brand communications manager Jobs in Mumbai

brand communications manager

brand marketing manager

content strategist & writer Jobs in Mumbai

content strategist & writer

creative manager

senior content manager

content marketing manager

Freight Tiger

<div>
 
 
 Our growth plans:
 
 
 
 We process close to 4% of India&rsquo;s freight today. We aim to scale this to 20% by 2028. With this visibility into logistics, we are building powerful software, a trusted freight marketplace, and embedded finance solutions to reach 100M USD in revenue by 2028 .
 
 
 We are the largest road freight technology platform in the country. Our brand story is just getting started.
 
 
 
 
 
 
 About the Role:
 
 
 
 We are looking for a brand-first marketer who can elevate Freight Tiger&rsquo;s presence in the logistics and enterprise supply chain ecosystem. This is a hands-on role where you will be responsible for creating high-quality content, strengthening brand positioning, and driving strong storytelling across our digital and customer-facing channels.
 
 
 You will collaborate closely with product, sales, design, and leadership teams to ensure every touchpoint communicates value with clarity, confidence, and consistency. Execution support is available through design partners and external agencies.
 
 
 
 
 
 
 Key responsibilities:
 
 
 
 Brand Strategy and Messaging
 
 <ul>
 <li>
 Strengthen and evolve Freight Tiger&rsquo;s positioning and voice
 </li>
 <li>
 Translate product value-prop and market insights into messaging that resonates with enterprise audiences
 </li>
 </ul>
 
 Content Development
 
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 Create and manage content across website, blogs, case studies, email, and social channels
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 Interview internal and external stakeholders to build compelling narratives
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 Maintain a strong editorial calendar aligned to business priorities
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 </ul>
 
 Digital Brand Experience
 
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 Own LinkedIn channel communication for brand, product, and leadership
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 Develop content for email and WhatsApp engagement campaigns
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 Optimize website content for relevance and clarity
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 </ul>
 
 Customer Advocacy
 
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 Build proof assets including customer stories and testimonials
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 Work with account teams to identify storytelling opportunities
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 </ul>
 
 Events and Brand Experiences
 
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 Support branded experiences including conferences, roundtables, webinars
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 Ensure event messaging and content reflect brand positioning
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 </ul>
 
 Internal Enablement
 
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 Enable sales and customer teams with decks, messaging guides, and brand assets
 </li>
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 Ensure consistency in how FT is represented across touchpoints
 </li>
 </ul>
 
 
 Preferred qualifications:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field
 </li>
 <li>
 MBA or PGDM in Marketing or Digital Marketing is a strong advantage
 </li>
 <li>
 5&ndash;7 years of B2B marketing experience in SaaS, Logistics-tech or technology-led environments
 </li>
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 Strong writing and storytelling skills with content samples to showcase work
 </li>
 <li>
 Understanding of email and WhatsApp content engagement
 </li>
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 Familiarity with CRM and content publishing tools such as HubSpot, Marketo, Zoho CRM, CMS platforms
 </li>
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 Basic understanding of analytics to improve content effectiveness
 </li>
 <li>
 Familiarity with Canva, Adobe Suite, or Figma for content and collateral creation is a plus
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 <li>
 Excellent verbal communication, collaboration, and project management skills
 </li>
 </ul>
</div>

Brand Marketing Manager

Crisil

<div>
 
 You will manage Social Media Marketing for Crisil to build brand presence, engage audiences, and drive measurable outcomes. You will work closely with internal stakeholders and marketing teams to ensure consistent messaging, optimize campaigns, and proactively manage brand reputation across platforms.
 
 &nbsp;
 
 
 Key Responsibilities
 
 <li>
 Social Media Platforms Management
 </li>
 <ul>
 <li>
 Manage and grow the brand&rsquo;s social media presence by leveraging competitive research, platform insights, benchmarking, and audience understanding to drive traffic, engagement, and brand awareness.
 </li>
 <li>
 Templatize and manage day-to-day posting for each business unit, ensuring smooth and consistent content rollout.
 </li>
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 Apply platform best practices to maximize traction and engagement, including effective hashtag strategy, optimal posting times, caption length, tagging, and content formatting.
 </li>
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 Conduct social listening and reputation management, proactively identifying risks and opportunities.
 </li>
 </ul>
 
 2. AI Tools and Applications for Social Media content creation and repurposing
 
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 Proficient in using AI tools (ChatGPT, Jasper, Canva AI, etc.) for copywriting, content generation, and design.
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 Create and edit videos using tools such as Lumen5 and Canva.
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 Research, brainstorm, and create high-quality social media assets in multiple formats (text, images, videos), adhering to brand guidelines, including posts, carousels, short videos, and infographics using AI-powered creative tools to maintain brand consistency and improve turnaround time.
 </li>
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 Repurpose existing content across formats and platforms to maximize reach, engagement, and efficiency
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 </ul>
 
 3. Content Consistency &amp; Scheduling
 
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 Ensure social content (posts, videos, comments, multimedia) maintains a consistent tone and style aligned with brand voice and identity.
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 Implement a regular posting schedule to foster audience anticipation and engagement.
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 Create and manage SOPs for smooth functioning and ensuring brand alignment.
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 Create and update content calendars for every business unit on a timely basis.
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 </ul>
 
 4. Reporting &amp; Analytics
 
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 Prepare monthly performance reports highlighting key metrics, campaign effectiveness, and actionable recommendations.
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 </ul>
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 Develop quarterly reports including competitive benchmarking, market trends, industry trends and innovations on social media. 6. Stakeholder &amp; Cross-Functional Management
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 Work closely with Business Marketing, PR, Internal communications and business teams for smooth execution, updates, and reporting.
 </li>
 </ul>
 
 5. Trend Monitoring &amp; Innovation
 
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 Stay updated on the latest social media trends, tools, and best practices, with a focus on platforms.
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 Be an advocate and early adopter of AI tools to optimize efficiency and creativity in social media execution.
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 Track competitor activities and industry/ platform innovations to uncover opportunities for differentiation and content innovation.
 </li>
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 Share trend-based insights and recommendations with the team to inspire fresh ideas and improve content performance.
 </li>
 </ul>
 
 
 Key Requirements
 
 
 <ul>
 <li>
 
 AI &amp; Social Media Platform fluency
 
 &bull;
 
 Deep understanding of social media ecosystems and analytics tools.
 
 &bull; Hands-on experience with AI-powered platforms such as ChatGPT, Jasper, Canva, and Lumen5 to streamline content, design, and video creation.
 
 &nbsp;
 </li>
 <li>
 
 Data-driven thinking
 
 
 &bull; Strong analytical acumen to interpret performance metrics, extract insights, and translate data into actionable content and campaign improvements.
 
 &nbsp;
 </li>
 <li>
 
 Attention to detail and continuous learning
 
 
 &bull; Meticulous attention to detail with a proactive approach to learning and adopting emerging social media trends, AI tools, and best practices.
 </li>
 </ul>
</div>

Executive- Social Media Marketing (On Contract)

Mahindra Holidays & Resorts India Limited

<div>
 
 Mahindra Holidays is on a bold journey &mdash; evolving into a premium, hospitality-first brand. And we&rsquo;re looking for a Senior Manager &ndash; Content Strategy to lead the charge in crafting a content ecosystem that inspires, informs, and elevates.
 
 
 What&rsquo;s the story you&rsquo;ll tell?
 
 <ul>
 <li>
 Architect a multi-channel content strategy across digital, CRM, video, and offline touchpoints
 </li>
 <li>
 Build a content governance framework that defines our voice, tone, and storytelling standards
 </li>
 <li>
 Lead brand films, influencer programs, and UGC storytelling that bring our resorts and members to life
 </li>
 <li>
 Own the content performance narrative &mdash; from engagement to conversion
 </li>
 <li>
 Mentor creators, guide agencies, and shape how lakhs of families experience Mahindra Holidays
 </li>
 </ul>
 
 Who you are
 
 <ul>
 <li>
 12&ndash;15 years in content strategy or editorial leadership
 </li>
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 A master of storytelling with business impact
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 Fluent in SEO, analytics, and digital content trends
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 Experience in travel, hospitality, or lifestyle is a big plus
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 You think in narratives, write with purpose, and lead with vision
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 </ul>
 
 
</div>

Senior Manager – Content Strategy

Network18 Media & Investments Limited

<div>
 
 
 Job description
 
 
 <ul>
 <li>
 Develop compelling, insight-driven content strategy presentations tailored to brand objectives, using data-led research and audience analysis.
 </li>
 <li>
 Collaborate with revenue teams to decode client briefs and craft innovative, brand-aligned content solutions.
 </li>
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 Lead and support campaign execution from ideation to final delivery, ensuring timelines and quality benchmarks are met.
 </li>
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 Interface directly with clients to pitch ideas, incorporate feedback, and coordinate campaigns.
 </li>
 <li>
 Write and edit branded content across formats&mdash;articles, video scripts, social media posts, and marketing collaterals.
 </li>
 <li>
 Partner with editorial and product teams to conceptualize and develop monetizable digital content IPs.
 </li>
 </ul>
 
 
 
 
 
 Desired Experience and Skills
 
 
 <ul>
 <li>
 6&ndash;8 years of experience in editorial/branded content at media houses, in-house brand teams, or digital media agencies.
 </li>
 <li>
 Strong ideation and writing skills with a keen understanding of tone, voice, and platform-specific storytelling (e.g., BuzzFeed vs. News18).
 </li>
 <li>
 Proven ability to create strategic content presentations using Microsoft PowerPoint or similar tools.
 </li>
 <li>
 Experience managing end-to-end content production across formats such as text, video, infographics, and interactive media.
 </li>
 <li>
 Ability to thrive in a fast-paced, deadline-driven environment without compromising on quality.
 </li>
 <li>
 Native-level proficiency in written and spoken English.
 </li>
 </ul>
 
 
 
 
 
 Disclaimer: Please note Network18 and related group companies do not use the services of vendors or agents for recruitment. Please beware of such agents or vendors providing assistance. Network18 will not be responsible for any losses incurred.
 
 
</div>

Senior Content Manager

The Souled Store

<div>
 
 
 About us:
 
 
 
 The Souled Store is a homegrown youth casual-wear brand started in 2013. We are one of India&rsquo;s largest online merchandising platforms with licenses like Disney, Warner Bros., WWE, IPL, Viacom18 to name a few. Apart from selling products with themed designs such as superheroes, movies, TV shows, and cartoons, the brand also is at the forefront of the latest youth style and fashion trends. In addition to core men and women wear apparel categories, we are also in the process of expanding to new categories and introducing new product lines in the existing categories like activewear, supima products, innerwear, personal care products like perfumes and very recently launched footwear and kidswear.
 
 
 
 
 
 Although we are primarily an online brand, we&rsquo;ve expanded in the offline retail space as well and have 60+ offline stores and further expansion in pan India.
 
 
 
 
 
 The Souled Store was born out of the idea of loving what you do, from the soul. We believe that people do their best work when they love what they do. There are too many Monday mornings and you can&rsquo;t go dreading every single one of them. Over the years, we have built a strong team of like-minded people that work smart, own their work, and think like leaders. If you identify with what we do and are interested in being a part of an aggressively growing brand, we would love to have you on board.
 
 
 
 
 
 
 Influencer Marketing:
 
 
 <ul>
 <li>
 Scope and onboard influencers who fit the brand&rsquo;s tone and audience.
 </li>
 <li>
 Develop creative briefs and write engaging scripts.
 </li>
 <li>
 Coordinate operations for products for influencers.
 </li>
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 Ensure all content and assets go live.
 </li>
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 Provide accurate feedback on influencer assets.
 </li>
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 Co-ordinating with the performance marketing team for ad assets.
 </li>
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 Curating PR packages for influencers for gifting.
 </li>
 </ul>
 
 
 Retail Marketing:
 
 
 <ul>
 <li>
 Plan and execute store photoshoots and video shoots.
 </li>
 <li>
 Create store content for ads.
 </li>
 <li>
 Manage in-store branding and visual identity.
 </li>
 <li>
 Co-ordinate and get influencers for retail store videos.
 </li>
 <li>
 Plan and execute retail events to enhance customer engagement.
 </li>
 <li>
 Execute ATL and BTL campaigns.
 </li>
 </ul>
 
 
 
 
 
 Note : Our hiring team will review your application and should we find your background to be a fit for this role, we will be in touch
 
 .
 
 If you don't get a response from our team within seven days, please know that your profile may not be a match for our current requirements. However, we appreciate your interest and encourage you to explore future opportunities with us :)
 
 
</div>

Associate - Brand Marketing

Sony Pictures Networks India

<div>
 
 Role Title - Senior Manager - Research - Channel SET
 
 
 
 
 
 
 
 Role Overview:
 
 
 
 
 We are seeking a dynamic and analytical Programming Strategy &amp; Insights Manager to join our Research &amp; Strategy team. This role is critical in driving data-informed decision-making across programming and marketing by combining quantitative research with qualitative insights to craft compelling narratives for internal stakeholders.
 
 
 
 
 
 You will act as the bridge between the quantitative research team, qualitative researchers, and the programming strategy function &mdash; synthesizing data into actionable insights and strategic presentations for senior management, content creators, and marketing teams.
 
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 Quantitative Analysis:
 
 
 
 
 
 
 Lead the analysis of audience data using tools such as BARC, internal analytics platforms, and other industry-standard measurement tools.
 
 
 
 
 
 Interpret and visualize large data sets to extract key performance insights across genres, time slots, demographics, and platforms.
 
 
 
 
 
 
 Insight Generation:
 
 
 
 
 
 
 Integrate quantitative data with qualitative research (focus groups, viewer feedback, social listening) to build a 360-degree understanding of audience behavior.
 
 
 
 
 
 Identify emerging content trends, consumption patterns, and market opportunities to inform content development and scheduling.
 
 
 
 
 
 Strategy &amp; Narrative Building:
 
 
 
 
 
 Develop clear, concise, and strategic insight decks and presentations for senior management, programming, and marketing teams.
 
 
 
 
 
 Translate data into storytelling frameworks that are easy to understand and guide decision-making across content acquisition, creation, and positioning.
 
 
 
 
 
 
 Cross-Functional Collaboration:
 
 
 
 
 
 
 Work closely with Programming, Marketing, Qualitative Research, Consumer Insights, and Digital Strategy teams to align goals and drive cohesive strategies.
 
 
 
 
 
 Serve as the key point of contact for quantitative insights within the broader Research &amp; Strategy ecosystem.
 
 
 
 
 
 
 Educational Background:
 
 
 
 Bachelor's or Master's degree in Statistics, Data Science, Media Studies, Business Analytics, or related fields.
 
 
 
 
 
 12 +years of experience in a media/entertainment environment with a strong focus on audience research and insights.
 
 
 
 
 
 Deep working knowledge of BARC software and television/digital audience measurement systems.
 
 
 
 
 
 
 Technical &amp; Analytical Skills:
 
 
 
 
 
 
 Strong quantitative analysis skills with hands-on experience in BARC, Excel, Power BI, or similar data tools.
 
 
 
 
 
 Proficiency in storytelling with data &ndash; crafting compelling presentations using PowerPoint, Tableau, or other visualization tools.
 
 
 
 
 
 
 Soft Skills:
 
 
 
 
 
 
 Strong communicator with the ability to translate numbers into clear, actionable stories.
 
 
 
 
 
 Collaborative mindset with the ability to work across diverse teams.
 
 
 
 
 
 High attention to detail and a strategic thinker.
 
 
 
 
 
 
 Preferred Qualifications:
 
 
 
 Experience in broadcast, streaming, or digital content strategy.
 
 
 
 
 
 Exposure to qualitative research methods and consumer insight integration.
 
 
 
 
 
 Prior work in fast-paced environments with content or creative teams.
 
</div>

Senior Research Manager - Channel SET

Risa Hospitality

<div>
 
 Company Description
 
 
 
 Risa Hospitality offers a unique gastronomic experience inspired by the spirit of Mumbai, blending heritage flavors with modern culinary art. Known for its innovative twists on local favorites and playful global comfort food, Risa Hospitality creates memorable dining experiences. With its eclectic menu and signature creations like the Freakshake and Cotton Candy Head, the brand has become a popular all-day dining destination. With strong success in its initial ventures, the company is rapidly expanding within Mumbai and into other tier-two cities in India.
 
 
 
 Role Description
 
 
 
 This is a full-time, on-site role for a Social Media Manager, located in Mumbai. The Social Media Manager will oversee the development, execution, and management of the brand&rsquo;s social media strategy. Responsibilities include creating engaging content, optimizing performance through Social Media Optimization (SMO), monitoring trends, analyzing metrics, and growing online communities. The role also involves close collaboration with the content team to align digital strategies with the brand&rsquo;s identity.
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Proficiency in Social Media Marketing and Social Media Optimization (SMO)
 </li>
 <li>
 Strong Communication and Writing skills to engage a diverse audience
 </li>
 <li>
 Experience in developing and implementing effective Content Strategy
 </li>
 <li>
 Ability to analyze data, monitor trends, and drive performance metrics
 </li>
 <li>
 Skills in building and managing online communities
 </li>
 <li>
 Prior experience in the food and beverage or hospitality industry is a plus
 </li>
 <li>
 Bachelor's degree in Marketing, Communications, or a related field
 </li>
 </ul>
</div>

Social Media Manager

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