Performance Marketing Lead Affiliate Performance Marketing

We are looking for a performance-oriented Senior Media Buyer with deep expertise in either Search, Social, or Native advertising platforms or ideally, a mix of all to lead large-scale media buying campaigns across multiple verticals. The ideal candidate has managed high-volume affiliate funnels and monthly spends exceeding $3 $4 Million USD per month, with a strong focus on US and EU markets.

This role involves planning, executing, and optimizing paid media strategies driving lead generation and sales across Health, Finance, Insurance, Lifestyle, and SMB categories.

Key Responsibilities

1. Plan, buy, and manage media campaigns across Search (Google Ads, Bing), Social (Meta, TikTok ), and Native (Outbrain, Taboola, Revcontent) platforms.
2. Scale affiliate-driven funnels profitably by optimizing landing pages, creatives, and traffic sources.
3. Analyze campaign performance daily to maximize ROI, CTR, CPL, and conversion efficiency.
4. Develop and test audience segmentation, bidding strategies, and creative variations.
5. Collaborate with analytics, content, and funnel operations teams to improve conversion paths.
6. Build a global media buying team under him in long run
7. Stay ahead of market trends, competitor activity, and traffic network innovations.