
• Manage and optimize the clinic’s Google Business Profile to drive calls, directions, and appointments.

Content & Social Media

• Build trust and authority through educational dental content and social media engagement.
• Promote treatments such as cosmetic dentistry, implants, veneers, smile makeovers, and premium dental services.

Tracking & Performance Optimization

• Implement conversion tracking using Google Analytics, Tag Manager, and call tracking systems.
• Monitor cost per lead, cost per appointment, and campaign ROI.
• Deliver weekly and monthly reports on marketing performance and patient acquisition.

Compliance

• Ensure all marketing campaigns comply with DHA healthcare advertising regulations and UAE data privacy laws.

Required Experience

• 2–5 years experience in performance digital marketing.
• Proven track record in lead generation using Google Ads and Meta Ads.
• Experience generating qualified leads for clinics, healthcare providers, or local service businesses.
• Strong understanding of WordPress, landing page optimization, and local SEO.
• Ability to analyze data and optimize campaigns for maximum patient acquisition.

Preferred Experience

• Experience marketing dental clinics or medical practices in the UAE.
• Knowledge of high-value patient targeting strategies.
• Familiarity with AI tools for marketing automation and analytics.

Performance Expectations

• Generate consistent daily patient inquiries and appointment bookings.
• Improve campaign ROI and reduce cost per patient acquisition.
• Build a sustainable digital marketing system that continuously attracts high-quality patients.

Compensation

• Base Salary: Starting from AED 3,000 (negotiable based on experience)
• Performance Incentives: AED 1,000 – 3,000+ monthly based on patient lead targets
• Medical insurance and benefits as per UAE labor law

Application Requirements
Applicants must provide:

• Portfolio or case studies of previous digital marketing campaigns
• Examples of lead generation results
• Websites or landing pages they have managed

We are looking for someone who is data-driven, performance-focused, and capable of building a strong patient acquisition system for a growing dental clinic.

Job Type: Full-time

Pay: AED3,000.00 - AED6,000.00 per month

Work Location: In person