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marketing digital manager

Sofitel

<div>Company Description 
Sofitel Istanbul, a distinguished name in the luxury hotel industry, prides itself on delivering exceptional experiences that blend local culture with French art de vivre. Our commitment to excellence and innovation sets us apart, creating memorable stays for our esteemed guests. We are seeking a highly skilled and dynamic Marketing &amp; Digital Manager to join our team and contribute to our continued success. 
Job Description 
Reporting to the Director of Sales &amp; Marketing, the Marketing &amp; Digital Manager will be responsible for developing and implementing strategic marketing and digital initiatives to drive brand awareness, enhance guest engagement, and achieve revenue goals. This role requires a blend of creativity, analytical thinking, and digital expertise to effectively promote Sofitel Istanbul Taksim across various platforms. 
Qualifications<ul><li> 
Must have &quot;Hotel Marketing&quot; experience</li><li>Bachelor's degree in Marketing, Business, Communications, or a related field.</li><li>Minimum of 5 years of experience in marketing, with a focus on digital marketing.</li><li>Proven track record of developing and implementing successful marketing strategies.</li><li>Strong understanding of digital marketing channels, tools, and best practices.</li><li>Excellent written and verbal communication skills in Turkish and English.</li><li>Proficiency in using marketing software and analytics tools (e.g., Google Analytics, HubSpot, Hootsuite).</li><li>Creative thinker with strong analytical and problem-solving skills.</li><li>Ability to work independently and as part of a team in a fast-paced environment.</li><li>Experience in the hospitality industry is preferred but not required.</li></ul> 
Additional Information<ul><li> 
Build Marketing &amp; Digital yearly plan and budget covering all marketing channels, digital levers, and brand momentum</li><li>Plan and execute all digital marketing activities including but not limited to SEO, SEA, email marketing, social media, display, metasearch, OTA advertising</li><li>Create and manage engaging content for digital platforms to drive traffic and increase online visibility.</li><li>Monitor and analyze market trends, competitor activities, and guest feedback to identify opportunities for improvement and innovation.</li><li>Collaborate with the sales and events teams to create targeted campaigns that attract and retain guests.</li><li>Manage relationships with external vendors and agencies to ensure the delivery of high-quality marketing materials and services.</li><li>Track and report on the performance of marketing campaigns, providing insights and recommendations for optimization.</li><li>Ensure brand consistency and adherence to corporate guidelines across all marketing channels.</li><li>Stay updated with the latest industry trends and technologies to keep the hotel&rsquo;s marketing strategies current and effective.</li></ul></div>

Marketing & Digital Manager

Aktif Bank

<div>
 
 
 Digital Communications and Social Media Assistant Manager/Manager
 
 
 
 
 If you are in for an experience without limits at Aktif Bank, this position is what you are looking for.
 
 
 
 
 
 
 
 Perhaps, you are the teammate who will join us as &ldquo;Digital Communications and Social Media Assistant Manager/Manager&rdquo; and with whom we will accomplish great things together.
 
 
 
 
 
 
 
 WHY SHOULD YOU APPLY?
 
 
 
 Bachelor's degree preferably in advertising other relevant fields
 
 <ul>
 <li>
 Minimum 4 years of experience in digital brand communication and social media management
 </li>
 <li>
 Experience in managing digital brand awareness campaigns
 </li>
 <li>
 Ability to manage content for multiple social media channels. Tiktok experience is a must.
 </li>
 <li>
 A forward thinking mindset and hands-on experience in using AI tools for creative content development are highly valued
 </li>
 <li>
 Analytical mindset for analyzing data
 </li>
 <li>
 Proactive and creative thinker
 </li>
 <li>
 Good at peer to peer communication
 </li>
 <li>
 Customer focused
 </li>
 <li>
 Experience in banking industry is a plus
 </li>
 <li>
 High proficiency in English
 </li>
 </ul>
 
 
 
 
 If yes, apply immediately.
 
 
 
 
 
 
 THIS IS YOUR ONE DAY AT WORK. HOW DOES IT SOUND?
 
 
 
 Working with advertising and social media agencies for creative content production processes
 
 
 Defining the digital communications and social media strategies in line with main brand strategies
 
 
 Managing Aktif Bank&rsquo;s and its digital bank N Kolay&rsquo;s social media channels
 
 
 Creating collaborative and synergistic projects with brands within the Aktif Bank ecosystem
 
 
 Leading and coordinating innovative digital brand marketing initiatives for our Passo brand in collaboration with the business unit team
 
 
 Creating both always on and ATL campaign related digital projects
 
 
 Analyzing digital assets of the competitors, defining best practices. Reporting the analyses to the brand communication team.
 
 
 Working closely with the performance marketing team and delivering the necessary assets
 
 
 Working in cooperation with the social media monitoring team, supervising the brand&rsquo;s tone of voice in monitoring responses
 
 
 Ensuring all contents are following customer experience principles
 
 
 Following digital, AI and social media trends both locally and global scale and keeping the brand communication team up to date on latest trends
 
 
 We are waiting for your application.
 
</div>

Digital Communications and Social Media Assistant Manager/Manager

go4Talent Consultancy

<div>
 
 Dan&inodot;&scedil;manl&inodot;&gbreve;&inodot;n&inodot; sa&gbreve;lamakta oldu&gbreve;umuz Kozmetik sekt&ouml;r&uuml;nde faaliyet g&ouml;steren i&scedil; orta&gbreve;&inodot;m&inodot;z&inodot;n dijital b&uuml;y&uuml;me stratejilerini g&uuml;&ccedil;lendirecek, e-ticaret ve dijital pazarlama s&uuml;re&ccedil;lerinde aktif rol alacak '&rsquo;
 
 E- ticaret Pazarlama Uzman&inodot;
 
 &lsquo;&rsquo; ar&inodot;yoruz.
 
 
 
 
 
 
 G&ouml;rev ve Sorumluluklar
 
 
 <ul>
 <li>
 Trendyol, Hepsiburada, Amazon vb. pazaryeri platformlar&inodot;nda panel y&ouml;netimi (&uuml;r&uuml;n y&uuml;kleme, stok takibi, fiyatland&inodot;rma, banner y&ouml;netimi, i&ccedil;erik g&uuml;ncelleme) s&uuml;re&ccedil;lerinin y&uuml;r&uuml;t&uuml;lmesi,
 </li>
 <li>
 E-ticaret kanallar&inodot;nda sat&inodot;&scedil; art&inodot;r&inodot;c&inodot; kampanyalar&inodot;n planlanmas&inodot;, uygulanmas&inodot; ve performans analizlerinin yap&inodot;lmas&inodot;,
 </li>
 <li>
 &Scedil;irketin resmi web sitesi ve dijital medya kanallar&inodot;nda (Google Ads, Meta, TikTok, vb.) reklam kampanyalar&inodot;n&inodot;n y&ouml;netimi ve performans optimizasyonu,
 </li>
 <li>
 D&ouml;nemsel kampanya takvimlerinin olu&scedil;turulmas&inodot;, kategori bazl&inodot; hedef ve b&uuml;t&ccedil;elerin planlanmas&inodot;,
 </li>
 <li>
 Ajanslar ve i&scedil; ortaklar&inodot;yla koordineli &scedil;ekilde dijital medya sat&inodot;n alma, i&ccedil;erik y&ouml;netimi ve performans pazarlama s&uuml;re&ccedil;lerinin y&uuml;r&uuml;t&uuml;lmesi,
 </li>
 <li>
 Rakip analizleri ve dijital trendlerin takibi ile markan&inodot;n g&ouml;r&uuml;n&uuml;rl&uuml;&gbreve;&uuml;n&uuml; art&inodot;racak yeni stratejiler geli&scedil;tirilmesi,
 </li>
 <li>
 Kampanya sonu&ccedil;lar&inodot;n&inodot;n d&uuml;zenli olarak raporlanmas&inodot; ve Marketing Manager&rsquo; a sunulmas&inodot;.
 </li>
 </ul>
 
 
 
 
 
 Aranan Nitelikler
 
 
 <ul>
 <li>
 &Uuml;niversitelerin ilgili b&ouml;l&uuml;mlerinden mezun (Tercihen Pazarlama, &Idot;leti&scedil;im, &Idot;&scedil;letme vb.),
 </li>
 <li>
 Pazaryeri panel y&ouml;netimi (Trendyol, Hepsiburada, Amazon vb.) konusunda deneyimli,
 </li>
 <li>
 Meta, Google Ads ve TikTok Ads gibi dijital reklam platformlar&inodot;nda kampanya y&ouml;netimi tecr&uuml;besine sahip,
 </li>
 <li>
 E-ticaret, dijital pazarlama veya performans pazarlama alan&inodot;nda en az 4 y&inodot;l deneyimli,
 </li>
 <li>
 Yaz&inodot;l&inodot; ve s&ouml;zl&uuml; olarak &Idot;ngilizce dil bilgisini aktif kullanabilen,
 </li>
 <li>
 Analitik d&uuml;&scedil;&uuml;nme ve raporlama becerileri g&uuml;&ccedil;l&uuml;, performans ve sonu&ccedil; odakl&inodot;,
 </li>
 <li>
 Trendleri yak&inodot;ndan takip eden, yarat&inodot;c&inodot;, tak&inodot;m &ccedil;al&inodot;&scedil;mas&inodot;na yatk&inodot;n,
 </li>
 <li>
 Tercihen kozmetik veya h&inodot;zl&inodot; t&uuml;ketim sekt&ouml;r&uuml;nde deneyimli.
 </li>
 </ul>
 
 
 
 
 We are looking for an
 
 E-Commerce Marketing Specialist
 
 for our business partner operating in the
 
 cosmetics industry
 
 , who will play an active role in strengthening the company&rsquo;s digital growth strategies and managing e-commerce and digital marketing activities.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Managing
 
 marketplace panels
 
 (Trendyol, Hepsiburada, Amazon, etc.) including product uploads, stock control, pricing, banner management, and content updates,
 </li>
 <li>
 Planning, executing, and analyzing sales-driven campaigns across e-commerce platforms,
 </li>
 <li>
 Managing and optimizing digital advertising campaigns on Google Ads, Meta, TikTok and other online channels,
 </li>
 <li>
 Creating seasonal campaign calendars, setting category-based targets and budgets,
 </li>
 <li>
 Collaborating with agencies and business partners to manage digital media buying, content, and performance marketing processes,
 </li>
 <li>
 Conducting competitor and market analysis, tracking digital trends, and developing strategies to enhance brand visibility,
 </li>
 <li>
 Preparing
 
 r
 
 egular campaign performance reports and presenting results to the Marketing Manager.
 </li>
 </ul>
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in a relevant field (preferably Marketing, Communication, or Business Administration),
 </li>
 <li>
 Proven experience in marketplace panel management (Trendyol, Hepsiburada, Amazon, etc.),
 </li>
 <li>
 Hands-on experience managing digital advertising campaigns on Meta, Google Ads, and TikTok Ads,
 </li>
 <li>
 Minimum 4 years of experience in e-commerce, digital marketing, or performance marketing,
 </li>
 <li>
 Strong written and spoken English communication skills,
 </li>
 <li>
 Excellent analytical thinking and reporting abilities, with a performance-oriented mindset,
 </li>
 <li>
 Creative, trend-aware, and a strong team player,
 </li>
 <li>
 Preferably experienced in the cosmetics or FMCG industry.
 </li>
 </ul>
 
 
</div>

E -ticaret Pazarlama Uzmanı

Marriott International

<div>Additional Information 
Job Number25175146 
Job CategorySales &amp; Marketing 
LocationLe M&eacute;ridien Istanbul Etiler, Cengiz Topel Caddesi No: 39, Istanbul, T&uuml;rkiye, T&uuml;rkiye, 34337 
ScheduleFull Time 
Located Remotely?N 
Position Type Management<div><div> 
JOB SUMMARY 
The Marketing Assistant Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Manager of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role assists with building deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. 
CANDIDATE PROFILE 
Education and Experience 
Required:
<ul><li>2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred</li></ul>
OR
4-year bachelor's degree in Marketing, Public Relations, Business, or related major; no work experience required.
CORE WORK ACTIVITIES 
Hotel Marketing and Advertising
<ul><li>Assists with the execution of the annual marketing plan to budget .</li></ul>
<ul><li>Provides support to Operations, Food &amp; Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.</li></ul>
<ul><li>Works with advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.</li></ul>
<ul><li>Assists with the management of F&amp;B media schedules email marketing and display advertising.;</li></ul>
<ul><li>Stays informed about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.</li></ul>
<ul><li>Helps verify that all advertising for the hotel in digital channels is in alignment with brand voice.</li></ul> 
Social Media Content Management
<ul><li>Supports facilitation ofsocial media engagement and updating content in local digital channels (e.g., hotel website, travel sites).</li></ul>
<ul><li>Assists with promotions campaign in F&amp;B, weddings, spa, rooms and conferences through relevant digital and social media channels.</li></ul>
<ul><li>Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.</li></ul> 
Public Relations and Visual Asset Management
<ul><li>Participates in the development of comprehensive PR plan per quarter along with agency;</li></ul>
<ul><li>Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.</li></ul>
<ul><li>Manages assigned accounts as per the media account management system.</li></ul>
<ul><li>Assists with writing and distribution of all press releases for property events, promotions, and outlets.</li></ul>
<ul><li>Supports execution of hotel sponsored events, community/government relations activities, and press promotional activities.</li></ul>
<ul><li>Helps manage external vendors and media agencies; Assists with review of PR leads from the continent PR Leader regarding which are the best media to promote the hotel.</li></ul>
<ul><li>Supports the co-ordination of photography for F&amp;B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.</li></ul>
<ul><li>Assists with photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.</li></ul>
May serve as a point of contact for regionally approved local photographers for food, amenity, and property imagery.
Direct Marketing and Collateral Development
<ul><li>Assists with coordination and execution of Hotel and F&amp;B printed materials.</li></ul>
<ul><li>Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.</li></ul>
<ul><li>Supports the production of all property, F&amp;B display, and temporary signage in hotel public areas.</li></ul>
<ul><li>Assists with the execution of F&amp;B direct marketing activities.</li></ul>
<ul><li>Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).</li></ul> 
General
<ul><li>Assists in the development, co-ordination and execution of all communications activities.</li></ul>
<ul><li>Helps with the publication of hotel&rsquo;s newsletter(s).</li></ul>
<ul><li>Supports communications duties and functions as deemed necessary.</li></ul>
<ul><li>Assists in the liaison and execution of joint F&amp;B promotions.</li></ul>
<ul><li>Works with the Manager of Marketing and Communication to verify the Hotel&rsquo;s website and related websites are updated on a regular basis.</li></ul>
<ul><li></li></ul>
<ul><li>Provides marketing assistance and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.</li></ul>
<ul><li>Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.</li></ul>
<ul><li>Performs other reasonable job duties as assigned by manager.</li></ul></div><div> 
</div>At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
At Le M&eacute;ridien, we are inspired by the era of glamorous travel, celebrating each culture through the distinctly European spirit of savouring the good life. Our guests are curious and creative, cosmopolitan culture seekers that appreciate moments of connection and slowing down to savour the destination. We provide authentic, chic and memorable service along with experiences that inspire guests to savour the good life. We&rsquo;re looking for curious and creative people to join our team. If you appreciate connecting with like-minded guests and have a deep desire to create memorable experiences, we invite you to explore career opportunities with Le M&eacute;ridien. In joining Le M&eacute;ridien, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.</div></div>

Multi- Property Asst Marketing Manager

Volkswagen Doğuş Finansman A.Ş. (vdf)

<div>
 
 
 About the company:
 
 
 
 Volkswagen Do&gbreve;u&scedil; Finans (vdf), established in 1999 as a joint venture between Volkswagen Financial Services A.G. (51%) and Do&gbreve;u&scedil; Group (49%), specializes in providing financing solutions for Volkswagen Group brands, including Volkswagen Passenger Car, Volkswagen Commercial Vehicle, Audi, SEAT, &Scaron;KODA, Porsche, Bentley, Lamborghini, Scania, and MAN. Additionally, vdf offers financing options for second-hand vehicles under DOD, Do&gbreve;u&scedil; Group&rsquo;s used vehicle brand and business, engaged in buying, selling and trade ins. Offering a comprehensive range of vehicle loans, insurance products and services through a single payment plan, vdf streamlines the process as a one-stop shop for customers. With its long years of expertise in vehicle financing, vdf creates new and special financial solutions tailored to customer needs and enables them to drive away in their dream vehicles directly from authorized dealers. vdf distinguishes itself in the sector with its simplified procedures, customer-centric approach, competitive interest rates and flexible payment plans.
 
 
 At vdf, we prioritize our customers&rsquo; needs and expectations, offering high value-added products, fostering loyalty and building long-term relationships. We maintain a motivated and high-performing workforce, striving to achieve excellence through collaborative and supportive work environments. Our goal is to add value both within our areas of responsibility and also to the broader business landscape.
 
 
 
 
 
 
 Careers at vdf:
 
 
 
 At vdf, our core values are
 
 &ldquo;Trust,&rdquo; &ldquo;Courage&rdquo; and &ldquo;Customer Orientation&rdquo;.
 
 
 
 We aim to attract talented individuals who will add value to our company and grow into future leadership roles through succession plans. We seek candidates who are well-educated, open to change, dynamic, committed to continuous self-improvement, team players and aligned with our values.
 
 
 We believe that providing our employees with diverse career opportunities that allow them to realize their full potential will encourage internal development and motivation. We are dedicated to the ongoing development and support of our human resource, preparing them to meet the evolving needs of our company and to take on future roles within the organization.
 
 
 
 
 
 
 &ldquo;We are ethical.&rdquo;, &ldquo;We hire people who act with integrity." &ldquo;We work transparently and objectively."
 
 
 
 
 
 
 vdf is looking for a
 
 "Digital Marketing Assistant Manager
 
 " that you may find the details below:
 
 
 
 
 
 
 Job Description:
 
 
 <ul>
 <li>
 Support the day-to-day coordination and execution of digital marketing across all platforms and ensuring timely delivery.
 </li>
 <li>
 Monitor and report on media performance across paid channels using tools, identifying key learnings and opportunities for ongoing optimization.
 </li>
 <li>
 Utilize analytics platforms to track user behavior, campaign effectiveness, and conversion data.
 </li>
 <li>
 Assist in defining KPIs for digital marketing activities and prepare monthly and quarterly reports by analyzing performance metrics, delivering clear and actionable insights.
 </li>
 <li>
 Demonstrate strong analytical skills with the ability to interpret digital metrics and derive meaningful conclusions to support data-informed decisions.
 </li>
 <li>
 Manage and optimize SEO/SEM and content marketing activities to increase organic traffic.
 </li>
 <li>
 Provide operational support in e-commerce campaign execution and weekly performance tracking; contribute to ongoing analysis and reporting to support optimizations.
 </li>
 <li>
 Coordinate with agencies and internal stakeholders to improve the user experience of the website.
 </li>
 <li>
 Contribute to digital content creation and adaptation for paid and organic channels, and analyze performance to inform improvements.
 </li>
 <li>
 Manage local social media channels (organic and paid) by coordinating content calendar execution, handling basic community interactions, and tracking engagement and reach metrics.
 </li>
 <li>
 Coordinate the development of promotional microsites and landing pages, ensuring alignment with global digital brand guidelines and technical standards.
 </li>
 <li>
 Stay updated on emerging digital trends and tools; support vendor coordination and media execution processes, particularly for performance-driven campaigns.
 </li>
 <li>
 Contribute to projects that enhance brand awareness, customer experience, and the growth of digital sales channels.
 </li>
 <li>
 Ensure alignment with guidelines for all digital marketing activities.
 </li>
 <li>
 Assist in monitoring the digital marketing budget and analyzing performance results.
 </li>
 </ul>
 
 
 
 
 
 Qualifications:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s Degree in Business Administration, Marketing, Communications, or a related field is preferred.
 </li>
 <li>
 More than 7 years of experience in digital marketing, communications, or media.
 </li>
 <li>
 Insurance and banking sector experience is a plus.
 </li>
 <li>
 Hands-on experience with
 
 Meta Ads Manager, Google Ads, related
 
 platforms and MS Clarity tool experience are a plus.
 </li>
 <li>
 Experience in programmatic advertising, influencer marketing, and content marketing is advantageous.
 </li>
 <li>
 Demonstrated experience in digital media, sponsorships, event marketing, and influencer collaborations. Strong knowledge of social media platforms and current content trends/styles.
 </li>
 <li>
 Solid understanding of digital media channels, including social media, programmatic advertising, and influencer marketing.
 </li>
 <li>
 Strong analytical thinking, reporting and project management skills.
 </li>
 <li>
 Proficiency in English is required.
 </li>
 <li>
 Excellent communication skills, a team player with an innovative mindset.
 </li>
 </ul>
</div>

Digital Marketing Assistant Manager

ColendiBank

<div>
 
 
 About Us
 
 
 
 ColendiBank is T&uuml;rkiye's first AI-powered digital native universal deposit bank, pioneering the integration of advanced technology with accessible financial services. Officially launched in 2024 following the acquisition of a coveted digital banking license, the bank caters to individuals and SMEs with a focus on micro credit and innovative deposit services. As a fully digital institution, ColendiBank leverages a cutting-edge, scalable core banking platform to deliver seamless, secure, and user-friendly experiences. Its commitment to innovation positions it as a leader in redefining digital banking in T&uuml;rkiye.
 
 
 
 
 
 
 Job description
 
 
 
 We are looking for a
 
 Digital Marketing and Growth Senior Manager
 
 who will be responsible for driving customer acquisition, engagement, and retention across all digital channels through data-driven marketing strategies and growth-focused initiatives. This role will actively contribute to the planning, execution, and optimization of marketing campaigns; the development of growth models and conversion strategies; and the continuous improvement of digital touchpoints to enhance user experience and brand visibility. The position will collaborate closely with cross-functional teams such as Product, Data, and Design to strengthen ColendiBank&rsquo;s digital presence, ensure measurable business impact, and develop innovative approaches that accelerate sustainable growth.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Develop and execute comprehensive digital marketing strategies to enhance brand awareness, customer acquisition, and engagement.
 </li>
 <li>
 Ensure brand consistency of creative and communication assets throughout all marketing channels.
 </li>
 <li>
 Lead the planning and implementation of growth initiatives across various digital channels including SEO, SEM, social media, email marketing, and content marketing.
 </li>
 <li>
 Plan and execute surveys to inform the brand development.
 </li>
 <li>
 Utilize data-driven insights to optimize campaigns, improve customer journey, and maximize ROI.
 </li>
 <li>
 Develop strategies to optimize digital marketing campaigns performance, including budget allocation, targeting, and content/creative optimization. Continuously monitor and adjust campaigns to meet performance goals and KPIs.
 </li>
 <li>
 Collaborate with cross-functional teams including product development, customer experience, and sales to align marketing efforts with business objectives.
 </li>
 <li>
 Analyze market trends, customer behavior, and competitive landscape to identify opportunities for growth and innovation.
 </li>
 <li>
 Manage and mentor a team of digital marketing professionals, fostering a culture of continuous learning and improvement.
 </li>
 <li>
 Oversee the creation of compelling content and creative assets to support marketing campaigns and brand storytelling.
 </li>
 <li>
 Monitor and report on the performance of digital marketing campaigns, providing actionable insights and recommendations.
 </li>
 <li>
 Stay updated with the latest industry trends, tools, and best practices to ensure ColendiBank remains at the forefront of digital marketing innovation.
 </li>
 </ul>
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree from a reputable university, preferably in Marketing, Business, Communications, or a related field.
 </li>
 <li>
 Minimum 10 years of experience in digital marketing and growth, with a proven track record of successful campaign execution and team leadership.
 </li>
 <li>
 Solid experience in digital channels, data analytics, and customer journey optimization.
 </li>
 <li>
 Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
 </li>
 <li>
 Exceptional multitasking and time-management skills to thrive in a fast-paced environment.
 </li>
 <li>
 Excellent verbal, written, and presentation skills in English.
 </li>
 <li>
 Proficiency in data analysis tools and platforms like Google Analytics, Google Ads, Meta Ads and other marketing analytics tools. The ability to analyze campaign data, draw actionable insights, and optimize marketing campaigns based on data-driven decisions.
 </li>
 <li>
 Creative mindset with the ability to think outside the box and develop innovative marketing strategies.
 </li>
 <li>
 Ability to work collaboratively with cross-functional teams and manage multiple stakeholders.
 </li>
 </ul>
 
 
 
 
 
 Join Us
 
 
 
 At ColendiBank, you&rsquo;ll play a key role in redefining the retail banking experience. We offer opportunities for professional growth in a collaborative, inclusive environment, contributing to a pioneering journey in the digital banking landscape.
 
 
 
 
 
 Become a core part of our journey. Join ColendiBank as we build the future of digital banking.
 
 
 
 
 
 
 ColendiBank is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
 
 
</div>

Digital Marketing and Growth Senior Manager

Giunti Psychometrics Türkiye

<div>
 Marketing Executive &ndash; Giunti Psychometrics Turkiye
 
 
 Location: Istanbul, Turkiye
 
 Department: Marketing
 
 Reports to: Marketing Director
 
 Employment Type: Full-time
 
 
 About Giunti Psychometrics
 
 Giunti Psychometrics is a leading international provider of psychological assessment tools and solutions, headquartered in Italy and operating in over 20 countries.
 
 We combine scientific excellence with innovation to help professionals, organizations, and institutions understand and develop human potential.
 
 Giunti Psychometrics is Pearson Assessments&rsquo; trusted partner for the adaptation and distribution of psychological assessments in selected countries, such as Turkiye.
 
 Building on this heritage, Giunti Psychometrics Turkiye offers high-quality psychological assessments &mdash; including WISC-IV and MMPI-2 &mdash; and delivers professional training programs for psychologists, clinics, and institutions across Turkiye.
 
 
 About the Role
 
 We are looking for a creative, data-driven, and proactive Marketing Executive to support the planning, execution, and optimization of marketing activities across our digital and offline channels.
 
 This role is ideal for someone who wants to work in a scientific yet dynamic environment, combining marketing strategy, digital performance, and creative communication to promote Giunti&rsquo;s assessments and training programs in Turkiye.
 
 The Marketing Executive will work closely with the Marketing Director, the Sales team, and Giunti&rsquo;s internal and global teams to help grow brand awareness, generate leads, and drive adoption of our psychological assessment tools.
 
 
 Key Responsibilities
 
 &bull; Assist in the planning and execution of marketing campaigns to promote Giunti&rsquo;s tests and training programs in the clinical, educational, and organizational sectors.
 
 &bull; Coordinate the creation and localization of content for the website, social media, newsletters, and digital ads.
 
 &bull; Support the management of Google Ads, social media ads, and email marketing campaigns &mdash; monitoring performance and optimizing results.
 
 &bull; Help maintain and update website content (product pages, banners, landing pages) through coordination with internal and global teams.
 
 &bull; Manage and segment contact databases and email lists using CRM tools (such as Brevo).
 
 &bull; Collaborate with the sales team to align lead generation, customer communication, and campaign follow-up.
 
 &bull; Support the organization of events, webinars, and product launches.
 
 &bull; Track and report on marketing KPIs, campaign performance, and website analytics.
 
 &bull; Conduct market and competitor research to identify trends and new opportunities.
 
 &bull; Liaise with Giunti Italy and Spain marketing teams to ensure brand consistency and alignment with international campaigns.
 
 
 Qualifications
 
 &bull; Bachelor&rsquo;s degree in Marketing, Communication, Psychology, or Business Administration.
 
 &bull; Minimum 2&ndash;4 years of experience in marketing, preferably in education, healthcare, or B2B sectors.
 
 &bull; Understanding of digital marketing concepts (SEO, SEM, social media, content, and email marketing).
 
 &bull; Strong communication and writing skills in Turkish and English.
 
 &bull; Excellent organizational skills and attention to detail.
 
 &bull; Creative mindset with analytical thinking &mdash; able to interpret data and translate it into actionable insights.
 
 &bull; Team player who can coordinate effectively between internal and global teams.
 
 
 Technical Skills
 
 &bull; Proficiency in Microsoft Office and Google Workspace tools (Docs, Sheets, Drive, Meet).
 
 &bull; Experience with CRM and email automation platforms (e.g., Brevo, HubSpot, Mailchimp).
 
 &bull; Familiarity with Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.
 
 &bull; Basic knowledge of Google Analytics (GA4) and website performance tracking.
 
 &bull; Experience with social media management tools (Meta Business Suite, Buffer, or Hootsuite).
 
 &bull; Knowledge of Canva or similar tools for preparing simple visual materials is a plus.
 
 
 What We Offer
 
 &bull; Opportunity to be part of a global leader in psychological assessment and human development.
 
 &bull; A creative, collaborative, and international work environment.
 
 &bull; Professional development and learning opportunities within a growing organization.
 
 &bull; Competitive salary and performance-based incentives.
 
 
 How to Apply
 
 If you are passionate about marketing, psychology, and innovation &mdash; and want to contribute to a mission-driven organization &mdash; we&rsquo;d love to hear from you.
 
 Please submit your CV and a short motivation letter via LinkedIn or to [isil.yildiz@giuntipsy.com], with the subject line &ldquo;Marketing Executive Application &ndash; Giunti Psychometrics Turkiye .&rdquo;
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Marketing executive

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