- Plan, manage, and optimize performance marketing campaigns across Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and other digital platforms.
- Drive customer acquisition, lead generation, and ROI-focused campaigns.
- Monitor daily campaign performance, track key metrics (CPC, CPA, ROAS, CTR, etc.), and generate actionable insights.
- Collaborate with creative and content teams to develop engaging ad creatives, copy, and landing pages.
- Conduct A/B testing on creatives, targeting, and bidding strategies to maximize performance.
- Work with analytics tools (Google Analytics, GA4, Data Studio, etc.) for reporting and campaign tracking.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Support in budget planning, allocation, and ensuring effective utilization of marketing spends.
- Collaborate with sales, product, and design teams to ensure marketing campaigns align with business goals.
Job Types: Full-time, Permanent
Pay: ₹500,000.00 - ₹700,000.00 per year
Benefits:
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person