We are seeking a dynamic and results-driven Sales and Marketing Manager to lead our marketing initiatives and drive sales growth. This role requires a strategic thinker with a strong background in digital marketing, content creation, and multichannel marketing strategies. The ideal candidate will possess a blend of creativity and analytical skills, enabling them to develop effective marketing campaigns that resonate with our target audience.
Responsibilities :
- Develop and implement comprehensive marketing strategies that align with business objectives.
- Manage and optimize digital marketing campaigns across various platforms including SEO, social media, email marketing, and PPC advertising.
- Utilize Google Analytics to track campaign performance and make data-driven decisions for continuous improvement.
- Oversee content marketing efforts, ensuring high-quality copywriting that engages customers and enhances brand visibility.
- Collaborate with the sales team to create effective advertising sales strategies that drive revenue growth. You will also be responsible for conducting thorough marketing research on competitors' products and services.
- Manage budgets for marketing campaigns while ensuring optimal allocation of resources.
- Conduct market research to identify trends, customer needs, and competitive landscape to inform strategy.
- Utilize Adobe Creative Suite to create visually appealing marketing materials for both digital and print advertising.
- Implement marketing automation tools to streamline processes and improve efficiency.
- Monitor performance metrics across all channels to assess effectiveness and adjust tactics as necessary.
- Ensuring the company meets the sales targets.
- Writing monthly reports on the performance of the campaigns.
Qualifications / Requirements :
- Bachelor’s degree in Marketing, Advertising, Sales, or a related field.
- Proven experience in sales and marketing management with a focus on digital channels.
- Experience with Facebook Advertising, Google AdWords, and performance marketing techniques.
- Excellent research skills to stay ahead of industry trends and consumer behavior.
- Strong copywriting skills with the ability to craft compelling narratives that drive engagement.
- Ability to work independently as well as in a team environment.
- Maintaining a healthy relationship with the clients.
- Strong organizational skills with experience in budgeting for marketing initiatives. This role offers an exciting opportunity for a motivated individual looking to make a significant impact within our organization. If you are passionate about driving sales through innovative marketing strategies, we encourage you to apply.
Job Type: Full-time
Pay: From ₹18,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Provident Fund
Work Location: Remote