marketing executive

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product marketing manager

Times Internet

<div><h2 class="jobSectionHeader"><b>JOB DESCRIPTION</b></h2>
<div><h3 class="jobSectionHeader"><b>Job Title: Product Marketing Manager</b></h3><p><b>
Location:</b> Noida, India<br>
<b>Company:</b> ET Prime</p><h4 class="jobSectionHeader"><b>
About ET Prime:</b></h4><p>
ET Prime is the premium subscription service from The Economic Times, designed to help Indians invest with confidence. We provide investment ideas, market tools, and in-depth analysis to empower our users to make informed investment and trading decisions. As a market-first product, we are committed to delivering exclusive insights and detailed reportage on business, markets, technology, and policy.</p><h4 class="jobSectionHeader"><b>
Job Overview:</b></h4><p>
We are seeking a dynamic and experienced Product Marketing Manager to join our team in Noida. The ideal candidate will be responsible for developing and executing strategic marketing plans to drive awareness, adoption, and retention of ET Prime's subscription services. This role requires a deep understanding of our target audience, exceptional communication skills, and a proven track record in product marketing within a digital media or subscription-based business.</p><h4 class="jobSectionHeader"><b>
Key Responsibilities:</b></h4><ul><li><p><b>
Strategy Development:</b> Develop and implement comprehensive product marketing strategies to drive subscription growth and engagement.</p></li><li><div><b>
Market Research:</b> Conduct market research to understand customer needs, preferences, and trends. Use insights to inform marketing strategies and product development.</div></li><li><div><b>
Campaign Management:</b> Plan, execute, and optimize multi-channel marketing campaigns (email, social media, digital advertising, etc.) to drive product awareness and customer acquisition.</div></li><li><div><b>
Go-to-Market Planning:</b> Lead go-to-market planning and execution for new product launches and feature updates, ensuring alignment with cross-functional teams including product, sales, and customer support.</div></li><li><div><b>
Content Creation:</b> Develop compelling marketing content, including product collateral, case studies, whitepapers, and presentations.</div></li><li><div><b>
Performance Analysis:</b> Track and analyze the performance of marketing campaigns, providing regular reports and insights to optimize strategies and improve ROI.</div></li><li><div><b>
Customer Engagement:</b> Work closely with the customer success team to develop strategies for customer retention and advocacy.</div></li><li><p><b>
Brand Positioning:</b> Maintain and enhance ET Prime&rsquo;s brand positioning in the market, ensuring all marketing activities align with the brand&rsquo;s voice and values.</p></li></ul><h4 class="jobSectionHeader"><b>
Qualifications:</b></h4><ul><li><p>
Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field. MBA preferred.</p></li><li><div>
2+ years of experience in product marketing, preferably in a digital media or subscription-based company.</div></li><li><div>
Proven track record of developing and executing successful marketing campaigns.</div></li><li><div>
Strong analytical skills with the ability to interpret data and make data-driven decisions.</div></li><li><div>
Excellent written and verbal communication skills.</div></li><li><div>
Ability to manage multiple projects and deadlines in a fast-paced environment.</div></li><li><div>
Proficiency in marketing automation tools, CRM systems, and analytics platforms.</div></li><li><p>
Creative thinker with a passion for storytelling and a keen eye for detail.</p></li></ul></div></div><p></p>

Product marketing manager

AGARWAL ENTERPRISES

<p>Product Marketing Manager (Multiple Locations)</p><p><b>Locations Open:</b> North India | South India | North East India<br/><b>Reports To:</b> Head of Marketing</p><p>Role Overview</p><p>We are seeking dynamic Product Marketing Managers to lead strategy, positioning, storytelling, and commercial success for our Life Sciences vertical across multiple regions. The focus areas include biomechanics, gait analysis, movement science, and sports technology, with a specialized portfolio covering Vicon motion capture systems, EMG, force platforms, pressure mapping, instrumented treadmills, and more.<br/>This is a high-impact, high-visibility role requiring close collaboration with Product, Sales, and Marketing teams to maximize our brand and commercial footprint in North, South, and North East India.</p><p>Key Responsibilities</p><ul><li>Own and evolve product marketing strategy, messaging, and positioning for assigned region and product lines</li><li>Translate complex technical features into compelling, customer-facing value propositions targeted at researchers, clinicians, and sports scientists</li><li>Lead cross-functional collaboration with Product, Sales, and regional Marketing teams to execute tailored GTM campaigns</li><li>Conduct market research, competitive analysis, and regional opportunity mapping to refine positioning and drive demand</li><li>Deliver engaging presentations, technical content, sales enablement assets, and region-specific case studies</li><li>Champion the customer voice through feedback loops, regional outreach, and market trend analysis</li><li>Drive commercial strategy for product launches, campaigns, conferences, and digital marketing activities in the assigned zone</li><li>Build relationships with KOLs, research institutes, sports organizations, and clinical partners within your territory</li><li>Serve as a subject matter expert for products related to human performance, biomechanics, and sports science technology</li></ul><p>Required Skills &amp; Experience</p><ul><li>2&ndash;4 years of product marketing experience, ideally in B2B, life sciences, healthcare, or human performance technology</li><li>Bachelor&rsquo;s or Master&rsquo;s degree in Biomedical Engineering, Sports Science, Physiotherapy or Life Sciences</li><li>Excellent verbal and written communication skills to transform technical features into engaging, actionable benefits</li><li>Experience working closely with sales, product, and marketing teams on cross-functional launches</li><li>Demonstrated proficiency in market research, competitor analysis, and positioning frameworks</li><li>High energy, resourceful, story-driven, and passionate about the industry</li><li>Experience or strong interest in gait analysis, biomechanics, sports vision, or related technology</li><li>Familiarity with motion capture systems, EMG, force platforms, or similar tools</li><li>Prior marketing experience with scientists, researchers, medical/rehab professionals, or sports organizations is a strong plus</li><li>Technical content creation skills; ability to extract knowledge from subject matter experts</li></ul><p>What We Offer</p><ul><li>Regional autonomy and the opportunity to build territory-wide impact</li><li>Hands-on exposure to cutting-edge life science and sports performance technologies</li><li>Collaborative, experienced teams and dynamic cross-regional exchange</li><li>Competitive compensation, incentives, personal development, and advancement paths</li><li>A mission-driven environment advancing health, sport, and human performance science</li></ul><p>Job Type: Full-time</p><p>Pay: &#8377;238,881.48 - &#8377;1,308,217.54 per year</p><p>Work Location: In person</p>

Product Marketing Manager

Equilend

<div><div><p><b>About Us</b><br>
We are a leading global financial technology company transforming how the securities finance industry trades, settles, and analyzes data. Our award-winning Trading, Post-Trade, Data &amp; Analytics, RegTech, and SaaS solutions power efficiency, transparency, and innovation for over 200 of the world's top financial institutions. Every month, our platform supports over $2.4 trillion in executed transactions, a testament to our technology's impact and reliability.<br>
<br>
With offices across North America, UK&amp;I, and APAC, we bring together diverse teams of technologists, data experts, and business professionals who thrive on solving complex challenges at scale. We are Great Place to Work Certified&trade; in the US, UK, Ireland, and India and have been recognized for Diversity &amp; Inclusion excellence as well as for being the Best Post-Trade Service Provider and Best Market Data Provider Globally (Securities Finance Times Industry Excellence Awards, 2023).<br>
<br>
Founded in 2001 by ten of the world's leading financial institutions, we continue to shape the future of securities finance under the majority ownership of Welsh, Carson, Anderson &amp; Stowe (WCAS) alongside founding shareholders and customers including Bank of America, Bank of New York, BlackRock, Goldman Sachs, Morgan Stanley, National Bank of Canada, State Street, UBS and Wells Fargo.<br>
<br>
Join us and be part of a company where global impact, innovation, and collaboration define how we work and what we build.</p></div><p><b>
About the role</b>
<br>
We are looking for a Product Marketing Manager to join us in Bengaluru as part of our Global Marketing team. In this role, you will help shape how we communicate the value of our products to a global audience of financial institutions.
<br>
<br>
You will be responsible for creating compelling, accurate, and impactful product marketing content that enables sales, supports go-to-market strategy, and enhances our market positioning. Working closely with teams across Product, Sales, and Marketing, you'll play a key role in helping our customers understand our offerings and the value they bring.<br>
<br>
</p><p>This is an exciting opportunity for someone who understands both the financial services landscape and the power of clear, strategic content. Your work will help drive awareness, support product adoption, and contribute directly to our growth goals.</p>
<p><b>
What </b><b>you'll</b><b> do</b></p>
<ul>
<li>Create and maintain clear, accurate messaging that communicates the value of our product suite to financial institutions globally</li>
<li>Develop a range of product marketing content including one-pagers, explainer decks, customer case studies, product emails, social content, and video scripts</li>
<li>Collaborate with product managers and sales teams to translate technical features into benefits-driven narratives tailored to key personas</li>
<li>Support product launches with high-quality positioning materials and content aligned to go-to-market strategies</li>
<li>Maintain consistency of product voice and tone across channels, while adapting messaging for different formats and audiences</li>
<li>Repurpose and optimize existing content to improve scalability and ensure consistent use across global teams</li>
<li>Contribute to content planning and content system development to support ongoing enablement and product storytelling</li>
</ul>
<p><b>What </b><b>we're</b><b> looking for</b></p>
<ul>
<li>3+ years of relevant commercial experience in a relevant product marketing role</li>
<li>Strong writing skills with the ability to translate complex financial or technical topics into clear and engaging content</li>
<li>Strong understanding of B2B marketing in financial services, capital markets, or enterprise SaaS</li>
<li>Experience producing a range of marketing materials such as product collateral, sales tools, and launch assets</li>
<li>Excellent communication and collaborates effectively across departments and with subject matter experts</li>
<li>Structured approach to content development and a high attention to detail</li>
<li>Familiar with content tools such as Microsoft Office, Notion, Adobe Creative Cloud, and CMS platforms</li>
<li>Knowledge of the securities finance industry is a plus, though not required</li>
</ul>
<p><b>Benefits</b></p>
<ul>
<li><b>Hybrid Working:</b> Enjoy the flexibility of working remotely for up to 100 days each year.</li>
<li><b>Generous Vacation Days: </b>Vacation days increase as you progress in your career with EquiLend.</li>
<li><b>Discretionary Annual Cash Bonus:</b> A discretionary annual cash bonus to reward your performance and contributions to the company's success.</li>
<li><b>Health and Dental Insurance:</b> Comprehensive health and dental insurance coverage is available from your first day.</li>
<li><b>401(k) Employer Matching Contribution Plan: </b>Our 401(k) plan includes employer matching contribution available from day one.</li>
</ul><div><p><b>
Diversity &amp; Inclusion</b><br>
At EquiLend, we are committed to fostering an inclusive and diverse workplace where everyone is respected and valued. We believe that a variety of perspectives drives innovation and strengthens our success. If you require any reasonable accommodations during the interview process, please let us know - we're here to support you.</p>
<p>
#LI-Hybrid</p></div></div>

Google

<div>
 <strong>
  Minimum qualifications:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor's degree or equivalent practical experience.
  </li>
  <li>
   4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
  </li>
  <li>
   Experience managing cross-functional or cross-team projects.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Preferred qualifications:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Experience in marketing, technology, publishing, or related fields with demonstrated interest.
  </li>
  <li>
   Ability to work separately, remain comfortable with ambiguity, and self-direct projects in an unstructured environment.
  </li>
  <li>
   Excellent problem-solving skills with the ability to process analysis to simple communications.
  </li>
  <li>
   Excellent program management and communication skills with the ability to manage various projects across multiple stakeholders.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  About the job
 </strong>
 Developer Marketing is focused on driving the success of Google's developer platforms, such as Android, Google Assistant, AR/VR, and others, by delivering global, scalable programs, events and creative marketing campaigns to engage software engineers and developers. You will have a passion for innovative software technology and an understanding of how developers use our APIs and tools to achieve business growth. Working closely with other product marketing managers, engineers, designers, and others to own, drive, and execute a wide range of marketing initiatives.
 <br/>
 <br/>
 <strong>
  Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Plan and execute go-to-market strategies for new products, programs and feature launches, craft compelling product messaging and positioning, and recommend product improvements based on user insights and market analysis.
  </li>
  <li>
   Develop external communications, including event narratives, blog posts, and other marketing collateral.
  </li>
  <li>
   Collaborate effectively with key stakeholders to understand consumer insights, positioning and product performance.
  </li>
  <li>
   Work with regional and local marketing teams to communicate marketing goals and objectives and ensure global campaign alignment.
  </li>
  <li>
   Represent developers or publishers in the region by showcasing unique market nuances, providing deep insights and shepherding product and brand development that best serve audience needs.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .
</div>


Product Marketing Manager, Platforms and Devices Marketing

Apollo Hospitals Enterprises Limited

<div>
 <p>
  <strong>
   Job Title: Brand Manager
  </strong>
 </p>
 <p>
  <strong>
   Job Summary:
  </strong>
 </p>
 <p>
  We are looking for a strategic and creative
  <strong>
   Brand Manager
  </strong>
  for our brand development initiatives and drive brand awareness, engagement, and loyalty. The ideal candidate will have a strong background in brand strategy, consumer insights, and marketing communication, ensuring a consistent and compelling brand presence across all channels.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Develop and execute comprehensive brand strategies that align with business goals and market trends.
  </li>
  <li>
   Oversee brand positioning, messaging, and identity to ensure consistency across all marketing channels.
  </li>
  <li>
   Conduct market research and consumer insights analysis to identify opportunities for brand growth.
  </li>
  <li>
   Lead the development of integrated marketing campaigns that enhance brand awareness and engagement.
  </li>
  <li>
   Collaborate with cross-functional teams including design, content, PR, and digital marketing to execute brand initiatives.
  </li>
  <li>
   Manage brand partnerships, sponsorships, and influencer collaborations to expand brand reach.
  </li>
  <li>
   Oversee product launches, ensuring alignment with brand vision and target audience expectations.
  </li>
  <li>
   Monitor brand performance metrics and provide data-driven recommendations for optimization.
  </li>
  <li>
   Ensure brand consistency across all customer touchpoints, including digital, print, and experiential marketing.
  </li>
  <li>
   Stay up-to-date with industry trends, competitor activities, and emerging brand-building techniques.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Requirements:
  </strong>
 </p>
 <ul>
  <li>
   Proven experience as a
   <strong>
    Brand Manager or a similar role
   </strong>
   in a fast-paced environment.
  </li>
  <li>
   Strong understanding of branding principles, market positioning, and consumer psychology.
  </li>
  <li>
   Experience in developing and executing successful brand campaigns.
  </li>
  <li>
   Excellent communication and storytelling skills with the ability to craft compelling brand narratives.
  </li>
  <li>
   Strong analytical skills and experience in measuring brand performance.
  </li>
  <li>
   Ability to work collaboratively across multiple departments and lead creative teams.
  </li>
  <li>
   Hands-on experience in digital marketing, social media, and content marketing.
  </li>
  <li>
   Experience in managing budgets and optimizing marketing spend.
  </li>
  <li>
   Familiarity with branding tools, analytics software, and market research methodologies.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Preferred Qualifications:
  </strong>
 </p>
 <ul>
  <li>
   Bachelor's or Master&rsquo;s degree in Marketing, Business, Communications, or a related field.
  </li>
  <li>
   Experience in FMCG, eCommerce, technology, or lifestyle brands.
  </li>
  <li>
   Knowledge of international branding strategies and multi-market brand management.
  </li>
  <li>
   Experience with rebranding initiatives and brand evolution projects.
  </li>
  <li>
   Strong network of industry contacts, including media, influencers, and agencies.
  </li>
 </ul>
 <p>
 </p>
</div>


Senior Brand Manager

<div><div>Job Description Summary</div><div></div><div>
Job Description</div><div>
P4-12797</div><div></div><div>
Marketing Manager</div><div>
Role Overview</div><div>
The Marketing Manager will lead strategic and operational marketing initiatives for the BDI surgery portfolio which includes Hernia, Infection Prevention and Biosurgery. This role is responsible for driving brand positioning, market penetration, and revenue growth through innovative marketing strategies, product launches, and customer engagement programs. The ideal candidate will have strong experience in healthcare marketing, deep understanding of surgical devices, and the ability to collaborate cross-functionally.</div><div>
Job Description</div><div>
1. Marketing &amp; Branding</div><ul><li>
Define Marketing Objectives and build/execute marketing plans in consultation with Sales &amp; Marketing Head</li><li>
Identify different opportunities of online marketing such as SMS, Email marketing, etc.</li><li>
Develop and execute marketing strategies aligned with business objectives for surgical devices.</li><li>
Conduct market analysis to identify growth opportunities and competitive positioning.</li></ul><div>
2. Product Marketing</div><ul><li>
Manage product lifecycle marketing, including new product launches and portfolio management.</li><li>
Create compelling value propositions and messaging for surgeons, hospitals, and distributors.</li></ul><div>
3. Market Research</div><ul><li>
Track industry trends, competitor activities, and regulatory changes.</li><li>
Provide insights to inform pricing, positioning, and promotional strategies.</li></ul><div>
4. Stakeholder Engagement</div><ul><li>
Collaborate with sales teams to support demand generation and lead conversion.</li><li>
Partner with clinical specialists for educational programs and KOL engagement.</li><li>
Support BU Heads in building Annual Strategic Plan for the division</li></ul><div></div><div>
5. Campaign Management</div><ul><li>
Design and implement integrated marketing campaigns (digital, events, conferences).</li><li>
Monitor campaign performance and optimize for ROI.</li></ul><div></div><div>
Expected to travel extensively to meet customers and understand product and procedure practices.</div><div></div><div>
Qualifications</div><ul><li>
Bachelor&rsquo;s degree in Marketing, Business, or Life Sciences (MBA preferred).</li><li>
6&ndash;8 years of marketing experience in healthcare or medical devices.</li><li>
Preference for people with prior experience in interventional ( Surgery) marketing</li><li>
Strong knowledge of surgical devices and hospital procurement processes.</li><li>
Proven track record in product launches and campaign management.</li><li>
Excellent communication, analytical, and project management skills.</li></ul><div>
Key Competencies</div><ul><li>
Strategic thinking and execution.</li><li>
Customer-centric approach.</li><li>
Digital marketing proficiency.</li><li>
Ability to work in a regulated environment.</li></ul><div></div><div>
Required Skills</div><div>
Optional Skills</div><div></div><div>
.</div><div>
Primary Work Location</div>
IND Gurgaon - Signature Towers B<div></div><div>
Additional Locations</div><div></div><div>
Work Shift</div></div>

Marketing Manager

Curefit

<div>
 <p>
  <strong>
   About Cult:
  </strong>
 </p>
 <p>
  Curefit Healthcare Pvt Ltd, founded in 2016, is India&rsquo;s largest fitness company and wellness platform. Cult, from the house of Curefit, was established with a mission to make fitness easy, fun and accessible to everyone, and has emerged as a community celebrating the joy of fitness. The brand today offers a range of fitness services ranging from group workouts, gyms and personalized fitness solutions, as well as an expansive selection of quality fitness products for the everyday athlete. The company&rsquo;s vision is to empower everyone towards an active and healthier lifestyle through innovative fitness solutions, enabled by technology.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job Summary:
  </strong>
 </p>
 <p>
  As a Brand Manager for Cult Products, you&rsquo;ll own the end-to-end brand experience across one or more product verticals. You will define positioning, develop brand-led marketing strategies, and activate campaigns across digital, retail, influencer, and ATL/BTL channels. This role is equal parts strategic thinking, creative execution, and data-led decision-making.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Lead cross-functional brand alignment across performance, product, and creative
  </li>
  <li>
   Track brand KPIs across awareness, preference, and engagement
  </li>
  <li>
   Manage, track and optimise influencer partnerships across tiers and platforms
  </li>
  <li>
   Analyze revenue sources and identify opportunities for TOF brand influence across organic and paid channels
  </li>
  <li>
   Manage product launch and/or overall category-specific brand campaigns
  </li>
  <li>
   Liaise with creative, event, media agencies and production partners for execution
  </li>
  <li>
   Recommend new formats, audiences, initiatives or partnerships based on learnings
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications and Skills:
  </strong>
 </p>
 <ul>
  <li>
   4-5 years of experience in brand marketing
  </li>
  <li>
   Hands-on experience with influencer marketing, digital campaigns, and BTL activations
  </li>
  <li>
   Strong data literacy - comfort with campaign analytics, dashboards, and insighting
  </li>
  <li>
   Ability to lead creative briefs, collaborate with design/content teams/agencies, and review output
  </li>
  <li>
   A growth mindset and love for building brands from the ground up
  </li>
  <li>
   Excellent communication skills&mdash;both written and verbal
  </li>
 </ul>
</div>


Brand Manager - Cult Products

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6917 product marketing manager jobs IN India

Product marketing manager

Product Marketing Manager

Product Marketing Manager

Product Marketing Manager, Platforms and Devices Marketing

Senior Brand Manager

Marketing Manager

Brand Manager - Cult Products