Sales and Leasing Lead

Job Title: Sales & Leasing Lead

A. Project Description:

• We are serving in capacity of Program Management Office (PMO) consultant for one of our PIF clients
• The program is a major urban refurbishment in Riyadh, featured by a densely populated and highly built-up area.
• The program is primarily a “brownfield” development and includes a significant number of heritage structures having historic value
• Our PMO team is collocated with our client and functioning under a unified team framework
• We are under a multi-year agreement with extension possibility

B. Academic Qualifications

• Bachelor’s Degree in Business Administration, Real Estate Management, Finance, Economics, or a closely related field (mandatory).

• Postgraduate degree or professional certification in Real Estate / Asset Management / Finance is preferred.

• Position restricted to Saudi nationals.

C. Years’ Experience

• Minimum 15+ years hands-on experience in real estate sales, leasing, or asset management.

• Significant experience with mixed-use, retail, commercial and/or residential portfolios, preferably within KSA.

• Experience in a developer, asset owner, or consultancy / PMO environment on large-scale urban or regeneration projects.

D. Key Knowledge Factors

• Strong understanding of KSA real estate market dynamics, especially in Riyadh municipal area (e.g., commercial and residential sales, rents, yields, tenant expectations, absorption trends).

• Knowledge of leasing structures, rent models, incentive schemes, and sales / lease contract terms used in KSA.

• Familiarity with relevant Saudi regulations and guidelines related to real estate, tenancy and commercial activities.

• Proven experience in tenant mix planning, sales/leasing strategies, and commercial activation of urban destinations.

• Familiarity with real estate brokerage requirements in Saudi Arabia.

• Excellent negotiation, relationship management, communication and presentation skills.

• Strong analytical skills, including comfort with financial models, revenue forecasts, and performance KPIs.

E. Team Management Responsibilities, if required

• Serve as advisory and subject matter expert on matters related to real estate brokerage, land use, and for asset development options and outcomes.

• Lead and mentor a team of sales and leasing coordinators / analysts.

• Manage relationships with external brokers, valuers and marketing agencies, and government authorities as required.

• Coordinate with PMO workstreams (design, development, operations, finance, legal) to align sales and leasing activities with programme objectives.

F. Key Responsibilities and Tasks

• Develop and refine sales and leasing strategies for assets within the programme (residential, retail, commercial and mixed-use), aligned with the client’s commercial objectives.

• Define target tenant and buyer profiles, tenant mix strategies and lease-up / sales phasing plans for key precincts.

• Support the preparation of pricing strategies, rent levels, sales rates and incentive schemes, in coordination with finance and market research teams.

• Lead or support negotiations with key tenants and anchor occupants (where requested by the client), and provide inputs to Heads of Terms and lease / sales agreements.

• Coordinate with design, urban planning and operations teams to ensure that layouts, specifications and public realm features support marketability and leasing objectives.

• Oversee and monitor the performance of external sales / leasing brokers, setting monthly and quarterly KPIs and reviewing pipeline, conversion rates and market feedback.

• Prepare and present sales and leasing reports, dashboards and recommendations to PMO leadership and client stakeholders.

G. Key Deliverables

• Sales and leasing strategy documents and implementation plans for designated assets / districts.

• Tenant mix and phasing plans, including anchor tenant and key category strategies.

• Inputs to pricing models, revenue forecasts and commercial business cases.

• Periodic sales and leasing performance reports and KPI dashboards.

• Broker performance assessments and recommendations.

• Market intelligence briefs and benchmarking reports related to comparable developments in Riyadh / KSA.

• Inputs to reports, studies, and analyses pertinent to real estate development options, CAPEX and OPEX expectations, and for compliance with regulatory requirements.