Sales Development Representative (SDR)

Job Title: Sales Development Representative (SDR)

About Us

We help businesses achieve digital transformation through cutting-edge solutions, including custom web/mobile development, AI integration, and cloud services."

The Role

We are seeking a highly motivated and detail-oriented Business Development Representative (BDR) to be the engine of our new client acquisition efforts. This role is crucial for our growth, blending proactive lead generation, in-depth market research, and smooth client transition into our project pipeline.

Key Responsibilities

1. Lead Generation & Outreach (Drive Leads)

Proactively identify, prospect, and qualify new potential clients for custom software development services through cold calling, email campaigns, social media, and professional networking.

Develop and execute strategic outreach campaigns targeting key decision-makers and relevant industries.

Generate qualified leads and schedule introductory meetings or demonstrations for the senior sales team.

Maintain accurate and up-to-date records of all prospecting activities in the CRM system.

2. Market and Client Research

Conduct in-depth research on target markets, industry trends, and competitor activities to identify new business opportunities.

Perform detailed research on potential client needs, existing technology stacks, and key challenges to personalize outreach and inform sales strategy.

Identify high-value client segments and ideal customer profiles (ICPs) for our specific service offerings.

3. Client Onboarding & Transition

Act as the primary point of contact for qualified leads, guiding them through the initial stages of the sales process.

Conduct initial discovery calls to understand client requirements and align them with our service capabilities.

Facilitate a smooth handover of the client and project brief to the technical/project management team post-sale.

Assist in the preparation of initial proposals, presentations, and supporting documentation.

Qualifications

Experience: 4 years of experience in Business Development or an MBA.

Sales Development, or Lead Generation, preferably within a B2B environment (software, IT services, or SaaS preferred).

Skills: Excellent verbal and written communication, presentation, and interpersonal skills.

Aptitude: Strong research and analytical skills with the ability to synthesize complex information.

Technology: Proficiency with CRM software (e.g., HubSpot, Salesforce), LinkedIn Sales Navigator, and various prospecting tools.

Education: Bachelor’s degree in Business Administration, Marketing, or a related field (or equivalent professional experience).

Job Type: Full-time

Work Location: In person