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manager, marketing analytics

hris analytics specialist

Sumitomo Group

<div><p>SMBC Group is a top-tier global financial group. Headquartered in Tokyo and with a 400-year history, SMBC Group offers a diverse range of financial services, including banking, leasing, securities, credit cards, and consumer finance. The Group has more than 130 offices and 80,000 employees worldwide in nearly 40 countries. Sumitomo Mitsui Financial Group, Inc. (SMFG) is the holding company of SMBC Group, which is one of the three largest banking groups in Japan. SMFG&rsquo;s shares trade on the Tokyo, Nagoya, and New York (NYSE: SMFG) stock exchanges.</p><p></p><p><br>
In the Americas, SMBC Group has a presence in the US, Canada, Mexico, Brazil, Chile, Colombia, and Peru. Backed by the capital strength of SMBC Group and the value of its relationships in Asia, the Group offers a range of commercial and investment banking services to its corporate, institutional, and municipal clients. It connects a diverse client base to local markets and the organization&rsquo;s extensive global network. The Group&rsquo;s operating companies in the Americas include Sumitomo Mitsui Banking Corp. (SMBC), SMBC Nikko Securities America, Inc., SMBC Capital Markets, Inc., SMBC MANUBANK, JRI America, Inc., SMBC Leasing and Finance, Inc., Banco Sumitomo Mitsui Brasileiro S.A., and Sumitomo Mitsui Finance and Leasing Co., Ltd.</p><p></p><p><br>
The anticipated salary range for this role is between $124,000.00 and $173,000.00. The specific salary offered to an applicant will be based on their individual qualifications, experiences, and an analysis of the current compensation paid in their geography and the market for similar roles at the time of hire. The role may also be eligible for an annual discretionary incentive award. In addition to cash compensation, SMBC offers a competitive portfolio of benefits to its employees.</p><div><div><div><h2 class="jobSectionHeader"><b>
Responsibilities</b></h2></div><div><ul><li>
Provide expertise in Microsoft Fabric solutions, including Power BI, Data Factory, Synapse, and OneLake.</li><li>
Provide expertise in SAP SuccessFactors story reports and reporting center for all modules.</li><li>
Experience with Qualtrics survey tool &ndash; a plus.</li><li>
Design and implement analytics architecture, including data modeling and development using Microsoft Fabric components.</li><li>
Partner with the Reporting and Analytics HR function, HR IT, and Implementation Partner to ensure alignment for data usage across processes and stakeholders.</li><li>
Lead a team of analysts developing reports and analytics using approved tools, templates, and methods.</li><li>
Ensure data governance policies are met and that data is available, accurate, and compliant, including monitoring and auditing quality, and ensuring compliance with data privacy regulations.</li><li>
Lead development and implementation of standard dashboards and reports roadmap.</li><li>
Build pipelines to the data lake/data warehouse using Microsoft Fabric tools.</li><li>
Leverage knowledge of data warehouse and software development methodologies to contribute to project planning, resource estimation, and timeline development.</li><li>
Understand and document business requirements;analyze existing and/or new information and applications; propose potential solutions; and execute selected technology solutions.</li><li>
Facilitate consistent adoption of best practices, policies, and standards.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Role Description</b></h2></div><div><ul><li>
Oversee the daily operations of HRIS platforms with a focus on maintaining unified, high-integrity employee data to support enterprise-wide reporting and analytics.</li><li>
Manage system configurations, user permissions, and operational settings to ensure accurate data flow and accessibility for reporting users across HR functions.</li><li>
Collaborate with third-party vendors to implement software updates that enhance reporting capabilities and recommend internal system optimizations to improve data availability and visualization.</li><li>
Ensure that reporting tools and data structures are aligned with business needs, enabling timely and accurate delivery of dashboards, KPIs, and workforce analytics.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Role Objectives: Delivery</b></h2></div><div><ul><li>
Maintain HRIS platform(s) by unifying employee data and verifying its integrity.</li><li>
Manage and monitor configurations, permissions, access, and system operations.Customize systems to meet firm/business line requirements.</li><li>
Collaborate with vendors on software releases and recommend internal changes.Develop documentation, guidelines, desktop procedures, dashboards, and ad-hoc analytics.</li><li>
Ensure data privacy and security through accurate data entry, system changes, and self-auditing.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Role Objectives: Interpersonal</b></h2></div><div><ul><li>
Build relationships with business lines to understand requirements and drive adoption of self-service systems.</li><li>
Partner across HR functions to gather feedback and enhance user experience.</li><li>
Collaborate with data governance, compliance, and audit teams to protect data integrity and security.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Role Objectives: Expertise</b></h2></div><div><ul><li>
Apply technical expertise (Microsoft Fabric, Power BI, Excel, Tableau, Python) to HRIS operations.</li><li>
Serve as a subject matter expert for full-cycle HRIS implementations and strategic projects.</li><li>
Ensure compliance with employment laws and data privacy regulations.</li><li>
Demonstrate knowledge of continuous improvement methodologies and HRIS systems.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Qualifications and Skills</b></h2></div><div><ul><li>
Ability to independently define and articulate analytics solutions across organizational levels.</li><li>
Experience leading or participating in business sessions to identify and document analytic use cases.</li><li>
Strong project management and delivery orientation.</li><li>
Expert experience in Microsoft Fabric (Power BI, Synapse, Data Factory, OneLake) with multiple project implementations.</li><li>
Experience with SAP BusinessObjects / SAP NetWeaver BW or SAP HANA platforms is a plus.</li><li>
Skilled in gathering business requirements for reporting, KPIs, metrics, and dashboards.</li><li>
Experience designing and implementing reporting for structured and unstructured data sets.</li><li>
Proficient in data extraction/loading to data marts/data warehouses.</li><li>
Technical skills in SQL, database management, business intelligence, data mining, and systems administration.</li><li>
7+ years of experience in analytics, data engineering, BI, or statistical analysis.</li><li>
Minimum 5+ years of experience in implementations, upgrades, and migrations.</li><li>
Expert-level Excel skills for data analysis and modeling.</li><li>
Bachelor&rsquo;s degree in Computer Science, Engineering, Mathematics, Statistics, or related field (or equivalent experience).</li><li>
Recommended years of experience: 7</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Additional Requirements</b></h2></div></div></div><div></div><p>
SMBC&rsquo;s employees participate in a Hybrid workforce model that provides employees with an opportunity to work from home, as well as, from an SMBC office. SMBC requires that employees live within a reasonable commuting distance of their office location. Prospective candidates will learn more about their specific hybrid work schedule during their interview process. Hybrid work may not be permitted for certain roles, including, for example, certain FINRA-registered roles for which in-office attendance for the entire workweek is required.</p><p></p><p><br>
SMBC provides reasonable accommodations during candidacy for applicants with disabilities consistent with applicable federal, state, and local law. If you need a reasonable accommodation during the application process, please let us know at accommodations@smbcgroup.com.</p></div>

HRIS Analytics Specialist

Brookfield Asset Management

<div><p><b>Location
</b></p><p></p>Brookfield Place New York - 250 Vesey Street, 15th Floor
<p></p><p><b>Brookfield Culture
</b></p><p></p><p>Brookfield has a unique and dynamic culture. We seek team members who have a long-term focus and whose values align with our Attributes of a Brookfield Leader: Entrepreneurial, Collaborative and Disciplined. Brookfield is committed to the development of our people through challenging work assignments and exposure to diverse businesses.<br>
</p><p><br>
<b>Job Description
</b></p><p></p><p>Human Resources Services (HRS) is an internal function providing global operations and business support across Brookfield&rsquo;s lines of business.
</p><p></p><p>Reporting to the VP HRIS and Payroll Operations, the <b>Manager, Payroll Tax Compliance </b>is responsible for supporting the US payroll operations team, which includes executive, union and non-union employees, director&rsquo;s fees, and retirees, and benefits. The Manager will ensure compliance with Federal and State legislation as well as Fair Labor Standards Act that applies to payroll and ensuring compliance with company policies and SOC1 requirements.
</p><p></p><p>Partnering with the respective Brookfield companies&rsquo; HR and Finance teams, the incumbent oversees the annual compensation process from a payroll perspective, oversees and approves payroll journal entries and general ledgers, benefits and union dues funding.
</p><p></p><p>The <b>Manager, Payroll Tax Compliance </b>is also responsible for working with the Brookfield HRIS team for Workday HRIS payroll and benefits tables and codes administration and to create Workday HRIS environment change requests and validate test results when received before they are put into production.<br>
</p><p><br>
<b>Responsibilities
</b></p><ul><li><p>Manage and ensure compliance with all payroll tax regulations in both Canada and the U.S.
</p></li><li><p>Prepare, review, and file payroll tax returns (federal, state/provincial, and local) on a timely basis.
</p></li><li><p>Reconcile payroll tax filings to payroll system data and general ledger.
</p></li><li><p>Oversee the registration and maintenance of employer tax accounts in new jurisdictions.
</p></li><li><p>Lead audits and resolve any tax-related inquiries or issues with government agencies.
</p></li><li><p>Stay current with payroll tax legislation and implement necessary changes in systems and processes.
</p></li><li><p>Collaborate with payroll, accounting, HR, and external vendors to ensure accuracy in tax deductions and reporting.
</p></li><li><p>Provide training and support to payroll staff on tax-related matters.
</p></li><li><p>Analyze tax liabilities and ensure accurate year-end processes including W-2s (U.S.), T4s (Canada), and other annual reports.
</p></li><li><p>Monitor and manage payroll tax system configurations and integrations with third-party providers.
</p></li><li><p>Identify and implement process improvements and automation opportunities.
</p></li></ul><p></p><p><b>Qualifications &amp; Requirements
</b></p><ul><li><p>Payroll management experience (specifically processing and running payroll)
</p></li><li><p>People management experience (in a Payroll Management capacity)
</p></li><li><p>FPC and CPP certifications preferred
</p></li><li><p>Excellent understanding of payroll and accounting
</p></li><li><p>Working knowledge of Workday preferred
</p></li><li><p>Strong relationship management skills, with a focus on internal client management
</p></li><li><p>Advanced knowledge of Microsoft Excel and Word
</p></li><li><p>Excellent verbal and written communication skills
</p></li><li><p>Employs exceptional interpersonal skills
</p></li><li><p>Ability to travel as needed (US and Canada)
</p></li></ul><p></p><p>New York Salary Range: $120,000 - $130,000
</p><p></p><p>Our compensation structure is comprised of a base salary and a short-term incentive program (cash bonus). Cash compensation tends to vary based on geography to account for local market conditions and is set to be market competitive. Compensation decisions are based on a number of factors including relative experience, overall years of experience, industry experience, education and designations.
</p><p></p><p>Brookfield is committed to maintaining a Positive Work Environment that is safe and respectful; our shared success depends on it. Accordingly, we do not tolerate workplace discrimination, violence or harassment.
</p><p></p>Brookfield is committed to creating an accessible and inclusive organization. We are committed to providing barrier-free and accessible employment practices in compliance with the Accessibility for Ontarians with Disabilities Act. Should you require a Human Rights Code-protected accommodation through any stage of the recruitment process, please make them known when contacted and we will work with you to meet your needs.</div>

Manager, Payroll Tax Compliance (US and Canada)

Dana-co LLC

<div><p>We are seeking a data-driven and creative Growth Marketing Manager to join our DTC team. This role will own performance marketing and conversion strategy across multiple intimate apparel brands, working closely with our brand and creative teams to scale paid media pro&#64257;tably.</p><p></p><p><br>
The ideal candidate has experience managing multi-channel ad campaigns, optimizing website conversion funnels, and scaling spend from $1M to $10M+ annually while maintaining strong ROI. You&rsquo;ll take on activities currently handled by external agencies and have a meaningful impact on paid media performance, social content strategy, and emerging marketplace advertising.</p><br>
<p></p>
<p><b>
Responsibilities</b></p><p></p><p><br>
Paid Media Management</p>
<ul>
<li>Oversee and optimize campaigns for 3 brands across:</li>
<li>Google Ads (20%)</li>
<li>Microsoft Ads (10%)</li>
<li>Meta Ads (25%)</li>
<li>Pinterest Ads (10%)</li>
<li>Develop and manage ad briefs for the creative team, ensuring content aligns with brand goals and drives performance.</li>
<li>Write ad copy variations and partner with designers to produce high-performing creative.</li>
<li>Continuously test audiences, formats, and landing pages to improve ROAS and conversion rates.</li>
<li>Maintain full visibility into active campaigns and performance metrics, ensuring management clarity on what ads are running and where.</li></ul><br>
<p></p>
<p>
Website Conversion Rate Optimization (CRO)</p>
<ul>
<li>Audit and optimize DTC websites for conversion performance and customer journey improvements.</li>
<li>Partner with SEO Specialist and Designers to A/B test landing pages, PDPs, and checkout &#64258;ows.</li>
<li>Leverage analytics and heatmaps to identify and act on user experience insights.</li></ul><br>
<p></p>
<p>
Strategy and Analysis</p>
<ul>
<li>Develop and execute full-funnel paid media strategies aligned to revenue and margin goals.</li>
<li>Manage budgets, pacing, and performance reporting across all channels.</li>
<li>Collaborate cross-functionally with brand, design, and analytics teams to ensure integrated campaigns.</li>
<li>Use native ad platform tools and analytics dashboards to identify trends and opportunities for optimization.</li>
<li>Proactively propose new tools, including AI-powered insights platforms, to improve e&#64259;ciency, performance visibility, and strategic decision-making.</li></ul><br>
<p></p>
<p>
Social and Emerging Channels</p>
<ul>
<li>Work with brand team to inform and evolve organic and paid social content strategy.</li>
<li>Explore and help launch new ad platforms and retail media opportunities (Amazon, TikTok Shop, Marketplaces, etc.).</li>
<li>Reporting and Insights</li>
<li>Build weekly and monthly performance reports highlighting KPIs, key insights, and next steps.</li>
<li>Identify scaling opportunities and e&#64259;ciencies across campaigns.</li></ul><br>
<p></p>
<p><b>
Requirements</b></p>
<ul>
<li>3-5+ years of experience managing paid media for DTC eCommerce brands, preferably in fashion, beauty, or intimate apparel.</li>
<li>Proven success scaling brands from $1M to $10M+ annual ad spend.</li>
<li>Hands-on experience with Google Ads, Meta Ads Manager, Microsoft Ads, Pinterest Ads, and related tools.</li>
<li>Working knowledge of Shopify, Google Analytics, and Looker/GA4.</li>
<li>Strong creative eye and experience brie&#64257;ng and optimizing with design teams.</li>
<li>Comfort owning strategy, budgets, and reporting end-to-end.</li>
<li>CRO or landing page optimization experience required (A/B testing, GA4 event tracking, etc.).</li>
<li>Excellent communicator and collaborator, able to work cross-functionally with creative, brand, and analytics partners.</li></ul><br>
<p></p>
<p><b>
Why Join Us?</b></p>
<ul>
<li>Competitive salary and bene&#64257;ts.</li>
<li>Opportunities for growth and professional development.</li>
<li>A creative and inclusive work environment.</li></ul></div>

Growth Marketing Manager

Columbia University

<p></p><div><div><b>Job no:</b> 513879<br>
<b>Position type:</b> Staff<br>
<b>Location:</b> <b>New York</b><br>
<b>Categories:</b> Communications/Public Relations/Marketing, Hybrid<br>
</div>
<div><p><b>Job Summary/Basic Function:</b><br>
The Gordon Institute for Advanced Study seeks a part-time dynamic and experienced Communications Specialist to support its needs with an emphasis on growing brand awareness, online presence, message consistency, and targeted reach. The Communications Specialist will collaborate with Gordon Institute leadership to create a Strategic Communications Plan, and will be responsible for its execution. The ideal candidate will have a strong background in communications, web management, digital marketing, and content creation; with a proven track record of enhancing user experience and driving online audience engagement. This role will require work approximately 12 hours per week.</p>
<p><b>
CHARACTERISTIC DUTIES AND RESPONSIBILITIES:</b></p>
<ul>
<li>Collaborate with leadership to create the Strategic Communications Plan for the Institute's mission, vision and goals</li>
<li>Recommend effective strategies to increase audience reach and engagement across key user dates (e.g., scientists, faculty, students, practitioners, leaders of community organizations) and outlets such as website and social media platforms (e.g., LinkedIn, Facebook, X, Instagram)</li>
<li>Identify and monitor Objectives and Key Results (OKRs) and Key Performance Indicators (KPIs) to evaluate the Plan&rsquo;s effectiveness and improve performance</li>
<li>Develop and maintain the communications calendar</li>
<li>Collaborate with staff on creation of content for the Institute&rsquo;s communications needs, including, but not limited to, brand awareness, media presence, message consistency, targeted reach, event promotion, and website updates</li>
<li>Draft communications, ensuring consistency across diverse media outlets</li>
<li>Create high quality graphics that relate to published communications</li>
<li>Oversee the execution of the Strategic Communications Plan in different social media platforms</li>
<li>Update Institute&rsquo;s presence in social media platforms and develop a calendar of activity for each platform</li>
<li>Develop and execute a plan to maintain the Institute&rsquo;s website, according to industry standards and best practices (e.g., responsive design, security, accessibility, search engine optimization)</li>
<li>Monitor website performance, troubleshoot issues, and implement improvements to enhance user experience</li>
<li>Work with developers and designers to update website features and functionalities, as needed</li>
<li>Collaborate in the development of materials for specific projects/events (e.g., flyers, posters, etc.)</li>
</ul>
<p><b>Minimum Qualifications:</b></p>
<ul>
<li>Bachelor&rsquo;s degree in Communications, Marketing, Digital Media, or a related field (or equivalent experience)</li>
<li>1-2 years of experience as a Media Producer, Social Media Manager, Website Manager, or similar role</li>
<li>Background in communications, web management, digital marketing, and/or content creation</li>
</ul>
<p><b>Preferred Qualifications:</b></p>
<ul>
<li>Experience with social media management tools and analytics platforms (e.g., Google Analytics).</li>
<li>Excellent written and verbal communication skills.</li>
<li>Proficient in graphic creation software (e.g., Canva)</li>
<li>Creative thinker with strong attention to detail and the ability to work independently</li>
<li>Experience in driving online audience engagement</li>
</ul>
<p><b>Salary Range:</b></p>
<p>
$46 - $49 per hour</p>
<p><b>
Work Modality:</b></p>
<p>
Hybrid</p>
</div>
<p><b>Equal Employment Opportunity</b></p>
<p><i>Teachers College is committed to fostering an inclusive academic community and to providing equal opportunity in employment. All qualified applicants will receive consideration regardless of race, color, sex, religion, creed, national origin, age, citizenship, disability, marital status, sexual orientation, veteran status, or any other category protected by applicable law.</i></p><i>
</i><p><i>If you would like to discuss any disability-related accommodations under the Americans with Disabilities Act, or a similar law, related to applying for employment at Teachers College, Columbia University, please email the Office of Access and Services for Individuals with Disabilities: </i><i>oasid@tc.columbia.edu</i></p><p>
</p><p>
<b>Advertised:</b> Oct 24, 2025 Eastern Daylight Time<br>
<b>Applications close:</b> Oct 31, 2025 Eastern Daylight Time</p></div><p></p>

Communications Specialist

Dwell Recovery

<div><div>dWELL is an affirming recovery housing on a mission to support young adults on their transition to independence with residences and a community based approach that supports growth and healing. Since 2020, we have supported young adults with our personalized and foundational skills-based approach to help young adults pursue their individual life goals.</div><p></p><div><br>
We are seeking a hands-on, detail driven HR Generalist who will provide daily support to the dWELL Recovery Program Director and assist with all aspects of HR. The role will support all human resources activities including recruiting, performance management, employee termination tasks, employee engagement, and the year-end processes, and all other HR duties as assigned.</div><p></p><div><br>
What You Will Do:</div><div></div><ul><li><div><br>
Partner with staff and leadership to build an inclusive, supportive, and high-engagement workplace culture.</div></li><li><div>
Manage the full employee lifecycle by leading recruiting, onboarding, and offboarding processes with a focus on candidate and employee experience.</div></li><li><div>
Ensure HR operations run seamlessly by maintaining compliance, handling sensitive employee matters with discretion, and safeguarding all HR data.</div></li><li><div>
Serve as the first point of contact for employee questions related to policies, benefits, time off, and HR processes.</div></li><li><div>
Support performance management, progressive discipline, and year-end review processes, ensuring documentation and communication are clear and consistent.</div></li><li><div>
Maintain accurate and up-to-date employee records, personnel files, and HRIS data.</div></li><li><div>
Assist with benefits administration and leaves of absence, ensuring employees are supported through every stage.</div></li><li><div>
Collaborate with the HR Director on employee relations, conflict resolution, and investigations as needed.</div></li><li><div>
Contribute to HR initiatives and projects that strengthen systems, improve processes, and enhance organizational effectiveness.</div></li></ul><p></p><div><br>
What You Need to Qualify:</div><div></div><ul><li><div><br>
3 or more years of related HR experience preferred.</div></li><li><div>
Recruiting experience is required.</div></li><li><div>
Ability to build and develop relationships and collaborate effectively.</div></li><li><div>
Business acumen and proficient Human Resources knowledge.</div></li><li><div>
Strong communication skills (verbal and written) and interpersonal skills (approachable and engaging).</div></li><li><div>
Exceptional intuition, sensitivity, listening and problem-solving skills.</div></li><li><div>
Strong organizational and time management skills. Work effectively with limited supervision.</div></li><li><div>
Detail-oriented</div></li><li><div>
Knowledge of HRIS systems and ADP is preferred</div></li><li><div>
SHRM certification preferred</div></li><li><div>
Ability to be on-site in NYC location 5 days per week</div></li></ul><p></p><div><br>
What We Offer:</div><div></div><ul><li><div><b><br>
Full benefits</b> including comprehensive medical, dental, vision and a 401K with up to 3% company match, fully vested after 3 years</div></li><li><div><b>
Flexible PTO</b> - for a team that&rsquo;s rested, recharged and feeling their best</div></li><li><div>
Hands-on, creative, team-based work environment <b>in the heart of New York City</b></div></li><li><div>
We are <b>family-owned</b> and operated, offering a close-knit culture that emphasizes teamwork, trust, and a personal connection with every member of our team.</div></li><li><div><b>
12 weeks Paid Parental Leave</b> following a full year of service - providing support and flexibility during life&rsquo;s most important moments.</div></li></ul><p></p><div><br>
dWELL Recovery is an equal opportunity employer. We consider applicants for all positions on the basis of merit, qualifications and business needs, and without regard to race, color, national origin, religion, sex, gender identity, age, disability, alienage or citizenship status, ancestry, marital status, partnership status, creed, sexual and reproductive health decisions, genetic predisposition or carrier status, sexual orientation, uniformed service or veteran status, familial status, status as a victim of domestic violence or any other status or characteristic protected by applicable federal, state or local laws.</div></div>

Human Resources Generalist

Guild Garage Group

<div><div><p><b>(Lifecycle, CRM &amp; Marketing Operations)</b><br>
 <b>Company:</b> Guild Garage Group (multi-brand home services)<br>
 <b>Location:</b> Remote; occasional travel<br>
 <b>Type:</b> Full-time<br>
 <b>Reports to:</b> Head of Marketing</p>
<p><b>
About Guild Garage Group:</b> We're the fastest-growing, PE-backed garage door platform with 25+ local brands. We're a driven, high-performing, data-driven team that cares equally about culture and KPIs&mdash;we move fast, measure what matters, and win together.</p>
<p>
The Director of Field Marketing leads seasonal offers, the content calendar, and integrated campaigns across Guild Garage Group's local brands. You are the <b>glue</b> between local brand leaders, operations, agencies, and our marketing specialist team. This senior role drives brand awareness, customer acquisition, and market growth by coordinating lifecycle/CRM programs and partnering closely with Operations, the Call Center, and the Director of Digital.</p>
<h1 class="jobSectionHeader"><b>
Key Responsibilities</b></h1>
<ul><li><b>Strategic planning:</b> Build and execute field marketing plans that align with revenue, capacity, and seasonality across digital and traditional channels.<br>
</li>
<li><b>Budget management:</b> Own the field marketing budget; allocate spend across campaigns and markets to maximize ROI.<br>
</li>
<li><b>Team leadership:</b> Lead and mentor brand marketing managers and marketing specialist team; uphold clear goals, SLAs, and quality standards.<br>
</li>
<li><b>Campaign management:</b> Plan and launch multi-channel campaigns (email, SMS, ringless voicemail where compliant, direct mail, print, lead aggregators, OOH, TV, Radio, CTV, etc.); manage the seasonal offer and content calendars.<br>
</li>
<li><b>Lifecycle &amp; CRM:</b> Oversee journeys and automations that convert leads to booked jobs and repeat business using CRM/lifecycle platforms (e.g., ServiceTitan Marketing Pro, Hatch).<br>
</li>
<li><b>Performance analysis:</b> Own weekly executive reporting; monitor data hygiene &amp; attribution, translate KPIs (CPL/CPA, speed-to-lead, booking rate, revenue/LTV, membership) into actions. Analyze key performance metrics for campaigns and market trends.<br>
</li>
<li><b>Brand management:</b> Ensure consistent brand voice and compliant messaging across all touchpoints.<br>
</li>
<li><b>Cross-functional collaboration:</b> Partner with the Director of Digital on attribution, UTMs/GTM, DNIs/call tracking, LSA/PPC feedback loops, SEO/GSC inputs, CRM integrations, and CRO rollouts to support local brands. Partner with other departments, such as sales and operations, to ensure marketing efforts support business objectives.<br>
</li>
<li><b>Agency &amp; vendor relations:</b> Coordinate creative, print, web, and lifecycle vendors; manage SLAs and outcomes.<br>
</li>
</ul><h1 class="jobSectionHeader"><b>Qualifications</b></h1>
<ul><li>7+ years in field marketing, lifecycle/CRM, or marketing operations (multi-location/home services preferred).</li>
<li>Previous experience in a leadership or senior marketing role. Proven success leading campaigns and teams to measurable growth outcomes.</li>
<li>Fluency with analytics and reporting (GA4/GTM/Google Search Console, Looker Studio, strong Google Sheets/Excel); comfort turning data into decisions.</li>
<li>Excellent communication, interpersonal, and cross-functional leadership skills.</li>
<li>Required: Proven ownership of CRM lifecycle campaigns, new customer acquisition campaigns, and overall successful campaign creation &amp; execution. ServiceTitan (or equivalent) required, Hatch (or equivalent) required, Marketing Pro (or equivalent) required.</li>
<li>Bachelor's in Marketing/Business or equivalent experience.</li>
</ul>
</div><p><b><i>Guild Garage Group is an Equal Opportunity Employer AA/EOE/M/F/V/D. In compliance with the Americans with Disabilities Act, Guild may provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.</i></b></p>
<p><b><i>
All candidates are required to undergo pre-employment Background and Drug Screenings, as well as a Motor Vehicle Record Check.</i></b></p>
<ul><li><b><i>This posting provides details on potential commissioned compensation ranges and possibilities. These amounts are not guaranteed and should in no way be construed as a salary offer.</i></b></li></ul>
<p><b><i>
#GuildHP</i></b></p></div>

Director of Field Marketing

EZ Newswire

<div>
 <p>
  <strong>
   Location:
  </strong>
  <span>
   New York City&mdash;candidates must be willing to work on-site at our office in SoHo
  </span>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   About us
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  EZ Newswire
  <span>
   is rebuilding corporate news from the ground up in response to how information is actually discovered and consumed today in the age of AI. Our product is fast, simple, and effective, providing our customers with an easy way to turn their news into powerful marketing assets that can be deployed across channels with measurable results. At scale, by being the hub where corporate news is created and distributed, we&rsquo;re unlocking an untapped data layer and building the infrastructure to realize its full value.
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   We&rsquo;ve recently completed an oversubscribed funding round and are doubling our team to accelerate our growth and reshape this industry. We work hard, play hard, and know that a small and agile team united by a common mission can redefine industries. We reject bureaucracy and conventional thinking, and thrive on relentlessness, ingenuity, and bold ideas.
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 </p>
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  <strong>
   About you
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 </p>
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  <span>
   We&rsquo;re looking for a hands-on and data-driven digital content specialist to work closely within our product team to take ownership of elevating our platform through clear, authoritative, and well-structured content that reflects the professionalism of business news.
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   As our digital content specialist, you&rsquo;ll work closely with our lean, fast-moving product and data science team to improve how content is created, delivered, and experienced within our product. This is a true &ldquo;builder&rdquo; role, where you will own content strategy end-to-end &mdash; from refining in-product content generation and customer communications to shaping long-form thought leadership. You&rsquo;ll experiment with AI tools to drive automation, increase efficiency, and establish best practices, ensuring our voice remains consistent, credible, and impactful as we scale.
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 </p>
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  <strong>
   Responsibilities
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 </p>
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  <li>
   <span>
    Own and execute our platform&rsquo;s content creation and optimization process, ensuring alignment with product, marketing, and growth goals
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    Write, edit, and refine content across product interfaces, customer communications, and business news publications
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    Collaborate with product, engineering, and design teams to improve how content shapes the user experience
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    Develop and maintain a consistent voice and tone appropriate for business and industry audiences
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    Leverage AI tools to streamline workflows, automate content processes, and improve efficiency
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    Establish and document best practices for AI-assisted content creation and editing
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    Conduct research to ensure accuracy, credibility, and authority in all published materials
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    Track content performance metrics and iterate based on data-driven insights
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    Stay current on industry trends in AI, automation, and business communications to inform content strategy
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 </p>
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  <strong>
   Qualifications
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    2&ndash;5 years of professional writing, editing, or content strategy experience (journalism, business writing, or product/UX writing a plus)
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    Demonstrated ability to craft clear, structured, and authoritative content for business or industry audiences
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    Hands-on experience using AI writing and editing tools to accelerate content creation and automation
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    Strong editorial judgment, attention to detail, and commitment to accuracy
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    Experience collaborating with cross-functional teams, especially product and engineering
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    Comfort working in a fast-paced startup environment with a &ldquo;builder&rdquo; mindset
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    Portfolio of work that demonstrates versatility &mdash; from product copy to business-oriented thought leadership
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    Familiarity with content analytics, SEO/AEO principles, and performance measurement a plus
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 </ul>
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 </p>
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  <strong>
   Compensation:
  </strong>
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   Competitive base salary plus equity and benefits
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  <br/>
 </p>
 <p>
  <strong>
   Apply:
  </strong>
  <span>
   Email your resume and portfolio to
  </span>
  apply@eznewswire.com
 </p>
 <p>
  <br/>
 </p>
 <p>
  <em>
   EZ Newswire is an equal opportunity employer.
  </em>
 </p>
</div>


Digital Content Specialist (AI/SEO)

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