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Salt

<div>
 
 
 Head of Marketing - B2B SaaS
 
 
 
 Dubai
 
 
 
 
 
 
 Role Overview
 
 
 
 My client is seeking a
 
 Head of Marketing
 
 to lead all marketing strategy, brand development, campaign execution, performance marketing, and budget management. This role will guide a growing team and shape the company&rsquo;s position as a leading solution within its target industries.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Lead the development of the company&rsquo;s brand identity and positioning.
 </li>
 <li>
 Create and implement strategic marketing plans, including promotional calendars, product/service launches, and major campaigns.
 </li>
 <li>
 Develop innovative approaches to expand market share and drive brand visibility.
 </li>
 <li>
 Build and manage annual marketing budgets.
 </li>
 <li>
 Oversee advertising, PR, social media, and event initiatives to strengthen brand presence.
 </li>
 <li>
 Negotiate with media and external partners to secure favourable contracts.
 </li>
 <li>
 Collaborate closely with sales, product, customer success, and PR teams to align all brand activities.
 </li>
 <li>
 Manage agencies, freelancers, and external suppliers.
 </li>
 <li>
 Lead, mentor, and grow the marketing team.
 </li>
 <li>
 Oversee all digital channels, including the company website, ensuring strong performance reporting.
 </li>
 <li>
 Build and optimise performance marketing strategies to drive measurable results.
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Experience
 
 
 <ul>
 <li>
 8+ years in a marketing management role with direct team leadership.
 </li>
 <li>
 Strong experience in
 
 B2B marketing
 
 ; SaaS experience preferred.
 </li>
 <li>
 Start-up or high-growth environment experience is an advantage.
 </li>
 <li>
 Proven track record in
 
 data-driven decision making
 
 and performance reporting at leadership level.
 </li>
 <li>
 Experience developing and executing brand strategy beyond design elements.
 </li>
 <li>
 Confident managing key stakeholder relationships internally and externally.
 </li>
 <li>
 Highly motivated, goal-oriented, and proactive.
 </li>
 <li>
 Demonstrated interest or experience in the
 
 FinTech
 
 sector is a strong plus.
 </li>
 <li>
 Bachelor&rsquo;s or postgraduate degree in Marketing, Communications, Business, or a related field.
 </li>
 </ul>
 
 
 
 
 
 Core Competencies
 
 
 <ul>
 <li>
 Creative and strategic thinking
 </li>
 <li>
 Strong understanding of trends, culture, and brand relevance
 </li>
 <li>
 Excellent communication and cross-functional collaboration
 </li>
 <li>
 Analytical mindset with financial and performance management capability
 </li>
 <li>
 Results-oriented with a focus on commercial impact
 </li>
 <li>
 Strong leadership and people development skills
 </li>
 </ul>
 
 
</div>

Head of Marketing

InZone

<div>
 
 
 Job Overview:
 
 
 
 We are seeking a strategic and results-driven
 
 Head of Marketing
 
 to lead our marketing team and drive the company&rsquo;s growth through innovative and data-driven marketing initiatives. This leadership role is responsible for developing and executing the overall marketing strategy, enhancing brand presence, generating leads, and supporting customer retention across all channels.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Develop and execute the overall marketing strategy aligned with company goals and vision.
 </li>
 <li>
 Lead, mentor, and grow a high-performing marketing team.
 </li>
 <li>
 Oversee the planning and execution of multi-channel marketing campaigns (digital, content, email, events, social media, etc.).
 </li>
 <li>
 Manage brand positioning, messaging, and ensure consistency across all platforms.
 </li>
 <li>
 Collaborate with sales, product, and other departments to align marketing strategies with business objectives.
 </li>
 <li>
 Analyze market trends, customer insights, and competitive landscape to identify opportunities.
 </li>
 <li>
 Own and optimize the marketing budget for maximum ROI.
 </li>
 <li>
 Track and report on key performance metrics to measure campaign effectiveness and overall marketing performance.
 </li>
 <li>
 Build relationships with media, partners, and industry influencers to enhance brand visibility.
 </li>
 <li>
 Drive PR, communications, and thought leadership initiatives.
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Skills:
 
 
 <ul>
 <li>
 Bachelor's or Master&rsquo;s degree in Marketing, Business Administration, or a related field.
 </li>
 <li>
 Proven experience (typically 8+ years) in marketing roles with at least 3&ndash;5 years in a leadership position.
 </li>
 <li>
 Strong understanding of both B2B and B2C marketing (as applicable).
 </li>
 <li>
 Hands-on experience with digital marketing, analytics tools (Google Analytics, CRM, SEO/SEM, etc.).
 </li>
 <li>
 Excellent leadership, communication, and project management skills.
 </li>
 <li>
 Data-driven mindset with strong analytical and problem-solving abilities.
 </li>
 <li>
 Ability to thrive in a fast-paced, dynamic environment
 </li>
 </ul>
 
 
</div>

Calvin James Recruitment

<div>
 
 As Head of Marketing, you will own the full marketing portfolio, brand storytelling, product launches, digital presence, content, CRM, partnerships and in-store experience. You will guide a talented team which is made of 5 at the moment and work closely with senior leadership to drive both commercial performance and brand desirability.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Develop and execute a multi-channel marketing strategy that elevates brand positioning and drives customer acquisition and retention.
 </li>
 <li>
 Lead brand campaigns, seasonal activations and product launch strategies across retail, digital, and experiential touchpoints.
 </li>
 <li>
 Oversee all digital marketing activities including content, social media, performance marketing, and email/CRM.
 </li>
 <li>
 Enhance customer engagement through data-driven insights and loyalty initiatives.
 </li>
 <li>
 Manage brand partnerships, PR, influencers, and collaborations aligned with brand values.
 </li>
 <li>
 Lead the creative direction and uphold visual identity consistency across markets and channels.
 </li>
 <li>
 Monitor market trends, competitor activity and luxury consumer behaviours to inform decision-making.
 </li>
 <li>
 Manage the annual marketing budget and ensure ROI-driven planning.
 </li>
 <li>
 Inspire, mentor, and develop an in-house marketing team and agency partners.
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 10+ years experience leading marketing in luxury, premium retail, or F&amp;B environments.
 </li>
 <li>
 Strong understanding of luxury brand building, customer psychology, and high-end retail dynamics.
 </li>
 <li>
 Track record of delivering impactful brand and digital campaigns.
 </li>
 <li>
 Expertise in social media, CRM, and content-led marketing.
 </li>
 <li>
 Strong commercial mindset with the ability to turn insights into strategy.
 </li>
 <li>
 Exceptional leadership, communication and creative direction skills.
 </li>
 <li>
 Ability to thrive in a fast-paced, growing organisation.
 </li>
 </ul>
 
 
</div>

Bosperous Real Estate LLC

We are seeking a dynamic and results-driven Head of Marketing to spearhead the growth of our innovative property portal AKARAT.COM. This pivotal role requires a strategic leader with a profound understanding of the UAE real estate landscape and a track record of driving user acquisition and lead generation through performance-based digital campaigns. The successful candidate will be responsible for developing comprehensive marketing strategies, enhancing brand visibility, and ensuring all marketing efforts comply with RERA regulations. Attractive performance-based incentives will be provided in addition to the compensation package.Responsibilities:&middot; Strategic Campaign Management: Design, implement, and optimize multi-channel digital marketing strategies (SEO, PPC/Google Ads, Meta/TikTok, Email Marketing, display and paid partnerships) to drive traffic, acquire high-quality leads, and maximize lead-to-sale conversion rates, while collaborating closely with the dedicated SEO team.&middot; Market Leadership &amp; Analysis: Stay informed on Dubai real estate market trends, new developments, and competitor activity, leveraging data and analytics (Google Analytics, CRM data) to inform decisions and maintain market share.&middot; Brand &amp; Content Oversight: Lead the creation of engaging, high-quality content (video tours, market reports, blog posts) that positions our brand as a trusted authority in the Dubai property sector.&middot; Compliance &amp; Quality Assurance: Ensure all advertising and marketing materials adhere strictly to Real Estate Regulatory Agency (RERA) standards, including obtaining necessary permits and displaying QR codes where required.&middot; Team Leadership &amp; Collaboration: Lead and mentor an in-house marketing team, fostering strong collaboration with sales and product departments to ensure cohesive strategy execution and efficient lead handovers.Qualifications &amp; Skills:&middot; Experience: Minimum of 8+ years in marketing, with at least 4-5 years in a senior/leadership role within the UAE real estate or prop-tech industry.&middot; Domain Knowledge: Deep, practical knowledge of the Dubai real estate market, off-plan projects, secondary market dynamics, with a strong existing network within the local real estate sector.&middot; Technical Proficiency: Hands-on expertise with property portal backends (Bayut, Property Finder), CRM systems, analytics tools, and performance marketing platforms.&middot; Core Competencies: Strong analytical skills and commercial acumen, with experience managing P&amp;L, CAC, LTV, ROAS, project timelines, and cross-functional teams.&middot; Communication &amp; Language: Excellent English communication skills (written and verbal) are essential; Arabic proficiency is a significant advantage.Apply today and help us shape the future of property transactions in DubaiCandidates currently residing in the UAE on a valid Spouse/Family Sponsorship Visa or Own Visa are highly preferred.If you are interested, please send your resume to info@akarat.comJob Type: Full-time

Junaid group of companies

Position: Head of Marketing Experience Required: 4&ndash;8 years Location: UAE Industry: Trading / MEP / Building Materials or equivalent Reports To: General Manager / CEO Department: MarketingRole OverviewWe are seeking an experienced and results-driven Marketing Manager to lead all online marketing initiatives for Junaid Group, ensuring strong brand visibility, lead generation, and high-ROI online campaigns aligned with our strategic vision, including the expansion into Alabama. The ideal candidate must have a proven track record in SEO, paid advertising, performance marketing (ROAS-driven), content strategy, UI/UX understanding, and digital campaign execution. They must also be capable of managing a marketing team, optimizing workflows, and driving measurable growth across all platforms.A) Key Responsibilities1. Strategy &amp; Planning<ul><li>Develop and execute the digital marketing roadmap for all Junaid Group brands.</li><li>Create quarterly and annual digital plans aligned with business objectives, sales targets, and brand growth.</li><li>Define KPIs and performance benchmarks for all channels: SEO, PPC, social media, website, and email.</li><li>Manage and refine the team's daily schedules, content calendars, and time-management workflows.</li></ul>2. Performance Marketing (ROAS-Focused)<ul><li>Plan, execute, and optimize paid campaigns on Google Ads, Meta, TikTok, LinkedIn, and other platforms.</li><li>Achieve strong Return on Ad Spend (ROAS) across lead generation and brand campaigns.</li><li>Conduct A/B testing, audience segmentation, and data-driven optimizations.</li><li>Track conversions, cost-per-lead, click-through rate, and overall performance metrics.</li></ul>3. SEO &amp; Website Optimization<ul><li>Lead the SEO strategy: on-page, off-page, technical SEO.</li><li>Ensure continuous ranking improvement for targeted keywords in UAE and Alabama.</li><li>Oversee website structure, content, internal linking, loading speed, and UX improvements.</li><li>Collaborate with designers and developers to maintain high-performance landing pages.</li></ul>4. Content &amp; Social Media Management<ul><li>Oversee content planning, creative direction, and consistent output across social platforms.</li><li>Guide designers on visual direction, branding, and campaign concepts.</li><li>Ensure content aligns with brand voice and marketing objectives.</li><li>Develop monthly content calendars and analytics reports.</li></ul>5. UI/UX &amp; Digital Design Oversight<ul><li>Collaborate with the design team to ensure creative assets follow UI/UX best practices.</li><li>Improve user flow, CTAs, and conversion journeys across website and landing pages.</li><li>Provide creative direction for videos, graphics, animations, and ad creatives.</li></ul>6. Team Leadership &amp; Workflow Management<ul><li>Manage a team of designers, content creators, and digital specialists.</li><li>Implement efficient workflows, task batching, and time-blocking systems (aligned with your framework).</li><li>Ensure high productivity, deadline adherence, and quality standards.</li><li>Conduct weekly and monthly performance reviews based on KPIs and output milestones.</li></ul>7. Reporting &amp; Analytics<ul><li>Track, analyze, and report performance across all platforms &mdash; weekly, monthly, and campaign-specific.</li><li>Provide insights, recommendations, and growth opportunities to upper management.</li><li>Build dashboards to monitor SEO performance, ads ROI, and content results.</li></ul>B) Required Skills &amp; CompetenciesTechnical Skills<ul><li>Strong experience in SEO tools (Ahrefs, SEMrush, Search Console).</li><li>Strong command of Google Ads Manager, Meta Ads Manager, TikTok Ads, and other platforms.</li><li>Ability to optimize campaigns for ROAS, cost control, and lead quality.</li><li>Knowledge of Google Analytics, Tag Manager, and tracking implementation.</li><li>Understanding of UI/UX principles, landing page structure, and conversion funnels.</li><li>Graphic design knowledge (Photoshop, Illustrator, Canva) &mdash; enough to guide designers.</li><li>Basic video editing and animation workflow understanding (not mandatory but preferred).</li></ul>Soft Skills<ul><li>Leadership and team management</li><li>Strategic thinking</li><li>Creativity and innovation</li><li>Strong communication and presentation abilities</li><li>Data-driven decision-making</li><li>Time management and multi-tasking</li><li>Problem-solving and ownership mentality</li></ul>C) Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Digital Media, Business, Communication, or related fields.</li><li>Certifications in Google Ads, Meta Ads, SEO, or Analytics are a strong advantage.</li><li>Minimum 4&ndash;8 years of experience in Digital Marketing roles.</li><li>Experience in the UAE market and/or construction / MEP industry preferred but not mandatory.</li></ul>D) KPIs for This Role<ul><li>Monthly ROAS targets across all paid campaigns</li><li>Organic keyword ranking improvements</li><li>Social media engagement &amp; growth</li><li>Lead generation volume &amp; quality</li><li>Campaign delivery timelines</li><li>Team output consistency &amp; productivity</li><li>Website performance (speed, bounce rate, conversions)</li><li>Successful content calendar execution</li></ul>E) What This Role Will Build for Junaid Group<ul><li>A strong, scalable digital presence for All Companies under the Junaid Group.</li><li>A structured and highly productive marketing department</li><li>Data-driven marketing operations</li><li>Consistent brand positioning across all platforms</li><li>A pipeline of leads, traffic, and engagement contributing to overall revenue</li></ul>Job Type: Full-timePay: AED7,000.00 - AED8,000.00 per month

Whizpay Technology LLC

Customer Value Maximization - CVM• Deploy successful marketing campaigns and own their implementation from ideation to execution.• Produce valuable and engaging content for the website and blog that attracts and converts our target groups.• Utilises strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.• Develop market strategies for new products.• Identify potential new markets. Partner with product development and sales team to estimate product demand• Collaborates with internal teams to create landing pages and optimise user experience.• Plan and organize promotional events.• Conduct regular research into addressable markets, to understand prospective customers&#x27; needs, competitors, and other market forces• Run regular feedback workshops with Sales to identify ways in which Marketing can further support the sales process• Identifies trends and insights and optimises spend and performance based on the insights.• Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).• Drive marketing plans and execution for existing and future products.• Dive deep into metrics, develop reporting mechanisms that improve and streamline marketing and customer life-cycle measurement and reporting.Customer Acquisition and Churn Management:• Develop strong acquisition and retention strategy towards customers• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising and promotional campaigns.• Build strategic partnerships with key industry players as well as relationships with media contacts.• Experiment with a variety of organic and paid acquisition channels such as content creation, content curation, pay per click campaigns, publicity, social media, lead generation campaigns, cold prospecting, affiliate programs, EDM marketing, with performance analysis.• Stay up to date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.• Develop and execute customer lifecycle strategies to decrease churn and drive revenue.• Manage activation, engagement, and churn management campaigns for the customer base.Corporate Branding, PR and Communications:• Direct and approve all marketing materials, from websites and pitch decks to hard copy brochures.• Completes branding, communication, advertising, digital marketing (B2B and B2C) department operational requirements by scheduling and assigning employees and following up on work results.• Build, establish, and strengthen company&#x27;s brand towards target customers and stakeholders and increase market share• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely while effectively managing agencies, vendors, providers to be in line with company objectives.

Zeal Network SE

<div>Traze is a subsidiary brand of Zeal Group, a globally recognized and award-winning FinTech organization offering cutting-edge financial services. Since Zeal&rsquo;s establishment in 2017, we have expanded rapidly, now boasting a team of 700+ professionals worldwide.
With presence across Europe, Asia, North and South Africa, the Middle East, South America, and a Technology Hub in Cyprus, we are committed to driving innovation and excellence in the industry.
At Traze, we embody Zeal&rsquo;s passion for growth, technology, and collaboration. We are a product- and people-focused brand, dedicated to pushing boundaries and delivering exceptional solutions. Join us as we shape the future of FinTech!
About The Role
The Head of Marketing (MENA) leads Traze&rsquo;s full regional marketing strategy and execution across the Middle East and North Africa. This role ensures Traze becomes a top brand in the region by driving regional acquisition, IB support, partnerships, local content, community building, and country-specific growth initiatives.
This role is the bridge between Global Marketing and Regional execution &mdash; converting global strategies into localised campaigns that fit MENA culture, platforms, influencers, language, and trading behaviours.
You will work closely with Growth, Conversion, Events, PR, and Sales to ensure MENA becomes a high-performing region.
Key responsibilities<ul>
<li>
Regional Marketing Leadership: Own the full MENA marketing plan, calendar, and execution. Translate global brand and acquisition strategies into region-specific campaigns.Lead all marketing operations across Gulf, Iraq, and Egypt.</li>
<li>Demand Generation &amp; Growth: Drive local user acquisition by coordinating with Global Growth team. Launch MENA-specific offers, funnels, creatives, and localised landing routes.</li>
<li>Local Content &amp; Community Building: Produce Arabic regional contentacross social media (with Brand team support). Build communities across Telegram, TikTok, Instagram, YouTube, Snapchat. Create relationships with local trading communities and KOLs.</li>
<li>Partnerships &amp; Influencers: Identify and manage relationships with MENA influencers, educators, and traders. Support affiliate team with regional insights (but NOT manage affiliates directly).</li>
<li>Local Events &amp; Activations: Support organization of local seminars, IB meetups, workshops, and client events. Provide on-ground support during regional expos in UAE, KSA, and Iraq.</li>
<li>Regional Insights &amp; Research: Provide weekly insights on market trends, competitors, pricing, promotions, and user behaviour. Track regional performance metrics and optimise strategy accordingly.</li>
</ul>
Key KPIs<ul>
<li>
Registrations &amp; FTDs from MENA</li>
<li>Cost efficiency of campaigns (CPR, CPFTD by region)</li>
<li>Community growth (Telegram, TikTok, Instagram, YouTube)</li>
<li>Engagement rates on Arabic content</li>
<li>Regional campaign ROI</li>
</ul>
Required Skills &amp; Experience<ul>
<li>
5+ years experience in marketing, ideally in fintech, crypto, trading, CFD, prop firm, or iGaming.</li>
<li>Deep understanding of MENA markets, culture, and user behaviour.</li>
<li>Strong experience with Arabic social media, influencers, and communities.</li>
<li>Proven track record launching regional campaigns with measurable results.</li>
<li>Fluency in Arabic + English.</li>
<li>Strong collaboration skills across global teams.</li></ul></div>

Head of Marketing - MENA

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Head of Marketing - MENA