marketing executive

marketing manager

data analyst

business analyst

media buyer

marketing research analyst

DWP Group

<div>
 <p>
  We are seeking an experienced
  <strong>
   Market Research Analyst
  </strong>
  to join our
  <strong>
   Marketing
  </strong>
  <strong>
   team
  </strong>
  . The ideal candidate will be responsible for conducting in-depth research on consumer behaviour, market trends, and dealer insights to support data-driven decision-making. This role requires strong analytical and presentation skills to translate research findings into actionable strategies that align with the company&rsquo;s marketing and business objectives.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Conduct in-depth consumer research to understand behaviours, preferences, and buying patterns.
  </li>
  <li>
   Proactively identify and interpret emerging consumer trends and market shifts.
  </li>
  <li>
   Design and execute both qualitative and quantitative research studies, ensuring timely reporting of results.
  </li>
  <li>
   Lead and execute Brand Health Tracking (BHT) studies to monitor brand performance.
  </li>
  <li>
   Conduct dealer and Field Sales Manager (FSM) based research to evaluate market dynamics.
  </li>
  <li>
   Develop clear narratives, reports, and presentations to communicate research findings effectively.
  </li>
  <li>
   Assist the Head of Marketing in achieving strategic objectives through data-driven insights.
  </li>
  <li>
   Collaborate with cross-functional teams to strategize and recommend initiatives based on research insights.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   MBA in Marketing or a related field.
  </li>
  <li>
   5&ndash;6 years of relevant experience in market research, preferably in consumer goods/electronics.
  </li>
  <li>
   Strong expertise in research methodologies (qualitative &amp; quantitative).
  </li>
  <li>
   Proficiency in data analysis, statistical tools, and visualization software.
  </li>
  <li>
   Excellent report writing, communication, and presentation skills.
  </li>
  <li>
   Strong analytical mindset with the ability to translate data into actionable strategies.
  </li>
 </ul>
 <p>
 </p>
</div>


Market Research Analyst

Insights Advisory

<p><b>JD Title:</b> Market Research Analyst &ndash; MENAP (Middle East, North Africa and Pakistan) Region</p><p><b>Job Responsibilities</b></p><ul><li>Marketing Content Development &amp; Publications</li><li>Prepare high-quality marketing documents, including industry reports, white papers, newsletters, and thought leadership pieces.</li><li>Contribute to the creation of Insights public market research reports, particularly for the MENAP market.</li><li>Develop compelling and data-driven presentations, infographics, and brochures for internal and external use.</li><li>Ensure research findings are effectively translated into engaging stakeholder materials.</li><li>Support the production of digital content, including website articles, blog posts, and social media insights.</li></ul><p><b>Market Research &amp; Data Analysis:</b></p><ul><li>Conduct in-depth market research to analyse trends, consumer behaviour, and industry developments across the MENA region.</li><li>Gather and interpret data from various sources, including reports, surveys, and economic indicators.</li><li>Perform quantitative and qualitative analysis to support content creation and business strategy.</li><li>Monitor competitor activities and assess their impact on the market landscape.</li><li>Develop engaging data visualizations and insights to enhance marketing materials.</li></ul><p><b>Client Engagement &amp; Business Support:</b></p><ul><li>Assist in preparing client-facing reports, proposals, and presentations.</li><li>Support business development efforts by providing market intelligence and strategic insights.</li><li>Draft and coordinate research proposals in response to client inquiries and RFPs.</li><li>Present findings in a clear and actionable format to both internal teams and clients.</li><li>Participate in internal and external meetings to provide research-driven marketing support.</li></ul><p><b>Regional Scope &amp; Travel Requirements:</b></p><ul><li>Primarily focused on the GCC market, with potential assignments across the Middle East, North Africa &amp; Pakistan (MENAP) region.</li><li>Travel may be required for industry events, client meetings, or on-ground market research.</li></ul><p><b>Qualifications &amp; Experience:</b></p><p><b>General Competencies </b></p><ul><li>Proactive, detail-oriented, and creative in content development.</li><li>Strong analytical skills with the ability to translate data into engaging publications.</li><li>Quick learner, motivated, and able to work independently.</li><li>High integrity and commitment to Insights core values.</li><li>Strong organizational skills, capable of managing multiple projects simultaneously.</li><li>Ability to meet deadlines in a fast-paced, dynamic environment.</li><li>Excellent communication and storytelling skills.</li><li>Ability to collaborate effectively with teams in a multicultural environment.</li></ul><p><b>Professional Competencies </b></p><ul><li>Minimum 2 years of experience in market research, content development, or a related field.</li><li>Experience in producing industry reports, publications, and marketing collateral.</li><li>Strong understanding of market research methodologies and data analysis techniques.</li><li>Experience in the retail, real estate, or financial sectors is an advantage.</li><li>Degree in marketing, business, journalism, communications, or a related field preferred.</li><li>Exceptional writing and editing skills for publications and marketing content.</li><li>Ability to create visually engaging PowerPoint presentations.</li><li>Proficiency in MS Excel, including data analysis and visualization.</li></ul><p><b>Other Competencies </b></p><ul><li>Ability to manage high-pressure situations and accept constructive feedback.</li><li>Strong diplomatic skills for collaborating with key stakeholders and executives.</li><li>Excellent organizational and multitasking abilities.</li><li>Financially aware, with an understanding of market drivers and economic indicators.</li><li>Self-motivated, with a proactive approach to learning and problem-solving.</li><li>Comfortable in a collaborative environment, with the ability to collaborate across departments.</li><li>Ability to handle confidential and sensitive information with discretion.</li><li>Results-driven, with a focus on delivering high-quality marketing content and research insights.</li></ul><p>Job Type: Full-time</p><p>Location:</p><ul><li>Lahore (Required)</li></ul><p>Work Location: In person</p>

Market Research Analyst – MENAP (Middle East, North Africa and Pakistan) Region

Tasheel Law Firm

<p>This role is aimed at developing impactful marketing content and data-driven insights through <b>market research across the MENAP region</b>. The role supports thought leadership, client engagement, and business development with clear, engaging publications and presentations.</p><p><b>KEY ACCOUNTABILITIES &amp; ACTIVITIES</b></p><p><b>Marketing Content Development &amp; Publications</b></p><ul><li>Prepare high-quality marketing documents, including industry reports, white papers, newsletters, and thought leadership pieces.</li><li>Contribute to the creation of Insights public market research reports, particularly for the MENAP market.</li><li>Develop compelling and data-driven presentations, infographics, and brochures for internal and external use.</li><li>Ensure research findings are effectively translated into engaging stakeholder materials.</li><li>Support the production of digital content, including website articles, blog posts, and social media insights.</li></ul><p><b>Market Research &amp; Data Analysis</b></p><ul><li>Conduct in-depth market research to analyse trends, consumer behaviour, and industry developments across the MENA region.</li><li>Gather and interpret data from various sources, including reports, surveys, and economic indicators.</li><li>Perform quantitative and qualitative analysis to support content creation and business strategy.</li><li>Monitor competitor activities and assess their impact on the market landscape.</li><li>Develop engaging data visualizations and insights to enhance marketing materials.</li></ul><p><b>Client Engagement &amp; Business Support</b></p><ul><li>Assist in preparing client-facing reports, proposals, and presentations.</li><li>Support business development efforts by providing market intelligence and strategic insights.</li><li>Draft and coordinate research proposals in response to client inquiries and RFPs.</li><li>Present findings in a clear and actionable format to both internal teams and clients.</li><li>Participate in internal and external meetings to provide research-driven marketing support.</li></ul><p><b>Regional Scope &amp; Travel Requirements</b></p><ul><li>Primarily focused on the GCC market, with potential assignments across the Middle East, North Africa &amp; Pakistan (MENAP) region.</li><li>Travel may be required for industry events, client meetings, or on-ground market research.</li></ul><p><b>REQUIRED KNOWLEDGE, SKILLS, EXPERIENCE &amp; EDUCATION</b></p><p><b>Knowledge/Skills</b></p><ul><li>Strong understanding of market research methodologies and data analysis techniques.</li><li>Results-driven, with a focus on delivering high-quality marketing content and research insights.</li><li>Ability to create visually engaging PowerPoint presentations.</li><li>Proficiency in MS Excel, including data analysis and visualization.</li><li>Ability to manage high-pressure situations and accept constructive feedback.</li><li>Strong diplomatic skills for collaborating with key stakeholders and executives.</li><li>Financial awareness, with an understanding of market drivers and economic indicators.</li><li>Self-motivation, with a proactive approach to learning and problem-solving.</li><li>Ability to handle confidential and sensitive information with discretion.</li></ul><p><b>Experience</b></p><ul><li>Minimum 2 years of experience in market research, content development, or a related field.</li><li>Experience in producing industry reports, publications, and marketing collateral is required for this role.</li><li>Experience in the retail, real estate, or financial sectors is a plus.</li></ul><p><b>Education/Certifications</b></p><p>A Degree in marketing, business, journalism, communications, or a related field.</p><p><b>Package</b></p><p>Market competitive</p><p><i><b>Send your CVs at careers@insightss.co</b></i></p><p>Job Type: Full-time</p><p>Work Location: In person</p>

Market Research Analyst – Real Estate in MENAP (Middle East, North Africa and Pakistan) Region

Contour Software

<div><div>About Contour</div><div></div><div><div>
Contour Software</div> has grown from a dozen people to over 2,000 staff across 3 cities, in less than 14 years.</div><div><br>
As a subsidiary of Constellation Software Inc., we are proud to be part of a global enterprise software conglomerate that has grown to become one of the top 10 software companies in the world, with employees and customers in 100+ countries. With a broad-based and ever-growing portfolio of market-leading, vertical-market enterprise solutions covering more than 100 industry domains in predominantly mature markets, CSI's recipe creates the perfect environment for professionals to build fulfilling, long-term careers.</div><div><br>
What started as an R&amp;D &amp; Accounting back-office, has progressed into a full-service Global Centre serving all functions and departments, at the divisional as well as operating group/corporate level. Today Contour employees, located in Karachi, Lahore &amp; Islamabad, are serving CSI divisions located in time zones spanning the globe, from Sydney to Vancouver. With the global growth of Constellation as the wind in our sails, we are only just getting started!</div><div></div><div><br>
The Division:<br>
 <div>Perseus</div>, an operating group of <div>Constellation Software Inc.</div>, acquires, manages, and builds software businesses that provide specialized, mission-critical software solutions. Perseus companies seek to become leaders in their markets by improving their operations, growing through organic initiatives, and seeking acquisitions that can strengthen their market position.</div><div>
The M&amp;A Department has the mandate to increase Perseus' foothold in each of these domains, as well as achieve inorganic growth in other verticals.</div><div><br>
Job Responsibilities:</div><ul><li>
Conduct industry and competitive research to identify vertical market software businesses that meet our strategic criteria and specific metrics (our investment profile, based on Vertical, Location) For businesses that meet our investment profile, identify key contacts and contact details, thus creating target lists for the Marketing and Business Development Team</li><li>
Make recommendations to the Business Development Team to pursue new targets and enter new and adjacent markets, based on our aggressive appetite for accelerated growth.</li><li>
Work in collaboration with a marketing team to drive desired M&amp;A strategic outcomes, providing relevant reporting &amp; KPI's on projects/campaigns. Other special projects as required.</li></ul><div><br>
Job Qualifications:</div><ul><li>
Demonstratable and committed success in prior research-led role.</li><li>
Competent Excel skills and IT literate. Experience or willingness to learn web scraping is a bonus.</li><li>
Prior experience of the using CRM systems is desirable such as Zoho, Hubspot or Salesforce</li><li>
Experience within a business setting Working Hours This is an afternoon shift i.e. 1 pm till 10 pm (Pakistan Standard Time)</li></ul><div>
Exciting Benefits we offer:</div><ul><li><div>
Market-leading Salary</div></li><li><div>
Medical Coverage &ndash; Self &amp; Dependents</div></li><li><div>
Parents Medical Coverage</div></li><li><div>
Provident Fund</div></li><li><div>
Employee Performance-based bonuses</div></li><li><div>
Home Internet Subsidy</div></li><li><div>
Conveyance Allowance</div></li><li><div>
Profit Sharing Plan [Tenured Employees Only]</div></li><li><div>
Life Benefit</div></li><li><div>
Child Care Facility</div></li><li><div>
Company Provided Lunch/Dinner</div></li><li><div>
Professional Development Budget</div></li><li><div>
Recreational area for in-house games</div></li><li><div>
Sporadic On-shore training opportunities</div></li><li><div>
Friendly work environment</div></li><li><div>
Leave Encashment</div></li></ul><div></div><div><i>
Disclaimer:</i><i> At Contour, we attribute our success to the unique contributions of our diverse staff. We&rsquo;re committed to fostering a culture of respect that thrives on the varied perspectives and experiences of all individuals we recruit, employ, promote, and compensate. Since day one, we&rsquo;ve adhered to a policy that champions a work environment honoring the worth and dignity of each person while being free from all forms of employment discrimination.</i></div><div></div><div><i>
In our continuous effort to promote inclusivity, we extend our commitment to individuals with special needs by providing reasonable accommodations. We actively encourage qualified individuals with special needs to apply for the various openings within our company. Should you require assistance in completing the application process or have any inquiries regarding special facilities, please do not hesitate to contact our HR team. Your unique talents and abilities are welcomed and valued here.</i></div></div><div></div>

M&A Research Analyst

ibex. Pakistan

<div>
 We are looking for a detail-oriented
 <strong>
  Marketing SEO Analyst
 </strong>
 to join our team. The ideal candidate will be responsible for optimizing website content, conducting keyword research, analyzing SEO performance, and implementing strategies to improve search engine rankings. You will work closely with the marketing team to drive organic traffic and enhance online visibility.
 <br/>
 <br/>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 Minimum Bachleors
 <br/>
 <br/>
 <strong>
  Responsibilities
  <br/>
  <br/>
 </strong>
 Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
 <br/>
 <br/>
 <ul>
  <li>
   Conduct keyword research using various tools (like Keyword Planner,SEM Rush and Moz)
  </li>
  <li>
   Track important SEO metrics including organic traffic, conversion rates and time spent on page
  </li>
  <li>
   Update older content and add effective calls to action (CTAs) to improve user engagement. Report on performance metrics comparing them to our SEO goals and benchmarking data
  </li>
  <li>
   Optimize pages for mobile
  </li>
  <li>
   Implement link building strategies and manage backlinks to build online authority
  </li>
  <li>
   Follow SEO trends and stay up-to-date with new tools and practices
  </li>
  <li>
   Work experience as an SEO Analyst or similar digital marketing role and Expertise in Google Analytics
  </li>
  <li>
   Familiarity with keyword research and management tool
  </li>
  <li>
   Understanding of ranking factors and search engine optimization practices
  </li>
  <li>
   Strong analytical skills
  </li>
  <li>
   Strong understanding of good and white hat backlinks practices
  </li>
  <li>
   Build high-quality and high-authority backlinks
  </li>
  <li>
   Create weekly and monthly reports
  </li>
 </ul>
</div>


Digital Marketing Analyst

KWS MIDDLE EAST

<p><b>About the Role:</b><br/>We are looking for a skilled and analytical <b>SEO Specialist</b> to join our team. The ideal candidate will be responsible for managing all SEO activities, including keyword strategy, content optimization, link building, and performance tracking, to maximize our online visibility and drive qualified traffic to our digital platforms.</p><p><b>Key Responsibilities:</b></p><ul><li>Develop and implement effective SEO strategies to increase organic rankings and traffic.</li><li>Conduct keyword research to identify valuable search opportunities.</li><li>Optimize website content, landing pages, and blogs for on-page SEO.</li><li>Manage technical SEO, including site audits, crawl optimization, site speed, and mobile usability.</li><li>Build high-quality backlinks through outreach and content marketing.</li><li>Monitor and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, or Ahrefs.</li><li>Collaborate with the content and marketing teams to align SEO strategies with business goals.</li><li>Stay updated with the latest search engine trends, algorithm updates, and industry best practices.</li></ul><p><b>Requirements:</b></p><ul><li>Bachelor&rsquo;s degree in Marketing, IT, Communications, or related field (preferred).</li><li>Proven experience as an SEO Specialist, SEO Analyst, or similar role.</li><li>Strong knowledge of search engine algorithms, ranking factors, and SEO tools (Google Analytics, SEMrush, Ahrefs, Moz, etc.).</li><li>Experience with technical SEO, HTML/CSS basics, and CMS platforms (WordPress, Shopify, etc.).</li><li>Excellent analytical and problem-solving skills.</li><li>Strong communication and collaboration abilities.</li><li>Ability to manage multiple projects and deliver within deadlines.</li></ul><p>Job Type: Full-time</p><p>Pay: Rs90,000.00 - Rs110,000.00 per month</p>

SEO Specialist

MTP (Mayfair Technology Partners)

<p><b>Key Responsibilities</b></p><p>&middot; Lead research and data entry for our sports event analysis platform</p><p>&middot; Collect, clean and structured data related to global sports events and their commercial impact</p><p>&middot; Conduct thematic analysis to identify trends and insights</p><p>&middot; Collaborate with product and strategy teams to ensure data accuracy and relevance</p><p>&middot; Present findings clearly to internal stakeholders</p><p>&middot; Issue logging and reporting</p><p><b>Requirements</b></p><p>&middot; Minimum 4 years of experience as a Data Analyst or Research Analyst</p><p>&middot; Strong skills in data collection, cleaning, and analysis</p><p>&middot; Excellent English communication skills (written and verbal)</p><p>&middot; Proficiency in Excel, Google Sheets, and data visualization tools (e.g., Power BI, Tableau)</p><p>&middot; Ability to work independently and manage multiple priorities</p><p>&middot; Strong attention to detail and analytical thinking</p><p>&middot; Interest or experience in the sports and event industry is highly desirable</p><p>Location: IT Tower Gulberg 3 Lahore<br/>Full time onsite 11am to 8pm</p><p>Job Type: Full-time</p><p>Pay: Rs170,000.00 - Rs190,000.00 per month</p><p>Work Location: In person</p><p>Expected Start Date: 01/09/2025</p>

Data Analyst - Senior

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