Performance Marketing Executive- Lower Parel- Ad Agency

Job Description:

We are looking for a Performance Marketing Manager who specializes in managing Amazon Ads and quick commerce platforms like Blinkit and Zepto. while also having hands-on experience in Google and Facebook Ads. The ideal candidate should be able to plan, execute, and optimize ad campaigns to maximize ROI, drive sales, and improve customer acquisition. The role requires a strong analytical mindset to monitor performance metrics and make data-driven improvements.

Key Responsibilities:

• Amazon Ads Management – Create, manage, and optimize SP (Sponsored Products), SB (Sponsored Brands), and SD (Sponsored Display) campaigns.
• Conduct keyword research, bid optimization, and audience targeting to maximize visibility and conversions.
• Track and analyze performance metrics (ACOS, CTR, CPC, ROAS) to drive continuous improvements.
• Set up and manage promotions, deals, and A/B testing for ad creatives and landing pages.
• Use data insights to improve customer acquisition, retention, and profitability.
• Google & Facebook Ads – Plan, execute, and optimize Google Ads (Search, Display, Shopping) and Facebook Ads (Meta).
• Collaborate with sales, supply chain, and creative teams to align advertising strategies with overall business goals.
• Continuously explore new ad formats, bidding strategies, and marketing channels for better performance.

Requirements:

• Degree in Marketing, Business Administration, or a related field.
• Proven experience in handling Amazon Ads, with expertise in SP, SB, and SD campaigns.
• Familiarity with managing ads or promotions on quick commerce platforms like Blinkit and Zepto.
• Hands-on experience in Google and Facebook Ads with knowledge of campaign optimization.
• Strong analytical skills with experience in tools like Google Analytics, Amazon Advertising Console, and Meta Business Manager.
• Ability to interpret data and implement actionable strategies.
• Excellent communication and collaboration skills.

Please share your resume at charmi@pinkskyhr.com

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: In person