digital marketing director Jobs in Boston

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digital strategy manager - enterprise Jobs in Boston

digital strategy manager - enterprise

lead director, enterprise social media Jobs in Boston

lead director, enterprise social media

senior manager, seo

digital strategy manager enterprise

PureCars

<div><p><b>Who is PureCars?</b></p>
<p>
As the industry leader in automotive marketing, we&rsquo;re trusted by the best dealers in North America. From innovative solutions to support from trusted experts, making marketing easier is our job. PureCars provides everything dealers need to attract and convert more customers with tech-driven solutions, unmatched data capabilities, and direct access to support.</p>
<p>
We are a certified digital provider for 20+ OEM programs and compliant with over 40 brands. We also serve 65 of the top 100 dealer groups in North America. We are proud to partner with leading organizations such as Google, Meta, Amazon, Spotify, Disney+, Microsoft, Oracle, and others to offer the widest range of advertising channels to our dealership clients.</p>
<p>
We are focused on investing in world-class talent and technology in order to help our partners dominate their markets in new and innovative ways.</p>
<p><b>
Job Summary - Digital Strategy Manager - Enterprise</b></p>
<p>
PureCars is seeking a talented Digital Strategy Manager to join our growing Client Experience team. As a Digital Strategy Manager, you will help build and expand our relationships with the largest enterprise level automotive client, [client name redacted for NDA purposes], in PureCars Tier 3 book of business. Through regular communication, strategic planning sessions, and data-driven business reviews, you will act as a key liaison between the client and PureCars&rsquo; internal teams and partner with our Ad Performance team to help manage all phases of the interactive campaign cycle, from research and planning to optimization and analysis. If you have a strong background in relationship management, digital marketing and technology, and enjoy expanding your portfolio using industry-changing products, we would love to hear from you!</p>
<p><b>
What You&rsquo;ll Do:</b></p>
<ul>
<li>Act as PureCars&rsquo; subject matter expert to our Enterprise / Major Group automotive client across an assigned territory in the United States by managing the post-sale client relationship, digital ad and product strategy, in constant pursuit of the most effective and efficient ad strategy to enable [Client] to hit its Sales and Service objectives.</li>
<li>Build trust by being a connected client advocate and resource through consistent delivery of high value insights, giving PureCars&rsquo; clients the edge in a hyper-competitive landscape.</li>
<li>Track, analyze, create, and deliver relevant industry data and performance metrics through high-impact presentations to key automotive dealership executives including Dealer Group C-Suite, Corporate Marketing personnel, Corporate Regional Managers, Dealer Principals, General Managers, General Sales Managers, and E-Commerce Managers.</li>
<li>Partner alongside various internal ad performance teams (Paid Search, Social, Programmatic/Display, Video, OTT, Onsite Offers, and more) to ensure the execution of successful campaigns in accordance with client&rsquo;s objectives and budgets.</li>
<li>Use your technical and business development chops to educate clients on using our platform, increase client&rsquo;s utilization of current technology, and keep clients updated on new technology/feature releases.</li>
<li>Overnight travel is expected. This role is primarily in-dealership and will be client-facing 4+ days / week, 2+ weeks / month.</li>
<li>Partner with the customer on 1st party data, CDP implementation, direct mail and more lifecycle products</li>
<li>Enhance digital advertising strategy and execution based on individual dealership, OEM, and marketing team objectives and continually identify opportunities to make measurable improvements via ad copy, bid management, budget adjustments, A/B testing, and performance analysis</li>
</ul>
<p><b>The Skills and Experience You Bring:</b></p>
<ul>
<li><b>This role is client facing, primarily in-dealership and corporate. Candidates must live in the assigned territory or willing to relocate within 6 months of hire date.</b></li>
<li>Minimum 5 years in the Auto-tech industry, with proven success managing multi-rooftop, high stakes relationships.</li>
<li>Prior AdTech SaaS or Digital Advertising client success experience with a focus on paid search and/or display products and services. Demonstrated ability in building world-class relationships with client executives and in communicating technical product capabilities, success metrics, and best practices to technical and non-technical audiences.</li>
<li>Skilled in client performance data analysis and in providing actionable and impactful insights to clients with a focus on optimizing revenue generation.</li>
<li>Adept in quickly analyzing varying client environments and needs, identifying and influencing key decision makers, and creating a long-term adoption of PureCars&rsquo; value proposition and suite of products.</li>
<li>Strong knowledge of online media channels (paid search, display, social, video, local) and metrics, MS Excel/Google Sheets, Salesforce, PowerPoint, analytics tools, and client research.</li>
<li>Top-notch communication and presentation skills to a wide variety of audiences across a variety of regions and cultures.</li>
</ul>
<p><b>Salary Range: </b>$110,000-$125,000</p>
<p><i>
PureCars is committed to building diverse teams and upholding an equal employment workplace that is free from discrimination. We hire amazing individuals regardless of their race, color, ancestry, religion, sex, gender identity, national origin, sexual orientation, age, citizenship, marital status, pregnancy, medical conditions, genetic information, disability, or Veteran status. Just be passionate, genuine, collaborative, data-driven, and entrepreneurial at heart!</i></p></div>

Digital Strategy Manager - Enterprise

CVS Health

<div><p>At CVS Health, we&rsquo;re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.</p><p></p><p>
As the nation&rsquo;s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues &ndash; caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.</p><p></p><div><div><p>
At CVS Health, we&rsquo;re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care. As the nation&rsquo;s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues &ndash; caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate.</p></div><div><p><br>
</p></div><div><p><b>Position Summary</b></p></div><div><p>
CVS Health is seeking a strategic and visionary Lead Director, Enterprise Social Media to elevate our social media presence across platforms and audiences. This role will lead the development and execution of our enterprise-wide social media strategy, driving reputation, brand engagement, and thought leadership through compelling storytelling and stakeholder collaboration.</p></div><p></p><div><p><br>
The ideal candidate is a seasoned digital communicator with deep platform fluency at a Fortune 100 company, a passion for innovation, and a proven ability to influence across a matrixed organization. You will oversee a high-performing team and partner closely with Government Affairs, Marketing, HR, and fellow Communications team members to ensure our social media ecosystem reflects the voice, values, and vision of CVS Health.</p></div><p></p><div><p><b><br>
Key Responsibilities</b></p></div><div><p><b>
Strategy &amp; Leadership</b></p></div><div><ul><li><p>
Architect and evolve CVS Health&rsquo;s enterprise social media strategy across platforms like LinkedIn, X, Facebook, Instagram and YouTube and emerging channels</p></li></ul></div><div><ul><li><p>
Serve as a trusted advisor to senior leadership, guiding digital storytelling and social media activation plans.</p></li></ul></div><div><ul><li><p>
Lead cross-functional governance of the enterprise social media ecosystem, including executive thought leadership, colleague advocacy programs and enterprise social policies.</p></li></ul></div><p></p><div><p><b>
Content &amp; Channel Management</b></p></div><div><ul><li><p>
Oversee editorial planning across corporate channels, ensuring relevance, quality, and platform-native execution of content by production partners.</p></li></ul></div><div><ul><li><p>
Drive innovation and scale of social-first content concepting, including use of short-form video, real-time storytelling, and interactive media.</p></li></ul></div><div><ul><li><p>
Lead relationships with platform partners to ensure that CVS Health is best positioned to implement best practices, innovations and partnerships.</p></li></ul></div><p></p><div><p><b>
Paid Social &amp; Amplification</b></p></div></div><div><div><ul><li><p>
Own paid social execution, including always&#8209;on boosting of top organic content, signature reputation flights, and rapid response activations to reach the right audiences at the right time.</p></li></ul></div><div><ul><li><p>
Collaborate with internal and external partners to execute paid plans from concepting to reporting.</p></li></ul></div><div><ul><li><p>
Serve as an advisor for Business Unit Communications partners to implement ad-hoc paid social media plans that run alongside Enterprise paid social campaigns without conflicts and fulfill best practices.</p></li></ul></div><p></p><div><p><b>
Executive &amp; </b><b>Colleague</b><b> Advocacy</b></p></div><div><ul><li><p>
Shape strategies for executive social media presence and colleague advocacy in partnership with the team lead for these programs, ensuring consistency, authenticity, and alignment with enterprise social media plan.</p></li></ul></div><div><ul><li><p>
Collaborate with Colleague Communications to amplify colleague voices and foster digital fluency across the organization.</p></li></ul></div><p></p><div><p><b>
Analytics &amp; Optimization</b></p></div><div><ul><li><p>
Leverage analytics compiled by internal and external partners to translate performance data into actionable insights and channel optimizations.</p></li></ul></div><div><ul><li><p>
Monitor competitive landscape and emerging trends to keep CVS Health at the forefront of digital engagement.</p></li></ul></div><div><ul><li><p>
Report ROI and reputational impact of enterprise social media ecosystem to leadership on a monthly, quarterly and annual basis, proactively suggesting future investments and priorities.</p></li></ul></div><p></p><div><p><b>
Crisis &amp; </b><b>Rapid Response</b></p></div><div><ul><li><p>
Shape social media rapid-response strategies to address pressing reputational risks and opportunities.</p></li></ul></div><div><ul><li><p>
Work with agency to implement rapid-response strategy with rigorous protocols around listening, reporting and escalation.</p></li></ul></div><div><ul><li><p>
Regularly deploy listening techniques to source proactive content opportunities from news, social conversations and trends.</p></li></ul></div><div><ul><li><p>
Collaborate with Security, Legal, IT, Government Affairs, Communications, HR, Customer Experience and platform partners to ensure readiness and alignment in moments of change.</p></li></ul></div><p></p><div><p><b>
Team </b><b>&amp; Tools </b><b>Management</b></p></div><div><ul><li><p>
Build and manage relationships with agency partners supporting community management, crisis management, social media listening and paid media.</p></li></ul></div><div><ul><li><p>
Lead and develop a high-performance internal team, fostering an inclusive and innovative culture.</p></li></ul></div><div><ul><li><p>
Ensure the team has the best tools and technology to make an impact, regularly leading exploration of new Enterprise-wide social media software.</p></li></ul></div></div><p></p><div><div><p><b><br>
Required Qualifications</b></p></div><div><ul><li><p>
10+ years of progressive experience leading social media programs with a demonstrated record of measurable impact.</p></li></ul></div><div><ul><li><p>
Deep expertise across the full social media spectrum&mdash;strategy, content development, community engagement, analytics, and social listening.</p></li></ul></div><div><ul><li><p>
Creative leader with a track record of breakthrough ideas.</p></li></ul></div><div><ul><li><p>
Strategic thinker with strong operational discipline and attention to detail.</p></li></ul></div><div><ul><li><p>
Exceptional communication and presentation skills.</p></li></ul></div><div><ul><li><p>
Tech-savvy with deep knowledge of social platforms, tools, and analytics, such as Sprinklr.</p></li></ul></div><div><ul><li><p>
Influential leader adept at navigating matrixed organizations and managing stakeholders.</p></li></ul></div><div><ul><li><p>
Expertise in handling complex social media issues and crises with a calm, yet decisive approach in a highly regulated environment.</p></li></ul></div><p></p><div><p><b><br>
Preferred Qualifications</b></p></div><div><ul><li><p>
Experience working for a Fortune 100 company and/or with Fortune 100 clients at an agency.</p></li></ul></div><div><ul><li><p>
Health care experience preferred; consumer experience desirable.</p></li></ul></div><div><ul><li><p>
Combination of agency and in-house background preferred.</p></li></ul></div><div><ul><li><p>
Social media influencer program management.</p></li></ul></div><div><ul><li><p>
Proficiency in AI tools and workflows within social media operations.</p></li></ul></div><div><ul><li><p>
Ability to integrate AI-driven insights into editorial planning and optimization cycles.</p></li></ul></div><div><ul><li><p>
Understanding of SEO and GEO principles to see how social amplification influences search rankings and large language models.</p></li></ul></div><p></p><div><p><b><br>
Education</b></p></div></div><div><div><ul><li><p>
Bachelor's degree in communications or marketing, or equivalent work experience.
</p></li></ul></div></div><p></p><p><b>Pay Range</b></p><p>
The typical pay range for this role is:</p><p></p>
$100,000.00 - $231,540.00<p><br>
This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company&rsquo;s equity award program.</p><p><br>
Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.</p><p></p><p><b>
Great benefits for great people</b></p><p></p><p>
We take pride in our comprehensive and competitive mix of pay and benefits &ndash; investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:</p><ul><li><p><b>
Affordable medical plan options,</b> a <b>401(k) plan </b>(including matching company contributions), and an <b>employee stock purchase plan</b>.</p></li><li><p><b>
No-cost programs for all colleagues </b>including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.</p></li><li><p><b>
Benefit solutions that address the different needs and preferences of our colleagues</b> including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.</p></li></ul><p></p><p>
For more information, visit https://jobs.cvshealth.com/us/en/benefits</p><p></p>
We anticipate the application window for this opening will close on: 10/13/2025<p></p><p>
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.</p></div>

Lead Director, Enterprise Social Media

Fidelity TalentSource

<div>Fidelity Investments is looking for a User Experience Designer who is passionate about their craft and improving employee digital experiences. As a member of the Digital Workplace Enterprise User Experience Chapter Area, you will keep the end user at the center of everything we do, ensuring we are delivering world-class digital end-to-end experiences for our associates and customers. You will sit with other designers and user researchers within the Digital Workplace Enterprise User Experience Chapter Area.<br>
The Expertise and Skills You Bring<br>
Experience<br>
<ul><li>5-8+ years of UX or related experience is preferred</li><li>A degree in a related field such as interaction design, architecture, industrial design, graphic design, or human factors is preferred</li><li>Experience working on agile teams delivering value in digital products preferred</li><li>Experience running and/or using research to support evidence-focused design decisions preferred</li><li>A digital portfolio we can review online is required</li></ul>
<br>
Skills<br>
<ul><li>An array of design skills, which might include visual, conversational, information architecture, prototyping, strategic design methods (such as design thinking), user research, or writing</li><li>Effective communication as a writer, presenter, and facilitator; equally at ease speaking with developer partners or executives</li><li>A design consultancy mindset, able to provide top-tier customer service to our business partners while calibrating delivery against feasibility and prioritization</li><li>A foundation of development knowledge, both web and mobile</li><li>Familiarity with the value of design systems, understanding reuse and scale, and knowing when to contribute to make them better</li><li>Partnering with user research to understand the customer problems to tackle</li><li>Distilling qualitative and quantitative feedback to unearth recurring themes and promote data-driven design decisions</li><li>An unwavering curiosity to ask why</li><li>Design brings you happiness</li></ul>
<br>
UX Designers typically:<br>
<ul><li>Lead definition of the design work and deliver business outcomes across multiple product teams, with minimal guidance and coaching</li><li>Partner with the product owner to help inform product strategy</li><li>Work across the organization to drive consistent customer experiences</li><li>Contribute to the culture of the Digital Workplace Enterprise User Experience Chapter Area (user research &amp; UXD)</li><li>Provide design and product thought leadership</li></ul>
<br>
The Team<br>
As a member of the Digital Workplace team within Enterprise Technology, you will be working in a collaborative, dynamic, and creative environment at Fidelity Investments. You will have the opportunity to be immersed in work<br>
across the organization, engage with and influence leaders, while solving some of Fidelity&rsquo;s most critical business issues.<br>
<br>
The vision of Digital Workplace is to ensure associates have the right digital tools, training, and support to do their best work. We will do this by owning the associate digital experience for the firm, focusing on capabilities (rather than on tools and vendors), using a test-and-learn approach, designing more effective rollout and adoption experiences, and paying close attention to every detail in the &quot;last mile.&quot;</div>

UX Designer

LEAPWORK

<div><p><b>Company Overview</b></p>
<p>
At Leapwork, our vision is to break down the barriers between humans and computers through the world&rsquo;s most accessible automation platform. We are the leading global AI-powered visual test automation solution, enabling some of the world&rsquo;s largest enterprises to adopt, scale, and maintain automation&mdash;in under 30 days.</p>
<p>
In today&rsquo;s environment, where efficiency, automation, and cost optimization are essential to enterprise growth, we are uniquely positioned to deliver impact.</p>
<p>
In 2023, Microsoft, the world&rsquo;s largest and most recognizable software company, recognised Leapwork as a truly innovative and disruptive product, leading to a strategic partnership that continues to be a major growth catalyst.</p>
<p>
We&rsquo;re now seeking a <b>Digital Marketing Director</b> to join our team and help drive this next chapter of growth.</p>
<p><b>
The role:</b></p>
<p>
The Digital Marketing Director will lead Leapwork&rsquo;s digital growth and demand generation strategy, overseeing paid media, SEO, and performance marketing to accelerate pipeline creation and revenue impact.
</p><p>This role will set the vision and execution plan for integrated digital campaigns across inbound and outbound channels while managing budgets, optimizing performance, and driving measurable ROI.
</p><p>The Digital Marketing Director will work closely with Sales, BDRs, Product Marketing, Field and Partner Marketing to align digital programs with business priorities and ensure high-quality lead flow across the funnel.
</p><p>The ideal candidate combines strategic leadership with hands-on expertise, bringing deep knowledge of digital demand generation in a B2B SaaS or enterprise technology environment.</p>
<p><b>
Key responsibilities</b>:</p>
<ul>
<li>Own Leapwork&rsquo;s digital growth and demand generation strategy, aligning campaigns to pipeline and revenue goals.</li>
</ul><ul><li>Oversee execution across paid search, paid social, display, retargeting and SEO, ensuring consistent optimization and measurable impact.</li>
</ul><ul><li>Lead SEO strategy including keyword planning, content alignment, and technical optimization to improve organic visibility and performance.</li>
</ul><ul><li>Manage digital marketing budgets, allocating spend effectively across channels to maximize ROI.</li>
</ul><ul><li>Collaborate with product marketing to ensure messaging and creative are tailored for digital channels and target audiences.</li>
</ul><ul><li>Partner with sales and BDR teams to drive lead quality, improve follow-up and strengthen conversion from campaigns to pipeline.</li>
</ul><ul><li>Work with partner marketing to design and execute joint digital programs, including campaigns and co-marketing initiatives.</li>
</ul><ul><li>Maintain reporting, dashboards, and attribution models to measure digital performance and inform business decisions.</li>
</ul><ul><li>Stay ahead of digital trends by testing and adopting new channels, platforms and tools to drive growth.</li>
</ul><ul><li>Partner with marketing operations to ensure campaigns are seamlessly integrated into HubSpot, Salesforce and the broader Martech stack.</li>
</ul><ul><li>Provide guidance and mentorship to digital marketing staff, fostering a culture of experimentation, accountability and continuous improvement.</li>
</ul>
<p><b>Required Skills / Experience:</b></p>
<ul>
<li>8&ndash;10 years of experience in digital marketing with a focus on demand generation, performance marketing and SEO.</li>
</ul><ul><li>Proven success leading multi-channel digital campaigns that drive measurable pipeline and revenue growth.</li>
</ul><ul><li>Strong expertise in SEO, analytics, and paid media platforms (Google Ads, LinkedIn Ads, etc.).</li>
</ul><ul><li>Experience managing and optimizing significant marketing budgets.</li>
</ul><ul><li>Proficiency with HubSpot, Salesforce and other Martech and analytics tools.</li>
</ul><ul><li>Strong analytical skills with the ability to translate performance data into actionable insights.</li>
</ul><ul><li>Background in B2B SaaS or enterprise technology marketing required.</li>
</ul><ul><li>Excellent leadership, communication and collaboration skills with proven experience working across Sales, BDR and Partner teams.</li>
</ul><ul><li>Strategic thinker who can balance vision with execution in a fast-paced, high-growth environment.</li>
</ul>
<p><b>Why Leapwork?</b></p>
<p>
We are on an exciting journey of global growth &ndash; and this is your chance to get onboard and an opportunity to lead and shape digital transformation initiatives in a forward-thinking company, working with and learning from a talented and passionate team committed to innovation and excellence</p>
<p>
By joining our team, you&rsquo;ll become part of a fast-paced international environment where you can grow, challenge yourself, and do what inspires you. We work hard, but have fun while doing it &ndash; and we believe that collaboration, social activities and celebration are keys to success.</p>
<p><b>
Our Leapwork principles:</b></p>
<p>
Our five key principles capture the essence of what it means to be a part of our world-class team! They are integral to how we approach our work and one another, and they serve as a roadmap to our continued growth, development, achievements, and success.</p>
<ul>
<li><b>Customer first</b>; We listen to our customers, understand their pain points and focus on what matters to them.</li>
</ul><ul><li><b>Lead from the front;</b> Leading means guiding others towards the solutions to our challenges.</li>
</ul><ul><li><b>Get it done;</b> We make commitments, follow through and deliver work we&rsquo;re proud of.</li>
</ul><ul><li><b>Build excellence;</b> We do our best work every day, holding ourselves and others to the highest standards.</li>
</ul><ul><li><b>Respectfully different;</b> We treat each other with respect, always. We&rsquo;re different, not indifferent.</li></ul></div>

Digital Marketing Director

Tomorrow.io

<div><p>As the first AI Director of Enterprise Growth at Tomorrow.io, you'll play a pivotal role in shaping and scaling high-quality pipeline growth for our enterprise business. This is a highly hands-on role that blends creativity, analytics, and automation to deliver measurable impact. Leading with AI and automation, you'll own the strategy and execution of digital campaigns, oversee website optimization, drive GEO/SEO strategy, and design and optimize marketing automation processes like lead routing, scoring, and system integration. You'll partner closely with sales, product marketing, and external vendors to ensure Tomorrow.io is continuously driving demand, awareness, and conversion at scale.</p>
<p>
This role will report to Chief Product &amp; Engineering, while maintaining a close working partnership with Marketing and Enterprise teams.</p>
<p>
Please note that our Boston teams work in a hybrid capacity, and collaborate at least 2x per week onsite.</p>
<p><b>
What you bring&hellip;</b></p>
<ul>
<li>5-7 years of experience in growth marketing, demand generation, or digital marketing, B2B SaaS with an enterprise focus is a must.</li>
<li>Proven track record of building and scaling growth programs that deliver measurable pipeline</li>
<li>Hands-on experience managing and optimizing paid media campaigns, particularly on LinkedIn</li>
<li>Strong background in website optimization and GEO/SEO, with experience leading testing and performance improvement initiatives</li>
<li>Expertise with HubSpot, Salesforce, GA4, LinkedIn Ads Manager, Google Ads, and GEO/SEO tools such as Ahrefs or SEMrush</li>
<li>Experience working with external vendors or agencies to extend capabilities and scale programs</li>
<li>Experience in growth-stage startups or tech-driven environments, ideally where automation and tooling were key to scaling demand</li>
</ul>
<p><b>What you'll do&hellip;</b></p>
<ul>
<li>Lead enterprise growth through an AI-first approach, embedding automation and data-driven decision-making into every channel and campaign</li>
<li>Lead website optimization efforts, implementing testing frameworks and conversion strategies to improve performance</li>
<li>Build, manage, and optimize marketing operations and automation workflows, including lead routing, scoring, integrations, and CRM processes (HubSpot, Salesforce, enrichment tools, etc.)</li>
<li>Oversee paid media campaigns (LinkedIn, Google, etc.), ensuring effective targeting, messaging, and ROI</li>
<li>Direct GEO/SEO initiatives, including strategy development and management of external partners/agencies</li>
<li>Analyze, report, and present campaign performance to leadership, using insights to refine future strategies</li>
</ul>
<p><i>If your experience is close but doesn't fulfill all requirements, please apply. Tomorrow.io is on a mission to build a special company. To achieve our goal, we are focused on hiring people with different backgrounds, perspectives, and experiences.</i></p>
<p></p>
<p><i>Tomorrow.io is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Tomorrow.io participates in the E-Verify program in all US states, as required by law.</i></p>
<p><i>
At tomorrow.io we have established a workplace culture that values fairness and equal opportunities and we believe it is crucial for fostering a positive and productive environment. Regularly reviewing and adjusting pay practices to align with legitimate drivers of pay, such as job level, geographic location, and performance, demonstrates a commitment to maintaining equity within the organization.This commitment to ongoing assessment and improvement is key to creating a workplace that is not only diverse and inclusive but also fair and just. Anticipated salary range for this role is $135k-$155k, subject to local market and candidates skills and experience. Comprehensive health benefits, unlimited paid time off and other benefits included. Relocation assistance may be offered/available for certain roles.</i></p>
<p><i>
Tomorrow.io is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at </i><i>jobs@tomorrow.io</i></p>
<p></p>
<p><b>About Tomorrow.io:</b></p>
<p>
Selected by <i>TIME</i> Magazine as one of the Top 100 Most Influential Companies in the World, Tomorrow.io is the world's leading Resilience Platform&trade;. Combining next-generation space technology, advanced generative AI, and proprietary weather modeling, Tomorrow.io delivers unmatched forecasting and decision-making capabilities. Trusted by six of the top ten Fortune 500 companies, Tomorrow.io empowers organizations to proactively manage weather-related risks, opportunities, and enhance operational efficiency. From cutting-edge weather intelligence to real-time early warning systems, Tomorrow.io enables predictive, impact-based action for a safer, more resilient future. Learn more at Tomorrow.io.</p>
<p><b>
Ethos:</b> Our ethos guides us in everything we do - The people of Tomorrow are here to make an impact, they show true grit, and always put people first.</p>
<p><b>
How we roll:</b> We believe that magic happens when people work together. The People of Tomorrow take ownership with a bias for action. We believe in transparency and directness, putting work before ego, and empathy. The People of Tomorrow have a can-do attitude, are resilient, and curious. They are growth oriented, value people striving to be experts, and love to have fun. Here, your success is achieved by your impact and deliveries and not by the hours you put in. We have flexible hours and unlimited vacation days policy. The People of Tomorrow show empathy, mutual respect and work as one diverse team. We grow fast and move faster but we always see people first. Each person has their own career growth path for we believe that the only way for the company to grow is if you grow.</p></div>

AI Director Demand Generation

<div></div><div><div>GBH enriches people's lives through programs and services that educate, inspire, and entertain, fostering citizenship and culture, the joy of learning, and the power of diverse perspectives.</div><div></div><div>
At GBH, we believe in the advantages of coming together to build community, mentor and learn from colleagues, and connect more deeply with our mission. As a result, the majority of our staff are hybrid and work both from home and onsite. Our current hybrid approach requires staff to work onsite a minimum of two days each week, every Tuesday and one other day, to be determined by their business unit. Hybrid staff are also welcome to come in additional days each week or may be asked to come in on other days by their manager.</div><div>
DEPARTMENT OVERVIEW<br>
GBH News seeks to inform, educate and enlighten our audience on both the news of the day and the news in historical context through in-depth, high-quality journalism using the best tools and methods of the craft. GBH News seeks always to report on and facilitate discussion of the news with integrity, fairness, balance, accuracy, and civility, GBH News also seeks to tell the stories of and allow expression of the diversity of voices that make up our entire community.</div><div></div><div>
JOB OVERVIEW<br>
Reporting to the Executive Editor, GBH News is seeking an experienced and dynamic Senior Digital Editor to lead the editing of features and other news content for GBH.org. The ideal candidate is an excellent editor, a skilled people manager, and a digital-first journalist with a deep understanding of engaging online audiences and SEO best practices and AP Style. This role will require a collaborative leader who can mentor and guide a team, ensuring the delivery of high-quality, engaging, and accurate content that resonates with our diverse audience. The Sr. Editor will also play a key role integrating digital content from GBH&rsquo;s The World and The World digital team.<br>
<br>
What you get to do:</div><ul><li><div>
Editing and Content Management: Edit and oversee the production of features, news articles, and multimedia content for GBH.org, ensuring accuracy, clarity, and adherence to AP Style and GBH editorial standards. This role will also guide and support editors, producers and reporters across the newsroom on digital and editorial best practices.</div></li><li><div>
Leadership and People Management: Manage and mentor the associate digital editor, fostering growth, collaboration, and high performance. Conduct regular check-ins, evaluations, and provide constructive feedback to support professional development.</div></li><li><div>
SEO Optimization: Implement and uphold SEO best practices to maximize the reach and discoverability of digital content, analyzing performance metrics and making data-driven decisions to enhance audience engagement.</div></li><li><div>
Strategic Planning: Collaborate with newsroom leadership on content strategy, ensuring alignment with GBH News&rsquo; mission and goals while driving innovation in digital storytelling.</div></li><li><div>
Cross-Unit Coordination: Work closely with the social media, multimedia, newsletter, show production and audience engagement teams to ensure cohesive messaging and promotion across platforms. The Sr. Editor will also play a key role integrating digital content from GBH&rsquo;s The World and The World digital team.</div></li><li><div>
Breaking News and Features Support: Assist in editing breaking news coverage as needed while maintaining a focus on in-depth features and enterprise reporting.</div></li><li><div>
Quality Control: Uphold GBH&rsquo;s commitment to accuracy, fairness, and editorial integrity across all digital content.</div></li></ul><div><br>
<br>
What skills you need:</div><ul><li><div>
Strong news judgment and journalistic ethics.</div></li><li><div>
 Exceptional editing and writing skills, with a keen eye for detail and a commitment to accuracy.</div></li><li><div>
Demonstrated expertise in SEO best practices and a track record of driving audience growth through optimized content.</div></li><li><div>
Strong leadership and people management skills, with ability to influence and lead non-direct reports.</div></li><li><div>
Ability to juggle multiple tasks, prioritize deadlines, and thrive under pressure.</div></li><li><div>
Proficiency in AP style and familiarity with digital publishing tools, CMS platforms, and analytics.</div></li><li><div>
Strategic thinking and the ability to adapt to evolving newsroom priorities and industry trends.</div></li><li><div>
Familiarity with public media values, mission, and audience.</div></li><li><div>
Experience in multimedia storytelling, including video, audio, and interactive content.</div></li><li><div>
Knowledge of the Boston region and its communities is preferred.</div></li><li><div>
Excellent interpersonal skills and the ability to collaborate with colleagues across departments.</div></li></ul><div></div><div>
EDUCATION AND EXPERIENCE<br>
Bachelor&rsquo;s degree or equivalent work experience required. Minimum 5 years experience as an editor in a digital-first newsroom, with a focus on features and enterprise reporting.</div><div><br>
JOB SPECIFICS</div><div>
Staff position</div><div>
Hybrid position</div><div></div><div>
LOCATION</div><div>
This position is located in Boston, MA, and requires on-site presence</div><div>
Guest Street</div><div>
Brighton, MA 02135</div><div></div><div>
GBH is an equal opportunity employer. The community and audience we serve are diverse, and we wish to foster that diversity in our workplace. Toward that end, GBH does not discriminate against individuals in hiring, employment, or promotion based on race, religion, color, sex/gender, gender identity and gender expression, age, marital status, national origin, sexual orientation, citizenship, disability, veteran or military status, political belief, pregnancy, genetic information, or any other characteristic protected by law.</div><div></div><div>
Application Process Assistance</div><div>
GBH will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate an accommodation request, contact the Human Resource department by sending an email to <div>human_resources@wgbh.org</div> or by calling 617-300-2000.</div></div>

Senior Digital Editor

Robin Powered

<div><div><b>About Robin:</b></div><div>
Robin is reimagining workplace operations as a strategic function, and AI is at the core of how we get there. We help workplace teams bring order to the chaos by automating logistics, simplifying operations, and giving employees a seamless way to connect with the office. Today, our workplace operations platform is used by thousands of offices around the world.</div><div></div><div><br>
At Robin, we believe the best connections and ideas come from being in the room together, so we work in person a few days a week. But we also build flexibility into every part of our product, and our culture, so people can do great work without burning out.</div><div></div><div><br>
Robin is hiring a digital strategist who turns curiosity into pipeline. As the Senior Manager, Web Experience, you&rsquo;ll own the strategy and execution of robinpowered.com, our most valuable demand and brand asset. You&rsquo;ll blend UX, SEO, data, and AI to create a digital experience that captures interest and converts it into revenue.</div><div></div><div><br>
If you&rsquo;re passionate about using design, data and technology to create digital experiences that fuel growth, this role is for you.</div><div></div><div><br>
We're a hybrid team based in Boston, working in-office several days a week so we can build and solve in real time. You'll join a small, high-trust team where great ideas become customer wins quickly.</div><div></div><div><b><br>
Why this role exists:</b></div><div>
Our website is more than a first impression. It&rsquo;s the catalyst that moves workplace leaders from questions to clarity. As Robin grows, our digital experience must accelerate that journey. We&rsquo;re looking for a Senior Web Experience Manager to lead that charge. You&rsquo;ll shape the vision and execution of robinpowered.com to create a digital experience that drives growth.</div>
<h3 class="jobSectionHeader"><b>What you'll do:</b></h3><ul><li>
Own the design and evolution of robinpowered.com to capture attention, build trust, and convert curiosity into pipeline.</li><li>
Advance our AI-ready SEO strategy, rooted in buyer-intent and high-performing content, with an eye toward the expanding world (traditional search, AI summaries and LLMs).</li><li>
Use behavioral analytics, A/B testing and funnel analysis to continuously reduce friction and improve conversion paths across key persona journeys.</li><li>
Monitor website KPIs with GA4, HubSpot, and other tools to surface insights and drive site-wide improvements.</li><li>
Partner across teams to transform campaigns into seamless buyer journeys.</li><li>
Maintain scalable design systems and UX patterns to ensure a cohesive, high-quality brand experience.</li><li>
Stay on the pulse of how AI is reshaping digital discovery, and evolve our site strategy accordingly.</li></ul><h3 class="jobSectionHeader"><b>
You&rsquo;ll thrive here if you:</b></h3><ul><li>
Bring 5-7 years of web marketing experience in B2B SaaS, ideally in a high-growth or start-up environment serving mid-enterprise buyers.</li><li>
Are proficient with modern web tools, from design (Figma, Webflow) to analytics and optimization platforms.</li><li>
Have a clear perspective on growth marketing in the AI era, and the curiosity and ambition to lead through that transformation.</li><li>
Have a growth mindset. You think in data, not hunches, and are comfortable digging into funnel metrics, attribution models, and site analytics to identify actionable areas for improvement.</li><li>
See the bigger picture, understanding how SEO, personalization, CRO, and digital channels work together to drive growth.</li><li>
Have a high bias for action. You&rsquo;re energized by ambiguity and fast-moving cross-functional work.</li></ul><h3 class="jobSectionHeader"><b>
Core competencies for success:</b></h3><ul><li>
Learning Velocity: You learn fast and apply new ideas quickly.</li><li>
AI Proficiency: You bridge problem-solving and creativity, using AI to deliver solutions with real-world impact.</li><li>
Collaboration: You share knowledge, unblock teammates, and build together.</li></ul><div><b>
Benefits that have your back (and your future):</b></div><ul><li>Medical &amp; Dental Insurance through Blue Cross Blue Shield covered at 80% for you <i>and</i> your dependents, with two plan options including a High Deductible Plan with a company-funded HSA</li><li>Vision Insurance &ndash; EyeMed coverage to keep your future in focus</li><li>Company-paid protection &ndash; Short &amp; Long Term Disability, Life, and AD&amp;D insurance</li><li>Paid Parental Leave &ndash; 100% covered so you can focus on your growing family</li><li>Incentive Stock Options &ndash; Own a piece of what you&rsquo;re building</li><li>401(k) with company match &ndash; Up to 3% match to help grow your nest egg</li><li>Flexible vacation policy &ndash; Take the time you need (and yes, we actually do!)</li><li>12 company holidays &ndash; Plus your flexible time off for the perfect work-life balance</li></ul><div></div><div><b><br>
Perks that enable your continued success:</b></div><ul><li>Professional Development &amp; AI Tools Stipend</li><li>Referral Bonus Program</li><li>Recognition perks</li><li>In-Office Commuter Stipend</li></ul><div></div><div><b><br>
We Celebrate </b><b>Diversity</b></div><div>
Robin is committed to creating a workplace that reflects the world around us. We believe that the key to good work is empowering our people and we know that diversity and inclusion are a large part of this equation. Our realities shape our everyday experiences and it&rsquo;s our responsibility to our employees, our customers and our communities to address the issues with workplace representation. Robin does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.</div></div>

Senior Web Experience Manager

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