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content manager

Al Masaood Automobiles

<div>
 
 In this role, you will be responsible for managing and optimizing the organic social media presence of Al Masaood Automobiles&rsquo; brands &mdash; Nissan, INFINITI, Renault, Auto Central, and Auto Leasing &ndash; across all verticals &ndash; new cars, used cars and aftersales. The role ensures that all social content, calendars, and community interactions are aligned with OEM guidelines, brand identity, and business objectives, while fostering consistent engagement and customer connection across platforms.
 
 
 
 
 
 Reporting to the Senior Digital Marketing Manager, this role works closely with the social media agency to plan, review, and deliver high quality content, community management, and performance reporting. The role focuses on maintaining visual and messaging consistency, ensuring localization relevance, and generating insights that support business growth. Through creative storytelling, data driven reporting and the integration of AI tools, the Social Media Manager contributes to Al Masaood Automobiles's Falcon pillars of Innovation, Business Diversification and Customer Centricity.
 
 
 
 
 
 Core Responsibilities
 
 
 
 
 
 
 
 Social Media Strategy &amp; Planning
 
 
 <ul>
 <li>
 Develops and oversees brand-specific social media calendars for Nissan, INFINITI, Renault, Auto Central, and Auto Leasing ensuring alignment with business priorities, OEM guidelines, and campaign timelines.
 </li>
 <li>
 Ensures that all content supports measurable business-impact KPIs such as engagement rate, lead quality, community growth, and customer sentiment.
 </li>
 <li>
 Works closely with the Senior Digital Marketing Manager and the Events, Sponsorships &amp; Brand Manager to ensure social strategies integrate with broader precision marketing activities, events &amp; sponsorships, brand comms and CRM communication when relevant.
 </li>
 <li>
 Identifies opportunities for new formats, storytelling styles, or emerging platforms (e.g., Snapchat, WhatsApp, Threads) to enhance brand reach and audience engagement.
 </li>
 </ul>
 
 
 
 
 
 Agency &amp; Content Management
 
 
 <ul>
 <li>
 Manages the social media agency relationship, overseeing content planning, production, and daily posting to ensure quality, timeliness, and alignment with OEM and brand guidelines.
 </li>
 <li>
 Reviews and approves content proposals, ensuring accuracy, localization relevance, and adherence to tone of voice and design standards.
 </li>
 <li>
 Coordinates closely with the Graphic Design, CRM, and Digital teams to ensure message consistency and creative alignment across channels.
 </li>
 <li>
 Ensures a consistent flow of localized, bilingual (Arabic/English) content that reflects AMA&rsquo;s customer-centric voice.
 </li>
 </ul>
 
 
 
 
 
 Community Management &amp; Brand Engagement
 
 
 <ul>
 <li>
 Sets up and supervises community management activities ensuring quick, brand-consistent, and customer-centric responses.
 </li>
 <li>
 Monitors brand sentiment, customer feedback, and trending topics to inform content adjustments and engagement strategies.
 </li>
 <li>
 Coordinates with the CX team to ensure customer inquiries and leads from social channels are properly tracked and followed up in CRM.
 </li>
 </ul>
 
 
 
 
 
 Performance Monitoring &amp; Reporting
 
 
 <ul>
 <li>
 Oversees monthly and campaign-level reporting from the agency, ensuring insights are data-driven and actionable.
 </li>
 <li>
 Monitors key KPIs such as engagement rate, reach, impressions, follower growth, lead quality, and content performance.
 </li>
 <li>
 Consolidates and shares regular performance summaries with the Senior Digital Marketing Manager and Head of Marketing, highlighting learnings, growth areas, and recommendations for optimization.
 </li>
 <li>
 Supports the Data Analyst in integrating social metrics into marketing performance dashboards and QlikSense reports.
 </li>
 </ul>
 
 
 
 
 
 Innovation, AI &amp; Continuous Improvement
 
 
 <ul>
 <li>
 Leverages AI-powered tools for trend monitoring, caption ideation, content planning, and performance optimization.
 </li>
 <li>
 Keeps up to date with social media algorithm changes, new features, and best practices, ensuring the brand remains ahead of market trends.
 </li>
 <li>
 Proactively recommends improvements in content strategy, posting cadence, and visual storytelling to maximize engagement and ROI.
 </li>
 </ul>
 
 
 
 
 
 Self Management Responsibilities
 
 
 <ul>
 <li>
 Defines annual performance and development goals in alignment with the Senior Digital Marketing Manager, ensuring measurable contribution to business-impact KPIs.
 </li>
 <li>
 Manages workload efficiently across multiple brands, platforms, and agency deliverables while maintaining a high standard of quality and timeliness.
 </li>
 <li>
 Demonstrates accountability, agility, and proactive problem-solving, ensuring all tasks and reports are delivered on time and aligned with strategic priorities.
 </li>
 <li>
 Continuously upgrades skills in social media strategy, analytics, AI tools, and precision marketing, staying ahead of emerging digital trends.
 </li>
 <li>
 Fosters collaboration with the Digital, CRM, and CX teams to ensure seamless integration of social media activities with customer engagement and lead management efforts.
 </li>
 <li>
 Upholds professionalism and adaptability when handling feedback, fast-changing priorities, or cross-departmental coordination.
 </li>
 </ul>
 
 
 
 
 
 Competencies and Skills
 
 
 <ul>
 <li>
 Demonstrated experience in managing social media agencies, overseeing content strategy, production, and reporting deliverables.
 </li>
 <li>
 Proven capability to deliver against business-impact KPIs (e.g., engagement, lead quality, sentiment, and brand visibility).
 </li>
 <li>
 Strong understanding of OEM social media guidelines and ability to align campaigns with brand and regional standards.
 </li>
 <li>
 Hands-on knowledge of social media analytics and reporting tools (Meta Business Suite, TikTok Ads Manager, Google Analytics, Hootsuite, or equivalent).
 </li>
 <li>
 Experience collaborating across Digital, CRM, and CX teams to ensure social content drives measurable customer engagement and conversion.
 </li>
 </ul>
 
 
 
 
 
 Technical Skills:
 
 
 <ul>
 <li>
 Proficiency in content management, scheduling, and listening tools.
 </li>
 <li>
 Familiarity with AI-assisted tools for content ideation, social insights, and performance optimization.
 </li>
 <li>
 Basic understanding of visual and video formats for digital platforms, including Reels, Stories, and Shorts.
 </li>
 <li>
 Strong organizational and multitasking abilities with a detail-oriented mindset.
 </li>
 <li>
 Analytical and creative thinker, capable of balancing data insights with brand storytelling.
 </li>
 </ul>
 
 
 
 
 
 Qualification &amp; Experience
 
 
 <ul>
 <li>
 Education: Bachelor&rsquo;s degree in Marketing, Communications, Digital Media, or a related field.
 </li>
 <li>
 Experience: 4&ndash;6 years of experience in social media management, preferably within the automotive, retail, or lifestyle sectors, with proven exposure to multi-brand environments.
 </li>
 <li>
 English &amp; Arabic - Communication and writing skills
 </li>
 </ul>
</div>

Social Media Manager

Miral Destinations

<div>
 
 Miral Destinations is the destination promotion partner of the world&rsquo;s fastest growing leisure and entertainment destination - Yas Island.
 
 
 We connect travelers to the destination stakeholders (theme parks, attractions, hotels, etc) by designing world-class holiday packages that appeal to travelers from around the world.
 
 
 
 
 
 One of the key digital assets we manage and operate is the Yas Island website.
 
 
 The Yas Island Website seeks to help travelers curate their perfect trip to the destination by inspiring and selling insightful, data driven itineraries.
 
 
 
 
 
 Miral Destinations is looking for a senior digital marketing executive (reporting to the digital marketing manager) to join the team in charge of promoting Yas Island.
 
 
 The Senior Digital Marketing Executive will play a key role in supporting the execution of various digital initiatives across the landscape in areas such as UX / UI / Development initiatives for the website and Mobile App, Content monitoring, content authoring, content management, SEO, CRM, Data and Analytics.
 
 
 
 
 
 The senior digital marketing executive will be in charge of the below tasks on a regular basis &ndash;
 
 
 
 
 <ul>
 <li>
 Participate in benchmarking and brainstorming for the digital and e-commerce strategy
 </li>
 <li>
 Support the creation of the strategy based on line manager's requirements
 </li>
 <li>
 Follow up with various teams and stakeholders on operational elements (financial / procurement / status reporting, etc) of the strategic initiatives to ensure they conclude on time while achieving the expected qualitative output
 </li>
 <li>
 Extract data and share as per process or on request, with the support of the line manager.
 </li>
 <li>
 Timely execute website optimization projects and deliver qualitative work, alerting management on gaps
 </li>
 <li>
 Perform factual benchmarks of other digital channels (website, app) on request
 </li>
 <li>
 Have a clear understanding of key insights about digital channels visitors
 </li>
 <li>
 Produce accurate and timely reporting
 </li>
 <li>
 Execute data collection projects and perform checks when required
 </li>
 <li>
 Identify technology gaps and alert line management
 </li>
 <li>
 Conduct technology benchmark with IT upon line manager request
 </li>
 <li>
 Understand overall technology environment and how it impacts the digital channels
 </li>
 <li>
 Give clear and precise requirements to IT to deliver projects and manage delivery
 </li>
 <li>
 Develop win-win partnerships with both internal stakeholders that support the delivery of projects and leverage line manager support for external stakeholders or senior management
 </li>
 <li>
 Engage with assets e-commerce teams when required by line manager to deliver a project
 </li>
 <li>
 Integrate content to the website in a timely manner, prepare, test and launch eCommerce products
 </li>
 <li>
 Perform scheduled and random checks and identify and suggest fixed to be made (broken links, content, UX, etc.). Perform assessment on demand
 </li>
 <li>
 Check potential mistakes on content received before uploading
 </li>
 <li>
 Content monitoring, content authoring, content management
 </li>
 <li>
 Execute digital marketing campaigns actions as requested
 </li>
 <li>
 Execute CRM actions as requested
 </li>
 <li>
 Execute SEO/SEM configurations
 </li>
 <li>
 Maintain existing tools and coordinate implementation of new ones with the help of the line manager
 </li>
 <li>
 Raise purchase requests on-time, with all required information and track procurement process for procurement to be delivered timely, with the support of the line manager
 </li>
 <li>
 Adopt a positive attitude and embrace department culture
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Essential:
 
 
 
 
 
 <ul>
 <li>
 Minimum Bachelor's degree in marketing or digital marketing
 </li>
 <li>
 Demonstrable experience executing initiatives related to content management, ux/ui, development, SEO/SEM, CRM, email, social media, digital strategy and analytics
 </li>
 <li>
 Working knowledge of enterprise CMS (like AEM, Sitecore), GA4 and GTM
 </li>
 <li>
 Knowledge of the latest SEO strategies and techniques
 </li>
 <li>
 3+ years of experience of digital marketing ideally in travel and leisure industry (on the agency or client side)
 </li>
 <li>
 Ability to simplify and share technical discussions to business teams and vice versa
 </li>
 <li>
 Ability to foster professional relations across various brands and functional teams within the destination
 </li>
 <li>
 Ability to work in a multi-cultural, multi-geography environment
 </li>
 </ul>
 
 
 
 
 
 Desirable:
 
 
 
 
 
 <ul>
 <li>
 Ability to simplify and share technical discussions to business teams and vice versa
 </li>
 <li>
 Ability to foster professional relations across various brands and functional teams within the destination
 </li>
 <li>
 Ability to work in a multi-cultural, multi-geography environment
 </li>
 <li>
 Avid leisure traveler &amp; digital consumer
 </li>
 </ul>
 
 
</div>

Senior Digital Marketing Executive

Fitsmiles Technical Solutions LLC

Hiring Immedietly: Social Media Account Manager / CopywriterMust have: - Prior agency experience - Fluent in English (C2 Proficiency)Job Role: Manage our group companies social accounts: Instagram, Facebook, LinkedIn, TikTok &amp; YouTube. Prepare and create written content for LinkedIn blogs along with social captions.Abu Dhabi based full time role with the ability to drive/ travel daily.Job Type: Full-timePay: From AED6,000.00 per monthExperience:<ul><li>Agency: 3 years (Preferred)</li></ul>Language:<ul><li>English Fluently (Preferred)</li></ul>License/Certification:<ul><li>Driving license (Preferred)</li></ul>Location:<ul><li>Abu Dhabi (Preferred)</li></ul>

Social Media Account Manager & Copywriter

Riverwood Nursery

We are looking for Social Media/Digital Marketing Specialist for the automotive care and repair industry.Drive brand awareness, lead generation, customer engagement, and sales through targeted digital marketing strategies across social media and digital platforms tailored to the automotive audience (dealerships, manufacturers, parts suppliers, etc.).<ul><li>Create and manage content calendars</li><li>Post daily across platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, X)</li><li>Respond to comments/messages (community management)</li><li>Run contests, polls, giveaways</li><li>Set up and optimize Facebook/Instagram Ads, Google Ads, and YouTube Ads</li><li>Use geo-targeting for corporate campaigns</li><li>Retarget site visitors and past leads</li><li>Optimize website and blog content for search engines</li><li>Run local SEO campaigns for dealerships</li><li>Produce videos, reels, car walkarounds, test drives, behind-the-scenes</li><li>Graphic design for promotions (sales, new arrivals, financing offers)</li><li>Create drip campaigns for leads</li><li>Send newsletters and sales alerts</li><li>Track KPIs (traffic, CTR, conversions, leads)</li><li>Use tools like Google Analytics, Meta Business Suite, and SEMrush</li><li>Monitor and respond to reviews (Google My Business, Facebook, Instagram, Snapchat)</li><li>Encourage satisfied customers to leave positive reviews</li></ul>Required Skills &amp; Qualifications:<ul><li>2&ndash;5 years of experience in digital marketing or social media management</li><li>Automotive industry experience (garage, car wash, detailing, service center) is preferred</li><li>Strong knowledge of Meta Business Suite, Google Ads, and WhatsApp Business</li><li>Video editing (CapCut, InShot, Adobe Premiere Rush, or similar)</li><li>Excellent written and visual communication skills (English; Arabic is a strong advantage)</li><li>Knowledge of UAE market trends, cultural sensitivity, and holiday calendars</li><li>Able to manage multiple campaigns and deadlines at once</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Are you able to attend face to face interview?</li></ul>Experience:<ul><li>digital marketing/social media manager: 2 years (Required)</li></ul>Location:<ul><li>Abu Dhabi (Required)</li></ul>

Social Media/Digital Marketing Specialist for Automotive Group

ELITE SIGNS ADVERTISING L.L.C

We are looking for a talented Marketing Content Strategist to join our team. This role combines content creation with marketing strategy, ensuring all content aligns with our brand, engages our target audience, and supports overall marketing objectives.Key Responsibilities:<ul><li>Develop and execute content strategies across multiple channels, including content writing , social media, blogs, websites, and email campaigns.</li><li>Create compelling written, visual, and multimedia content tailored to target audiences.</li><li>Collaborate with marketing, design, and product teams to ensure brand consistency and strategic alignment.</li><li>Analyze content performance and optimize campaigns to maximize engagement and conversions.</li><li>Stay updated on content marketing trends, tools, and best practices.</li></ul>Requirements:<ul><li>Proven experience in content creation, marketing strategy, or similar roles.</li><li>Exceptional writing, editing, and storytelling skills.</li><li>Knowledge of content marketing, SEO, and digital marketing strategies.</li><li>Proficiency with content creation and editing tools .</li><li>Strong organizational and time-management skills, with attention to detail.</li><li>Bachelor&rsquo;s degree in Marketing, Communications, Journalism, or related field preferred.</li></ul>What We Offer:<ul><li>Competitive salary and benefits.</li><li>Opportunities for professional growth and development.</li><li>Collaborative and creative work environment.</li></ul>Job Type: Full-timeExperience:<ul><li>content writing : 4 years (Required)</li></ul>

Marketing Content Strategist

Smart Motor Auto Repair Center

Join a leading automotive repair and maintenance company in Abu Dhabi dedicated to providing high-quality, trustworthy service for a diverse vehicles, luxury cars, and commercial vehicles. We pride ourselves on technical expertise, customer transparency, and leveraging modern diagnostic technology. We are looking for a creative and passionate individual to bring our brand to life across digital platforms and drive customer engagement.Job PurposeThe Media Content Creation Officer will be responsible for conceptualizing, planning, creating, and publishing engaging multimedia content (video, photo, text) across all digital channels (social media, website,...) to showcase our expertise, drive brand awareness, educate our audience on vehicle care, and ultimately increase service bookings.Key ResponsibilitiesContent Strategy &amp; Planning<ul><li>Develop and maintain a comprehensive content calendar aligned with marketing goals, seasonal demands (e.g., pre-summer AC checks), and industry trends (e.g., EV maintenance, advanced diagnostics).</li><li>Research and propose creative content ideas that resonate with the audience, focusing on transparency, professionalism, and high-quality service.</li><li>Monitor content performance using analytics tools, providing reports and actionable insights to optimize future content.</li></ul>Content Production (Photo &amp; Video Focus)<ul><li>Shoot and Edit: Independently plan, film, and edit high-quality short-form video content (e.g., Instagram Reels, Facebook, ... ) and professional photography showcasing:</li><li>Behind-the-scenes glimpses of complex repairs.</li><li>&quot;How-to&quot; guides and quick vehicle maintenance tips.</li><li>Customer testimonials and vehicle handover moments.</li><li>Ensure all visual content is consistent with the brand's aesthetic and professional quality standards.</li><li>Manage and maintain all content creation equipment (cameras, lighting, microphones, etc.).</li></ul>Digital Publishing &amp; Engagement<ul><li>Write compelling, accurate, and SEO-friendly copy for social media captions, posts, and website service pages, emphasizing our technical expertise and commitment to quality parts.</li><li>Schedule and publish content across all relevant platforms, including Instagram, TikTok, Facebook, YouTube, LinkedIn, and the company website/blog.</li><li>Actively monitor social media channels and engage with comments and messages, directing service inquiries to the appropriate team members.</li><li>Stay up-to-date with the latest social media features, content trends, and best practices in the UAE market.</li></ul>Required Skills &amp; Qualifications<ul><li>Experience: Minimum of 3 years of experience in a content creation role, with a strong portfolio showcasing videography, photography, and editing skills.</li></ul>Technical Proficiency:<ul><li>Expertise in video and photo editing software (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut, Adobe Photoshop, etc.).</li><li>Proficiency in managing and growing business accounts on major social media platforms.</li><li>Automotive Knowledge: A basic to intermediate understanding of car repair, maintenance, and diagnostics is a significant advantage. The ability to quickly grasp and translate technical topics into engaging, accessible content is essential.</li><li>Language: Excellent written communication skills in English and Arabic is preferred, given the local market and clientele.</li><li>Work Style: Highly creative, proactive, self-motivated, and able to work independently in a fast-paced workshop environment.</li></ul>Please send your cv to hr@smartmotor.ae or 0589107620Job Type: Full-timePay: From AED3,000.00 per month

Media Content Creation Officer

Nationwide Middle East Properties LLC

<div>
 
 
 A Social Media Team Leader
 
 in a real estate company is a highly organized and creative individual with strong leadership qualities. They are responsible for leading the social media team in creating engaging content that aligns with the company's marketing objectives. They are skilled at content planning, scheduling, social media trends, and communication.
 
 
 
 
 
 
 Job Description
 
 
 <ul>
 <li>
 Lead the social media team in brainstorming, creating, and sharing content across various platforms.
 </li>
 <li>
 Ensure content aligns with company goals, branding, and messaging.
 </li>
 <li>
 Coordinate with other departments for consistent messaging and collaboration.
 </li>
 <li>
 Prioritize and assign daily tasks based on the social media content calendar.
 </li>
 <li>
 Organize artworks and designs for easy access and reporting.
 </li>
 <li>
 Brainstorm and plan content ideas for branding, campaigns, and social media initiatives.
 </li>
 <li>
 Write compelling content in both Arabic and English.
 </li>
 <li>
 Oversee design quality and approve artwork before posting.
 </li>
 <li>
 Plan and schedule video shoots, including contacting models and videographers.
 </li>
 <li>
 Write shooting scripts and content in Arabic and English.
 </li>
 <li>
 Research trends and develop innovative social media strategies.
 </li>
 <li>
 Assign tasks based on the content calendar and management needs.
 </li>
 <li>
 Prioritize tasks and manage workflow to avoid delays.
 </li>
 <li>
 Prepare proposal content and guide designers in execution.
 </li>
 <li>
 Follow up on trends and collaborate with other departments for engaging content.
 </li>
 <li>
 Respond to client inquiries and forward leads to the appropriate team.
 </li>
 <li>
 Manage social media comments and messages.
 </li>
 <li>
 Design badges, digital business cards, and welcome posts for new joiners.
 </li>
 <li>
 Coordinate communication with developers and hotels for events.
 </li>
 <li>
 Work on monthly social media content calendars and reports.
 </li>
 </ul>
 
 
 
 
 
 Required Qualification:
 
 
 <ul>
 <li>
 Bachelor's degree or Diploma&rsquo;s in Marketing, Communications, or a related field.
 </li>
 <li>
 3-5 years of experience in social media management and content creation.
 </li>
 <li>
 Strong leadership skills with the ability to motivate and guide a team.
 </li>
 <li>
 Excellent writing and communication skills in both Arabic and English.
 </li>
 <li>
 Proficient in social media platforms, analytics tools, and content creation software.
 </li>
 <li>
 Strong organizational and time management skills.
 </li>
 </ul>
 
 
</div>

Social Media Marketing Specialist

Explore 736+ Content manager in Abu Dhabi United Arab Emirates this November. Find roles across top companies and apply now to boost your career.