Public Affairs and Government Relations Manager

Duties and Responsibilities:

• Develop communications plan including strategy, goals, budget, and tactics
• Develop media relations strategy, seeking high-level placements in print, broadcast, and online media
• Develop and maintain the company's image and identity, which includes the use of logos and signage
• Coordinate all public relations activities
• Direct social media team to engage audiences across traditional and new media
• Leverage existing media relationships and cultivate new contacts within business and industry media
• Manage media inquiries and interview requests
• Create content for press releases, by line articles and keynote presentations
• Monitor, analyse and communicate PR results on a quarterly basis
• Evaluate opportunities for partnerships, sponsorships, and advertising on an on-going basis.
• Build relationships with thought leaders to grow industry awareness
• Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
• Maximize brand presence on various channels (e.g., web, TV, and social media)
• Cultivate and maintain relationships with media and influential professionals
• Set objectives for the PR team and monitor team members’ performance
• Manage special events, such as sponsorship of races, parties introducing new products, or other activities the firm supports, to gain public attention through the media without advertising directly.
• Arrange interviews and press releases to promote our company and its products/services
• Ensure brand consistency in all advertising efforts
• Organize PR events to increase awareness of our company
• Assign tasks and projects to the PR team
• Track and influence media coverage
• Report on PR campaigns’ results
• Manage sensitive issues to maintain company’s good reputation
• Assist in implementing the government relations strategy approved by senior management, in alignment with the company's overall objectives.
• Contribute to building effective and sustainable relationships with government entities, regulatory authorities, and relevant legislative institutions.
• Monitor updates in laws and government regulations that may impact the company's operations and prepare analytical reports accordingly.
• Prepare and organize all required files and documentation to obtain licenses and official approvals for the company's projects.
• Represent the company, when required, in official meetings or field visits with government authorities.
• Support corporate communication and community engagement initiatives that strengthen the company's relationship with official bodies.
• Draft official correspondence and periodic reports addressed to government entities or for internal use within the Government Relations Department.
• Supervise and continuously update the government relations database to ensure accuracy and reliability.

Requirements:

Qualifications and Certificates :

• BA/MA degree in Marketing, Advertising, Communications, or a related discipline

Experience and Knowledge:

• 10:12 years of experience in the same roles
• Proven working experience in public relations required
• Proven working experience in Government relations required
• Proven track record designing and executing successful public relations campaigns at both a local and national level
• Strong relationships with both local and national business and industry media outlets
• Solid experience with social media including blogs, Facebook, Twitter, etc.
• Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
• Event planning experience
• Solid understanding of Egyptian laws and regulations related to investment, maritime transport, and international trade.
• Proven experience in direct coordination with ministries and government authorities such as the Ministry of Transport, the Suez Canal Economic Zone, and the Customs Authority.
• Strong communication skills with high accuracy in preparing official reports and correspondence.
Ability to represent the company in a professional manner reflects its corporate values.

Skills and Abilities:

• Excellent English\Arabic language skills

Extremely proficient with Microsoft Office Suite and desktop publishing software.

Excellent organizational skills and attention to detail.

• Exceptional writing, editing, and proofreading skills
• Excellent Management skills
• Exceptional Communication, diplomatic communication and interpersonal skills.
• Exceptional Customer service skills
• Exceptional Marketing skills
• Strong organization and project management
• Strong Strategic thinking and planning