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integrated marketing manager

BASE

<div><p><b>Job Title:</b> Integrated Marketing Manager (Startup, Full-Stack, AI-Savvy)</p>
<p>
Location: Hybrid - SF Bay Area office and WFH</p><p></p><p><b><br>
About Us</b><br>
Base.ai is the leading AI-based Customer Marketing &amp; Lifecycle Engagement platform, trusted by global enterprises such as Adobe, Broadcom, and SAP. We help organizations harness the power of their customers for growth. Our platform orchestrates customer engagement post-sale, including advocacy &amp; reference programs, adoption journeys, upsell &amp; expansion motions, user-generated content (UGC) such as customer stories, reviews, and quotes, retention marketing, and community engagement.</p>
<p>
Leveraging Base, companies can amplify customer voice, accelerate deal cycles, grow customer adoption, expansion, and retention, and drive stronger brand loyalty. With AI-driven insights, integrations across the tech stack, and a modern user experience,</p>
<p>
At Base.ai, we&rsquo;re passionate about building not just software, but a movement. We believe the future of growth is customer-led, and we&rsquo;re just getting started.</p>
<p>
We believe people do their best work in an environment where they feel valued, have independence and room for exploration, and are inspired by the product and vision. We recognize that diverse teams drive better outcomes and richer innovation.
<br>
We value curiosity, experimentation, accountability, collaboration, and growth.</p>
<p>
 We&rsquo;re a fast-growing startup in the <b>marketing and customer engagement space</b>, helping businesses connect with their customers in smarter, more meaningful ways. At Base.ai, we&rsquo;re all about customer obsession, lean and effective GTM, ambitious goals for better B2B marketing, and outcomes driven by experimentation &mdash; and we&rsquo;re looking for a marketer who thrives in this environment.</p>
<p><b>
About the Role</b><br>
We&rsquo;re looking for a <b>hands-on, full-stack Marketing Manager</b> with 4&ndash;6 years of experience to help drive our marketing engine. You&rsquo;ll wear multiple hats across demand generation, campaigns, website, content, and social, while leveraging AI and automation tools to amplify your output. This role is perfect for someone who&rsquo;s worked in early-stage startups (&lt;100 employees), knows how to build from scratch, and can balance strategy with execution.</p>
<p><b>
What You&rsquo;ll Do</b></p>
<ul>
<li>Design and run <b>demand generation campaigns</b> that drive qualified pipeline.</li>
<li>Manage and optimize our <b>website</b> for conversion, <b>SEO and GEO</b> visibility, and brand impact.</li>
<li>Create and distribute <b>content</b> (email, blog, social, customer stories) that builds engagement.</li>
<li>Build and refine <b>marketing automation workflows</b> to scale outreach and nurture leads.</li>
<li>Grow and engage our <b>social media presence</b> with creative, data-driven campaigns.</li>
<li>Use <b>AI tools</b> (e.g., ChatGPT, Jasper, HubSpot AI, Canva AI, analytics copilots) to scale content, testing, and execution.</li>
<li>Experiment with <b>GEO tactics</b> &mdash; structuring content for AI-driven search, optimizing for large language models, and ensuring our brand surfaces in generative results</li>
<li>Plan, coordinate, and execute events, webinars, and local meetups to boost brand presence.</li>
<li>Measure, analyze, and experiment &mdash; continuously improving results.</li>
<li>Develop and implement demand generation campaigns across multiple channels such as email, social media, and direct outreach.</li>
<li>Maintain a marketing calendar of upcoming activities to ensure smooth execution and alignment.</li>
<li>Work cross-functionally with founders, sales, and customer success to align on go-to-market priorities.</li>
</ul>
<p><b>What You Bring</b></p>
<ul>
<li>4&ndash;6 years of <b>integrated marketing experience</b>, ideally in B2B SaaS.</li>
<li>Experience working in <b>startups under 100 employees</b>, comfortable building with limited resources.</li>
<li>Proven track record in <b>demand gen, content, website/CMS management, and automation</b>.</li>
<li>Strong understanding of <b>digital channels</b> (SEO, paid, social, email, analytics), and curiosity/early experience in <b>GEO</b>.</li>
<li><b>AI-first mindset</b>: you actively leverage AI to move faster and smarter.</li>
<li>Experience in <b>B2B marketing</b> and lead nurturing.</li>
<li>Resourceful, proactive, and adaptable &mdash; you thrive in a fast-paced, high-growth environment.</li>
<li>Strong project management skills with the ability to work independently and meet deadlines.</li>
<li>Hands-on experience with marketing platforms, CRM, and automation tools.</li>
<li>Creative mindset with a strategic approach to campaign planning.</li>
</ul>
<p><b>Why Join Us</b></p>
<ul>
<li>Directly shape the growth story of a high-potential startup.</li>
<li>Work with a small, ambitious team that values experimentation, learning, and speed.</li>
<li>Work directly with the leadership team on all company functions in a pivotal role.</li>
<li>Leverage creativity and AI in an open environment for change and experimentation.</li>
<li>Room to grow into a <b>senior leadership role</b> as the company scales.</li>
<li>Competitive salary and flexible working environment.</li></ul></div>

Integrated Marketing Manager

Genentech

<div><div><div>THE POSITION</div><div><b>
SENIOR CUSTOMER MARKETING MANAGER, ORGANIZED CUSTOMER - SOLID TUMOR</b></div><div></div><div>
WHY GENENTECH</div><p>
We&rsquo;re passionate about delivering on Our Promise to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity and creativity while boldly pursuing answers to the world&rsquo;s most complex health challenges and transforming society.</p><p></p><p><b>
About this Marketing Role</b></p><p>
The Marketing organization influences decisions by establishing and communicating our full product value proposition across the full value chain, from payers, to health systems, to prescribers, to patients. Marketers are masterful storytellers - accountable to inform positioning using an insight-driven marketing strategy, deliver simple compelling customer-led content creation, and design outstanding integrated customer experiences in partnership with networked partners (e.g., Customer Engagement and Genentech Business Operations). Marketers strategically use resources and their network to drive patient outcomes for today&rsquo;s innovations, and fuel tomorrow&rsquo;s breakthroughs.</p><p></p><ul><li>Organized Customer can include Payers, Hospital systems, PBMs, Group Purchasing Organizations, Financial Decision-Makers, or Practice Managers</li></ul><p></p><p><b>
Key Job Responsibilities</b></p><p>
Strategy</p><ul><li><p>
Supports the development and execution of the customer strategy and the end-to-end integrated customer experience</p></li><li><p>
Supports tailored and actionable omnichannel customer engagement, leveraging appropriate customer insights including customer journeys, personas, market/competitor insights and other data needed, collaborating closely with the Customer Marketer Lead</p></li></ul><p></p><p>
Content</p><ul><li><p>
Responsible for planning and executing seamless, well-integrated marketing campaigns that include tailored omnichannel engagement plans across multiple marketing platforms and channels</p></li><li><p>
Oversees the design and creation of core materials with Agencies of Record (AoR), websites, claims, components, tailoring original content to specific customer segments and personas while monitoring timelines and content handoffs</p></li><li><p>
Self-authors derivative tactics for marketing campaigns leveraging existing and emerging technologies/capabilities, with a greater emphasis on new derivatives and incorporates post-Promotional Review Committee (PRC) edits and adjustments</p></li><li><p>
Supports field deployment through communication, training and feedback loops</p></li><li><p>
Hypothesizes and conducts experiments for creative content iteration, for the purpose of driving excellence in content creation and deployment</p></li><li><p>
Partners with agencies and PRC, including Legal and Regulatory, to ensure development, approval, and pull-through of compliant and effective promotional tactics</p></li></ul><p></p><p>
Execution</p><ul><li><p>
Accountable for high quality, compliant execution across all marketing platforms and relevant customer types (e.g. patients, providers, organized customers)</p></li><li><p>
Defines measurement plan and measures marketing performance through leading, lagging, and customer satisfaction indicators to optimize campaigns and drive customer and business outcomes</p></li><li><p>
Manages media agencies, supports customer-specific tactical planning (e.g., prioritized customer A -&gt; B behavior shifts, critical KPIs), and monitors go-lives/trafficking</p></li><li><p>
Identifies key internal network partners and facilitates cross-marketing, cross-functional, and field alignment to ensure optimal deployment of campaigns</p></li><li><p>
Contributes to initiatives that have broader organizational impact across the 1Marketing Function and advancing progress towards our Commercial, Medical &amp; Government Affairs (CMG) outcomes</p></li><li><p>
Pursues continuous professional development by exploring capabilities and tools on customer content strategy, content creation and execution</p></li></ul><p></p><p>
People</p><ul><li><p>
Works with TA Marketer and other Customer Marketers to make decisions and act, in close alignment with the full product value proposition, customer positioning, and Squad priorities</p></li></ul><p></p><p><b>
Demonstrates Proficiency within the following Key Competencies</b></p><p>
Senior Customer Marketers are expected to consistently perform at a proficient level <i>(proficient is defined as leveraging competencies across the business in a consistent, integrated way)</i></p><ul><li><p>
Customer Understanding <i>- I&rsquo;m always learning about my customers, what they need, and the world they live in.</i></p></li><li><p>
Competitive Value Creation -<i> I determine the relevant, competitive, and profitable value story we offer to customers.</i></p></li><li><p>
Strategy Development - <i>I make smart choices about what efforts will help achieve customers&rsquo; goals and our goals.</i></p></li><li><p>
Integrated Campaign Development -<i> I build compelling, motivating campaigns that get customers to take action.</i></p></li><li><p>
Content Development &amp; Approval - <i>I craft simple, meaningful stories in an efficient and fully compliant way.</i></p></li><li><p>
Execution Readiness -<i> I rally the organization to plan, coordinate, and pull through the strategy together.</i></p></li><li><p>
Delivery &amp; Optimization Across Channels - <i>I make sure our story is reaching customers in a seamless, memorable experience.</i></p></li><li><p>
Measurement &amp; Iteration -<i> I evaluate everything we do, and adjust, stop, or start for continuous improvement.</i></p></li><li><p>
Project &amp; Vendor Management -<i> I manage projects, partners, and suppliers to drive on strategy, on time, on budget impact.</i></p></li></ul><p></p><p><b>
Who You Are</b></p><p>
Minimum Candidate Qualifications &amp; Experience</p><ul><li><p>
You hold a Bachelor's degree</p></li><li><p>
You hold 2 years of marketing experience or 1 year of marketing experience and an MBA</p></li><li><p>
You hold 5 years minimum work experience, with 3 years of commercial experience (e.g., market access, marketing, sales or customer insights)</p></li></ul><p></p><p>
Additional Desired Candidate Qualifications &amp; Experience</p><ul><li><p>
MBA or other related graduate level degree preferred</p></li><li><p>
Marketing experience in relevant industries</p></li><li><p>
Experience working in an omnichannel (including field) marketing</p></li><li><p>
Experience in the managed care, Pharmaceutical or Biotech industry/pharmaceutical or biotech customer engagement</p></li><li><p>
Experience in creating customer strategies, plans and tactics that have strengthened market positioning and driven high-value customer and business outcomes</p></li><li><p>
Experience leading/managing Agency partners including developing agency briefs and creating content derivatives</p></li><li><p>
Contributed to integrated customer experiences across audiences and channels including multicultural and inclusive marketing tactics.</p></li></ul><p></p><p>
Location</p><ul><li><p>
This position is based in South San Francisco, CA and offers a hybrid schedule working 3 days per week on campus.</p></li><li><p>
Relocation assistance is not available at this time.</p></li></ul><p></p><p><i>
The expected salary range for this position based on the primary location of South San Francisco, CA is $161,800 - $300,600. </i><i>Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law.</i><i> A discretionary annual bonus may be available based on individual and Company performance.</i></p><p><i>
This position also qualifies for the benefits detailed at the link provided below.</i></p><p>
Benefits</p><p></p><p><b>
Roche Operating Principles</b></p><ul><li><p><i>
Put Patients First: I always act as if patients I know are in the room and do what&rsquo;s best for them</i></p></li><li><p><i>
Follow the science: I seek answers through experiments, data and debate, and act on facts</i></p></li><li><p><i>
Act as one team: I care, collaborate and commit without boundaries, and trust others to do their part</i></p></li><li><p><i>
Embrace differences: I seek diverse perspectives, invite opposing views, and challenge myself and others</i></p></li><li><p><i>
Accelerate learning: I push to learn new things even if difficult, and openly share my successes and failures</i></p></li><li><p><i>
Simplify radically: I eliminate complexity, reuse with pride, and accomplish more with less</i></p></li><li><p><i>
Make impact now: I take accountability to do what&rsquo;s right, deliver value fast, and don&rsquo;t wait for certainty</i></p></li><li><p><i>
Think long term: I choose actions today that benefit future generations</i></p></li></ul><p><i><br>
</i></p><p>LI-JW#2</p><p></p><p>
Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.</p><p></p><p>
If you have a disability and need an accommodation in relation to the online application process, please contact us by completing this form Accommodations for Applicants.</p></div><p></p>
<div><div>JOB FACTS
</div><div><div><ul><div><b>Job Sub Category</b><b>
</b><p>Global Product Strategy
</p></div><div><b>Schedule</b><b>
</b><p>Full time
</p></div><div><b>Job Type</b><b>
</b><p>Regular
</p></div><div><b>Posted Date</b><b>
</b><p>Sep 10th 2025
</p></div><div><b>Job ID</b><b>
</b><p>202509-122235</p></div></ul></div></div></div></div><p></p>

Senior Customer Marketing Manager, Organized Customer - Solid Tumor

Amazon Web Services

<div><h2 class="jobSectionHeader"><b>DESCRIPTION</b></h2><div>
Amazon Web Services is seeking a results-driven Account-Based Marketing (ABM) Industry Marketing Manager to design and execute high-impact ABM programs for enterprise customers for some of our largest, most complex customers. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted marketing initiatives.<br>
<br>
The Account-Based Marketing Manager will own the end-to-end execution of account-specific ABM programs, working backwards from customer needs to create data-driven, multi-channel campaigns, events, and executive programs that accelerate pipeline and revenue growth. This role requires project management skills, analytical capabilities, and the ability to influence cross-functional stakeholders.<br>
<br>
Success Measures:<br>
<ul><li>Pipeline influence and revenue contribution from ABM accounts</li><li>Account engagement metrics and program ROI</li><li>Sales team satisfaction scores</li><li>Program execution quality and timeliness</li><li>Process improvement and best practice contributions</li></ul><br>
AWS Marketing leads the charge in cloud innovation, inspiring and empowering customers and partners to unlock their cloud potential. We shape AWS's industry perception through compelling narratives that demonstrate our leadership in AI and transformative solutions, while driving customer growth across our vast service portfolio. Our team delivers personalized, connected experiences that foster AWS adoption across diverse industries, continuously adapting our strategy to stay ahead in our digital-first world. Join our forward-thinking team to shape the future of cloud computing, contributing to strategic initiatives that respond to evolving technology, industry, and customer requirements. You'll collaborate globally to translate complex technology into clear, valuable solutions, creating impactful programs that drive AWS's growth in an inclusive, collaborative environment where diverse perspectives and bold thinking thrive.<br>
<br>
Key job responsibilities<br>
<ul><li>Design and execute account-specific ABM campaigns (1:1, 1:few) that align with global frameworks and drive measurable business impact</li><li>Build and maintain relationships with sales teams to understand account priorities and translate them into effective marketing programs</li><li>Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization</li><li>Create and implement multi-channel programs (events, digital, direct) that deliver personalized customer experiences</li><li>Partner with regional marketing teams to ensure ABM programs complement broader field marketing efforts</li><li>Drive operational excellence through standardized processes, documentation, and best practices</li><li>Track and report on program performance, using data to optimize and scale successful approaches</li><li>Manage program budgets effectively, demonstrating frugality while maximizing impact</li><li>Collaborate with global ABM community to share learnings and adopt proven practices</li></ul><br>
About the team<br>
About AWS<br>
<br>
Diverse Experiences<br>
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn&rsquo;t followed a traditional path, or includes alternative experiences, don&rsquo;t let it stop you from applying.
<br>
<br>
Why AWS?<br>
Amazon Web Services (AWS) is the world&rsquo;s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating &mdash; that&rsquo;s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.<br>
<br>
Inclusive Team Culture<br>
AWS values curiosity and connection. Our employee-led and company-sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do.<br>
<br>
Mentorship &amp; Career Growth<br>
We&rsquo;re continuously raising our performance bar as we strive to become Earth&rsquo;s Best Employer. That&rsquo;s why you&rsquo;ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
<br>
<br>
Work/Life Balance<br>
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there&rsquo;s nothing we can&rsquo;t achieve.<br>
<br>
<br>
</div><h2 class="jobSectionHeader"><b>BASIC QUALIFICATIONS</b></h2><ul><li>5+ years of professional non-internship and 2+ years of ABM marketing experience</li><li>Bachelor&rsquo;s degree or equivalent practical experience</li><li>Experience using marketing automation platforms (e.g., Marketo) and CRM systems (e.g., Salesforce)</li><li>Proven track record of using data and metrics to drive program improvements and project management and stakeholder management skills</li><li>Experience building and executing integrated marketing campaigns from concept to completion</li></ul><h2 class="jobSectionHeader"><b>
PREFERRED QUALIFICATIONS</b></h2><ul><li>Experience with ABM platforms (6sense, Demandbase, etc.) and marketing analytics tools</li><li>Proven ability to influence without authority in a matrixed organization</li><li>Track record of creating scalable marketing programs that deliver measurable results</li><li>Experience in technology/cloud industry marketing</li><li>MBA or relevant advanced degree</li></ul><br>
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.<br>
<br>
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company&rsquo;s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.<br>
<br>
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.<br>
<br>
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner.<br>
<br>
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.</div>

Account Based Marketing Manager, Strategic Accounts, AWS Industry Marketing

Quizlet

<div><div><div><b>About Quizlet:</b></div><div></div><div><br>
At Quizlet, our mission is to help every learner achieve their outcomes in the most effective and delightful way. Our $1B+ learning platform serves tens of millions of students every month, including two-thirds of U.S. high schoolers and half of U.S. college students, powering over 2 billion learning interactions monthly.</div><div></div><div><br>
We blend cognitive science with machine learning to personalize and enhance the learning experience for students, professionals, and lifelong learners alike. We&rsquo;re energized by the potential to power more learners through multiple approaches and various tools.</div><div></div><div><b><br>
Let&rsquo;s Build the Future of Learning</b></div><div>
Join us to design and deliver AI-powered learning tools that scale across the world and unlock human potential.</div><div></div><div><br>
About the Team:</div><div></div><div><br>
Quizlet&rsquo;s overall Marketing team is responsible for driving brand awareness, user engagement, subscription, and ads growth. The Head of Lifecycle role will lead the Lifecycle Marketing team, which focuses on driving customer engagement and retention through various owned channels. The Lifecycle team works cross-functionally with product marketing, brand, product, and engineering teams. This role reports to the Director of Product &amp; Lifecycle Marketing.</div><div></div><div><br>
About the Role:</div><div></div><div><br>
As the Head of Lifecycle Marketing, you will be responsible for growing activation, engagement, retention, and subscriptions via our Braze-run channels. You will lead the Lifecycle Marketing team in managing our triggered and seasonal ad hoc programs in service of driving incremental sessions and monthly active users. You will help shape the ways campaigns come to life with personalized data, timely targeting, and engaging copy and creative. Your strategic mindset and deep understanding of customer behavior will be instrumental in helping you evaluate opportunities and prioritize incoming tickets.</div><div></div><div><br>
You&rsquo;ll be confident using data to shape campaign structures and strategies as well as in analyzing campaign and channel effectiveness. From a channel perspective, you&rsquo;ll help us establish strong performance baselines and best practices across email, push, SMS, and many onsite channels. You&rsquo;ll collaborate with product, data science, and engineering team members across the company to unlock new triggered and ad hoc campaign opportunities and experiences. As you test and learn, you&rsquo;ll help us establish playbooks for scaling the impact of winning initiatives.</div><div></div><div><br>
As an excellent communicator, you will be confident in sharing your learnings and proposals in well-synthesized decks and documents. You will thrive in this role if you can break down your thinking, solicit direct feedback, and bring stakeholders along for the ride.</div><div></div><div><br>
We&rsquo;re looking for a candidate who can make decisions quickly and who can interpret and share results in a way that helps move our overall business understanding forward. Last but not least, you&rsquo;ll be someone who can inspire and mentor your team members to grow their technical and strategic expertise in lifecycle marketing.</div><div></div><div><br>
We&rsquo;re happy to share that this is an <b>onsite position</b> in our San Francisco office. To help foster team collaboration, we require that employees be in the office a <b>minimum of three days per week</b>: Monday, Wednesday, and Thursday and as needed by your manager or the company. We believe that this working environment facilitates increased work efficiency, team partnership, and supports growth as an employee and organization.</div></div>
<div><div><h3 class="jobSectionHeader"><b>In this role, you will:</b></h3><ul><li><ul><li>
Develop and implement comprehensive lifecycle marketing strategies that align with the company&rsquo;s growth objectives, enhancing customer engagement</li><li>
Lead cross-functional initiatives to optimize the customer journey, from sign-up and activation through product adoption, retention, and subscription</li><li>
Drive best-in-class campaign analysis, partnering with our analytics team to ensure we can optimize campaigns to deliver strong incremental results</li><li>
Use data analytics to gain insights into customer behavior and preferences, leveraging these insights to tailor marketing efforts and improve campaign effectiveness</li><li>
Oversee the management of all lifecycle marketing channels, including email, SMS, push notifications, and in-app messages, ensuring user-friendly, cohesive, and personalized customer communication</li><li>
Collaborate with product marketing, brand, product, and engineering teams to ensure marketing strategies are integrated and supportive of overall business goals</li><li>
Stay ahead of industry trends and advancements in lifecycle marketing technologies and practices, continuously innovating and evaluating new channels and capabilities with analytical test-and-learn approaches</li><li>
Lead, mentor, and develop a high-performing marketing team, fostering a culture of excellence, creativity, and continuous improvement</li></ul></li></ul></div></div>
<div><div><h3 class="jobSectionHeader"><b>What you bring to the table:</b></h3><ul><li><ul><li>
10+ years of experience in lifecycle or digital marketing, with at least 3+ years in a team leadership role</li><li>
Deep understanding of marketing automation tools and CRM systems</li><li>
Proven track record of designing and executing successful lifecycle marketing strategies. You&rsquo;ll be someone who can take a 50,000 foot view, think through structural implications, and sweat the details of design, message, and execution</li><li>
Strong analytical skills, with experience in data analysis and customer segmentation</li><li>
Strong track record of A/B testing for optimization and holdout reporting to measure campaign and channel effectiveness</li><li>
Creative thinker with a customer-centric mindset</li><li>
Great concise consumer copywriting skills</li><li>
Experience building complex lifecycle campaign canvases and ability to coach and recommend iterations and new tests to drive efficiencies and transferable learnings</li><li>
Excellent leadership and team management abilities, with a passion for mentoring and developing talent</li><li>
A high degree of attention to detail, coupled with the soft skills to deliver effective feedback to team members</li><li>
Outstanding communication and collaboration skills, capable of working effectively across different teams and departments</li><li>
History of influencing cross-functionally to enable your team with well-connected data library and strategy</li><li>
Excellent organizational and prioritization skills, and the ability to implement process improvements</li></ul></li></ul></div></div>
<div><div><h3 class="jobSectionHeader"><b>Bonus points if you have:</b></h3><ul><li><ul><li>
Background using Braze for marketing automation</li><li>
Familiarity with Liquid logic</li><li>
Familiarity with the ed tech landscape and/or Gen Z consumers</li><li>
Experience working within a freemium consumer subscriptions business</li><li>
Experience driving onsite marketing campaigns and building new onsite channels</li><li>
Experience doing lifecycle for a global company including localization considerations</li><li>
Lightweight design skills in Figma to mock up ideas</li></ul></li></ul></div></div>
<div><div><h3 class="jobSectionHeader"><b>Compensation, Benefits &amp; Perks:</b></h3><ul><li><ul><li>
Quizlet is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Salary transparency helps to mitigate unfair hiring practices when it comes to discrimination and pay gaps. Total compensation for this role is market competitive, including a starting base salary of $154,000 - $212,000, depending on location and experience, as well as company stock options</li><li>
Collaborate with your manager and team to create a healthy work-life balance</li><li>
20 vacation days (and we expect you to take them!)</li><li>
Competitive health, dental, and vision insurance (100% employee and 75% dependent PPO, HMO, VSP Choice)</li><li>
Employer-sponsored 401k plan with company match</li><li>
Access to LinkedIn Learning and other resources to support professional growth</li><li>
Paid Family Leave, FSA, HSA, Commuter benefits, Wellness benefits</li><li>
40 hours of annual paid time off to participate in volunteer programs of choice</li></ul></li></ul></div></div>
<div><div><b>Why Join Quizlet?</b></div><div></div><div><br>
 Massive reach: 60M+ users, 1B+ interactions per week</div><div>
 Cutting-edge tech: Generative AI, adaptive learning, cognitive science</div><div>
 Strong momentum: Top-tier investors, sustainable business, real traction</div><div>
 Mission-first: Work that makes a difference in people&rsquo;s lives</div><div>
 Inclusive culture: Committed to equity, diversity, and belonging</div><div></div><div><b><i><br>
We strive to make everyone feel comfortable and welcome!</i></b></div><div>
We work to create a holistic interview process, where both Quizlet and candidates have an opportunity to view what it would be like to work together, in exploring a mutually beneficial partnership.</div><div></div><div><br>
We provide a transparent setting that gives a comprehensive view of who we are!</div><div></div><div><b><br>
In Closing:</b></div><div></div><div><br>
At Quizlet, we&rsquo;re excited about passionate people joining our team&mdash;even if you don&rsquo;t check every box on the requirements list. We value unique perspectives and believe everyone has something meaningful to contribute. Our culture is all about taking initiative, learning through challenges, and striving for high-quality work while staying curious and open to new ideas. We believe in honest, respectful communication, thoughtful collaboration, and creating a supportive space where everyone can grow and succeed together.&rdquo;</div><div></div><div><br>
Quizlet&rsquo;s success as an online learning community depends on a strong commitment to diversity, equity, and inclusion.</div><div></div><div><br>
As an equal opportunity employer and a tech company committed to societal change, we welcome applicants from all backgrounds. Women, people of color, members of the LGBTQ+ community, individuals with disabilities, and veterans are strongly encouraged to apply. Come join us!</div><div></div><div><b><br>
To All Recruiters and Placement Agencies:</b></div><div></div><div><br>
At this time, Quizlet does not accept unsolicited agency resumes and/or profiles.</div><div>
Please do not forward unsolicited agency resumes to our website or to any Quizlet employee. Quizlet will not pay fees to any third-party agency or firm nor will it be responsible for any agency fees associated with unsolicited resumes. All unsolicited resumes received will be considered the property of Quizlet.</div></div></div>

Head of Lifecycle Marketing

OpenAI

About the Team
<br><br>
OpenAI’s mission is to ensure AGI benefits all of humanity. The Communications team shapes how we tell our story externally and align internally on our mission. We manage everything from launches and executive comms to international PR, social, and community. To scale effectively, we need dedicated leaders who can connect dots across channels and ensure our most important stories reach every audience.
<br><br>
About the Role
<br><br>
We’re looking for an Integrated Comms / Storytelling Manager to lead OpenAI’s cross-channel storytelling efforts. In this role, you’ll own the OpenAI Podcast, curate and amplify customer stories, and act as the connective tissue between PR, social, campaigns, and brand strategy. You’ll also experiment with AI-enabled storytelling formats to position our team as a model for the future of comms. The role reports to the Head of Comms Strategy & Ops.
<br><br>
This role is based in San Francisco, CA. We use a hybrid work model of three days in the office per week and offer relocation assistance to new employees.
<br><br>
<b>In this role, you will:</b><br>
Drive narrative cohesion across comms touchpoints — ensuring OpenAI’s most important messages consistently appear across earned, owned, social, and campaigns.
<br><br>
Lead or co-lead the OpenAI Podcast, shaping it as a flagship storytelling platform.
<br><br>
Build and maintain a customer story database; source, curate, and amplify stories that highlight the impact of our products and mission.
<br><br>
Partner with PR, social, and campaign leads to strengthen narrative pull-through across launches.
<br><br>
Translate AI-driven comms innovations into clear, compelling stories that demonstrate OpenAI’s leadership in building the comms team of the future.
<br><br>
Take on select high-impact writing projects for OpenAI’s CEO, ensuring consistency with broader comms strategy.
<br><br>
<b>You might thrive in this role if you:</b><br>
Have 10+ years in communications, executive comms, integrated marketing, or editorial leadership.
<br><br>
Are a strong writer and editor with experience tailoring messages across different formats and audiences.
<br><br>
Have experience running or shaping flagship channels like podcasts, editorial calendars, or major content initiatives.
<br><br>
Excel at collaboration, influencing cross-functional partners, and bringing consistency to complex organizations.
<br><br>
Are comfortable in a fast-paced, high-growth environment and energized by shaping new approaches to storytelling.
<br><br>
Are curious about and inspired by AI, and excited to experiment with how it can unlock the next era of comms.
<br><br>
About OpenAI
<br><br>
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.
<br><br>
We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
<br><br>
For additional information, please see
<br><br>
OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement
<br><br>
.
<br><br>
Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.
<br><br>
To notify OpenAI that you believe this job posting is non-compliant, please submit a report through
<br><br>
this form
<br><br>
. No response will be provided to inquiries unrelated to job posting compliance.
<br><br>
We are committed to providing reasonable accommodations to applicants with disabilities.
<br><br>
OpenAI Global Applicant Privacy Policy
<br><br>
At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.
<br><br>
Compensation
<br><br>
$275K + Offers Equity

Integrated Communications Lead

Intuit

<div><h2 class="jobSectionHeader"><b>Overview</b></h2><div>
TurboTax, the leader in tax preparation services, is on a mission to deliver a new era of people-centric tax experiences that inspires confidence in everyone. Our in-house agency, Spring, brings that mission to life through innovative campaigns and initiatives that position TurboTax at the forefront of the industry. We root ourselves in service, lead with transparency, and innovate with purpose in our dedication to fueling financial progress.</div><div></div><div><br>
You&rsquo;re a concept-first creative who brings strong storytelling instincts, strategic thinking, and a collaborative mindset to every project. As a Creative copywriter at Spring, you&rsquo;ll help shape</div><div>
TurboTax&rsquo;s brand voice and marketing presence across campaigns, product experiences, and content. You think in ideas, not just words&mdash;and you know how to bring a creative vision to life</div><div>
in partnership with designers, marketers, and cross-functional stakeholders.</div><div></div><div><br>
You&rsquo;re energized by the entire creative process&mdash;from brief to brainstorm to launch&mdash;and bring a steady hand and clear perspective along the way. You can drive creative development with confidence, contribute ideas that ladder up to strategy, and move fluidly between big-picture thinking and detailed execution. If you love collaborating to build work that&rsquo;s bold, smart, and</div><div>
culturally relevant, this role is for you.</div><div><h2 class="jobSectionHeader"><b>
What you'll bring</b></h2><ul><li>
Concept development: Collaborate with designers, marketers, and strategists to develop integrated concepts and campaigns that connect with our audience and elevate the brand</li><li>
Business acumen: Leverages strong data fluency to analyze performance metrics and market trends, translating insights into strategic content decisions that drive measurable business outcomes.</li><li>
Data mindsight: Understand KPIs, channel insights and product signals that best impact creative development, while knowing how to translate this to impactful copy</li><li>
Creative stewardship: Bring clarity and creative direction to projects from kickoff to final delivery, ensuring work aligns with business goals and brand strategy</li><li>
Cross-functional partnership: Serve as a trusted creative partner to internal stakeholders across marketing, product, and operations&mdash;building strong relationships and ensuring alignment throughout the process</li><li>
Inspire and influence: Bring energy, insight, and creativity to the team&mdash;helping shape ideas, offer constructive feedback, and raise the bar on creative quality</li><li>
Champion the brand: Help maintain consistency across touchpoints, evolve our brand voice, and contribute to the long-term creative vision for turbotax</li><li>
Support operational excellence: Work closely with project managers and creative ops to scope work, manage timelines, and ensure smooth execution without sacrificing quality</li><li>
World-class standards: Push for bold, culturally relevant, and high-impact creative that positions TurboTax among the most respected and innovative brands&mdash;never settling for &ldquo;good enough&rdquo;</li><li>
Zeitgeist Pulse: Keen sense of cultural nous that helps steer the team towards vendors, directors and creative partners that are of the moment and resonate with our brand and audiences</li></ul></div><div><h2 class="jobSectionHeader"><b>
How you will lead</b></h2><ul><li>
Experience on a creative team (agency or in-house), with a portfolio that shows your ability to develop strong, insight-led ideas across campaign and brand experiences</li><li>
Experience partnering with cross-functional teams including design, strategy, marketing, and product to bring ideas to life across a variety of channels</li><li>
Strong concepting skills and creative vision, with an eye for storytelling, tone, and integrated brand expression</li><li>
A track record of work that drives impact, supports business goals, and resonates with audiences</li><li>
Understanding of how to apply creative strategy and messaging frameworks across touchpoints</li><li>
Strong presentation and communication skills, with the ability to articulate ideas clearly, confidently, and persuasively to both creative peers and business stakeholders</li><li>
Ability to balance creativity with clear communication, managing timelines and feedback to keep projects on track</li><li>
Comfortable navigating ambiguity and fast-paced environments, with a bias toward collaboration, clarity, and forward momentum</li><li>
Cultural curiosity and awareness&mdash;an ability to tap into the zeitgeist and bring fresh, relevant ideas to the table</li></ul><div></div><p><br>
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is: Bay Area California $179,500.00 - 243,000.00Southern California $173,000.00 - 234,000.00This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit&reg;: Careers | Benefits).Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.</p></div></div><div></div>

Staff Content Designer

<div><div><div>THE POSITION</div><p><b>
Principal Data Science/AI Product Manager (Predictive AI/ Agentic AI)</b></p><p></p><p><b>
Why Genentech</b></p><p>
We&rsquo;re passionate about delivering on Our Promise to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity and creativity while boldly pursuing answers to the world&rsquo;s most complex health challenges and transforming society.</p><p></p><p><b>
Who We Are</b></p><p>
Our Data, Analytics, and AI team is dedicated to solving complex healthcare challenges and improving patient outcomes. Data, Analytics, and AI empowers business partners across Commercial, Medical, and Government Affairs (CMG) to make impactful decisions by leveraging data, analytics, business products, and AI/ML to enable fast, targeted actions in rapidly evolving business contexts.</p><p>
Data, Analytics, and AI team members foster a unified understanding of customers, actions, and outcomes by integrating analytics and insights seamlessly into CMG&rsquo;s evolving digital, data, and automation platforms, creating scalable solutions and eliminating silos.</p><p>
In Data, Analytics, and AI, you will work as a trusted, objective advisor and expert, recommending critical decisions and actions to be taken with credibility and a focus on driving measurable impact. You will be part of a thriving culture built on collaboration and innovation.</p><p></p><p><b>
Job Summary</b></p><p>
The Principal Data Science/AI Product Manager (Predictive AI/ Agentic AI) at Genentech is responsible for driving the development and execution of cutting-edge generative AI (GenAI) and agentic AI product features that empower Genentech&rsquo;s customer engagement strategies and deliver transformative business impact. This role is central to advancing Genentech&rsquo;s digital transformation by integrating GenAI and agentic AI into key platforms, enabling proactive, intelligent decision-making and hyper-personalized customer experiences across Commercial, Medical, and Government Affairs (CMG). In close collaboration with cross-functional teams, including data science, engineering, IT, and product leaders, the Principal Product Manager will shape the product vision and roadmap for GenAI and agentic AI capabilities. They will translate user feedback and market trends into innovative AI-driven features that support smarter decision-making and automation. This role also involves building strong business cases for new AI investments, ensuring that solutions meet user needs and deliver measurable, scalable impact.</p><p>
With a focus on user-centric design, ethical AI principles, and strategic foresight, the Principal Product Manager ensures that GenAI and agentic AI become key enablers of Genentech&rsquo;s integrated customer experience transformation and digital future.</p><p></p><p><b>
Key Responsibilities</b></p><ul><li><p>
Drive the overarching AI/ML product vision and strategy for GenAI / Agentic AI, leading the innovation of intelligent, forward-looking features that support varying CMG use cases across the customer journey.</p></li><li><p>
Collaborate with cross-functional teams (e.g., Data Science, Informatics/IT, Commercial Strategy) and the Director, GenAI/Agentic AI &ndash; Data Science/AI Product Owner, and Executive Director, GenAI/Agentic AI Suite to shape digital-forward product roadmaps and maintain a prioritized, stack-ranked product backlog.</p></li><li><p>
Develop and own comprehensive GenAI/Agentic AI product roadmaps based on deep user research, market trends, business value, and advanced analytics insights&mdash;ensuring personalized, intelligent, and proactive user experiences.</p></li><li><p>
Collect and synthesize user feedback, real-world usage data, and market signals (including UAT and model performance metrics) to inform product requirements and continuously enhance GenAI/Agentic AI capabilities.</p></li><li><p>
Support the ideation, development, and launch of GenAI/Agentic AI-driven features that power next-best actions, intelligent automation, and personalized recommendations&mdash;delivering measurable impact for business users and customers.</p></li><li><p>
Clearly communicate the value proposition and progress of GenAI/Agentic AI capabilities to internal stakeholders, ensuring alignment with user needs, enterprise priorities, and technical feasibility.</p></li><li><p>
Partner closely with the Director, GenAI/Agentic AI &ndash; Data Science / AI Product Owner and Executive Director, GenAI/Agentic AI Suite to lead the development of business cases for new and enhanced GenAI/Agentic AI capabilities that embed AI into Genentech&rsquo;s integrated customer experience model.</p></li><li><p>
Identify and capitalize on unspoken or emerging customer needs by embedding agentic intelligence into digital platforms&mdash;shaping strategy, influencing enterprise direction, and accelerating Genentech&rsquo;s digital transformation.</p></li><li><p>
Manage external (US and offshore) consultants to ensure the delivery of high-quality, scalable, and ethical AI solutions that integrate seamlessly with enterprise systems and platforms.</p></li><li><p>
Orchestrate collaboration across CMG business functions, IT, and enterprise product teams to ensure integrated execution, responsible AI governance, and transformative outcomes at scale.</p></li><li><p>
Comply with all laws, regulations, and company policies that govern the conduct of Genentech activities.</p></li></ul><p></p><p><b><i>
Who You Are</i></b></p><p>
Minimum Candidate Qualifications &amp; Experience</p><ul><li><p>
Bachelor&rsquo;s degree in business, data science, engineering, or a related field.</p></li><li><p>
8 years of combined experience in product management, data science, AI, software development or equivalent experience.</p></li><li><p>
Experience owning the entire Data Science /AI product lifecycle&mdash;from ideation and strategy to market execution and post&#8209;launch optimization&mdash;ensuring comprehensive governance and measurable business outcomes.</p></li><li><p>
Proven experience in setting and driving the AI/ML product vision and strategy at an enterprise level, with a focus on transformative digital initiatives.</p></li><li><p>
Demonstrated ability to engage, influence, and communicate with senior leaders and executive stakeholders.</p></li><li><p>
Experience managing complex, multi&#8209;unit product roadmaps and integrating AI/ML initiatives across various business segments.</p></li><li><p>
Solid background in leading high&#8209;impact experimentation efforts and using data&#8209;driven insights to continuously innovate product offerings.</p></li><li><p>
Demonstrated experience researching AI/ML industry trends and integrating insights into product strategy and roadmaps.</p></li><li><p>
Ability to write detailed, technical product specifications and present effectively to both technical and non&#8209;technical audiences.</p></li><li><p>
Strong understanding of agile methodologies such as Kanban and Scrum.</p></li><li><p>
Ability to innovate and foster experimentation to improve product capabilities.</p></li><li><p>
Robust knowledge of enterprise architectures and solutions (e.g., SaaS, PaaS, IaaS).</p></li><li><p>
Relevant certifications in product management, machine learning, data science, or related disciplines.</p></li></ul><p></p><p>
Additional Desired Candidate Qualifications &amp; Experience</p><ul><li><p>
Advanced degree (M.S., MBA, or related field) with specialization in AI, Data Science, or product management.</p></li><li><p>
Experience in healthcare, pharmaceutical, or other highly regulated industries.</p></li><li><p>
Demonstrated ability to mentor and coach cross&#8209;functional teams and to lead by example through a practice-based apprenticeship model.</p></li><li><p>
Subject matter expertise in product management, with a history of innovating and transforming digital product capabilities.</p></li><li><p>
Experience with tools and platforms used in citizen data science, automated analytics, and collaborative modeling environments.</p></li><li><p>
Familiarity with performance monitoring, platform scalability strategies, and cost</p></li><li><p>
optimization.</p></li><li><p>
Hands-on exposure to user research or design-thinking approaches to improve data tool usability and effectiveness.</p></li></ul><p></p><p>
Location</p><ul><li><p>
This position is based in South San Francisco, CA</p></li><li><p>
Relocation Assistance is not available</p></li></ul><p></p><p><i>
The expected salary range for this position based on the primary location of South San Francisco, CA is $207,480-$385,320.. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance. This position also qualifies for the benefits detailed at the link provided below.</i></p><p><b><i>
 </i></b>Benefits</p><p></p><p><b>
#BoFTSAI</b></p><p></p><p><br>
Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.</p><p></p><p>
If you have a disability and need an accommodation in relation to the online application process, please contact us by completing this form Accommodations for Applicants.</p></div><p></p>
<div><div>JOB FACTS
</div><div><div><ul><div><b>Job Sub Category</b><b>
</b><p>Computational Biology
</p></div><div><b>Schedule</b><b>
</b><p>Full time
</p></div><div><b>Job Type</b><b>
</b><p>Regular
</p></div><div><b>Posted Date</b><b>
</b><p>Sep 10th 2025
</p></div><div><b>Job ID</b><b>
</b><p>202505-111605</p></div></ul></div></div></div></div><p></p>

Principal Data Science/AI Product Manager (Predictive AI/ Agentic AI)

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