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digital marketing manager Jobs in Karachi

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performance marketing manager

Hiring Talent

We are looking for a highly motivated and data-driven Performance Marketing Specialist having 3 to 5 years of hands-on experience in managing paid media campaigns across various digital platforms.Job Type: Full-time, onsiteTimings: 1 pm to 9 pmSalary: Tax FreeKey Responsibilities:<ul><li>Plan, execute, and optimize performance marketing campaigns across platforms including Google Ads, Meta (Facebook &amp; Instagram), LinkedIn, X (Twitter), and others.</li><li>Monitor, analyze, and report on campaign performance metrics (CPC, CTR, CPA, ROAS, etc.) and identify opportunities for improvement.</li><li>Conduct A/B testing on ad creatives, targeting, and landing pages to improve performance.</li><li>Collaborate with content, creative, and product teams to develop compelling campaign assets and landing pages.</li><li>Own daily budget pacing, bid strategy, and audience segmentation for optimal results.</li><li>Perform keyword research, audience targeting, and competitive analysis to inform strategy.</li><li>Generate performance reports and insights for internal stakeholders on a weekly/monthly basis.</li></ul>Requirements:<ul><li>3&ndash;5 years of proven experience in performance marketing or digital advertising.</li><li>Proficiency in ad platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, and programmatic/display platforms.</li><li>Hands-on experience with Google Analytics, Google Tag Manager, and conversion tracking tools.</li><li>Strong analytical and Excel skills; experience with dashboards like Data Studio, Tableau, or similar is a plus.</li><li>In-depth knowledge of key metrics such as CTR, CPC, CPA, ROAS, LTV, etc.</li><li>Ability to manage and optimize large-scale digital ad budgets.</li><li>Understanding of customer funnels and CRO (conversion rate optimization) principles.</li><li>Bachelor's degree in Marketing, Business, Communications, or a related field.</li></ul>Interested candidates may apply.Job Type: Full-timeApplication Question(s):<ul><li>Are you willing to work onsite from 1 pm to 9 pm?</li></ul>Experience:<ul><li>PPC: 3 years (Preferred)</li><li>managing paid ad campaigns for social media platforms: 3 years (Preferred)</li></ul>Location:<ul><li>Karachi Shahra-E-Faisal (Preferred)</li></ul>Work Location: In person

Performance Marketing Manager

Careem

<div>
 
 About the Company
 
 
 
 Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region&rsquo;s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.
 
 
 
 About The Team
 
 
 
 We are looking for a Manager Performance Marketing to join our world class growth-marketing team to champion marketing excellence with a paid media focus. You will be responsible for an oversight of Careem&rsquo;s acquisition strategies. You will ensure quality and develop best practices. Digital strategies include performance marketing and branding across Paid Search, Paid Social, Display Programmatic and Video.
 
 
 Careem is data and performance driven, and we want someone who can demonstrate innovation across performance marketing and data analytics. You will have come from a pure performance marketing background with a clear connection to data.
 
 
 
 What You'll Do
 
 
 
 <ul>
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 Responsible for the oversight of Careem&rsquo;s digital performance marketing
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 Ensures that business requirements/project briefs are well understood, converted to an internal version, and cascaded to the team in a clear, complete, and accurate manner
 </li>
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 Ensures that business issues are dealt with in an efficient manner
 </li>
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 Oversees the implementations of all channels
 </li>
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 Performance Marketing and Branding across Paid Search, Paid Social, Display Programmatic and Video.
 </li>
 <li>
 Demonstrate innovation across performance marketing and data analytics
 </li>
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 Build and manage close working relationships with internal digital strategy planners and media partners
 </li>
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 Set annual media strategy for all categories, lead on account development plans to maximize long-term performance and growth of platform overall
 
 
 </li>
 </ul>
 
 What You'll Need
 
 
 
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 Extensive PPC &amp; Data-Driven Digital Strategy experience
 </li>
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 Google Marketing Platform (SA 360 / DV 360 / GA 360 / Campaign Manager)
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 Understanding of attribution and experience working with MMPs like Adjust
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 Understanding of looker studio or any other dashboarding tools
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 Previous experience with optimizing App campaigns
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 Experience with the automation of tasks, this is something you will be encouraged to do.
 </li>
 <li>
 Devising and developing strategies, proposals &amp; pitching to the business
 </li>
 </ul>
</div>

Manager Performance Marketing

Softnology Systems (Pvt) Ltd

We are seeking a skilled Digital Marketing Expert to lead and manage paid advertising campaigns across major digital platforms. The ideal candidate will be responsible for planning, executing, and refining strategies across social media, email marketing, and paid advertising to drive engagement, traffic, leads, and conversions.Key Responsibilities:Plan and implement digital marketing strategies across Meta, LinkedIn, Google Ads, and other online platforms. Create, manage, and optimize paid ad campaigns to increase reach, visibility, and conversions. Conducted media buying activities, including ad placement, performance tracking, and budget management. Optimize campaigns using data-driven techniques to enhance ROI. Develop and manage email marketing campaigns, landing pages, and funnel strategies. Monitor and analyze campaign performance, prepare detailed reports, and suggest data-driven improvements. Use CRM and automation tools to manage campaign workflows and customer engagement. Collaborate with design and content teams to ensure all marketing materials are creative, effective, and brand-aligned. Stay up to date with industry trends, tools, and best practices in digital marketing and performance advertising.Requirements:Minimum 2 years of proven experience in digital marketing. Proficient in PPC, SEO, funnel creation, and retargeting. Experience with Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and Google Analytics. Familiarity with A/B testing, CRO (Conversion Rate Optimization), and retargeting strategies. Excellent analytical and communication skills. Self-motivated with the ability to manage multiple projects and meet deadlines.Keyword Research, Ad Copywriting, Conversion Rate Optimization, Bid Strategy Management, A/B Testing, Quality Score improvement, Competitor Analysis, Google Analytics, Remarketing / Retargeting, Custom Audiences, Pixel Tracking, Lookalike Audiences, Events ManagerWe look forward to hearing from you!Job Types: Full-time, Part-timePay: Rs60,000.00 - Rs250,000.00 per monthWork Location: In person

Digital Marketing Specialist- (Meta ,Google, Linkedin)

Emirates Talent Solution

Position Title: Digital Marketing Manager Industry: Property Development Location: Karachi, Pakistan Employment Type: Full-TimeJob Overview: A leading property development company in Karachi is seeking a results-driven Digital Marketing Manager with a comprehensive 360&deg; skill set. The ideal candidate will have a strong background in performance marketing, creative content production, SEO, and basic web development, along with proven leadership and communication abilities. This is a strategic role that requires both hands-on execution and team guidance to drive brand visibility, lead generation, and digital growth.Key Responsibilities:<ul><li>Plan and manage paid advertising campaigns across Google Ads, Facebook, Instagram, and LinkedIn</li><li>Develop and implement SEO strategies to improve search engine rankings and organic traffic</li><li>Oversee content planning, copywriting, and publishing for digital platforms</li><li>Design visual assets for campaigns and marketing collateral using Adobe Creative Suite or Canva</li><li>Edit promotional videos and reels for social media and property listings</li><li>Manage website updates using WordPress, Elementor, HTML, and CSS</li><li>Execute and optimize PPC campaigns with a focus on lead generation and conversion</li><li>Analyze campaign performance using tools like Google Analytics, Meta Business Suite, and LinkedIn Campaign Manager</li><li>Generate regular performance reports with actionable insights</li><li>Collaborate with internal teams and lead junior marketing staff to ensure campaign alignment and effectiveness</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business Administration, IT, or a related field</li><li>5&ndash;7 years of hands-on experience in digital marketing in property development Industry.</li><li>Strong expertise in Google Ads, SEO, PPC, social media advertising, and performance analytics</li><li>Proficiency in WordPress and front-end web tools (Elementor, HTML, CSS)</li><li>Skilled in graphic design and video editing tools (e.g., Photoshop, Illustrator, Premiere Pro)</li><li>Excellent English communication skills both written and verbal</li><li>Proven leadership ability with experience managing campaigns and coordinating with cross-functional teams</li></ul>Job Type: Full-timePay: Rs150,000.00 - Rs250,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>Do you have 5 years working experience in Property Development Industry? </li><li>What is your current salary?</li><li>What is your expected salary?</li></ul>Experience:<ul><li>Digital Marketing : 7 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

Digital Marketing Manager

Dany Technologies

Key Responsibilities:Manage and execute digital marketing strategies across all platforms (Facebook, Instagram, LinkedIn, YouTube, etc.)Drive lead generation campaigns and optimize for maximum conversions. Oversee SEO, SEM, and content creation to boost organic growth.Manage and update WordPress websites effectively.Design and execute creative campaigns aligned with brand objectives.Utilize HubSpot or similar CRMs for campaign tracking, reporting, and nurturing leads. Collaborate with internal teams to create impactful digital assets.Requirements:Minimum 3 years' experience as a Digital Marketing ManagerProven expertise in lead generation and performance marketing.Strong knowledge of social media marketing, SEO, content creation, and WordPress. Hands-on experience with HubSpot or other CRM tools.Excellent creativity and analytical skills to monitor and optimize campaigns.Job Type: Full-time

Jobs Club

ABOUT US: Jobs Club is a trusted HR and Talent Acquisition partner, serving both local and multinational companies committed to finding, developing, and retaining top talent, while providing organizations tailored solutions to meet their unique talent requirements.JOB SUMMARY: Our client&mdash;a diversified business group with active investments in real estate and property development&mdash;is seeking a strategic, hands-on, and data-driven Digital Marketing Manager to lead and execute digital marketing initiatives for our real estate and property development projects in Karachi and the UAE. This role demands a strong leader who can manage multiple campaigns and teams, drive lead generation, enhance brand visibility, and optimize ROI across digital channels.The ideal candidate will be responsible for building and scaling the digital marketing function, managing a team, and aligning campaigns with the business objectives of residential, commercial, and luxury real estate developments.KEY RESPONSIBILITIES: Strategy &amp; Leadership:<ul><li>Develop and execute the digital marketing strategy for property projects across Karachi and UAE markets.</li><li>Lead a team of digital marketers, content creators, designers, and agencies to manage day-to-day execution.</li><li>Manage multiple campaigns and projects simultaneously, ensuring timely delivery and performance outcomes.</li><li>Work closely with Sales, Creative, and Development teams to align digital efforts with business objectives.</li><li>Stay ahead of real estate trends, competitive activity, and digital innovation.</li></ul>Performance Marketing:<ul><li>Plan, manage, and optimize paid campaigns (Google Ads, Facebook/Meta Ads, Instagram, LinkedIn, YouTube, etc.) for lead generation and conversions.</li><li>Conduct A/B testing, performance tracking, ROI and ROAS reporting.</li><li>Implement conversion rate optimization (CRO) strategies across all landing pages and ad funnels.</li></ul>SEO &amp; SEM:<ul><li>Drive on-page and off-page SEO to ensure top search rankings for relevant keywords.</li><li>Collaborate with content and development teams to ensure SEO best practices are implemented across the website and content assets.</li><li>Manage Google Search Console, Google Analytics, and keyword planning tools.</li></ul>Social Media Marketing:<ul><li>Own and grow presence across platforms (Instagram, Facebook, LinkedIn, TikTok, YouTube) tailored to target audiences in both markets.</li><li>Oversee content calendars, post scheduling, community management, and engagement tracking.</li></ul>Content &amp; Email Marketing:<ul><li>Oversee content strategy including blog articles, videos, property showcases, and newsletters.</li><li>Manage email campaigns using platforms like Mailchimp, HubSpot, or similar for nurturing and re-targeting.</li><li>Collaborate with creative and video teams for content production that resonates with real estate investors, homeowners, and commercial clients.</li></ul>Website &amp; UX Management:<ul><li>Oversee website performance, UX improvements, and lead capture mechanisms.</li><li>Work with developers to implement landing pages, lead forms, and interactive features (e.g., virtual tours, maps, calculators).</li></ul>Analytics &amp; Reporting:<ul><li>Develop dashboards to track campaign KPIs, CPL, ROAS, traffic, and engagement metrics.</li><li>Analyze data to inform future strategy and continuous improvement.</li><li>Present monthly performance reports and insights to senior management.</li></ul>CRM &amp; Marketing Automation:<ul><li>Implement and manage CRM platforms (Zoho, Salesforce, HubSpot, etc.) for lead tracking and automation.</li><li>Optimize lead funnels and segmentation for tailored communications.</li></ul>JOB REQUIREMENTS:Qualification: Master's or Bachelor&rsquo;s degree in Digital Marketing, Business Administration, Communications, or a related field.Experience:<ul><li>Minimum 10+ years of hands-on digital marketing experience, preferably in real estate, property development, or related sectors.</li><li>Proven track record of managing multi-channel digital campaigns with measurable results.</li><li>Experience in Karachi and UAE market or real estate sectors is highly desirable.</li></ul>Technical Proficiency:<ul><li>Proficiency in tools such as Google Ads, Meta Business Suite, SEO tools (SEMrush, Ahrefs), Google Analytics, HubSpot, Mailchimp, Canva, and WordPress.</li><li>Strong analytical and strategic thinking skills with attention to detail.</li><li>Excellent leadership and project management abilities; able to manage multiple stakeholders and priorities.</li><li>Exceptional communication, interpersonal, and presentation skills.</li></ul>Job Type: Full-timePay: Rs150,000.00 - Rs200,000.00 per monthApplication Question(s):<ul><li>Have you managed digital campaigns for real estate projects? Which platforms did you use, and what results did you achieve?</li><li>How do you optimize paid campaigns on Meta and LinkedIn? Which performance metrics do you focus on?</li><li>Which SEO tools have you used, and how have your strategies improved website performance or lead generation?</li></ul>Work Location: In person

Digital Marketing Manager - Real Estate

Enum Digital

About Company:We Enum Digital ( Digits that Define Growth ) are a fast-growing and well-reputed Dubai's 1st Digital Experiential Marketing Agency. We Activate Businesses &amp; Brands for Digital Change and help Global Organizations and Businesses procure cost-effective, reliable, and world-class software solutions, digital designs, and marketing services. At Enum Digital, we confidently deliver the customer desired figures in terms of engagement, leads, and sales. Working from offices in Dubai, Muscat, Middletown, &amp; Karachi. Our team of 100+ full-time staff specializes in delivering Top-Class Digital Services.Website: https://enumdigital.com/LinkedIn: https://www.linkedin.com/company/enumdigital/Job Description &amp; Responsibilities:A dynamic web and digital design, development, and marketing agency seeks an enthusiastic Digital Marketing Manager to oversee client accounts, engage in hands-on digital marketing initiatives, and contribute to crafting compelling pitch decks for potential clients.Brand Building, Strategy and Positioning / Creative ideas and conceptualization:<ul><li>Framework &amp; Strategy - Omni Channel</li><li>Objectives &amp; KPI&rsquo;s</li><li>Focus Groups &amp; Sampling</li><li>Social Channels Re-positioning</li><li>Contribute ideas during strategic and conceptual brainstorming sessions.</li><li>Competitor Analysis</li><li>Defining USPs</li><li>Research &amp; Campaign Designing</li><li>Mystery Shopping</li><li>Audience Definition</li><li>Campaign Development</li></ul>Social Media Paid Management:<ul><li>Channels ( FB, IG, Tiktok, Linkedin, etc )</li><li>Targeted Advertising</li><li>Audience Building</li><li>Ads / Artworks - Compelling Ad Creatives</li><li>Conversion-Optimized Landing Pages</li><li>Multiple Campaigns</li><li>Campaign type ( brand awareness, engagement, conversion, lead generation, traffic, etc)</li><li>Localized Campaigns</li><li>Remarketing Campaigns</li><li>Influencer Paid Collaborations</li><li>Customer Testimonials/Reviews</li><li>Promotional Offers and Discounts</li><li>Engagement and Community Building</li><li>Copywriting - Content Creation</li><li>Call-to-Action (CTA) Optimization</li><li>A/B Testing &amp; Optimization</li><li>Campaign Mgmt ( Bidding, etc )</li><li>Tracking, Analytics &amp; Integrations</li><li>Continuous Optimization</li></ul>Google Ads / Performance Marketing / PPC / Search Campaign:<ul><li>Google Shopping</li><li>Google Search</li><li>Google Display</li><li>Google Display Retargeting</li><li>YouTube Ads</li><li>Competitor Traffic Analysis ( Paid, Social, Organic, Specific Pages )</li><li>Audience Building</li><li>A/B Testing &amp; Optimization</li><li>Landing Pages</li><li>Ads / Extensions</li><li>Campaign Structure</li><li>Creatives</li><li>Audience Building</li><li>Campaign Mgmt ( Bidding, A/B Testing, etc )</li><li>Tracking, Analytics &amp; Integrations</li><li>Optimization</li><li>Continuous Optimization</li></ul>SKILLS / REQUIREMENTS / QUALIFICATIONS:<ul><li>Bachelor's degree in Marketing, Business, or equivalent experience.</li><li>Proven experience in brand management within an IT, Marketing, or Advertising agency.</li><li>Proficiency in Canva for creating visually appealing proposals, presentations, and designs.</li><li>Exceptional written and verbal communication skills in English.</li><li>Excellent knowledge of MS Office</li><li>Strong content writing skills with the ability to craft compelling and concise messaging.</li><li>Proven track record of successful brand development and management.</li><li>Ability to work independently and collaboratively in a fast-paced environment.</li><li>Knowledge of AI tools or prompts will be preferred.</li><li>Thorough understanding of marketing and negotiating techniques</li><li>Fast learner and passion for sales</li><li>Self-motivated with a results-driven approach</li><li>Aptitude in delivering attractive presentations</li></ul>RESPONSIBILITIES:<ul><li>Develop and implement brand strategies to enhance brand visibility and awareness.</li><li>Create and execute marketing campaigns to promote client brands across various platforms.</li><li>Utilize Canva to create compelling proposals, presentations, and designs that resonate with clients.</li><li>Maintain effective communication and coordination with clients, ensuring their needs and expectations are met.</li><li>Write concise and engaging content for various marketing materials, including website copy, social media posts, and email campaigns.</li><li>Collaborate with cross-functional teams to ensure cohesive brand messaging and consistency across all channels.</li><li>Monitor and analyze brand performance metrics, providing insights and recommendations for improvement.</li><li>Stay updated on industry trends and emerging technologies to enhance brand strategies.</li></ul>Experience:<ul><li>Google AdWords: 3 years (Preferred)</li><li>Social Media Paid ( Meta, Tiktok, Linkedin, Snapchat ): 3 years (Preferred)</li></ul>Job Type: Full-timePay: Rs130,000.00 - Rs180,000.00 per monthApplication Question(s):<ul><li>Do you have experience working with a Digital Marketing Agency? If Yes, how many years?</li></ul><ul><li>How many years of work experience do you have with Google Ads?</li></ul><ul><li>How many years of work experience do you have with Paid Social Media Advertising?</li></ul><ul><li>What is your current proven salary?</li></ul><ul><li>What is your expected salary?</li></ul><ul><li>How soon you can join?</li></ul><ul><li>Please share your portfolio or successful case studies at hr@enumdigital.com</li></ul>Work Location: In person

Senior Performance Marketer - Karachi

Explore 1517+ Performance marketing manager in Karachi this September. Find roles across top companies and apply now to boost your career.

1517 performance marketing manager jobs IN Karachi

Performance Marketing Manager

Manager Performance Marketing

Digital Marketing Specialist- (Meta ,Google, Linkedin)

Digital Marketing Manager

Digital Marketing Manager

Digital Marketing Manager - Real Estate

Senior Performance Marketer - Karachi