staff marketing manager Jobs in San Francisco

staff marketing manager

associate manager - social content lead Jobs in San Francisco

associate manager - social content lead

content producer, events and experiences marketing Jobs in San Francisco

content producer, events and experiences marketing

digital content & seo manager Jobs in San Francisco

digital content & seo manager

manager, brand media Jobs in San Francisco

manager, brand media

content marketing manager

IREN

<div>Job description
<div>Job Type: Full-time | Location: San Francisco | Department: Marketing | Reporting to: Senior Marketing Manager | Work Location: San Francisco | Type: #onsite 
 
IREN is a leading next-generation data center business powering the future with 100% renewable energy. We build, own and operate our data centers and take pride in being at the forefront of sustainable solutions for the ever-evolving applications of high-performance compute. We believe that human progress is invaluable, but it should be done in the right way &ndash; responsibly, sustainably and having a positive impact on the communities we operate in. 
 
As the Content Marketing Manager, you&rsquo;ll lead the strategy, creation, and distribution of compelling content that elevates IREN&rsquo;s brand, engages technical and commercial audiences, and supports every stage of the customer journey - from awareness to conversion to advocacy. 
 
You&rsquo;ll play a critical role in translating complex infrastructure and AI topics into impactful narratives that resonate with enterprise buyers, developers, investors, and the broader technology ecosystem. This role blends creativity and strategic thinking with strong executional ability and is ideal for someone who thrives in a fast-paced, high-growth environment. 
 
We have grown substantially since 2019, from our inception in Australia to now having several facilities across North America and being listed on NASDAQ&hellip; and we are just getting started! By joining us, you will be contributing to the future of sustainable high-performance compute and the local communities we strive to have a positive impact on.</div></div>
 <div>Job requirements
<div><ul><li>At least 10 years of experience in content marketing, brand marketing, or editorial roles - preferably in B2B tech, AI, cloud, or infrastructure sectors</li><li>
Strong writing, editing, and storytelling skills with a portfolio that demonstrates range and depth across formats and audiences</li><li>
Ability to take complex technical topics and turn them into accessible, engaging narratives</li><li>
Experience working cross-functionally with subject matter experts, sales, product, and executive stakeholders</li><li>
Strong project management skills and comfort managing external partners (agencies, writers, designers)</li><li>
Data-driven approach with experience using content performance metrics to inform strategy</li><li>
Deep interest in the AI/cloud space and a desire to help shape how this next-generation infrastructure is understood in the market</li></ul></div></div>
 <div>Job responsibilities
<div>Content strategy &amp; ownership:<ul><li>
Define and own IREN&rsquo;s content strategy across web, campaigns, social, and executive communications</li><li>
Align content programs with brand positioning, commercial goals, and customer lifecycle stages</li><li>
Build and maintain a strategic editorial calendar tied to key launches, GTM priorities, events, and moments in the AI/cloud industry</li></ul>
Messaging &amp; thought leadership:<ul><li>
Translate technical and commercial narratives into clear, differentiated content for target personas including CTOs, AI Engineers, Product Managers, Developers, and Infrastructure Leads</li><li>
Partner with internal SMEs and executives to develop content for thought leadership, keynote presentations, whitepapers, and industry commentary</li><li>
Support analyst relations and PR teams with content that positions IREN as a credible, category-defining voice in infrastructure</li></ul>
Content production &amp; distribution:<ul><li>
Lead the creation of high-quality content across formats - blogs, case studies, video scripts, landing pages, social posts, event materials, and internal communications</li><li>
Manage content workflows from concept to execution, including agency partners and freelance contributors as needed</li><li>
Collaborate closely with product marketing, AI Tech Evangelist, commercial, design, and digital teams to ensure consistency and maximize reach</li></ul>
Customer &amp; event content:<ul><li>
Develop compelling customer stories, including case studies, testimonials, and event narratives that showcase IREN&rsquo;s real-world impact</li><li>
Support brand and commercial efforts at industry events by creating tailored content for speaking engagements, booths, and follow-up campaigns</li></ul>
Performance &amp; optimization:<ul><li>
Use analytics tools to measure content performance, audience engagement, and conversion</li><li>
Test and refine messaging and formats based on real-time feedback and campaign results</li><li>
Ensure every piece of content maps back to a business objective - whether brand awareness, lead generation, or sales enablement</li></ul></div></div>
 <div>Job benefits
<div><ul><li>Salary range: USD $120,000-170,000/annum, depending on experience</li><li>
Short-term and Long-term Incentive Programs</li><li>
Health Insurance, Disability Insurance, Life Insurance, Vision care &amp; Dental care</li><li>
401k Retirement Plan</li></ul>
We value diverse perspectives and believe that skills can be developed. If you&rsquo;re passionate about this role, we want to hear from you &mdash; whether you meet every criteria or not. Your unique experiences might be exactly what we need!
IREN is an equal opportunity employer that is committed to creating an inclusive workplace. We are committed to evaluating qualified applicants and do not discriminate against protected characteristics under applicable legislation. This job will remain posted until filled. While we appreciate all applications we receive, we are only able to contact candidates under consideration.
By applying for this position and submitting your resume and application materials, you consent to the processing of your personal information in accordance with our Job Applicant Privacy Statement available on our website at www.iren.com.</div></div>

Content Marketing Manager

ZenGRC

<div>
 
 About ZenGRC!
 
 
 
 Founded in 2009, ZenGRC is a leading governance, risk, and compliance (GRC) SaaS solution provider, offering two robust products: ZenGRC and ZenGRC Pro. Recognized for its in-house GRC expertise, ZenGRC delivers Simply Powerful GRC solutions that guide organizations through compliance with ease and efficiency.
 
 
 ZenGRC stands out by offering a single price for comprehensive access to all modules and frameworks, ensuring users benefit from a seamless and cost-effective experience. Dedicated to simplifying GRC processes, ZenGRC continues to innovate and support organizations in achieving compliance and managing risk effectively.
 
 
 
 Role Overview
 
 
 
 We are seeking someone who will own the strategy and execution behind how our content gets discovered, ranked, and converted. This role blends
 
 content strategy, SEO, paid search, and social media performance
 
 to drive qualified inbound leads.
 
 
 We're looking for someone who is not only data-driven and analytical but also a
 
 strong storyteller
 
 &mdash; a writer who knows how to turn insights into content that engages, persuades, and converts. You'll create high-performing content that's both
 
 algorithm-smart and human-centered
 
 , while continuously exploring ways to apply
 
 AI-driven optimization
 
 to enhance reach, personalization, and performance.
 
 
 
 Key Responsibilities:
 
 
 
 
 SEO &amp; Organic Growth
 
 
 
 <ul>
 <li>
 Develop and execute an SEO strategy that increases qualified traffic and conversions.
 </li>
 <li>
 Conduct keyword and intent research to identify high-impact opportunities.
 </li>
 <li>
 Optimize website and landing page content for search visibility and conversion rate.
 </li>
 <li>
 Track, analyze, and report on SEO performance and continually test to improve results.
 </li>
 <li>
 Build and manage backlink strategy (guest posts, PR mentions, partnerships, etc.).
 
 
 </li>
 </ul>
 
 Content Strategy &amp; Development
 
 
 
 <ul>
 <li>
 Create and manage a content calendar that supports the buyer journey &mdash; from awareness to conversion.
 </li>
 <li>
 Write or edit blogs, landing pages, and gated content optimized for search and conversion.
 </li>
 <li>
 Collaborate with SMEs and product marketing to translate complex topics into engaging stories.
 </li>
 <li>
 Use analytics and A/B testing to continuously improve content effectiveness and engagement.
 </li>
 <li>
 Maintain brand voice consistency across all digital touchpoints.
 
 
 </li>
 </ul>
 
 Paid Search &amp; Social Media Optimization
 
 
 
 <ul>
 <li>
 Plan, execute, and optimize paid search (Google Ads, Bing) and paid social campaigns (LinkedIn, Meta).
 </li>
 <li>
 Analyze performance across channels to identify trends and allocate budgets effectively.
 </li>
 <li>
 Experiment with ad formats, audiences, and copy to improve CTRs and conversions.
 </li>
 <li>
 Partner with designers to create visuals and video assets that enhance performance
 </li>
 <li>
 Understand how AI Overviews and zero-click search affect SEO strategy and how to adapt.
 
 
 </li>
 </ul>
 
 Conversion Optimization &amp; Analytics
 
 
 
 <ul>
 <li>
 Build and optimize landing pages with strong UX and clear CTAs.
 </li>
 <li>
 Own the performance funnel from impression &rarr; click &rarr; conversion.
 </li>
 <li>
 Leverage tools like Google Analytics and Marketo to track metrics.
 </li>
 <li>
 Present actionable insights and recommendations for continuous growth.
 
 
 </li>
 </ul>
 
 Key Skills &amp; Qualifications:
 
 
 
 
 Must-Have Skills
 
 
 
 <ul>
 <li>
 3-5 years of experience in digital marketing, SEO, or performance content roles.
 </li>
 <li>
 Deep understanding of SEO, SEM, and social algorithms &mdash; including recent AI-driven ranking changes.
 </li>
 <li>
 Proven track record of growing organic traffic and improving conversion rates.
 </li>
 <li>
 Strong writing and editing skills &mdash; ability to create content that ranks and
 </li>
 <li>
 Proficiency in Google Analytics, Search Console, SEMrush or other analytics tools.
 </li>
 <li>
 Analytical mindset with the ability to interpret data and turn it into action.
 
 
 </li>
 </ul>
 
 Nice-to-Have Skills
 
 
 
 <ul>
 <li>
 Experience with marketing automation and CRM systems (HubSpot, Pardot, Marketo).
 </li>
 <li>
 Familiarity with AI tools for content optimization.
 </li>
 <li>
 Understanding of technical SEO.
 </li>
 <li>
 Basic design or video editing skills for social content.
 </li>
 <li>
 Familiarity with GRC, compliance, or cybersecurity industries
 
 
 </li>
 </ul>
 
 Personal Attributes
 
 
 
 <ul>
 <li>
 Growth hacker mentality &mdash; curious, experimental, and data-obsessed.
 </li>
 <li>
 Self-starter who thrives in a fast-paced environment.
 </li>
 <li>
 Collaborative communicator who can partner cross-functionally.
 </li>
 <li>
 Strategic thinker who's equally comfortable rolling up their sleeves.
 
 
 </li>
 </ul>
 
 Benefits
 
 (US-Based Employees)
 
 
 <ul>
 <li>
 We are committed to the health and safety of our people. Our people are mostly working remote, collaborating online and connecting over video, as they continue to deliver high-quality technology solutions
 </li>
 <li>
 Competitive salary and equity (we want everyone to be a stakeholder)
 </li>
 <li>
 Full benefits (medical, dental, vision, 3% 401k match, wellness offerings, etc.)
 </li>
 <li>
 Unlimited PTO, paid sick days, 11 holidays
 </li>
 <li>
 Collaborating with smart coworkers that put customers first
 
 
 </li>
 </ul>
 
 Equal Employment Opportunity Statement
 
 
 
 We value a diverse environment. ZenGRC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, citizenship or immigration status, disability status, genetics, protected veteran, sexual orientation, gender identity or expression, or any characteristic protected by federal, state or local laws.
 
 
 Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
 
 
 The statements herein are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required for personnel so classified.
 
 
 ZenGRC will comply with all local data protection laws, including GDPR when it comes to the handling and processing of personal data. All resumes submitted to ZenGRC will be retained for 6 months (12 months with your consent) after submission for recruitment purposes. Should you wish for us to remove your personal data from our recruitment database, please email us directly at talent@zengrc.com.
 
 
</div>

Digital Content & SEO Manager

Iron Mountain

<div>Recall.ai is the leader in a new and growing market &ndash; meeting recording APIs. There&rsquo;s a clear content gap in our space: Our customers are looking for answers online, but no one is providing them. We&rsquo;re the only ones with the knowledge and authority to fill that gap. Over the past 6 months, we&rsquo;ve started publishing content that directly answers our customers&rsquo; questions, and the results have been needle-moving. We&rsquo;re now ready to scale our SEO and GEO content efforts.
As the first SEO and GEO Manager on the team, you will lead topic/keyword research, work with our founding content team to create content, orchestrate content distribution, and own the outcomes of our SEO and GEO strategy.
In the short term, your north star will be page views from SEO and GEO referrals.
In the long term, your north star will be sign ups from SEO and GEO referrals.<h2 class="jobSectionHeader">
What You'll Do</h2>
You will own content ideation, creation, distribution, and tracking.<ul><li>
Research and generate high-impact keywords and topics.</li><li>
Collaborate with our content team to produce high-quality content.</li><li>
Determine the right content type for each topic (e.g., lead magnet, product page, video, tutorial, case study, short-form content, thought leadership piece).</li><li>
Select the most effective platform for each content type (e.g., blog, Reddit, YouTube, etc.).</li><li>
Manage and execute content distribution.</li><li>
Measure performance and improve content based on data.</li><li>
Run ongoing tests and experiments to drive growth in key metrics.</li><li>
Start with manual testing, then build systems to scale content ideation, creation, distribution, and tracking.</li></ul><h2 class="jobSectionHeader">
What It Will Be Like</h2><ul><li>
Huge impact. You'll have a major role in building the company culture. You own the SEO and GEO strategy, which is one of our key marketing channels.</li><li>
No bureaucracy. You&rsquo;ll own and drive every initiative you work on from start to finish.</li><li>
Massive growth opportunities. And not just on the marketing side. Anything you want to learn about the business we&rsquo;ll teach you.</li></ul><h2 class="jobSectionHeader">
Why You Shouldn&rsquo;t Join</h2><ul><li>
You are looking for a 9-5 job with a good work life balance.</li><li>
You are not ready for the occasional 60 hour work week right now.</li><li>
You are not ready to work 5 days a week, in SF.</li><li>
You are not comfortable working without clear structure.</li><li>
You are not ready for a risky career opportunity. Even with our growth, we are still an early-stage startup. If you need something more predictable, this is not the right fit.</li></ul><h2 class="jobSectionHeader">
Your Qualifications</h2><ul><li>
Systems thinker. You think about content across platforms and content types.</li><li>
First-principles thinker. You question assumptions and don&rsquo;t rely on past SEO playbooks.</li><li>
Curious. You dig in to understand how things work.</li><li>
Strong writing skills.</li><li>
Proven track record of being able to drive organic traffic over a longer period of time.</li><li>
Bonus points:<ul><li>
Previous experience at a developer tools startup.</li><li>
Previous experience at a Series A or Series B startup.</li></ul></li></ul><h2 class="jobSectionHeader">
Other Benefits</h2><ul><li>
100% covered, top-of-the-line health insurance, dental, and vision.</li><li>
Computer and workspace enhancements.</li><li>
Unlimited PTO.</li><li>
Annual company off-sites with the team to explore exciting destinations around the world.</li><li>
Opportunity to play a critical role in building the foundations of a company.</li><li>
Work with a group of people who deeply care about their work.</li></ul>
Compensation Range: $185K</div>

SEO & GEO Manager [In Person, SF]

Google

<div>Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. 
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; San Francisco, CA, USA; Sunnyvale, CA, USA.<h3 class="jobSectionHeader">
Minimum qualifications:</h3><ul>
<li>Bachelor's degree or equivalent practical experience.</li>
<li>6 years of experience in (growth, performance, direct response, social, digital, cloud, events, etc.) marketing.</li>
<li>Experience working cross-functionally with various stakeholders and teams.</li></ul> 
<h3 class="jobSectionHeader">
Preferred qualifications:</h3><ul>
<li>Experience managing ambiguous programs under pressure with tight timelines and competing priorities.</li>
<li>Ability to contribute in a cross-functional environment and with competing stakeholder ideas.
</li><li>Ability to articulate ideas clearly, persuasively and with influence.</li>
<li>Strong collaborator with the ability to build relationships and achieve shared goals across teams.</li>
<li>Excellent verbal and written communication skills with the ability to influence at all levels.</li>
<li>Proven stakeholder management and executive presence.</li>
</ul><div><h2 class="jobSectionHeader">About the job</h2>
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Working with senior internal stakeholders and the CxO, Thought Leadership Content Manager, you will support content across CXO events for Google Cloud bringing a &lsquo;Google One&rsquo; approach to thought leadership working cross-functionally across product areas. The primary focus of this role will be on Google Cloud CxO events (e.g., Leaders Circle at Next, Spring, Leaders Circle Fall) and One Google CxO events (Cannes, Davos) where Cloud content is leveraged at key sessions and experiences within the larger event.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $141,000-$207,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.</div><div><h2 class="jobSectionHeader">
Responsibilities</h2><ul>
<li>Contribute to the Google and Google Cloud businesses priorities by producing thought leadership content for CXO partners and clients at our top CXO events.</li>
<li>Act as subject matter expert globally on speakers who will be of interest to the identified CXO audience.</li>
<li>Maintain a strong grasp of AI and technology-focused speakers, and their perspectives on AI prior to pitching. Navigate internal processes and secure necessary approvals from comms and Government Affairs &amp; Public Policy teams.</li>
<li>Project manage the speaker booking process from top to bottom.</li>
</ul></div>Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.</div>

CxO Thought Leadership Content Manager, Google Cloud

415 Remodeling

Marketing SpecialistAaron Gordon Construction | 415 Remodeling | Heirloom Builders &ndash; San Francisco, CA Full-Time | Hybrid Remote + On-Site | Local Candidates OnlyAbout UsAaron Gordon Construction, 415 Remodeling, and Heirloom Builders are three connected but distinct residential construction brands serving the San Francisco Bay Area. Together, we bring intelligence, craftsmanship, and storytelling to design-forward remodeling and building.We&rsquo;re entering a new phase of growth; expanding visibility, sharpening our brand presence, and deepening our connection to Bay Area homeowners, architects, and designers. We&rsquo;re looking for a Marketing Specialist to help shape and amplify our collective story across multiple channels and audiences.The Role This role blends strategy, storytelling, and execution. You&rsquo;ll partner directly with the Marketing Director to create and manage marketing campaigns that strengthen brand awareness, generate high-quality leads, and position each company distinctly within the market.You&rsquo;ll own and orchestrate digital campaigns across social, paid, and email platforms while helping design the broader marketing-to-sales funnel. You&rsquo;ll balance conceptual thinking; understanding what makes people connect with a brand, with hands-on creation and performance tracking.The ideal candidate is naturally curious, self-directed, and emotionally intelligent. And is someone who can translate the nuance of design and construction into narratives that resonate.Key Responsibilities<ul><li>Develop and execute cohesive, multi-channel marketing strategies that connect across social, paid, web, and email for all three brands.</li><li>Build and manage end-to-end campaigns that support the marketing-to-sales funnel &mdash; including targeting strategies, segmentation, and nurturing sequences.</li><li>Create on-brand, story-driven content: graphics, short-form videos, reels, carousels, blogs, and ads.</li><li>Collaborate on paid ad campaigns across Meta, Google, and LinkedIn, including concept, copywriting, creative, and analytics.</li><li>Analyze campaign performance and audience data to inform refinements and ROI improvements.</li><li>Ensure brand consistency across all touchpoints while tailoring messaging to distinct audiences (homeowners, architects, designers).</li><li>Contribute to strategy and content for newsletters, direct mail, and community outreach initiatives.</li><li>Coordinate with photographers, videographers, and creative partners as needed.</li><li>Plan ahead, manage multiple priorities, and uphold deadlines with minimal supervision.</li></ul>Qualifications<ul><li>3&ndash;5 years of marketing experience in high-end, design-forward, or service-based industries (architecture, construction, interiors, or real estate preferred).</li><li>Proven ability to design and execute integrated marketing strategies that unite multiple channels into one cohesive system.</li><li>Strong understanding of targeting, segmentation, and funnel design; how to attract, nurture, and convert high-value clients.</li><li>Exceptional storytelling and writing ability; can translate complex or technical subjects into engaging human-centered narratives.</li></ul>Proficiency with:<ul><li>Canva and Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects)</li><li>Meta Business Manager, Google Ads, LinkedIn Campaign Manager</li><li>Social media scheduling tools (Later, Planoly, or equivalent)</li><li>Email marketing (Mailchimp, HubSpot, or equivalent)</li><li>Project management and collaboration tools (Asana preferred; Slack, G-Suite a plus)</li><li>Analytical mindset with skill in A/B testing, conversion tracking, and interpreting digital metrics.</li><li>Organized, proactive, and able to balance big-picture strategy with day-to-day execution.</li><li>Local to the San Francisco Bay Area and available for hybrid on-site collaboration, content shoots, and meetings.</li></ul>Compensation &amp; Benefits<ul><li>Competitive salary of $90,000-$100,000</li><li>Health and dental</li><li>Paid time off and holidays.</li><li>Professional development support.</li><li>Growth path toward Marketing Manager.</li></ul>Schedule and Location<ul><li>Full-time. Core hours Monday to Friday.</li><li>Based in San Francisco. On-site at our office/home office with periodic jobsite and vendor visits.</li></ul>How to ApplyPlease submit:<ul><li>A cover letter sharing what draws you to this role and how your experience aligns with our brands.</li><li>Your resume outlining relevant marketing experience.</li><li>Examples of your work such as social content, ad campaigns, visuals, or storytelling that reflects your voice and approach.</li></ul>Applications will be reviewed on a rolling basis. Only candidates local to the San Francisco Bay Area will be considered.Equal Opportunity415 Remodeling is an equal opportunity employer. We value diverse backgrounds and perspectives and hire based on qualifications, merit, and business needs.Job Type: Full-timePay: $90,000.00 - $100,000.00 per yearBenefits:<ul><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li></ul>Work Location: In person

Marketing Specialist

mLabs

<div><h3 class="jobSectionHeader">Growth Product Manager</h3>
Company: AirOps
Location: New York, NY or San Francisco, CA
Employment Type: Full-time
Work Arrangement: Hybrid (In NYC or SF office)<h3 class="jobSectionHeader">
About the Role</h3>
Our client, AirOps, is building the platform that empowers marketers and content teams to &quot;win the battle for attention&quot; using AI-driven search and content creation. They are backed by investors including Unusual Ventures, Wing VC, and Vercel, and are growing a world-class team across multiple hubs.
They are hiring a Growth Product Manager to own the product-led engine that drives content teams from first touch to early habit. This role sits critically at the intersection of product, data, marketing, and sales, focusing on delivering fast time-to-value and clear business outcomes for their platform.<h3 class="jobSectionHeader">
What You'll Do</h3><ul>
<li>
Own the full funnel: Take ownership of the acquisition, onboarding, and activation funnel, specifically targeting content leaders and teams across mid-market and enterprise segments.</li>
<li>Define Growth Strategy: Build and execute a product-led growth (PLG) roadmap that balances quick wins with scalable bets tied directly to revenue impact.</li>
<li>Run Experimentation: Design and run experiments across signup flows, packaging, templates, prompts, in-product education, and lifecycle messaging.</li>
<li>Create Growth Loops: Develop new, repeatable growth loops, such as shareable audit reports, scorecards, and template galleries that attract qualified teams and encourage word-of-mouth adoption.</li>
<li>Cross-Functional Alignment: Work closely with Marketing on self-serve acquisition programs and SEO-friendly experiences, and align with Sales on trial-to-paid motions, PQL (Product Qualified Lead) definitions, and in-product sales-assisted conversions.</li>
<li>Deliver Quickly: Collaborate with Engineering and Design to scope, deliver, and iterate quickly, maintaining a high bar for usability and reliability.</li>
</ul>
Requirements<ul>
<li>
5+ years of experience as a Product Manager in high-growth startups.</li>
<li>Proven ability to map, measure, and improve the journey from discovery to activation to early retention.</li>
<li>Strong analytical skills and comfort working across product, data, and marketing disciplines</li>
</ul>
Benefits<ul>
<li>
Salary: $175K - $210K (Will flex for the right candidate)</li>
<li>Equity: Competitive</li>
<li>Visa Sponsorship: Available</li>
<li>Benefits include: Equity, competitive benefits package, flexible time off, and generous parental leave.</li>
</ul>
Due to the high volume of applications we anticipate, we regret that we are unable to provide individual feedback to all candidates. If you do not hear back from us within 4 weeks of your application, please assume that you have not been successful on this occasion. We genuinely appreciate your interest and wish you the best in your job search.
Commitment to Equality and Accessibility:
At MLabs, we are committed to offer equal opportunities to all candidates. We ensure no discrimination, accessible job adverts, and providing information in accessible formats. Our goal is to foster a diverse, inclusive workplace with equal opportunities for all. If you need any reasonable adjustments during any part of the hiring process or you would like to see the job-advert in an accessible format please let us know at the earliest opportunity by emailing human-resources@mlabs.city.
MLabs Ltd collects and processes the personal information you provide such as your contact details, work history, resume, and other relevant data for recruitment purposes only. This information is managed securely in accordance with MLabs Ltd&rsquo;s Privacy Policy and Information Security Policy, and in compliance with applicable data protection laws. Your data may be shared only with clients and trusted partners where necessary for recruitment purposes. You may request the deletion of your data or withdraw your consent at any time by contacting legal@mlabs.city.</div>

Growth Product Manager

Motive

<div><div>Who we are:

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves nearly 100,000 customers &ndash; from Fortune 500 enterprises to small businesses &ndash; across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.

Visit gomotive.com to learn more.</div><div>
<h3 class="jobSectionHeader">
About the Role:</h3>
</div>
The Marketing Operations team is responsible for building the tools and capabilities that enable us to scale our marketing practice. That includes all we do with marketing systems, marketing services, data quality, sales alignment and more. The team provides strategic and tactical support to key projects at Motive that make it possible for us to grow. We collaborate closely with teams across the company - like enterprise systems, sales, product marketing, engineering and more.

As a our Marketing Operations Manager, you will administer and advance the entire MarTech stack, ensuring seamless, secure integrations and data consistency across platforms while translating diverse business needs into robust technical solutions. You will also drive the roadmap and development of innovative AI capabilities to elevate marketing team performance and content quality, partnering closely with stakeholders to design, deploy, and optimize central AI tools and processes. As a business owner for marketing data requirements, the manager will establish frameworks for data structure, access, and compliance in collaboration with IT and quality teams, championing change management, clear documentation, and organization-wide alignment throughout any evolution of tools or architecture.

This role is remote and based in Canada.

As a bonus, you'll be able to embed yourself deep in the world of the physical economy and help understand the forces that govern it.
<h3 class="jobSectionHeader">
What You'll Do:</h3>
<ul><li>Own roadmap and development of AI functionalities for Motive's marketing team 
<ul><li>Partner with marketing teams to develop AI driven processes to drive team efficiencies and quality of content</li>
<li>Enable marketing managers on central AI tools; Establish standard operating procedures for team members to ensure secure data use, quality outputs.</li>
<li>Work with GTM ops and marketing teams to develop requirements for standalone AI tools to develop AI components of martech stack</li>
</ul></li><li>Administer, optimize, and document the marketing technology stack (e.g., CRM, automation platforms), 
<ul><li>Coordinate and oversee integrations between martech platforms and broader business systems, ensuring data consistency and security across teams.</li>
<li>Partner with marketing stakeholders to translate business requirements into technical designs, manage the development, deployment, ongoing management of and goal attainment of marketing tools.</li>
<li>Partner with the Marketing Ops team to deeply understand the business and our marketing opportunities and build the right tools and capabilities to address them</li>
</ul></li><li>Serve as business owner for marketing data requirements 
<ul><li>Establish data structure, access, and business requirements in partnership with IT, data quality, and compliance teams to drive marketing initiatives</li>
<li>Lead change management and communication for updates to marketing data architecture or martech capabilities, ensuring clear documentation and stakeholder alignment.</li>
</ul></li></ul><h3 class="jobSectionHeader">What We're Looking For:</h3>
<ul><li>Minimum 5 years of hands on experience developing and managing a marketing technical stack and database; experience evaluating, selecting and onboarding tools is a plus</li>
<li>Minimum 1 years of hands-on professional use of AI platforms such as Gemini, ChatGPT, Claude etc.
<ul><li>2 years preferred; Practical application development is a plus</li>
</ul></li><li>Strong platform management experience with a product management mindset
<ul><li>Excellent first principles problem solving skills</li>
<li>Cross-functional experience driving system changes</li>
</ul></li><li>Past hands-on expertise managing and developing in Motive's main GTM stack: Salesforce, 6sense, Marketo, Snowflake, Tableau; Some SQL experience necessary.</li>
<li>Strong communication and presentation skills, demonstrated experience briefing senior leaders on outcomes &amp; recommendations</li>
</ul><div>
Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.

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Senior Marketing Operations Manager, Platform

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