Salesforce Business Architect

Salesforce Business Architect

At Horizontal Digital, we hold ourselves to one key belief: You’re only as good as your worst customer experience. This mantra is what drives our digital consultancy to think beyond the easy answers and instead create websites, apps, portals and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic ways. And we make this lofty standard a reality by fusing strategy, data, design and technology together to arrive at solutions that set the bar higher for everyone.

We use these values to fuel superior results:

Lock arms
We forge relationships that make our impact 1,000x stronger. This means working across departments and engaging both our clients and our communities to deliver the greatest good.

Show hustle
We’re not ones to sit on our hands and wait. Instead, we anticipate opportunities, collectively roll up our sleeves and find ways to execute the exceptional.

Embrace change
From new technologies to workplace philosophies, we welcome the unexpected and constantly anticipate what’s next.

Elevate empathy
We listen before we take action. This means understanding a variety of perspectives and holding ourselves to a higher standard of accountability.

Never settle
We motivate each other to push past the easy answers and collectively arrive at bigger, more inspiring ideas.

But enough about us. Let’s talk about you.

As a Salesforce Business Architect, you will operate at the intersection of business consulting, process architecture, and Salesforce solution design. You will lead clients from abstract business vision to structured, implementable requirements, ensuring alignment between business objectives and Salesforce capabilities.

You will play a critical role in shaping enterprise-wide process transformations, defining business architectures, and enabling scalable Salesforce programs across multiple clouds.

This role requires client-facing consulting professional who combines deep industry understanding, strong process modelling skills (BPMN), and hands-on Salesforce functional expertise to drive measurable business outcomes.

What you’ll do:

Business Architecture & Requirements Engineering

• Lead structured discovery and stakeholder workshops to define business objectives, pain points, and transformation opportunities.
• Translate business intent into capability models, BPMN process architectures, epics, and user stories.
• Define future-state operating models and end-to-end process designs aligned to Salesforce best practices.
• Own requirements lifecycle management from ideation to backlog refinement, prioritization, and acceptance criteria.
• Ensure end-to-end traceability from business outcomes to solution design and delivery.

Salesforce Functional Solutioning

• Advise on optimal use of Salesforce OOTB capabilities vs. customization, ensuring scalable and maintainable solutions.
• Partner with Technical Architects and delivery teams to translate requirements into robust, multi-cloud solutions.
• Drive functional solution design across core Salesforce clouds (Sales, Service, Experience, Data/Revenue/Commerce as applicable).
• Enforce platform best practices, design guardrails, and industry standards.
• Oversee functional validation, UAT strategy, and business acceptance to ensure alignment with intended outcomes.

Strategic Consulting & Roadmap Delivery

• Develop capability roadmaps, transformation blueprints, and prioritization frameworks aligned to client strategy.
• Advise on CRM maturity, process optimization, and customer experience transformation.
• Define business cases and value realization frameworks with clear linkage to KPIs and outcomes.
• Support target operating model (TOM) definition and governance structures for scalable adoption.

Account Growth & Pre-Sales Support

• Act as a trusted advisor to business stakeholders, driving value-led conversations and continuous improvement.
• Support pre-sales, solution shaping, and proposal development with strong functional context.
• Contribute to solution narratives and executive storytelling aligned to business outcomes.
• Identify expansion opportunities, cross-cloud use cases, and process-led transformation initiatives.

Team & Practice Enablement

• Mentor Business Analysts and Functional Consultants on business architecture, process modelling, and stakeholder engagement.
• Contribute to practice assets, accelerators, and delivery frameworks.
• Drive adoption of structured methodologies (BPMN, capability modelling, backlog governance).
• Support internal enablement on industry trends, Salesforce innovations, and functional patterns.

Who you are:

• A consulting-led Business Architect with strong domain understanding and executive presence.
• Comfortable engaging C-level stakeholders, translating strategy into executable solutions.
• Able to operate across strategy, functional design, and delivery governance.
• Structured, outcome-oriented, and skilled at simplifying complex business problems.
• Proactive and entrepreneurial, with a focus on long-term client value and growth.

What you bring:

• 8+ years of experience as a Business Architect, Functional Lead, or Senior Consultant in Salesforce or digital transformation programs.
• Strong client-facing experience, leading workshops, stakeholder alignment, and requirements definition.
• Expertise in business process modelling (BPMN) and requirements engineering.
• Solid understanding of Salesforce platform capabilities and design trade-offs (configuration vs. customization).
• Experience across core Salesforce clouds (Sales, Service, Experience; exposure to Commerce/Revenue/Data Cloud is a plus).
• Proven delivery of functional artifacts (process maps, capability models, user stories, solution blueprints).
• Candidates with one or more of Salesforce consultant certificates (Sales, Service, Experience, Commerce, Revenue etc) are preferred.

Our UAE Benefits include:

• 22 working days holiday
• Comprehensive medical insurance plan for employee and spouse and children
• Visa for employee and spouse and children
• Flexible office times and working from home twice per week
• Remote working from a place of your choice for 2 weeks a year
• Free snacks and drinks in the office

Application Tips

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The above description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.