e-commerce marketing manager Jobs in Los Angeles

e-commerce marketing manager

e commerce marketing manager

Global Fashion Resource

Key Responsibilities (with AI additions)<ul><li>Strategy &amp; Planning: Define e-commerce sales goals, develop multi-channel marketing strategies, and manage campaign budgets.</li><li>Digital Marketing Execution: Oversee SEO, SEM (PPC), email marketing, content marketing, and social media to attract and convert customers.</li><li>Website &amp; UX: Collaborate with IT to improve site functionality, user experience (UX), and conversion rates.</li><li>Performance Analysis: Monitor KPIs, analyze campaign effectiveness, and use data to refine strategies.</li><li>Collaboration: Partner with Sales, Product, and Customer Service teams for integrated campaigns.</li><li>Affiliate/Partnerships: Identify and manage relationships with affiliates and partners.</li></ul>Essential Skills <ul><li>Strong understanding of e-commerce platforms (Shopify, Magento, etc.).</li><li>Expertise in SEO, PPC, email automation, and analytics (Google Analytics).</li><li>Conversion Rate Optimization (CRO).</li><li>Analytical, project management, and communication skills</li></ul>Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or IT.</li><li>Experience in digital marketing and e-commerce management.</li></ul>Job Type: Full-timePay: $40.00 - $60.00 per hourBenefits:<ul><li>Paid time off</li></ul>Education:<ul><li>High school or equivalent (Preferred)</li></ul>Experience:<ul><li>Garment construction: 1 year (Preferred)</li><li>Fashion design: 1 year (Preferred)</li><li>Adobe Illustrator: 1 year (Preferred)</li></ul>Work Location: In person

E-commerce Marketing Manager

Shavali Fabric Inc

Job Summary We are seeking a dynamic and results-driven E-commerce Specialist to join our growing fabric retail team. In this role, you will be the driving force behind our online presence, ensuring that our digital storefront is engaging, optimized, and aligned with our brand vision. Your expertise will help us expand our reach, boost sales, and deliver an exceptional shopping experience for our customers. If you&rsquo;re passionate about digital marketing, e-commerce strategies, and creative content creation, this is the perfect opportunity to make a significant impact in a vibrant and innovative environment.Responsibilities<ul><li>Develop and execute comprehensive e-commerce strategies to enhance online sales and customer engagement across multiple digital platforms.</li><li>Manage and optimize product listings using content management systems such as WordPress and other e-commerce platforms.</li><li>Implement SEO best practices utilizing SEO tools to improve search engine rankings and increase organic traffic.</li><li>Conduct keyword research and perform on-page SEO optimization to maximize visibility.</li><li>Utilize Google Analytics, Google Ads, SEM (Search Engine Marketing), and Google AdWords to monitor performance metrics, analyze data trends, and refine marketing campaigns.</li><li>Create compelling content for product descriptions, blogs, email marketing campaigns, and social media channels to attract and retain customers.</li><li>Design visually appealing graphics using Adobe Photoshop, Adobe Creative Suite, and graphic design tools to enhance product presentation.</li><li>Manage social media marketing efforts across platforms like Facebook Advertising and social media management tools to grow brand awareness.</li><li>Optimize conversion rates through A/B testing, performance marketing techniques, and user experience improvements.</li><li>Coordinate with cross-functional teams on marketing automation initiatives to streamline campaigns and improve customer journeys.</li><li>Monitor industry trends in digital marketing, e-commerce innovations, and fabric retail market dynamics to stay ahead of competitors.</li></ul>Experience<ul><li>Proven experience in e-commerce management within a retail environment or related industry.</li><li>Strong knowledge of SEO tools, Google Analytics, Google Ads, SEM strategies, and performance marketing techniques.</li><li>Hands-on experience with WordPress or similar content management systems; familiarity with HTML, CSS, JavaScript, and SQL is a plus.</li><li>Skilled in content creation including copywriting for product descriptions, blogs, email campaigns, and social media posts.</li><li>Proficiency in graphic design software such as Adobe Photoshop and Adobe Creative Suite for visual content development.</li><li>Demonstrated ability to analyze data insights for continuous improvement of marketing initiatives.</li><li>Experience with social media management platforms like Facebook Advertising; knowledge of B2B marketing strategies is advantageous. Join us as an E-commerce Specialist to help shape the future of our fabric retail brand online! Bring your creativity, technical expertise, and passion for digital marketing to a role where your efforts directly contribute to our growth story&mdash;empowering customers with beautiful fabrics through innovative online experiences!</li></ul>Pay: $20.00 - $26.00 per hourExpected hours: 20.0 &ndash; 30.0 per weekBenefits:<ul><li>Employee discount</li></ul>Work Location: In person

E-commerce Specialist for a growing Fabric Retailer

Vip Medical Concierge

Overview We are seeking a dynamic and creative Social Media and Marketing Manager to lead our digital marketing efforts and elevate our brand presence across various platforms. This role requires a strategic thinker with strong skills in content creation, social media management, and digital marketing analytics. The ideal candidate will possess expertise in SEO, social listening, graphic design, and advertising to drive engagement, increase brand awareness, and support overall business growth. This position offers an exciting opportunity to shape our online voice and connect with our target audience through innovative campaigns and compelling storytelling.Duties<ul><li>Develop and implement comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others to enhance brand visibility.</li><li>Manage daily social media activities including content creation, scheduling, posting, and community engagement using tools like Hootsuite and Buffer.</li><li>Create visually appealing graphics and videos utilizing Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) for campaigns, advertisements, and brand storytelling.</li><li>Conduct keyword research and optimize content for SEO to improve organic reach and search engine rankings.</li><li>Monitor social listening tools to gather insights on audience sentiment, industry trends, and competitor activities.</li><li>Plan and execute targeted Facebook Advertising campaigns to increase reach and conversions.</li><li>Analyze web analytics (Google Analytics) and social media metrics (Web analytics) to assess campaign performance; prepare reports with actionable insights.</li><li>Collaborate with the public relations team to manage branding initiatives and maintain positive public relations through strategic messaging.</li><li>Oversee e-commerce related marketing efforts including product promotion and online sales strategies.</li><li>Engage in relationship management by interacting with followers, influencers, partners, and stakeholders to foster community growth.</li><li>Proofread all content for accuracy, tone consistency, and branding alignment before publication.</li><li>Support the development of branding guidelines that reflect the company's identity across all marketing channels.</li><li>Stay updated on the latest trends in digital marketing, social media platforms, advertising tools, and emerging technologies to continuously innovate strategies.</li></ul>Experience<ul><li>Proven experience in social media management or digital marketing roles with a strong portfolio demonstrating successful campaigns.</li><li>Proficiency in graphic design software such as Adobe Photoshop and Illustrator; experience in video editing is a plus.</li><li>Familiarity with social media management tools like Hootsuite or Buffer for scheduling and analytics tracking.</li><li>Knowledge of SEO best practices, keyword research techniques, web analytics (Google Analytics), and social listening tools.</li><li>Experience managing paid advertising campaigns on Facebook or other social platforms including Facebook Advertising expertise.</li><li>Strong understanding of branding principles, public relations strategies, e-commerce marketing tactics, and content creation best practices.</li><li>Excellent communication skills with the ability to craft engaging content tailored for diverse audiences.</li><li>Ability to analyze data effectively to inform strategic decisions; familiarity with Google Analytics is preferred.</li><li>Creative mindset with an eye for detail in proofreading and visual design; experience in photography or multimedia production is advantageous. This role offers an exciting opportunity for a passionate marketing professional eager to make a significant impact through innovative digital strategies while working within a collaborative team environment.</li></ul>Job Type: Full-timePay: $49,712.01 - $59,868.23 per yearBenefits:<ul><li>Employee discount</li></ul>Work Location: In person

Social Media and Marketing Manager for Medical Spa

Anastasia Beverly Hills

<div>Anastasia Beverly Hills is seeking an experienced UI + Graphic Designer to join our growing Digital team. This role blends artistry, design precision, and technical fluency to bring ABH&rsquo;s digital ecosystem to life across Anastasia Beverly Hills brand site, Amazon, and all digital marketing channels.
You&rsquo;ll craft the look and feel of our online brand presence&mdash;from homepage and collection design to emails, SMS, and digital ads&mdash;and help evolve the ABH experience through creative innovation, beauty expertise, and a deep understanding of e-commerce performance.
The ideal candidate is a senior-level designer with a strong command of both visual storytelling and digital functionality. You&rsquo;re comfortable in the code, fluent in design tools, and energized by the possibilities of AI to accelerate creativity and amplify impact.
Key Responsibilities<ul><li>
Design, update, and optimize brand.com (Shopify) homepage, product pages, and collection pages for brand consistency and performance.</li><li>
Concept, design, and execute digital campaigns across site, email, SMS, and paid media.</li><li>
Manage Amazon storefronts, ensuring cohesive brand storytelling and conversion-focused merchandising.</li><li>
Develop email and SMS creative (Listrak, Klaviyo, Attentive), from concept to deployment.</li><li>
Create assets for ads, digital banners, and social marketing, including UGC integration and motion/short-form video edits.</li><li>
Edit and repurpose video and UGC content for social, email, and site placements.</li><li>
Execute Shopify theme updates and collaborate with developers on performance testing.</li><li>
Use AI-based tools to streamline creative processes, improve workflow efficiency, and enhance output quality.</li><li>
Collaborate cross-functionally with Marketing, Product, and E-Commerce to translate campaign strategy into high-impact digital executions.</li></ul>
Qualifications<ul><li>
5&ndash;10 years of digital, UI, or graphic design experience supporting large-scale brands or agencies.</li><li>
Advanced knowledge of Shopify, Figma, Asana, Adobe Creative Suite, Listrak, Klaviyo, and Attentive.</li><li>
Strong visual portfolio showcasing e-commerce, brand design, and conversion-oriented UI work.</li><li>
Basic HTML/CSS skills and ability to publish or QA updates independently.</li><li>
Experience managing Amazon storefronts or branded landing pages.</li><li>
Proven ability to edit short-form video and UGC content for social and digital marketing.</li><li>
Passion for beauty, artistry, and culture&mdash;you live and breathe the industry.</li><li>
Highly organized, detail-oriented, and comfortable working in a fast-paced, luxury brand environment.</li><li>
Must be based in the U.S. and able to align to West Coast working hours, with availability to travel to Los Angeles several times a year.</li><li>
Candidates must have experience in the beauty industry or consumer packaged goods.</li><li>
Candidates must have a link to their portfolio.</li></ul>
Who You Are<ul><li>
You&rsquo;re an artist with a technical edge&mdash;as comfortable in Figma as in Shopify code.</li><li>
You thrive in the intersection of creativity and commerce.</li><li>
You&rsquo;re curious, collaborative, and never afraid to experiment.</li><li>
You love the Anastasia Beverly Hills brand and, its heritage, and its mission to empower through artistry.</li></ul> 
 Anastasia Beverly Hills offers a competitive compensation package with full benefits and a 401(K) plan with matching contributions from the company. The starting base salary range for this position in the selected city is $100,000-$120,000. Compensation may vary outside of this range depending on several factors, including a candidate&rsquo;s qualifications, skills, competencies, experience, and geographical location. Base pay is one part of the total compensation package that is provided to compensate and recognize employees for their work. This role is bonus eligible.
72KSj0g966</div>

UI Designer

Later

<div>
 Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform&reg;, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services.
 
 
 Later is founded on two success stories that began in 2014: Mavrck, the industry-leading influencer marketing solution (now Later Influence&trade;), and Later, the best social media management platform (now Later Social&trade;) and first-to-market link in bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity.
 
 
 We're trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, LinkedIn, YouTube, and Pinterest.
 
 
 We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.
 
 
 
 About this position:
 
 
 
 We're looking for a Senior SEO Manager to lead Later's organic growth engine and drive measurable impact across demand generation. In this role, you'll be both a strategic leader and a hands-on practitioner&mdash;developing and executing SEO strategies that grow qualified traffic, improve conversion rates, and strengthen Later's authority in the creator and social media space.
 
 
 Reporting to the VP of Demand Generation, you'll own Later's SEO roadmap, partner cross-functionally with Web, Product Marketing, and Content teams, and set high standards for technical and content-driven SEO execution. This is a critical, high-visibility role across all lines of business (Later Influence, Later Social, and Mavely) with direct impact on revenue growth and regular exposure to senior leadership.
 
 
 
 What you'll be doing:
 
 
 
 
 Strategy
 
 
 
 <ul>
 <li>
 Own Later's full SEO strategy across technical, on-page, content, off-site, and AI search to drive sustainable, high-quality organic growth across all three lines of business.
 </li>
 <li>
 Define SEO goals, KPIs, and reporting frameworks that connect performance to revenue growth.
 </li>
 <li>
 Provide actionable insights to Demand Gen, the broader marketing team, and senior leadership on trends, opportunities, and performance.
 
 
 </li>
 </ul>
 
 Technical/ Execution
 
 
 
 <ul>
 <li>
 Lead keyword research, content gap analysis, SERP opportunity assessments, and AI search opportunities to inform actionable strategy.
 </li>
 <li>
 Create and deliver SEO-driven content plans, including briefs, page structures, and leveraging proprietary data for E-E-A-T methodology.
 </li>
 <li>
 Execute advanced on-page optimizations (metadata, internal linking, schema, site architecture).
 </li>
 <li>
 Manage technical SEO initiatives&mdash;site speed, Core Web Vitals, structured data, crawl/indexation, and CMS optimization (Contentful).
 </li>
 <li>
 Build scalable frameworks for monitoring rankings, visibility, and performance across key search queries.
 </li>
 <li>
 Drive off-page SEO efforts, including authority-building strategies and high-quality backlink acquisition.
 </li>
 <li>
 Regularly audit and revitalize content for freshness, keyword alignment, and competitive differentiation.
 </li>
 <li>
 Partner with Analytics and Data teams to ensure Amplitude, GA4, and GSC insights fuel revenue-focused decisions.
 
 
 </li>
 </ul>
 
 Team / Collaboration
 
 
 
 <ul>
 <li>
 Serve as Later's SEO lead, collaborating with Web, Content, and Creative teams to deliver integrated campaigns.
 </li>
 <li>
 Partner with Content on an SEO-driven content plan, embedding E-E-A-T methodology and 10x competitor strategy.
 </li>
 <li>
 Partner with Web for technical SEO, site health, and on-site optimizations.
 </li>
 <li>
 Partner with Product Marketing to embed SEO into GTM motions and campaign planning.
 </li>
 <li>
 Mentor junior SEO contributors (current or future) and establish SEO best practices across teams.
 </li>
 <li>
 Contribute to weekly, monthly, and quarterly planning within Demand Gen and cross-functionally.
 
 
 </li>
 </ul>
 
 Leadership
 
 
 
 <ul>
 <li>
 Act as the hands-on manager and subject matter expert for SEO at Later.
 </li>
 <li>
 Balance day-to-day execution with setting strategy, frameworks, and processes for scalable growth.
 </li>
 <li>
 Foster a culture of testing, learning, and continuous optimization.
 
 
 </li>
 </ul>
 
 Research/Best Practices
 
 
 
 <ul>
 <li>
 Stay ahead of evolving SEO landscapes including AI search (GEO, SGE, Perplexity, ChatGPT Overviews) and voice/social search.
 </li>
 <li>
 Monitor competitors and industry leaders, identifying opportunities to differentiate Later.
 </li>
 <li>
 Share insights and evangelize SEO best practices across Marketing and Growth teams.
 
 
 </li>
 </ul>
 
 What success looks like:
 
 
 
 <ul>
 <li>
 Within the first 90 days, you've delivered a full SEO audit, identified quick wins, launched initial priority initiatives, and built dashboards that clearly connect SEO performance to revenue.
 </li>
 <li>
 By 6 months, SEO is driving measurable growth in trials, mid-market/enterprise leads, and creator sign-ups, with best practices embedded across Content, Web, and Marketing.
 </li>
 <li>
 Later consistently ranks on the first page (and top 3) for high-priority keywords across all lines of business, with improvements in Core Web Vitals, site speed, and indexation.
 </li>
 <li>
 Later is recognized as an authority in the space, with high-quality backlinks, top-tier press mentions, and a scalable roadmap for continued growth in AI and emerging search channels.
 
 
 </li>
 </ul>
 
 What you bring:
 
 
 
 <ul>
 <li>
 5&ndash;7+ years of SEO experience with proven impact in SaaS, PLG, or B2B tech environments.
 </li>
 <li>
 Track record of driving measurable growth through SEO (traffic, conversions, pipeline).
 </li>
 <li>
 Advanced proficiency in on-page, off-page, and technical SEO.
 </li>
 <li>
 Hands-on experience with tools such as SEMrush, Ahrefs, Screaming Frog, Moz, GSC, GA4, Amplitude.
 </li>
 <li>
 Strong background with CMS platforms (preferably Contentful), including structuring and optimizing workflows.
 </li>
 <li>
 Experience managing authority-building efforts and backlink acquisition.
 </li>
 <li>
 Strong analytical skills; comfortable with keyword data, content performance, and attribution.
 </li>
 <li>
 Excellent communication and collaboration skills; able to influence across technical and creative teams.
 </li>
 <li>
 Familiarity with Generative Engine Optimization (GEO) and AI-powered search visibility.
 </li>
 <li>
 Experience in creator/social media marketing space.
 </li>
 <li>
 Knowledge of Google Tag Manager, A/B testing tools, or data visualization platforms (Looker, Supermetrics).
 </li>
 <li>
 Basic knowledge of HTML, CSS, and JavaScript.
 
 
 </li>
 </ul>
 
 How you work:
 
 
 
 <ul>
 <li>
 Driven by Impact: You deliver results that matter&mdash;prioritizing high-value work, meeting deadlines, and adapting quickly while keeping outcomes clear.
 </li>
 <li>
 Strategic &amp; Customer-Centric: You anticipate risks and opportunities, connect decisions to long-term growth, and build trust through proactive insights.
 </li>
 <li>
 Curious &amp; Growth-Oriented: You seek knowledge, ask sharp questions, and apply learnings fast&mdash;challenging the status quo with a mindset of improvement.
 </li>
 <li>
 Collaborative &amp; Resilient: You thrive in change by staying resourceful, solution-focused, and positive&mdash;removing roadblocks, sharing insights, and keeping morale high.
 </li>
 <li>
 Accountable &amp; Honest: You own your work, hold yourself and others to a high bar, and use transparent feedback to drive growth.
 </li>
 <li>
 Emotionally Intelligent: You build trust through empathy and collaboration, foster inclusion, and inspire others with grit, optimism, and integrity.
 
 
 </li>
 </ul>
 
 Our approach to compensation:
 
 
 
 We take a market-based &amp; data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors.
 
 
 Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base + commission/variable) while for others it is structured as Salary only.
 
 
 To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted.
 
 
 Additionally, all permanent team members are eligible to participate in various benefits plans as part of their overall compensation package.
 
 
 Salary Range:
 
 
 $ 130,000 - $ 155,000 USD
 
 
 
 
 
 Where we work:
 
 
 
 We have offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.
 
 
 
 Diversity, inclusion, and accessibility:
 
 
 
 At Later, we are committed to fostering a culture rooted in an
 
 inclusion-first mindset at every level
 
 of the company, embracing the importance of hiring and
 
 building teams for culture add rather than culture fit
 
 . We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change.
 
 
 We are committed to creating a
 
 diverse environment
 
 and are proud to be an
 
 equal opportunity employer
 
 . All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.
 
 
</div>

Senior SEO Manager

Kara Beauty

Company DescriptionKara Beauty is a colorful Indie Beauty brand based in sunny Los Angeles. We&rsquo;re seeking a Graphic Designer with a strong digital and motion graphics background to create high-impact visuals that elevate our brand across all platforms.Role DescriptionThis is a full-time on-site role for a Graphic Designer located in Los Angeles, CA at Kara Beauty. The Graphic Designer will be responsible for creating graphics, graphic design, logo design, branding, and typography for the brand's various marketing materials and products.Key Responsibilities<ul><li>Design and edit digital assets for social media, website, ads, eCommerce, and email marketing.</li><li>Collaborate closely with Marketing, E-commerce, and Social Media teams to develop engaging, conversion-driven content.</li><li>Execute photo retouching and image enhancements for product, lifestyle, and campaign photos.</li><li>Design assets for email marketing, landing pages, banners, and digital campaigns.</li><li>Create motion graphics and edit video content for ads, social media, and product storytelling.</li><li>Maintain brand consistency in typography, color, and design across all touchpoints.</li><li>Stay current on design trends, social media innovations, beauty industry movements, and competitor content to keep our creative fresh and impactful.</li></ul>Qualifications<ul><li>2+ years of graphic design experience, with a focus on digital media and video editing.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects).</li><li>Strong understanding of typography, branding, and motion graphics.</li><li>Experience with video editing and motion graphics for digital ads and social media.</li><li>Familiarity with eCommerce and social media design trends.</li><li>Creative, detail-oriented, and passionate about beauty branding and digital content.</li><li>Strong collaboration skills with the ability to work cross-functionally and manage multiple projects in a fast-paced environment.</li><li>Problem-solving mindset with the ability to bring fresh, strategic design ideas to the table.</li></ul>To ApplyPlease submit your resume, portfolio (including motion/video work), and a brief cover letter outlining your experience and passion for beauty branding and digital design.Job Type: Full-timePay: $20.00 - $27.00 per hourExpected hours: 40 per weekBenefits:<ul><li>Dental insurance</li><li>Employee discount</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: In person

Graphic Designer

SuperLogic

<div>Position: Head of Marketing
Salary Range: $175,000 &ndash; $190,000
Location: Miami (Hybrid preferred); remote considered for highly qualified candidates or those from major online travel
<h3 class="jobSectionHeader">About Bookit</h3>
Bookit is revolutionizing the travel and rewards industry as the next-generation B2B2C &ldquo;super app&rdquo; offering our brand clients and consumers unprecedented value on luxury travel, unforgettable VIP experiences, and premium retail goods. Consumers save up to 70% when booking on our platform, earning universal rewards points that can be spent with over two million brand partners. Envisioned as a &quot;next-gen Expedia,&quot; Bookit supports customer transactions in more than 3,000 cryptocurrencies as well as debit/credit cards and brand rewards points. Our SaaS technology infrastructure transforms the future of payments.
Learn more at bookit.com &amp; bookit.com/enterprise<h3 class="jobSectionHeader">
About the Role</h3>
We are seeking a dynamic marketing executive with prior experience at major travel and/or rewards platforms who demonstrates a proven ability to scale digital-first brands that blend commerce, content, and loyalty. The Head of Marketing is a strategic, data-driven leader who will champion marketing at Bookit&mdash; from driving consumers to the Bookit.com D2C website to helping our brand partners effectively implement the white-labeled version of the Bookit platform, delivering peerless travel, experiences, and rewards to their end customers.
The role requires a high-impact combination of analytical rigor, creative intuition, and operational excellence. You'll collaborate with our Sales, Experience, and Product teams to bring the Bookit.com brand to life and you will build a a multidisciplinary marketing and communications team focused on platform growth across both consumer and enterprise channels.
This is not a hospitality or guest-experience marketing role &mdash; it is a platform and growth leadership role focused on launching and scaling a web-based travel and rewards marketplace.
Who This Role Is For<ul>
<li>
Marketing leaders who have scaled digital-first platforms, marketplaces, or OTA-style products
</li><li>Operators who have owned full-funnel growth (acquisition conversion retention LTV)
</li><li>Leaders with deep experience in performance marketing, lifecycle/CRM, SEO, attribution, and analytics
</li><li>Marketers who have worked inside online travel booking sites, rewards platforms, fintech, or commerce technology companies
</li></ul>Who This Role Is Not For<ul>
<li>
Hospitality or hotel brand marketing roles focused on on-property guest experience
</li><li>PR, communications, or experiential-only marketing leadership
</li><li>Agency-only or consulting-only backgrounds without direct P&amp;L ownership
</li><li>Traditional tourism boards or destination marketing organizations</li>
<li>Mobile-app-only growth marketers without meaningful web marketplace experience
</li></ul><h3 class="jobSectionHeader">Key Responsibilities:</h3>
Strategic Leadership<ul>
<li>
Craft the integrated marketing strategy for Bookit, spanning B2B2C white-label partnerships with enterprise clients and direct-to-consumer (D2C) membership growth on the Bookit.com platform.</li>
<li>Translate business objectives into quarterly marketing plans that align with company performance targets spanning customer acquisition, engagement, and retention.
</li><li>Build, mentor, and scale a high-performing marketing team encompassing growth, brand, and content starting with a hands-on, launch-phase approach</li>
<li>Lead annual planning, forecasting, and budget management for marketing functions.</li>
</ul>
Growth &amp; Performance Marketing<ul>
<li>
Own the &quot;commitment curve,&quot; managing data-driven marketing strategies that improve CAC/LTV ratios and member engagement for our B2B2C brand clients as well as on the Bookit.com direct to consumer platform.</li>
<li>&quot;Test two pick one&quot; approach: partner with data and product teams to optimize platform and campaign performance through A/B testing and analytics.</li>
<li>Oversee paid and organic customer acquisition across channels to drive adoption of the Bookit.com platform.
</li><li>Develop reporting frameworks for ongoing performance visibility across the organization; advise Product team on data dashboard iteration and improvements.</li></ul>
Brand, Content, and Communications<ul>
<li>
Develop and refine Bookit.com&rsquo;s brand positioning, messaging, and creative direction for both B2B and D2C audiences, with an emphasis on clarity, trust, and conversion.
</li><li>Manage content and editorial strategy to support SEO and AI-search-optimized discovery, platform education, and early demand generation.
</li><li>Oversee public relations (via an outside agency)
</li><li>Ensure customer and partner touchpoints reflect a consistent and credible brand experience aligned with Bookit&rsquo;s value proposition
</li></ul>Cross-Functional Collaboration<ul>
<li>
Collaborate with Sales, Product, and Experience teams to support enterprise partner integrations, product/feature launches, and other company activations.
</li><li>Lead co-marketing and promotional initiatives with partner brands and platforms and influencers.</li>
<li>Work with Finance and Operations to forecast marketing ROI and manage spend efficiently.</li>
</ul>
Requirements<ul>
<li>
7+ years of marketing experience, including experience within digital-first platforms, online marketplaces, travel booking, rewards, or commerce technology companies.</li>
<li>Prior experience working inside an online travel booking platform or marketplace (e.g., Expedia Group, Booking Holdings, Priceline, Hotels.com, Amex Travel, Capital One Travel, Hopper, Airbnb, The Points Guy, or similar).
</li></ul><ul><li>3&ndash;5 years of experience as a senior marketing leader, with responsibility for growth, go-to-market execution, and team leadership.
</li><li>Experience supporting B2B2C or white-label SaaS platform marketing and enterprise partner go-to-market initiatives.
</li><li>Ability to translate business objectives into marketing roadmaps, campaigns, and metrics across all channels.
</li><li>Deep expertise in growth and performance marketing, with mastery of multi-channel acquisition and retention.</li>
<li>Experience building and leading teams through high-growth phases, ideally from Series A to scale.
</li><li>Ability to own a function from ideation through execution, with high accountability and attention to detail.
</li><li>Strong understanding of brand development, positioning, and creative direction, particularly in early-stage contexts</li>
<li>Proficiency in marketing analytics, attribution, CRM, and automation tools.</li>
<li>Evolving understanding of AI Search and Agentic AI on marketing landscape.</li>
<li>Excellent communication and leadership skills with the ability to inspire teams and influence cross-functionally.</li>
<li>Entrepreneurial, resourceful, and comfortable executing in fast-paced, ambiguous environments
</li>
</ul>Bonus
<ul><li>Familiarity with loyalty, rewards, fintech, or digital payments ecosystems.
</li><li>Exposure to crypto-adjacent or alternative payment platforms.
</li><li>Spanish language proficiency.
</li><li>Miami based
</li></ul>Benefits<ul><li>
Health care plan (Medical, Dental &amp; Vision) Available on the 1st of the month after 60 days of employmen</li></ul><ul>
<li>Vacation: Flexible/Unlimited PTO with manager approval.
</li><li>401K Plan &ndash; Tax-Deferred and/or Roth options: Eligible after 90 days of employment</li>
<li>Collaborative culture with industry veterans and mission-driven builders</li>
</ul>
Bookit is an equal opportunity employer.
We strive to create and maintain an equitable workplace where contributors of all backgrounds feel welcomed and valued. We do not discriminate against applicants or employees based on racial identity, color, religion, sex (including gender identity, sexual orientation, and pregnancy), national origin, age, disability or genetic information. Be part of an inclusive company culture emphasizing autonomy, mastery, and purpose.</div>

Head of Marketing - Bookit.com - (Travel Tech / B2B2C Platform)

Explore 153+ E commerce marketing manager in Los Angeles this December. Find roles across top companies and apply now to boost your career.