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avp digital social media

Frootree Fruit Boutique

Job SummaryThe Digital Marketing Manager is responsible for planning, executing, and optimizing online marketing strategies to increase brand awareness, drive traffic, generate leads, and boost sales across digital channels. This role oversees digital campaigns, content, performance analytics, and online presence.Key ResponsibilitiesStrategy &amp; Planning<ul><li>Develop and implement comprehensive digital marketing strategies aligned with business goals</li><li>Plan monthly and annual digital marketing calendars and budgets</li><li>Identify target audiences and optimize campaigns accordingly</li></ul>Digital Channels Management<ul><li>Manage social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.)</li><li>Oversee paid advertising campaigns (Google Ads, Meta Ads, social ads)</li><li>Manage website content, landing pages, and conversion optimization</li><li>Coordinate email marketing and WhatsApp marketing campaigns</li></ul>Content &amp; Branding<ul><li>Work with designers and content creators to produce engaging content</li><li>Ensure brand consistency across all digital platforms</li><li>Plan promotions, seasonal campaigns, and product launches</li></ul>Performance &amp; Analytics<ul><li>Track, analyze, and report digital campaign performance using analytics tools</li><li>Monitor KPIs such as traffic, conversion rates, ROI, and engagement</li><li>Optimize campaigns based on data and performance insights</li></ul>SEO &amp; Online Visibility<ul><li>Improve website SEO and search rankings</li><li>Manage online listings, Google Business Profile, and reviews</li><li>Stay updated with digital marketing trends and algorithm changes</li></ul>Team &amp; Coordination<ul><li>Coordinate with sales, operations, and customer service teams</li><li>Manage external agencies, freelancers, and influencers when required</li></ul>Requirements &amp; Skills<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field</li><li>3+ years of experience in digital marketing</li><li>Strong knowledge of SEO, SEM, social media marketing, and paid ads</li><li>Experience with analytics tools (Google Analytics, Meta Business Suite, etc.)</li><li>Excellent communication and leadership skills</li><li>Creative thinking with strong analytical ability</li></ul>Preferred (Optional)<ul><li>Experience in retail, e-commerce, or FMCG</li><li>Knowledge of CRM tools and marketing automation</li><li>Experience in UAE/GCC digital markets</li></ul>Key Performance Indicators (KPIs)<ul><li>Website traffic growth</li><li>Lead generation and sales conversions</li><li>ROI on digital ad spend</li><li>Social media engagement and follower growth</li><li>Online brand visibility</li></ul>Job Types: Full-time, PermanentJob Type: Full-timePay: AED2,000.00 - AED3,000.00 per month

Digital Marketing Specialist

CHENOTH EMPLOYEMENT LLC

Key Responsibilities &amp; Requirements : Digital Marketing SpecialistWebsite &amp; Digital Platforms<ul><li>Design, develop, rebuild, and maintain the company websites, with the ability to quickly build and deploy new websites when required</li><li>Support web application development, UI/UX enhancements, and website performance optimization.</li></ul>Brand &amp; Social Strategy<ul><li>Own and manage the integrated Brand Marketing and Social Media strategy, ensuring alignment across campaigns, always-on content, partnerships, and cultural moments</li><li>Translate brand positioning into clear, compelling creative, digital, and social narratives</li><li>Shift brand storytelling from awareness-focused to consideration, engagement, and emotional connection, particularly within the UAE market</li></ul>Campaign &amp; Cultural Leadership<ul><li>Lead end-to-end 360? brand campaigns, including seasonal campaigns, Tier-1 launches, gifting moments, and customer engagement initiatives</li><li>Ensure campaigns are equity-building, social-first, and insight-driven, without unnecessary trend-chasing</li><li>Oversee industry partnerships, collaborations, and brand activations, ensuring strong storytelling and cultural relevance</li><li>Drive bold, innovative, and on-brand campaigns that are both globally relevant and locally led</li></ul>Social Media Oversight<ul><li>Manage and oversee organic social media strategy across platforms including LinkedIn, Instagram, TikTok, Threads, YouTube, and Twitter (X)</li><li>Establish strong social processes, including content planning, calendars, approvals, publishing, reporting, and optimisation</li><li>Guide platform-specific storytelling while protecting overall brand equity</li><li>Work closely with performance and paid media teams to ensure organic content supports broader marketing and lead-generation objectives.</li></ul>Performance, Measurement &amp; Stakeholder Management (FM-Focused &ndash; UAE). <ul><li>Define, track, and report digital marketing KPIs aligned with FM business goals, including brand visibility, engagement, lead generation, website traffic, conversion rates, and enquiry-to-contract ratios</li><li>Monitor performance of campaigns supporting AMCs, one-off projects, tenders, and corporate proposals</li><li>Use data, analytics, and insights to optimise campaigns, improve ROI, and support decision-making without compromising brand credibility or professionalism</li><li>Prepare weekly, monthly and quarterly performance reports for management, highlighting ROI, leads generated, campaign impact, and recommendations</li><li>Build strong working relationships with Business Development, Operations, PR, and Management teams to ensure marketing initiatives support revenue growth.</li><li>Coordinate with Business Development, Operations and FM teams to showcase completed projects, case studies, site works, and client success stories</li><li>Present clear insights, dashboards, and strategic recommendations to the management.</li></ul>Marketing, Technology &amp; Tools . (FM Industry &ndash; UAE)<ul><li>Strong working knowledge of SEO, SEM, and SMM, with emphasis on B2B, service-based, and local search marketing</li><li>Hands-on experience with digital marketing tools, analytics platforms, automation tools, and reporting dashboards</li><li>Proficiency in Adobe Design Tools (Photoshop, Illustrator) and video editing tools for creatives, reels, project showcases, and campaign assets</li><li>Strong understanding of content marketing, digital media, lead generation, and market planning, aligned with Facility Management services</li><li>Good knowledge of AI-based marketing solutions and emerging digital tools for optimisation, automation, and reporting</li><li>Experience managing Google Business Profile, Maps, and local listings to improve visibility across UAE emirates</li><li>Ability to support tenders, proposals, corporate profiles, presentations, and sales materials with marketing content</li></ul>Additional Advantages: <ul><li>Multilingual capability including basic Arabic.</li><li>Facilities Management (FM) industry background</li><li>Basic AutoCAD knowledge.</li></ul>Google certifications (Google Ads, Google Analytics, Digital Marketing) will be an added advantage.Candidate Should be available for Immediate JoinFreshers with good knowledge and freelancing experience are also welcome to apply!Job Type: Full-timePay: AED3,000.00 - AED5,000.00 per month

Digital Marketing Specialist - Fresher / Experienced

PROPERTY SHOP INVESTMENT LLC - HQ

The Marketing Brand Specialist will support the execution and management of brand activities across multiple brands. The role focuses on creative storytelling, content development, digital brand execution, and supporting vendor coordination, working closely with internal teams and external partners to ensure consistent, high-quality brand communication.Key Responsibilities<ul><li>Support brand management activities across multiple brands, ensuring alignment with brand guidelines and strategic direction.</li><li>Contribute to brand storytelling and develop storyboards for campaigns, videos, and digital content.</li><li>Write creative and engaging content for social media, digital campaigns, websites, and marketing materials.</li><li>Assist in planning and managing social media platforms, including content calendars, publishing, and community engagement.</li><li>Support SEM activities, including ad copywriting, keyword research, and campaign optimization in coordination with performance teams.</li><li>Coordinate and support external vendors (creative agencies, production houses, freelancers), ensuring timely delivery and alignment with brand standards.</li><li>Assist in briefing vendors, reviewing deliverables, and providing consolidated feedback in collaboration with internal stakeholders.</li><li>Collaborate closely with design, content, and media teams to deliver integrated brand campaigns.</li><li>Monitor campaign and content performance and contribute insights for continuous improvement.</li><li>Ensure consistency and quality across all brand touchpoints.</li></ul>Required Skills &amp; Qualifications<ul><li>2+ years experience in brand marketing, content creation, or a related role, preferably within a multi-brand environment.</li><li>Strong storytelling, storyboard development, and creative content writing skills.</li><li>Good understanding of social media management and platform best practices.</li><li>Working knowledge of SEM and paid digital campaigns.</li><li>Experience supporting vendor coordination and creative execution.</li><li>Creative, detail-oriented, and able to manage multiple tasks effectively.</li><li>Strong communication and collaboration skills.</li></ul>What We Offer:<ul><li>Market competitive salary with visa and medical insurance</li><li>Opportunity to work with one of the UAE&rsquo;s leading real estate companies</li><li>Fast-paced, growth-oriented work environment</li><li>High level of autonomy and impact within the role</li></ul>Apply online or share your CV at hafsa.akhtar@psinv.netJob Type: Full-timeApplication Question(s):<ul><li>Are you okay to work fulltime onsite in Abu Dhabi?</li><li>Do you speak Arabic?</li><li>Can you join immediately?</li></ul>Experience:<ul><li>Strong storytelling and storyboarding: 1 year (Required)</li><li>social media platform management: 1 year (Required)</li><li>paid digital campaigns: 1 year (Required)</li><li>brand marketing and content creation: 1 year (Required)</li></ul>Work Location: In person

Marketing Brand Specialist - Abu Dhabi (Arabic)

New York University Abu Dhabi

<div>
 
 
 Position Summary
 
 
 
 
 
 Applications are welcome from all qualified candidates. In line with UAE regulations, Emirati candidates are encouraged to apply.
 
 
 
 New York University Abu Dhabi (NYUAD) seeks to appoint a Digital Marketing Coordinator, startAD reporting to the Associate Director, startAD.
 
 
 As a core member of the startAD marketing function, the Marketing Coordinator supports the planning, coordination, and execution of marketing activities across startAD&rsquo;s programs, partnerships, and platforms. The role exists to ensure that marketing initiatives are delivered with consistency, quality, and operational efficiency, contributing to strong brand presence, effective program recruitment, and positive stakeholder engagement.
 
 
 The Marketing Coordinator works closely with internal teams, external vendors, and partners to implement digital marketing campaigns, manage content and channels, coordinate marketing operations, and track performance against defined objectives. This role combines hands-on execution with structured coordination, supporting startAD&rsquo;s mission to advance innovation and entrepreneurship in Abu Dhabi by ensuring that marketing efforts are timely, well-managed, and aligned with institutional priorities.
 
 
 
 
 Key Responsibilities:
 
 
 
 
 Marketing Project Management:
 
 
 <ul>
 <li>
 Work closely with internal team members, external vendors, and partners to ensure high-quality, timely, and cost-efficient execution of marketing programs. Effectively anticipate, plan, and seamlessly execute marketing operations in PR, social media, Video Production, and events
 </li>
 <li>
 Coordinate the marketing and promotion of startAD projects. Manage the day-to-day operation of marketing campaigns leveraging HubSpot, Asana, and other systems. Address challenging client requests and issue escalations as needed
 </li>
 <li>
 Continually monitor campaign performance, updates in the market, and consumer trends, and recalibrate the responsive campaigns accordingly
 
 
 </li>
 </ul>
 
 Brand Strategy And Content Creation:
 
 
 
 <ul>
 <li>
 Develop and assist in creating Arabic and English content and actionable strategies that drive audience engagement, brand performance, and program success through digital marketing, social media and community management, website management, content marketing, SEO, blogs, thought leadership activities, and program recruitment
 </li>
 <li>
 Engage with partner communications teams and leverage opportunities for cross-promotions, strategic events and media coverage
 
 
 </li>
 </ul>
 
 Brand Strategy And Content Creation:
 
 
 
 <ul>
 <li>
 Develop and assist in creating Arabic and English content and actionable strategies that drive audience engagement, brand performance, and program success through digital marketing, social media and community management, website management, content marketing, SEO, blogs, thought leadership activities, and program recruitment
 </li>
 <li>
 Engage with partner communications teams and leverage opportunities for cross-promotions, strategic events and media coverage
 
 
 </li>
 </ul>
 
 
 Qualifications
 
 
 
 
 
 Required Education:
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s Degree in Communication, Journalism, Marketing or related fields
 
 
 </li>
 </ul>
 
 
 Required Experience:
 
 
 
 
 <ul>
 <li>
 More than 3 years of experience with a digital, social, PR agency or in an in-house marketing team
 </li>
 <li>
 Strong copywriting and copyediting skills in Arabic and English are required for this role
 </li>
 <li>
 Proficiency and working knowledge of marketing execution, project management, automation and reporting tools such as Asana, HubSpot, Google Analytics, WordPress, Adobe suite, and Microsoft Office platforms
 
 
 </li>
 </ul>
 
 
 Additional Information
 
 
 
 
 The University is an equal opportunity employer committed to equity, diversity and social inclusion.
</div>

Digital Marketing Coordinator, StartAD (Fixed Term 1 Year)

Al Masaood

<div>
 
 Al Masaood Automobiles is looking for a Social Media &amp; Performance Marketing Manager to drive the next phase of performance-led growth across our multi brand portfolio &mdash; Nissan, INFINITI, Renault, Auto Central, and Auto Leasing.
 
 
 
 
 
 This is a commercially critical role focused on turning social and performance channels into high quality lead generation engines that directly support monthly retail targets and showroom performance.
 
 
 
 
 
 The position reports to the Head of Marketing and owns social performance end to end: paid social, content performance, SEM, SEO alignment, asset strategy, and lead quality optimization.
 
 
 
 
 
 
 Role Purpose
 
 
 
 To lead the development and optimization of social and digital performance channels, transforming them into predictable and scalable revenue drivers. The role manages paid social campaigns, SEM, creative performance, content asset strategy, influencer integration, and attribution &mdash; all with a laser focus on qualified lead generation and retail conversion.
 
 
 
 
 
 
 Core Responsibilities
 
 
 
 
 Social Media Performance &amp; Growth
 
 
 <ul>
 <li>
 Develop and execute paid social strategies across Meta, Instagram, TikTok, YouTube, LinkedIn, and emerging platforms.
 </li>
 <li>
 Build full funnel, performance driven social ecosystems aligned with retail and sales objectives.
 </li>
 <li>
 Optimize campaigns across CPL, CTR, CVR, ROAS, and lead quality metrics.
 </li>
 <li>
 Build segmentation strategies: retargeting, lookalike scaling, and behavioral audiences.
 </li>
 <li>
 Continuously A/B test targeting, placements, messaging, and campaign structures.
 </li>
 </ul>
 
 
 
 
 
 Social Media Asset Strategy &amp; Development
 
 
 <ul>
 <li>
 Lead the creation of high performing social assets aligned to retail outcomes, not just engagement.
 </li>
 <li>
 Guide creative and media agencies based on performance insights and platform behavior.
 </li>
 <li>
 Differentiate asset use: static vs. video, short form vs. long form, platform specific formats.
 </li>
 <li>
 Monitor and refine asset performance to increase engagement, clicks, and conversions.
 </li>
 <li>
 Ensure every creative output supports lead generation and conversion goals.
 </li>
 </ul>
 
 
 
 
 
 Retail Campaign Activation
 
 
 <ul>
 <li>
 Convert monthly automotive offers into high performing social and digital campaigns.
 </li>
 <li>
 Align performance efforts with inventory priorities, tactical promotions, and time-sensitive retail pushes.
 </li>
 <li>
 Activate seasonal, topical, and trend-based campaigns to boost relevance and results.
 </li>
 <li>
 Leverage UGC and influencers to enhance credibility and performance.
 </li>
 </ul>
 
 
 
 
 
 Search &amp; Performance Marketing
 
 
 <ul>
 <li>
 Plan, launch, and optimize SEM across Google Search and Display.
 </li>
 <li>
 Oversee SEO execution with agency partners to improve rankings, traffic, and lead capture.
 </li>
 <li>
 Ensure search and social strategies work together across the full funnel.
 </li>
 <li>
 Manage keyword performance, bidding strategies, and conversion tracking.
 </li>
 </ul>
 
 
 
 
 
 Agency &amp; Content Oversight
 
 
 <ul>
 <li>
 Brief and manage social and performance agencies across calendars, assets, and optimization cycles.
 </li>
 <li>
 Ensure creative output meets lead-generation KPIs and retail expectations.
 </li>
 <li>
 Monitor agency performance and enforce delivery, reporting, and optimization benchmarks.
 </li>
 </ul>
 
 
 
 
 
 Lead Quality &amp; CRM Integration
 
 
 <ul>
 <li>
 Partner with sales teams to validate lead quality and improve lead to sale conversion.
 </li>
 <li>
 Strengthen attribution visibility and measure social/digital revenue contribution.
 </li>
 <li>
 Identify funnel drop-offs and implement corrective actions.
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Experience
 
 
 <ul>
 <li>
 5&ndash;7 years in paid social or digital performance marketing.
 </li>
 <li>
 Hands on expertise in Meta Ads Manager, Instagram structures, and Google Ads.
 </li>
 <li>
 Proven experience driving qualified lead generation in retail driven environments.
 </li>
 <li>
 Knowledge of SEO/SEM execution and CRM/lead validation processes.
 </li>
 <li>
 Strong analytical mindset with the ability to turn data into action.
 </li>
 <li>
 Experience managing agencies and budgets.
 </li>
 <li>
 Automotive or multi-brand portfolio experience is a strong advantage.
 </li>
 </ul>
 
 
 
 
 
 Why Join Us?
 
 
 
 You will lead performance marketing for some of the UAE&rsquo;s most recognized automotive brands whilst being able to directly influence qualified lead volume, showroom traffic, and commercial results!
 
 
 
</div>

Social Media & Performance Marketing Manager

Connecting Dots Advertisement Agency LLC

If you live and breathe social media, branding and digital campaigns - this role is for you.We&rsquo;re looking for a digital-first visual thinker who can turn ideas into scroll-stopping creatives, strong brand identities and campaign visuals across platforms.What You&rsquo;ll Do<ul><li>Design high-quality social media creatives (posts, carousels, reels covers, thumbnails)</li><li>Develop branding assets (logos, visual identities, brand guidelines, pitch decks)</li><li>Create campaign key visuals and adapt them across digital and print</li><li>Support event and exhibition visuals (backdrops, stand graphics, signage)</li><li>Collaborate closely with content, social and production teams</li></ul>What We&rsquo;re Looking For<ul><li>2&ndash;4 years in an agency or fast-paced creative environment</li><li>Strong portfolio (social + branding essential)</li><li>Expert in Photoshop &amp; Illustrator (InDesign a plus)</li><li>Basic motion skills (After Effects / Premiere)</li><li>Strong layout, typography and attention to detail</li><li>Able to manage multiple deadlines confidently</li></ul>Why Join Connecting Dots?You&rsquo;ll work across events, exhibitions, F&amp;B, corporate and government brands across the UAE - and see your work live on stages, streets and screens.Job Type: Full-timePay: AED3,500.00 - AED4,200.00 per monthEducation:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>agency: 3 years (Preferred)</li></ul>

Graphic Designer

Barza Landscape

Social Media Marketing Specialist - Abu DhabiBarza Landscaping is looking for a Social Media Marketing Specialist to manage and grow our online presence by documenting and promoting our landscaping and pool projects.This role combines social media management, photography, videography, and content strategy, with a focus on showcasing real project progress and completed works.Responsibilities<ul><li>Manage company social media accounts and handle all postings</li><li>Capture professional photos and videos of project progress and completed sites</li><li>Create engaging posts, reels, and stories highlighting craftsmanship and services</li><li>Plan and maintain a structured content calendar</li><li>Monitor engagement metrics and recommend growth strategies</li></ul>Requirements<ul><li>Proven experience in social media management</li><li>Strong photography and videography skills</li><li>Proficiency in Photoshop, Premiere, Canva, or similar editing tools</li><li>Excellent visual storytelling and content creation ability</li><li>Experience or interest in construction/landscaping is an advantage</li></ul>How to ApplySend your portfolio and CV to: info@barzalandscape.comWe welcome creative professionals who are passionate about documenting real-world projects and building strong digital brands.Job Type: Full-time

Social Media Marketing

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