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influencer marketing manager

Games Medya

<div>
 <p>
  <strong>
   Pozisyon:
  </strong>
  Influencer Marketing Sales Manager
 </p>
 <p>
  <strong>
   Pozisyon T&uuml;r&uuml;:
  </strong>
  Tam Zamanl&inodot;
 </p>
 <p>
  <strong>
   Lokasyon:
  </strong>
  <span>
   Istanbul, Akat Mah.
  </span>
 </p>
 <p>
  <br/>
 </p>
 <p>
  Dinamik ekibimize kat&inodot;lacak, motivasyonu y&uuml;ksek ve detaylara &ouml;nem veren bir
  <strong>
   Influencer Marketing Sales Manager
  </strong>
  ar&inodot;yoruz.
 </p>
 <p>
  <br/>
 </p>
 <p>
  Bu rol, influencer marketing kampanyalar&inodot;n&inodot;n geli&scedil;tirilmesi ve uygulanmas&inodot;na destek olacak, ayn&inodot; zamanda sat&inodot;&scedil; operasyonlar&inodot;n&inodot;n g&uuml;nl&uuml;k takibini y&uuml;r&uuml;terek markalarla yap&inodot;lan i&scedil; birliklerinin ba&scedil;ar&inodot;yla ilerlemesini sa&gbreve;layacakt&inodot;r.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Sorumluluklar:
  </strong>
 </p>
 <ul>
  <li>
   M&uuml;&scedil;teri hedefleriyle uyumlu influencer pazarlama stratejilerinin geli&scedil;tirilmesi ve uygulanmas&inodot;na destek olmak
  </li>
  <li>
   Sat&inodot;&scedil; ekibini influencer i&scedil; birliklerinin belirlenmesi ve anla&scedil;malar&inodot;n sa&gbreve;lanmas&inodot;nda desteklemek
  </li>
  <li>
   Influencer&rsquo;lar, m&uuml;&scedil;teriler ve i&ccedil; ekipler aras&inodot;ndaki ileti&scedil;imi koordine etmek
  </li>
  <li>
   Sat&inodot;&scedil; sunumlar&inodot;, kampanya raporlar&inodot; ve performans sunumlar&inodot; haz&inodot;rlamak
  </li>
  <li>
   Kampanya metriklerini takip edip analiz ederek performans&inodot; optimize etmek
  </li>
  <li>
   Influencer ve sosyal medya trendlerini &ccedil;ok yak&inodot;ndan takip etmek; g&uuml;ndemi, k&uuml;lt&uuml;rel kodlar&inodot; ve dijital dili &ccedil;ok iyi anlamak
  </li>
  <li>
   Sekt&ouml;rdeki geli&scedil;meleri ve piyasa dinamiklerini s&uuml;rekli takip etmek
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Nitelikler:
  </strong>
 </p>
 <ul>
  <li>
   Influencer marketing, dijital pazarlama veya benzer bir sat&inodot;&scedil; alan&inodot;nda en az 3 y&inodot;l deneyim
  </li>
  <li>
   Sosyal medya platformlar&inodot; ve influencer ekosistemi hakk&inodot;nda g&uuml;&ccedil;l&uuml; bilgi sahibi
  </li>
  <li>
   G&uuml;&ccedil;l&uuml; ileti&scedil;im ve m&uuml;zakere yetkinli&gbreve;i
  </li>
  <li>
   Microsoft Office / Google Workspace (&ouml;zellikle Excel ve Slides) programlar&inodot;na hakim
  </li>
  <li>
   D&uuml;zenli, proaktif ve h&inodot;zl&inodot; tempolu bir ortamda birden fazla i&scedil;i ayn&inodot; anda y&uuml;r&uuml;tebilecek yap&inodot;da
  </li>
  <li>
   &Idot;leri seviyede &Idot;ngilizce bilgisi
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Sen Kimsin?
  </strong>
 </p>
 <ul>
  <li>
   G&uuml;&ccedil;l&uuml; ileti&scedil;im kurar, ikna kabiliyeti y&uuml;ksek biriysen
  </li>
  <li>
   Pozitif, enerjik ve insan ili&scedil;kilerinde do&gbreve;al bir &scedil;ekilde ba&scedil;ar&inodot;l&inodot;ysan
  </li>
  <li>
   Kendine g&uuml;veniyorsan ve fikirlerini etkili &scedil;ekilde ifade edebiliyorsan
  </li>
  <li>
   &Ccedil;&ouml;z&uuml;m odakl&inodot;ysan, sorumluluk almay&inodot; seviyor ve i&scedil;leri sonu&ccedil;land&inodot;rmada h&inodot;zl&inodot;ysan
  </li>
 </ul>
 <p>
  <strong>
   O zaman bu pozisyon tam sana g&ouml;re &mdash; ba&scedil;vurunu heyecanla bekliyoruz!
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Neden Biz?
  </strong>
 </p>
 <ul>
  <li>
   Dinamik ve yarat&inodot;c&inodot; bir ekiple &ccedil;al&inodot;&scedil;ma f&inodot;rsat&inodot;
  </li>
  <li>
   Global markalarla i&scedil; birli&gbreve;i deneyimi
  </li>
  <li>
   PR, sosyal medya ve kreatif alanlarda kendini geli&scedil;tirme imk&acirc;n&inodot;
  </li>
  <li>
   Profesyonel geli&scedil;imi destekleyen bir &ccedil;al&inodot;&scedil;ma ortam&inodot;
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  Games Medya ekibine kat&inodot;l, markalar&inodot;n hikayelerini birlikte &scedil;ekillendirelim!
 </p>
 <p>
  <br/>
 </p>
</div>


Influencer Marketing Sales Manager

CreatorDen

<div>
 <p>
  <strong>
   Senior Account Manager &ndash; CreatorDen
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  About Us
 </p>
 <p>
  <br/>
 </p>
 <p>
  CreatorDen is a leading influencer marketing technology and service provider based in Istanbul. Over the past 9 years, we&rsquo;ve collaborated with the largest local and multinational advertisers, delivering thousands of successful influencer campaigns on renowned social media platforms. Leveraging our proprietary tools, insights-driven approach, and data-oriented strategies, we&rsquo;ve built a proven track record of success.
 </p>
 <p>
  Now, as we embark on ambitious growth plans, we are looking for exceptional individuals to join our team of high performers and drive the future of influencer marketing!
 </p>
 <p>
  <br/>
 </p>
 <p>
  Our Culture
 </p>
 <p>
  <br/>
 </p>
 <p>
  At CreatorDen, we value teamwork, reward ownership, and encourage innovation and creative problem-solving. We thrive in a fast-paced environment, where strategic thinking and a growth mindset are key to success. If you are action-oriented, possess excellent marketing and communication skills, and can serve as a trusted advisor to high-level clients, we want to hear from you!
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   About the Role
  </strong>
 </p>
 <p>
  As a
  <strong>
   Senior Account Manager
  </strong>
  , you will play a critical role in managing end-to-end influencer marketing campaigns and building strong relationships with both social media influencers and brand representatives. Working closely with the Brand Partnerships team, you will drive campaign success while ensuring the highest standards of execution and client satisfaction.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <ul>
  <li>
   Build and maintain strong working relationships with client contacts across all levels.
  </li>
  <li>
   Develop and implement influencer marketing strategies aligned with client objectives.
  </li>
  <li>
   Schedule, manage, and oversee pre-defined influencer marketing campaigns.
  </li>
  <li>
   Review and improve influencer content to ensure alignment with campaign specifications.
  </li>
  <li>
   Act as a proactive consultant, guiding clients on content quality and campaign strategies.
  </li>
  <li>
   Regularly update and assist brand representatives in decision-making processes.
  </li>
  <li>
   Contribute to prospecting and lead generation activities to drive business growth.
  </li>
  <li>
   Manage monthly sales cycles and ensure campaign targets are met.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Requirements
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Experience:
  </strong>
 </p>
 <ul>
  <li>
   5+ years of account management experience.
  </li>
  <li>
   5+ years of experience in influencer marketing.
  </li>
  <li>
   Minimum 3 years of experience managing a team.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Skills &amp; Expertise:
  </strong>
 </p>
 <ul>
  <li>
   Proven success in managing large accounts and collaborating with influencers.
  </li>
  <li>
   Strong understanding of influencer marketing metrics and trends.
  </li>
  <li>
   Ability to lead successful projects and manage stakeholders at all decision-making levels.
  </li>
  <li>
   Exceptional communication, organizational, and problem-solving skills.
  </li>
  <li>
   A solid understanding of the sales process and business dynamics.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Why Join CreatorDen?
  </strong>
 </p>
 <ul>
  <li>
   Be part of a dynamic and innovative team at the forefront of influencer marketing.
  </li>
  <li>
   Collaborate with leading brands and influencers to shape impactful campaigns.
  </li>
  <li>
   Thrive in a fast-paced environment that values creativity, ownership, and results.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  If you&rsquo;re ready to take your career to the next level and make a lasting impact, apply now to join CreatorDen and redefine the future of influencer marketing!
 </p>
</div>


Senior Account Manager

L'Oréal

<div>
 The world leader in beauty, present in 150 countries on five continents! Our 53 international brands include L&rsquo;Or&eacute;al Paris, Kiehl&rsquo;s, Vichy, Giorgio Armani Beauty, Garnier, Yves Saint Laurent Beaut&eacute;, Ralph Lauren, Maybelline New York, K&eacute;rastase, Biotherm, Lanc&ocirc;me, NYX PMU, L&rsquo;Or&eacute;al Professionnel, Vichy, La Roche-Posay, Diesel, Cerave and many more&hellip;
 <br/>
 <br/>
 For more than a century, L&rsquo;Or&eacute;al has devoted itself solely to one business: beauty. We strive to be the 1st
 <strong>
  beauty-tech
 </strong>
 company all around the world!
 <strong>
  Beauty
 </strong>
 is a powerful force that moves us. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. Our ambition for the coming years is to
 <strong>
  create the beauty that moves the world!
  <br/>
  <br/>
 </strong>
 If you are ready to take charge of your career and join us on our quest for the next billion consumers, follow us to get the insider scoop on our business, culture, and tips on how to join us to shape the future of beauty. Join our Dermatological Beauty
 <strong>
  Division!
  <br/>
  <br/>
 </strong>
 <strong>
  What You'll Do
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   You will define and implement division strategic frame and KPI ambitions for Advocacy&amp;Influencer Marketing Pillar,
  </li>
  <li>
   You&rsquo;ll drive Onefluence agency (Influencer marketing agency) success and streamline business reporting
  </li>
  <li>
   You&rsquo;ll sustain strong alignment with Multidivisional Teams&rsquo; objectives, compliance and reporting
  </li>
  <li>
   You&rsquo;ll generate strong internal stakeholder engagement at all levels on the transformation journey
  </li>
  <li>
   You&rsquo;ll guide brands and functions in executing high value work by considering global guidelines
  </li>
  <li>
   You&rsquo;ll drive innovation and thought leadership to differentiate brand communication in competitive era
  </li>
  <li>
   You&rsquo;ll generate valuable audience and community insights via collaborations with Multidiv, CMI or external partners
  </li>
  <li>
   You&rsquo;ll own the relationship with key agencies, monitoring tools and platform providers
  </li>
  <li>
   You&rsquo;ll drive productivity and efficiency via strong coordination of key multi-brand projects and synergies
  </li>
  <li>
   You&rsquo;ll drive the projects for strategic planning, execution, and optimization of paid media for influencer content, ensuring maximum reach, engagement, and measurable ROI at division level.
  </li>
  <li>
   You&rsquo;ll spearhead the identification, evaluation, and adoption of new media formats and platforms for influencer partnerships to maintain competitive edge.
  </li>
  <li>
   You&rsquo;ll co-establish and enforce rigorous standards for content quality, brand safety, and compliance across all influencer collaborations and media deployments.
  </li>
  <li>
   You&rsquo;ll consistently identify areas to improve spend productivity and operational efficiency in all related business processes
  </li>
  <li>
   You&rsquo;ll be key owner of compliance and control on A&amp;I topics
  </li>
  <li>
   You&rsquo;ll upskill, guide and transmit knowledge on the topic in the division via implementing the learning agenda for the wider advocacy and influence, communications, sales, digital, marketing, and business partner teams
  </li>
  <li>
   You&rsquo;ll facilitate the creation and sharing of best practices
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Do You Have What It Takes
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Minimum 7 years of experience in digital communications, influencer management, content production and content marketing
  </li>
  <li>
   Excellent communication skills in English
  </li>
  <li>
   Good communication and negotiation skills
  </li>
  <li>
   Consumer-centric point of view
  </li>
  <li>
   Strong analytical problem-solving skills
  </li>
  <li>
   Ambitious, confident and able to take initiative
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What Could L&rsquo;or&eacute;al Offer You
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   The ultimate place to win and achieve your career dreams if you take initiative and push the boundaries while helping others shine along the way
  </li>
  <li>
   Work with some of the biggest brands and experts in the business, and the most passionate people
  </li>
  <li>
   A diverse environment
  </li>
  <li>
   Opportunity to be at the center of digital transformation
  </li>
  <li>
   World class training and development
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  #WEARELOREAL
  <br/>
  <br/>
 </strong>
 <strong>
  Take a closer look at our world
 </strong>
 <strong>
  here
 </strong>
 <strong>
  !
 </strong>
</div>


Advocacy & Influence Lead/Manager, Dermatological Beauty Division

Colgate-Palmolive

<div></div><div><div><div>Requisition ID <b>170706</b> - Posted <b>12/01/2025</b> - <b>Marketing</b> - <b>Turkey</b> - <b>Turkey</b> - <b>Istanbul</b> - <b>Colgate-Palmolive</b> - <b>Travel - up to 10% of time</b> - <b>Hybrid</b></div></div><p></p><div><div><div><div><p><b><br>
</b></p></div></div></div></div><br>
<div></div><div><div><div><div><div><div><div>No Relocation Assistance Offered<br>
Job Number #170706 - Istanbul, Turkey, Turkey<br>
<br>
<b>Who We Are</b><br>
<br>
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!<br>
<br>
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values&mdash;Caring, Inclusive, and Courageous&mdash;we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.</div><br>
<div><div><div><b>Job Summary:</b></div>
<div>
Colgate-Palmolive is seeking an experienced Social Media and Influencer Lead to develop, implement, and manage our comprehensive Social Media and Influencer strategy for Colgate-Palmolive across our top-priority brands and markets in AfricaEurasia. This role will play an important, change management part in driving our &ldquo;Social-first&rdquo; approach within the entire division.</div>
<div>
This role is paramount in positioning social media and creator content as a core omni-channel demand generation driver, responsible for significantly increasing our brand relevance and social engagement. A key focus will be leveraging creators and influencers to serve as a high-volume, authentic content engine for our brands, driving measurable business outcomes, from upper-funnel awareness and consideration to conversion.</div>
<div>
The ideal candidate is a strategic leader and a hands-on player with a proven track record in developing high-impact organic and paid social strategies, managing large-scale influencer campaigns, and driving measurable results across diverse platforms (e.g. TikTok, Instagram, YouTube, X, Facebook).</div>
<div>
This role will serve as our in-house subject matter expert, partnering closely with the Hub digital &amp; media team, brand teams and agency partners to drive growth and ensure digital executional excellence.</div>
<div><b>
Principal Duties and Responsibilities</b></div>
<ul>
<li><div><b>Lead, define and implement change management across the division as we move into a social-first mind set - </b>this role will need to lead and drive influence across the division and hub teams to reach social and influencer goals</div>
</li>
<li><div><b>Develop and execute a robust Social Media &amp; Influencer strategy</b> tailored to our AED brands and markets to drive brand love, community growth, and conversion</div>
</li>
<li><div><b>Partner with Division and Hub brand teams</b> to make sure that our social media strategies, plans and executions drive and meet our Brand Growth Plans</div>
</li>
<li><div><b>Drive partnership and expertise with our agency partners </b>across Division and Hubs to make sure that we are always working with the best partners and teams</div>
</li>
<li><div><b>Oversee all organic and paid social media activities</b> across key platforms, focusing on driving high engagement rates, brand visibility, and qualified traffic to brand and selected e-commerce sites</div>
</li>
<li><div><b>Design, implement, and manage our comprehensive Influencer Marketing program</b>, including identification, outreach, contracting, content briefing, and performance tracking across micro, macro, and celebrity tiers</div>
</li>
<li><div><b>Guide the content creation </b>in creating platform-native, engaging, and culturally relevant content that optimizes for algorithmic discovery (e.g. TikTok For You Page, Instagram Reels), leveraging trending formats and audio</div>
</li>
<li><div><b>Monitor and optimize all paid social media campaigns</b> (e.g META Ads, TikTok Ads) to maximize ROAS (Return On Ad Spend) and minimize CPA (Cost Per Acquisition) alongside the Hub teams and agency partners</div>
</li>
<li><div><b>Conduct regular social listening and competitive analysis</b> to identify emerging trends, consumer sentiment, and best practices, adapting our strategy quickly to maintain relevance</div>
</li>
<li><div><b>Perform A/B testing</b> on content formats, ad creatives, community engagement tactics, and influencer outreach models to drive continuous improvement</div>
</li>
<li><div><b>Define, monitor, and report on KPIs</b> for all social media and influencer initiatives (e.g. engagement rate, reach, follower growth, sentiment, conversion), preparing detailed reports for senior management with actionable insights</div>
</li>
<li><div><b>Serve as the central in-house expert</b> on social media and influencer marketing, providing guidance, training, and best practices to local subsidiary digital teams</div>
</li>
<li><div><b>Ensure strict compliance</b> with all local regulations and platform policies regarding content disclosure, data privacy, and influencer transparency</div>
</li>
</ul><div><b>Education, Experience, &amp; Skill Requirements</b></div>
<ul>
<li><div><b>Bachelor&rsquo;s degree</b> in Advertising, Marketing, Communications, or a related field (or equivalent practical experience).</div>
</li>
<li><div><b>5+ years of hands-on experience</b> managing complex social media and influencer marketing strategies for a large brand (FMCG preferable) or agency</div>
</li>
<li><div><b>A creative mindset </b>with the ability to define a seamless creative approach across social, influencers and content</div>
</li>
<li><div><b>Keen awareness of social media trends</b> and how they can be translated into best-in-class social media strategies and content execution</div>
</li>
<li><div><b>Proven track record</b> of successfully building brand presence, engagement and managing complex paid social campaigns</div>
</li>
<li><div><b>Expert knowledge of key social media analytics platforms</b> (e.g. META Business Suite, TikTok Ads Manager) and social listening/monitoring tools</div>
</li>
<li><div><b>Experience using Influencer Management Platforms</b> (e.g. CreatorIQ, Influential) and understanding of building out qualified influencer / creator teams</div>
</li>
<li><div><b>Strong analytical skills</b> with the ability to interpret platform data, identify content performance trends, and make data-driven decisions</div>
</li>
<li><div><b>Strong communication, presentation, and collaboration skills,</b> with the ability to explain complex channel performance to non-technical stakeholders, upskill brand teams, and influence senior management</div>
</li>
<li><div><b>Self-starter with a creative and experimental (test-and-learn) mindset,</b> capable of prioritizing tasks and working in a fast-paced corporate environment without full guidance</div>
</li>
<li><div><b>Results-driven and oriented</b> toward driving measurable business outcomes from social media investments</div>
</li>
</ul><div>#LI-FS1</div></div><br>
</div>
<div><br>
<b>Our Commitment to Inclusion</b><br>
Our journey begins with our people&mdash;developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.<br>
<br>
<b>Equal Opportunity Employer</b><br>
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.<br>
<br>
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.<br>
<br>
#LI-Hybrid</div></div></div></div></div></div></div></div><p></p>

Social Media & Influencer Lead (170706)

<div>
 No Relocation Assistance Offered
 <br/>
 <br/>
 Job Number #170706 - Istanbul, Turkey, Turkey
 <br/>
 <br/>
 <strong>
  Who We Are
  <br/>
  <br/>
 </strong>
 Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
 <br/>
 <br/>
 Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values&mdash;Caring, Inclusive, and Courageous&mdash;we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
 <br/>
 <br/>
 <strong>
  Job Summary:
  <br/>
  <br/>
 </strong>
 Colgate-Palmolive is seeking an experienced Social Media and Influencer Lead to develop, implement, and manage our comprehensive Social Media and Influencer strategy for Colgate-Palmolive across our top-priority brands and markets in AfricaEurasia. This role will play an important, change management part in driving our &ldquo;Social-first&rdquo; approach within the entire division.
 <br/>
 <br/>
 This role is paramount in positioning social media and creator content as a core omni-channel demand generation driver, responsible for significantly increasing our brand relevance and social engagement. A key focus will be leveraging creators and influencers to serve as a high-volume, authentic content engine for our brands, driving measurable business outcomes, from upper-funnel awareness and consideration to conversion.
 <br/>
 <br/>
 The ideal candidate is a strategic leader and a hands-on player with a proven track record in developing high-impact organic and paid social strategies, managing large-scale influencer campaigns, and driving measurable results across diverse platforms (e.g. TikTok, Instagram, YouTube, X, Facebook).
 <br/>
 <br/>
 This role will serve as our in-house subject matter expert, partnering closely with the Hub digital &amp; media team, brand teams and agency partners to drive growth and ensure digital executional excellence.
 <br/>
 <br/>
 <strong>
  Principal Duties And Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Lead, define and implement change management across the division as we move into a social-first mind set - this role will need to lead and drive influence across the division and hub teams to reach social and influencer goals
  </li>
  <li>
   Develop and execute a robust Social Media &amp; Influencer strategy tailored to our AED brands and markets to drive brand love, community growth, and conversion
  </li>
  <li>
   Partner with Division and Hub brand teams to make sure that our social media strategies, plans and executions drive and meet our Brand Growth Plans
  </li>
  <li>
   Drive partnership and expertise with our agency partners across Division and Hubs to make sure that we are always working with the best partners and teams
  </li>
  <li>
   Oversee all organic and paid social media activities across key platforms, focusing on driving high engagement rates, brand visibility, and qualified traffic to brand and selected e-commerce sites
  </li>
  <li>
   Design, implement, and manage our comprehensive Influencer Marketing program, including identification, outreach, contracting, content briefing, and performance tracking across micro, macro, and celebrity tiers
  </li>
  <li>
   Guide the content creation in creating platform-native, engaging, and culturally relevant content that optimizes for algorithmic discovery (e.g. TikTok For You Page, Instagram Reels), leveraging trending formats and audio
  </li>
  <li>
   Monitor and optimize all paid social media campaigns (e.g META Ads, TikTok Ads) to maximize ROAS (Return On Ad Spend) and minimize CPA (Cost Per Acquisition) alongside the Hub teams and agency partners
  </li>
  <li>
   Conduct regular social listening and competitive analysis to identify emerging trends, consumer sentiment, and best practices, adapting our strategy quickly to maintain relevance
  </li>
  <li>
   Perform A/B testing on content formats, ad creatives, community engagement tactics, and influencer outreach models to drive continuous improvement
  </li>
  <li>
   Define, monitor, and report on KPIs for all social media and influencer initiatives (e.g. engagement rate, reach, follower growth, sentiment, conversion), preparing detailed reports for senior management with actionable insights
  </li>
  <li>
   Serve as the central in-house expert on social media and influencer marketing, providing guidance, training, and best practices to local subsidiary digital teams
  </li>
  <li>
   Ensure strict compliance with all local regulations and platform policies regarding content disclosure, data privacy, and influencer transparency
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Education, Experience, &amp; Skill Requirements
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Advertising, Marketing, Communications, or a related field (or equivalent practical experience).
  </li>
  <li>
   5+ years of hands-on experience managing complex social media and influencer marketing strategies for a large brand (FMCG preferable) or agency
  </li>
  <li>
   A creative mindset with the ability to define a seamless creative approach across social, influencers and content
  </li>
  <li>
   Keen awareness of social media trends and how they can be translated into best-in-class social media strategies and content execution
  </li>
  <li>
   Proven track record of successfully building brand presence, engagement and managing complex paid social campaigns
  </li>
  <li>
   Expert knowledge of key social media analytics platforms (e.g. META Business Suite, TikTok Ads Manager) and social listening/monitoring tools
  </li>
  <li>
   Experience using Influencer Management Platforms (e.g. CreatorIQ, Influential) and understanding of building out qualified influencer / creator teams
  </li>
  <li>
   Strong analytical skills with the ability to interpret platform data, identify content performance trends, and make data-driven decisions
  </li>
  <li>
   Strong communication, presentation, and collaboration skills, with the ability to explain complex channel performance to non-technical stakeholders, upskill brand teams, and influence senior management
  </li>
  <li>
   Self-starter with a creative and experimental (test-and-learn) mindset, capable of prioritizing tasks and working in a fast-paced corporate environment without full guidance
  </li>
  <li>
   Results-driven and oriented toward driving measurable business outcomes from social media investments
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Our Commitment to Inclusion
  <br/>
  <br/>
 </strong>
 Our journey begins with our people&mdash;developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
 <br/>
 <br/>
 <strong>
  Equal Opportunity Employer
  <br/>
  <br/>
 </strong>
 Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
 <br/>
 <br/>
 Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
 <br/>
 <br/>
</div>


Social Media & Influencer Lead

Roborock

<div>
 <p>
  Key Responsibilities:
 </p>
 <p>
  【PR Strategy &amp; Execution】
 </p>
 <ol>
  <li>
   Cooperate with PR agency to develop monthly PR themes &amp; calerdars tailored to Turkish socio-cultural trends, consumer behaviors, and industry dynamics.
  </li>
  <li>
   Build/maintain relationships with key media outlets and exkecute press releases, interviews, and media events
  </li>
  <li>
   Monitor Turkish sentiment, lead crisis response, and mitigate reputational risks. Track PR performance (share of voice, sentiment, coverage) andoptimize strategies.
  </li>
 </ol>
 <p>
  <br/>
 </p>
 <p>
  【Influencer marketing】
 </p>
 <ol>
  <li>
   Map Turkey's KOL ecosystem (TikTok/Instagram/YouTube/X), idertifying and tiering influencers (celebrity to micro-influencers).
  </li>
  <li>
   Design creative campaigns aligning product USPs with Turkish user needs (e.g., large-family cleaning, pet friendly features).
  </li>
  <li>
   Manage KOL partnerships end-to-end: selection, contractirng, content oversight, and performance tracking.
  </li>
  <li>
   Optimize ROI via KPIs (impressions, engagement, CPL, sales convversion) and A/B testing.
  </li>
 </ol>
 <p>
  <br/>
 </p>
 <p>
  Qualifications:
 </p>
 <ol>
  <li>
   Language: Native Turkish fluency; business-level English (writterh/spoken); Understanding Chinese is a plus
  </li>
  <li>
   Experience: 3+ years in PR/KOL marketing in Turkey; consumer eleectronics/home appliances background is preferred.
  </li>
  <li>
   Strong summarization and analytical skills: Excel at identifying optimization opportunities from current practices and outcomes, driving continuous improvement insubsequent executions.
  </li>
  <li>
   Core Competencies】
  </li>
 </ol>
 <ul>
  <li>
   Cultural Intelligence: Deep understanding of Turkish taboos(e.g., religious sensitivities), festivals (Ramadan, Republic Day), and communication norms.
  </li>
  <li>
   Creative Judgment: Ability to craft visuals/copy resonating with Turkish aesthetics (humor, family values).
  </li>
  <li>
   Budget Agility: Skilled in KOL negotiation and cost-efficient resource allocation.
  </li>
  <li>
   Compliance: Knowledge of Turkish advertising laws and influuencer disclosure rules (#reklam tagging).
  </li>
  <li>
   Openminded: Embrace and accept different company cultures, open for new ideas and creative.
  </li>
 </ul>
</div>


Turkey Marketing Expert

İSTANBUL CARE SAĞLIK TURİZMİ

<p>Backlink Manager &amp; Influencer Marketing Specialist</p><p><b>&ldquo;Applicants must reside in Istanbul; living near Ata&#351;ehir is a plus.&rdquo;</b></p><p>We are hiring a Backlink Manager &amp; Influencer Marketing Specialist to join our international SEO team.&#8232;In this role, you will manage link-building operations, influencer collaborations, and digital PR outreach to strengthen the authority and visibility of our global brands.</p><p>Responsibilities</p><p>* Develop and manage high-quality backlink strategies</p><p>* Identify and evaluate authority websites for link placements</p><p>* Run outreach campaigns with bloggers, influencers, journalists, and media portals</p><p>* Build long-term partnerships with influencers and content creators</p><p>* Analyze competitors&rsquo; backlink profiles and discover new opportunities</p><p>* Coordinate with the content team for guest posts and PR articles</p><p>* Track link KPIs, evaluate DR/DA, and ensure link quality</p><p>* Prepare weekly reports and contribute to overall SEO growth</p><p>Requirements</p><p>* Minimum 2 years of experience in backlink management or influencer outreach</p><p>* Strong knowledge of SEO fundamentals and link quality metrics</p><p>* Hands-on experience with Ahrefs, Semrush, BuzzSumo, HARO, SimilarWeb, or similar tools</p><p>* Ability to negotiate link deals and manage outreach budgets</p><p>* Strong communication and English writing skills</p><p>* Detail-oriented, well-organized, KPI-focused</p><p>* Ability to manage multiple outreach pipelines in parallel</p><p>Preferred Skills</p><p>* Experience in medical tourism, health, or international service sectors</p><p>* Experience with Instagram/TikTok influencer collaborations</p><p>* Understanding of digital PR and authority-building strategies</p><p>* Experience using outreach automation tools (Pitchbox, Lemlist, Apollo, etc.)</p><p>What We Offer</p><p>* Full-time remote or hybrid position</p><p>* Competitive salary with performance-based bonuses</p><p>* Opportunity to work with multi-country brands (EU, UK, USA, Middle East)</p><p>* Modern SEO workflows, automation tools, and professional training</p><p>* Fast-growing environment with room for career advancement</p><p>&#304;&#351; T&uuml;r&uuml;: Tam zamanl&#305;</p>

Backlink Manager & Influencer Marketing Specialist

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