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culture marketing manager

Red Bull

<div>
 The Culture Marketing Manager is part of the national Culture Marketing team and is responsible for dedicated projects within the overall program. These projects can include whole areas (e.g., events and content projects) or individual projects (e.g., artist projects). This is a key position, interfacing with Red Bull artists, dancers, agencies, and vendors within the entertainment and culture environment. You will be responsible for implementing defined strategies and ensuring long-term initiatives and relationships that impact the business within culture playgrounds. Additionally, you will oversee the correct and proper realization of Red Bull and third-party supported events in these areas, collaborate with the global culture team to explore innovative solutions, and continue pushing the boundaries of culture marketing.
 
 
 
 All the responsibilities we'll trust you with:
 
 
 
 
 Culture Marketing Plan
 
 
 
 Create an annual Culture Marketing plan and deliver on set targets. Realise selected culture marketing initiatives and projects as part of the overall marketing plan. Establish and maintain long-term culture platforms in music, dance, street culture and beyond. Negotiate and secure relevant music rights to ensure all created content can be sufficiently utilised via our media business. Work closely together with sales, communications and brand department.
 
 
 
 Management of Red Bull Collaborator's Structure, Agencies and Suppliers
 
 
 
 Briefing and management of outside specialists/agencies. Controlling the realisation of events and other relevant culture marketing activities. Budget responsibility for selected areas of the national programme.
 
 
 
 Artist/Dancer Network &amp; Event Program
 
 
 
 
 Establish a rich network in the fields of culture in general in particular to be aware of new upcoming trends and movements in music, dance, stand up and street culture. Establish a strong portfolio of key artists to work with on various projects and programmes within the World of Red Bull. Take care of an optimum usage of the Red Bull product in focused cultured playgrounds in collaboration with SOL program and secure a perfect communication about the brand and the product. Drive &ldquo;Can in hand&rdquo;, &ldquo;Can in context&rdquo; and product placement with key artists and in defined key areas. Communication
 
 
 
 Co-ordination of activities with On-Premise, Sport, Student Brand Manager and Communication departments to maximise efficiencies and consumer impact. Liaison with international culture department for development of best practice. Ensuring our team stays on the cutting edge of marketing innovation.
 
 
 
 Quality Control and Return on Investment
 
 
 
 Evaluating the results of the respective activities. Ensuring a qualitative approach of all opinion leader activities.
 
 
 
 Your areas of knowledge and expertise that matter most for this role:
 
 
 
 <ul>
 <li>
 At least 4 years of previous work experience in music/dance/culture related event marketing environment and creative-based roles in relevant playgrounds
 </li>
 <li>
 Working experience in event management, content creation, agency and artist management.
 </li>
 <li>
 An established network of diverse artist and music industry contacts such as record labels.
 </li>
 <li>
 A proven track record of successful, innovative projects with KPIs especially in area of music.
 </li>
 <li>
 Interested and open to different cultural playgrounds such as music, dance, arts, stand up, street culture.
 </li>
 <li>
 Experience in content creation with artists &amp; creators.
 </li>
 <li>
 Well connected in different culture scenes and environments &ndash; good networker.
 </li>
 <li>
 Clear understanding of the global &amp; local entertainment, music, dance and entertainment industry, as well as a firm understanding of the youth culture.
 </li>
 </ul>
</div>

Culture Marketing Manager

Beyaz Kağıt

<div>
 
 We are looking for a "Marketing Manager" teammate to be assigned to the Marketing Directorate within Beyaz Ka&gbreve;&inodot;t ve Hygienic Cleaning Products Industry and Trade Inc., who will be able to lead the further strengthening of our culture focused on continuous development, and who meets the qualifications specified below.
 
 
 
 
 
 
 
 GENERAL QUALIFICATIONS:
 
 
 
 &bull; Graduated from relevant departments of universities (preferably Business Administration, Business Management, Economics, Management Engineering, Industrial Engineering, Chemical Engineering etc.),
 
 
 &bull; MBA &amp; Master's Degree in Business Administration / Marketing,
 
 
 &bull; At least 10-15 years of full-time brand management and marketing experience in the FMCG sector,
 
 
 &bull; Team management experience in Marketing and Brand Management,
 
 
 &bull; Experienced in Launch and New Product Development Processes,
 
 
 &bull; Experienced in analyzing market and consumer research reports and drawing conclusions,
 
 
 &bull; Dynamic and good team player, &bull; Strong presentation/communication/leadership skills,
 
 
 &bull; Strong analytical thinking skills and problem solving skills,
 
 
 &bull; Good command of English,
 
 
 &bull; Good use of MS Office applications,
 
 
 &bull; No travel problems,
 
 
 
 
 
 
 JOB DESCRIPTION:
 
 
 
 &bull; Lead the management of relevant categories and brands,
 
 
 &bull; Work on long-term strategies of brands and follow up marketing targets with his/her team,
 
 
 &bull; Develop correct competitive strategies by understanding the market well in line with consumer needs and offering appropriate solutions,
 
 
 &bull; Manage brand positioning, product launch, relaunch, communication campaign processes in domestic and international markets; ensure coordination with all relevant functions,
 
 
 &bull; Regularly monitor the market, categories and brands with their KPIs, suggest and implement relevant marketing actions,
 
 
 &bull; Represent the brand by traveling domestically and internationally, meeting with stakeholders when necessary,
 
 
 &bull; Guide his/her team, contribute to their development and manage their performance in line with annual targets,
 
 
 &bull; Actively participate in domestic and international fairs, seminars and sectoral events; will represent the brand,
 
 
 &bull; Will monitor and report marketing performance metrics (campaign results, return rates, etc.) and offer suggestions for areas of development,
 
 
 &bull; Will prepare market analyses, make suggestions for competition - performance and pricing strategies and regularly report these analyses to the manager,
 
 
 &bull; Will coordinate with R&amp;D, Sales, Purchasing and Production departments in improving existing products and developing new products,
 
 
 &bull; Will conduct target audience analyses in line with marketing strategies and develop communication and positioning suggestions suitable for this audience,
 
 
 &bull; Will develop projects for new opportunities and business development and offer suggestions,
 
 
 
</div>

Pazarlama Müdürü

Anadolu Efes

<div>
 
 
 Be a part of Anadolu Efes!
 
 
 
 
 Do you want to be a part of Anadolu Efes? Let&rsquo;s get to know each other!
 
 
 
 
 
 
 Wherever we are, we strive to add +1 value to the economy, social life, tourism, culture, art, agriculture, sports, and young entrepreneurs by brewing joy.
 
 
 Our journey began on 1969 in the factories we opened in &Idot;zmir. Today, we are one of the top 10 companies in the world in our industry. We have 21 factories, 5 malt and 1 hops processing facilities in 6 countries. We are the market leader in Turkey, Russia, Ukraine, Kazakhstan, Georgia and Moldova. You can find us in more than 70 countries in the world!
 
 
 Now, a new journey is beginning! William Grant &amp; Sons, founded in 1887 in the United Kingdom, will distribute its iconic brands in different categories in Turkey under the roof of Anadolu Efes.
 
 
 
 
 
 
 
 
 
 We are hiring a Brand Manager (Spirits)!
 
 
 
 
 
 
 We are looking for a team member who perceives different perspectives and cultures as assets, learns from others, enjoys and gets inspired by innovation in a volatile environment and inspires others to find the best in themselves.
 
 
 
 
 
 
 
 
 
 What will a Brand Manager (Spirits) do at Anadolu Efes?
 
 
 
 
 
 <ul>
 <li>
 Proactively identifies tactical opportunities for the business, and support the marketing manager in recognizing strategic opportunities for the business by analyzing all relevant data,
 </li>
 <li>
 Delivers &amp; executes short &amp; long-term brand strategies and plans,
 </li>
 <li>
 Supports &amp; follows the process of product development, packaging, pricing, positioning of the products related to the brand,
 </li>
 <li>
 Tracks annual budget for the brand,
 </li>
 <li>
 Follows up Digital, Event, and PR activities to strengthen the competitive advantage of the brand by working closely with the Brand Communication Teams,
 </li>
 <li>
 Develops and executes effective channel activities and volume-driving incentives by working closely with Trade Marketing Teams.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 What are the qualifications we look for in a Brand Manager (Spirits) at Anadolu Efes?
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree,
 </li>
 <li>
 Minimum 4-5 years of brand marketing experience in FMCG,
 </li>
 <li>
 A positive and can-do attitude and ability to multi-task in a fast-paced environment,
 </li>
 <li>
 Passion for the industry at large and associated culture,
 </li>
 <li>
 Strong communication skills that will enable you to thrive in a challenging and exciting work environment,
 </li>
 <li>
 Excellent organization, planning, time and budget management skills,
 </li>
 <li>
 Comfortable with numbers, good analytical skills enabling to make an analysis without getting lost in details,
 </li>
 <li>
 Skilled at generating innovative ideas and new initiatives that drive sales growth and brand love,
 </li>
 <li>
 Willing to travel as required and ability to work in a flexible schedule,
 </li>
 <li>
 Proficiency in MS Office applications and preferably Nielsen Answers database
 </li>
 <li>
 Fluent in English
 </li>
 </ul>
 
 
 
 
 
 
 
 
 How do we hire?
 
 
 
 At Anadolu Efes, we hire without prejudice and discrimination against language, religion, ethnicity, race, gender and sexual orientation. We hire solely based on applicability to the job description measurable examinations, and competency-based interviews.
 
 
 
 
 
 
 
 
 
 
 
 
 
 If you find this position to be suitable for you, we are looking forward to your application and for you to add +1 value to our Anadolu Efes family!
 
 
 
</div>

Brand Manager (Spirits)

Şölen

<div>
 
 
 Biscolata &amp; Amada
 
 
 
 
 Who We&rsquo;re Looking For
 
 
 
 
 Global Marketing Manager
 
 with a strong passion for FMCG and multicultural environments, skilled in building globally loved brands.
 
 
 .
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Proven experience in building and executing
 
 global brand strategies
 
 across multiple regions and culture.
 </li>
 <li>
 
 Design growth strategies and execute direction
 
 in emerging and developed markets fully aligned with business goals.
 </li>
 <li>
 
 Deep understanding of consumer behaviours
 
 and ability to adapt the outcomes into impactful marketing strategies.
 </li>
 <li>
 
 Experience in innovation pipelines from idea to launch
 
 . Manage global launches and campaings based on brand positioning and lifecycle.
 </li>
 <li>
 
 Proven experience managing brand P&amp;L through strategic pricing and portfolio
 
 mix optimization.
 </li>
 <li>
 Sucessfull track record in
 
 developing 360 degree campaigns
 
 for different regions.
 </li>
 <li>
 
 Strong ability
 
 to work closely and lead global and regional creative, media and research agencies.
 </li>
 <li>
 
 Strong collabration with cross functions
 
 (R&amp;D, regional marketing teams, sales, finance) to align marketing strategies.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 10+ years in brand, category within FMCG
 </li>
 <li>
 Excellent communication skills in English
 </li>
 <li>
 High resilience, motivation, strong communication and stakeholder leadership
 </li>
 <li>
 Analytical mindset; advanced planning &amp; organizational skills.
 </li>
 <li>
 Passionate about national and international brand growth
 </li>
 <li>
 Experience leading agencies/research partners and cross-functional teams; coaching/people leadership.
 </li>
 </ul>
 
 
 Location
 
 
 <ul>
 <li>
 
 Balance G&uuml;ne&scedil;li &ndash; Istanbul
 
 </li>
 </ul>
 
 
</div>

Global Marketing Manager

Gizli

<div>
 
 We are seeking a
 
 Marketing Manager
 
 for our company operating in the retail sector.
 
 
 
 
 
 
 What Qualifications Are We Looking For?
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Communication, Business or a related field
 </li>
 <li>
 7&ndash;10 years of hands-on marketing experience (beauty, cosmetics or FMCG preferred)
 </li>
 <li>
 Strong operational skills: detail-oriented, structured and able to manage processes end-to-end
 </li>
 <li>
 Solid experience running 360&deg; marketing campaigns and managing agencies
 </li>
 <li>
 The ability to read data, understand key digital KPIs and convert insights into actions
 </li>
 <li>
 Experience leading social media, content and digital performance workflows
 </li>
 <li>
 Team management experience with a clear, efficient and outcome-driven leadership style
 </li>
 <li>
 The ability to turn trends, consumer insights and market research into plans that drive commercial impact
 </li>
 <li>
 High proficiency in digital marketing tools and analytics platforms
 </li>
 <li>
 Experience working cross-functionally with other departments to keep all activities aligned
 </li>
 </ul>
 
 
 
 
 
 What Will Your Responsibilities Be?
 
 
 <ul>
 <li>
 Turn brand and marketing strategy into clear daily, weekly and monthly action plans
 </li>
 <li>
 Lead the creative workflow: brief, production, revisions and on-time delivery
 </li>
 <li>
 Manage 360&deg; campaigns and ensure timely, effective execution across all channels
 </li>
 <li>
 Monitor digital performance regularly, follow key KPIs and support continuous optimization
 </li>
 <li>
 Analyze market, trends and competitors; turn insights into commercial actions that support growth
 </li>
 <li>
 Drive effective, results-oriented marketing activities with strong ROI
 </li>
 <li>
 Manage the marketing budget and report spend, performance and required adjustments
 </li>
 <li>
 Lead the marketing team with clear priorities, task follow-up and consistent execution quality
 </li>
 <li>
 Build a continuous-improvement culture - daily optimizations, small wins and steady progress
 </li>
 <li>
 Work cross-functionally to ensure alignment across all relevant teams
 </li>
 </ul>
 
 
</div>

Marketing Manager

Sanipak

<div>
 
 
 Position:
 
 Senior Brand
 
 
 Manager
 
 
 
 Location:
 
 &Idot;stanbul / Kavacik
 
 
 
 Working Model:
 
 Hybrid
 
 
 
 Role to work with:
 
 Marketing Manager
 
 
 
 
 
 Sanipak
 
 
 has more than 1600 employees. We export our leading brands such as OK, Solo, Selpak, UniBaby and our most preferred brands in the cleaning papers, personal care, home care, baby care and out-of-home categories to more than 80 countries in 5 continents.
 
 
 
 
 
 
 What do we expect from our new team member?
 
 
 
 
 
 <ul>
 <li>
 Developing and implementing strategic brand plans,
 </li>
 <li>
 Managing brand budget and forecasting,
 </li>
 <li>
 Reporting on brand performance metrics,
 </li>
 <li>
 Finding creative solutions and strategies to grow the brand,
 </li>
 <li>
 Taking part in and managing market and consumer research, analyzing the outputs for the related category, turn in to action plan,
 </li>
 <li>
 Working together and managing cross-functional teams,
 </li>
 <li>
 Taking part in market research and data analysis with market research teams, using market insights to drive brand growth,
 </li>
 <li>
 Taking part in digital marketing processes with digital marketing teams, including social media strategies and digital advertising.
 </li>
 </ul>
 
 
 
 
 
 What kind of teammate are we looking for?
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business Administration, Engineering, Economy, and/or related fields,
 </li>
 <li>
 At least 4 years of experience in brand management and marketing, preferably in FMCG sector,
 </li>
 <li>
 Proven experience in developing and implementing effective marketing strategies,
 </li>
 <li>
 Hands-on experience with budget management,
 </li>
 <li>
 Skilled in MS Office programs,
 </li>
 <li>
 Advanced proficiency in English (written and spoken),
 </li>
 <li>
 A result-oriented perspective with a focus on achieving targets and continuous improvement,
 </li>
 <li>
 Excellent communication, presentation, and interpersonal skills.
 </li>
 <li>
 Ability to work effectively across functions and teams,
 </li>
 <li>
 Good grasp of organizational and project management skills,
 </li>
 <li>
 Strong analytical and data analysis skills.
 </li>
 </ul>
 
 
 
 
 
 What do we offer you?
 
 
 
 
 
 <ul>
 <li>
 At Eczac&inodot;ba&scedil;&inodot;, you can steadily improve your personal, professional, and technical competencies by participating in
 
 training programs
 
 that support you and your career.
 </li>
 <li>
 You will have access to opportunities for
 
 rotation
 
 among more than 50 companies and
 
 global experience
 
 in over 120 international markets.
 </li>
 <li>
 
 Vacation time
 
 at Eczac&inodot;ba&scedil;&inodot; is calculated according to seniority based on your total work experience. Your bring your seniority with you.
 </li>
 <li>
 We will always recognize your success through different
 
 reward
 
 methods.
 </li>
 <li>
 You can take advantage of location-independent or hybrid work opportunities through
 
 different work models
 
 suitable to the nature of your job, and you can determine your own work schedule with
 
 flexible work hours
 
 . We offer technology and ergonomic support packages to Eczac&inodot;ba&scedil;&inodot; employees who work remotely full-time.
 </li>
 <li>
 As a new parent working at Eczac&inodot;ba&scedil;&inodot;, you are privileged. Eczac&inodot;ba&scedil;&inodot; employees who are mothers are provided with monthly
 
 nursery support
 
 ; Eczac&inodot;ba&scedil;&inodot; employees who are fathers are entitled to a
 
 3-week paternity leave
 
 .
 </li>
 <li>
 People who savor
 
 culture and art
 
 are here! Thanks to the Eczac&inodot;ba&scedil;&inodot; Group&rsquo;s founding sponsorship of
 
 Istanbul Modern
 
 , Turkey's first modern and contemporary art museum, you can visit the museum for free. Additionally, thanks to Eczac&inodot;ba&scedil;&inodot; Group&rsquo;s founding sponsorship of Istanbul Foundation for Culture and Arts (&Idot;KSV), you can also enjoy the privilege and discounts of &Idot;KSV&rsquo;s Lale Card to all &Idot;KSV events.
 </li>
 <li>
 You can participate in Eczac&inodot;ba&scedil;&inodot;&rsquo;s
 
 volunteering activities
 
 , every one of which prioritizes social benefit, and get involved in projects that create social impact.
 </li>
 <li>
 We are committed to ensuring
 
 equal opportunity
 
 of employment. We value diversity and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status or seniority.
 </li>
 </ul>
 
 
 #WeDoNotDifferentiateBetweenJobsForWomenAndMen
 
 
</div>

SENIOR BRAND MANAGER

Beyyoglu

<div>
 
 
 About Beyyoglu
 
 
 
 Beyyoglu is a contemporary fashion brand redefining urban style through high-quality design and digital excellence. With a strong presence in both retail and e-commerce, Beyyoglu continues to grow internationally, with flagship stores in Turkey and London. Our mission is to blend creativity, technology, and data to deliver exceptional fashion experiences worldwide.
 
 
 
 
 
 
 Role Overview
 
 
 
 We are seeking an
 
 experienced, data-driven, and strategic E-Commerce Growth Manager
 
 to lead Beyyoglu&rsquo;s entire online ecosystem.
 
 
 This role combines
 
 branding, digital marketing, sales, customer experience, and creative operations
 
 under one growth-oriented leadership. The E-Commerce Growth Manager will be directly responsible for driving
 
 revenue growth, conversion performance, and brand visibility
 
 across all digital channels and markets.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 1. Branding &amp; Marketing
 
 
 <ul>
 <li>
 Build and execute 360&deg; marketing strategies across all digital touchpoints.
 </li>
 <li>
 Manage paid media (Meta, Google, TikTok, Pinterest, etc.) and SEO/SEM initiatives to ensure maximum brand exposure and conversion.
 </li>
 <li>
 Oversee brand consistency across all creative assets and campaigns, ensuring alignment with the Beyyoglu brand voice.
 </li>
 </ul>
 
 
 2. Sales &amp; Channels Management
 
 
 <ul>
 <li>
 Lead all online sales operations including
 
 official website, marketplaces (Trendyol, Hepsiburada, Boyner, Zalando, etc.)
 
 , and new global e-commerce partnerships.
 </li>
 <li>
 Create and execute growth roadmaps to increase online sales, improve ROAS, and optimize funnel performance.
 </li>
 <li>
 Manage inventory alignment, pricing strategies, and promotional campaigns to maximize profitability.
 </li>
 </ul>
 
 
 3. Customer Experience &amp; Call Center
 
 
 <ul>
 <li>
 Oversee the
 
 call center operations
 
 , ensuring seamless customer communication and service excellence.
 </li>
 <li>
 Implement data-driven improvements in customer satisfaction, NPS, and retention metrics.
 </li>
 <li>
 Collaborate with logistics and fulfillment teams to ensure smooth end-to-end customer experience.
 </li>
 </ul>
 
 
 4. Creative &amp; Influencer Marketing
 
 
 <ul>
 <li>
 Manage all
 
 creative content production
 
 including photo, video, and copy assets.
 </li>
 <li>
 Plan and coordinate
 
 influencer collaborations
 
 , product seeding, and social media activations to drive engagement and sales.
 </li>
 <li>
 Lead storytelling initiatives that enhance brand identity and emotional connection with the audience.
 </li>
 </ul>
 
 
 5. Social Media &amp; Communication
 
 
 <ul>
 <li>
 Oversee all
 
 social media platforms
 
 (Instagram, TikTok, YouTube, LinkedIn, etc.) to ensure strategic content planning and performance optimization.
 </li>
 <li>
 Monitor and report on social and engagement metrics, using data to guide future content and communication strategies.
 </li>
 </ul>
 
 
 6. Reporting &amp; Analysis
 
 
 <ul>
 <li>
 Analyze performance across all channels using GA4, Looker Studio, and other BI tools.
 </li>
 <li>
 Report directly to top management with actionable insights and growth recommendations.
 </li>
 <li>
 Set measurable KPIs for marketing, sales, and content teams, ensuring alignment with overall business goals.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 
 Minimum 10 years of professional experience
 
 in e-commerce, digital marketing, or growth management&mdash;preferably within the fashion retail industry.
 </li>
 <li>
 Proven success in managing multi-channel digital sales operations and achieving strong revenue growth.
 </li>
 <li>
 Expertise in Shopify, Meta Ads Manager, Google Analytics (GA4), and marketing automation tools.
 </li>
 <li>
 Strong leadership and project management skills, with experience managing cross-functional teams.
 </li>
 <li>
 
 Fluency in English &ndash; Upper Intermediate or above (required).
 
 </li>
 <li>
 Strong analytical mindset with an understanding of ROI, ROAS, and performance optimization.
 </li>
 <li>
 Entrepreneurial, creative, and growth-oriented professional who thrives in a fast-paced environment.
 </li>
 </ul>
 
 
 
 
 
 What We Offer
 
 
 <ul>
 <li>
 Opportunity to lead digital growth for a fast-expanding international fashion brand.
 </li>
 <li>
 Creative and data-driven working environment with room for innovation.
 </li>
 <li>
 Competitive salary, performance-based bonuses, and global career development opportunities.
 </li>
 <li>
 A collaborative, ambitious, and forward-thinking team culture.
 </li>
 </ul>
</div>

E-Commerce Growth Manager

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