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Performance Marketing Manager (Onsite, Lahore, PKR Salary)
Requirements:
02 PM - 11 PM
- 2+ years of experience in performance marketing or digital marketing, managing Google Ads, Meta Ads, and e-commerce campaigns.
- Proficiency in Google Analytics (GA4), Google Tag Manager, and Google Search Console.
- Strong understanding of SEO analytics and campaign tracking.
- Familiarity with conversion tracking, pixels, and funnel setup.
- Experience managing campaigns for both B2B and B2C audiences.
- Hands-on experience with e-commerce platforms, especially Shopify.
- Excellent written and verbal English communication skills for reporting and client presentations.
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Ability to analyze data, identify trends, and recommend improvements for campaign performance.
- Plan, execute, and continuously optimize Google Ads and Meta Ads campaigns to drive high-quality B2B and B2C lead generation.
- Manage and optimize e-commerce campaigns, including Shopify stores, ensuring alignment with performance goals and KPIs.
- Leverage SEO analytics and tracking tools, including Google Analytics (GA4), Google Search Console, and Google Tag Manager, to monitor website and campaign performance.
- Implement and maintain conversion tracking, pixels, and sales funnels to accurately measure campaign success.
- Analyze campaign performance metrics regularly and apply data-driven strategies to improve ROI and overall effectiveness.
- Prepare comprehensive performance reports and present actionable insights to international clients in clear and fluent English.
- Translate analytics into strategic recommendations and implement improvements to enhance campaign outcomes.
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Stay informed about the latest digital marketing trends, platform updates, and best practices to maintain a competitive edge.
02 PM - 11 PM
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