senior marketing specialist

KRANK

Job Description: 
We’re looking for a strategic yet hands-on Senior Marketing Executive to lead and execute initiatives across digital, product, content, and brand marketing. This role is for someone with strong foundations in digital marketing, but who’s equally comfortable writing campaign copy, collaborating on in-product communications, and helping the team scale fast. You’ll play a key role in shaping campaigns, improving conversion flows, and ensuring consistency across all touchpoints.
 
Key Responsibilities: 
<ul>
<li>Plan and execute multi-channel campaigns across digital, product, and brand touchpoints</li>
<li>Lead lifecycle marketing efforts including onboarding flows, email sequences, and in-app messaging</li>
<li>Drive content strategy across email, social, landing pages, and product updates</li>
<li>Collaborate with design and product teams on marketing assets, UX copy, and microcontent</li>
<li>Analyze user behavior and campaign performance to identify areas of improvement</li>
<li>Coordinate with sales and product teams to align messaging and support lead generation</li>
<li>Help manage internal or external marketing resources (e.g., freelancers, tools, vendors)</li>
<li>Contribute to event planning, partner initiatives, and GTM campaigns</li>
</ul>
Requirements: 
<ul>
<li>Bachelor’s degree in Marketing, Communications, or a related field</li>
<li>4–6 years of experience in a generalist or hybrid marketing role</li>
<li>Fluency in written and spoken English is essential; strong communication skills with the ability to write across formats (email, product, web)</li>
<li>Working knowledge of digital channels, email automation, and in-product marketing</li>
<li>Comfortable using tools like Google Analytics, Intercom, HubSpot, and Canva or Figma</li>
<li>Analytical mindset with a bias toward experimentation and iteration</li>
<li>Organized, adaptable, and self-driven with the ability to lead projects independently</li>
</ul>
Preferred Skills: 
<ul>
<li>Experience working in a startup, SaaS, tech, or B2B environments</li>
<li>Familiarity with SEO basics, performance marketing, or CRM segmentation</li>
<li>Understanding of growth funnels, activation metrics, and retention levers</li>
<li>Exposure to webinar platforms, event coordination, or partnerships</li>
</ul>

Senior Marketing Executive

ZUH Ventures

Role Overview: We are hiring a Senior Digital Marketing Specialist who understands the science behind digital ad spend and the art of performance scaling. Your core responsibility: to deliver results. If you know how to stretch a rupee across Meta, Google, and TikTok Ads, we want you.Key Responsibilities:TikTok Ads Specialist Key Responsibilities:&middot; Create &amp; manage TikTok Ads campaigns focused on conversions &amp; low CPR.&middot; To give Trend-based creative ideas and provide UGC direction&middot; Test 6&ndash;10 creatives per week and identify best performers.&middot; Maintain very strong control on CPR, CPM, CTR.&middot; Daily budget optimization &amp; scaling strategy execution.&middot; Collaborate with Creative &amp; Product teams for quick idea execution.&middot; Weekly competitor breakdown reports.&middot; Prepare daily reporting and insights.Skills required for TikTok Specialist:Strong knowledge of TikTok Ads ManagerHook angles, UGC direction, and creative strategy expertiseFast content testing mindsetDeep understanding of TikTok trendsQualification:<ul><li>2-4 years of experience in Meta Ads (Facebook/Instagram) and/OR Ticktok ads within a reputable local company. Only Local market experience will be preferred.</li><li>Must have handled ad budget of at least PKR one million+ monthly budget .</li><li>Strong practical knowledge of ad launching, scaling strategies, and creative strategy planning.</li><li>Proven record of high-conversion campaigns in domestic markets</li><li>Fluent with data&mdash;Google Analytics, Meta Ads Manager, TikTok Ads, etc.</li><li>Strategic thinker with a results-first mindset</li></ul>Market Competitive Salary according to experience. Location: Gulshan-e-Jamal, Opposite Saima Square One Mall/ near Millenium Mall Experience: 2-4 years in same field. Timing: 10 am till 7 pm Working Days: Monday to SaturdayJob Type: Full-timePay: Rs70,000.00 - Rs80,000.00 per monthExperience:<ul><li>Google Ads &amp; Meta Ads OR Ticktok Ads: 2 years (Required)</li></ul>Work Location: In person

Digital Marketing Specialist

e1 Digital

Eone Digital is seeking a Senior SEO Specialist with at least 5 years of proven experience in search engine optimization and a strong understanding of the latest trends such as AIO (AI Optimization), GIO (Generative Intent Optimization), and AEO (Answer Engine Optimization). This is a full-time onsite position for candidates passionate about staying ahead in the ever-evolving world of digital marketing and SEO innovation.Key Responsibilities:<ul><li>Develop and implement advanced SEO strategies for local and international clients.</li><li>Perform in-depth keyword research, technical audits, and content optimization.</li><li>Lead on-page, off-page, and technical SEO efforts to improve rankings and traffic.</li><li>Stay updated with Google&rsquo;s algorithm changes and implement trend-based strategies.</li><li>Integrate AI tools and automation into SEO workflows for efficiency and smarter targeting.</li><li>Optimize content for answer engines, voice search, and AI-driven SERPs.</li><li>Collaborate with content, design, and development teams to ensure SEO best practices.</li><li>Monitor analytics, prepare reports, and provide insights for continuous improvement.</li></ul>Requirements:<ul><li>Minimum 5 years of professional SEO experience (agency experience preferred).</li><li>Strong command of Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, and ChatGPT-based optimization tools.</li><li>In-depth understanding of AIO, GIO, AEO, and evolving AI search trends.</li><li>Excellent analytical, communication, and reporting skills.</li><li>Ability to lead projects independently and meet deadlines.</li></ul>Job Type: Full-timePay: Rs50,000.00 - Rs100,000.00 per monthWork Location: In person

Senior SEO Specialist

Emirates Talent Solution

Job Title: AI &amp; Business Intelligence Specialist Location: Karachi, Pakistan Employment Type: Full-TimeJob OverviewWe are seeking a highly experienced AI &amp; Business Intelligence Specialist to support data-driven decision-making, strategic planning, and market forecasting. The ideal candidate will combine strong AI expertise with deep business strategy experience to deliver actionable insights that drive growth and competitive advantage.This role is suited for a strategic thinker who understands AI-powered analytics, market intelligence tools, and long-term business planning.Key Responsibilities<ul><li>Develop and manage AI-driven Business Intelligence and Market Intelligence models.</li><li>Analyze large datasets to identify market trends, customer behavior, and growth opportunities.</li><li>Translate complex data insights into clear strategic recommendations for leadership.</li><li>Support business strategy development using predictive analytics and AI tools.</li><li>Monitor competitors, industry movements, and emerging market opportunities.</li><li>Create dashboards, reports, and executive-level presentations.</li><li>Collaborate with leadership, marketing, sales, and operations teams to align insights with business goals.</li></ul>Key RequirementsExperience<ul><li>Minimum 5 years of hands-on experience in AI, Data Analytics, or Machine Learning related to Business or Market Intelligence.</li><li>Minimum 10 years of experience as a Business Strategist, Management Consultant, or Strategic Planning professional.</li></ul>Technical Skills &amp; Certifications<ul><li>Strong understanding of AI-based analytics, predictive modeling, and data visualization.</li><li>Experience with BI tools, dashboards, and reporting frameworks.</li><li>Relevant certifications in AI, Machine Learning, Data Science, Business Intelligence, or Strategic Management will be an advantage.</li><li>Ability to interpret market data, financial trends, and competitive intelligence.</li></ul>Strategic &amp; Soft Skills<ul><li>Strong business acumen with a strategic mindset.</li><li>Excellent analytical, presentation, and communication skills.</li><li>Ability to work independently and advise senior leadership.</li><li>Proven ability to convert data into business growth strategies.</li></ul>Qualifications<ul><li>Bachelor&rsquo;s or Master&rsquo;s degree in Business, Economics, Data Science, AI, or a related field.</li><li>Professional certifications (as listed above) are highly preferred.</li></ul>Compensation &amp; Benefits<ul><li>Competitive salary package based on experience and expertise.</li><li>Opportunity to work on high-impact strategic and AI-driven initiatives.</li><li>Professional growth and leadership exposure.</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Experience:<ul><li>Artificial Intelligence: 5 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

AI & Business Intelligence Specialist

Al-Siraat Group

Job Title: Performance Marketing &amp; Video Content Specialist &ndash; Al-Siraat Group (Real Estate)Company: Al-Siraat Group / Siraat Real Estate &amp; Builders Industry: Overseas Real Estate &amp; Property Development Location: DHA Karachi/Pakistan Job Type: Full-Time (On-site / Hybrid) Salary: Competitive, based on experienceAbout Al-Siraat GroupAl-Siraat Group is a rapidly growing real estate and property development company, known for its innovative approach to modern housing and commercial projects. We are expanding our digital presence and looking for a creative, data-driven professional to strengthen our marketing and content team.Position OverviewWe&rsquo;re hiring a Performance Marketing &amp; Video Content Specialist who can blend marketing strategy, digital advertising, and creative video storytelling. This role requires someone who can drive leads, conversions, and brand visibility through smart campaigns and engaging real-estate video content.Key ResponsibilitiesPerformance Marketing<ul><li>Plan, execute, and optimize paid campaigns on Meta Ads (Facebook/Instagram), Google Ads, YouTube, and TikTok.</li><li>Develop data-driven marketing strategies to generate qualified real-estate leads.</li><li>Track KPIs, prepare reports, and improve campaign performance using analytics tools.</li><li>Manage ad budgets efficiently to maximize ROI.</li><li>Work closely with the sales and creative team to align campaigns with property launches and promotions.</li></ul>Video &amp; Content Creation<ul><li>Produce, edit, and optimize videos and reels for property showcases, project highlights, and social media ads.</li><li>Create compelling visuals and short-form content to enhance audience engagement.</li><li>Manage shoots (on-site property visuals, client testimonials, project updates).</li><li>Maintain brand consistency and ensure all media content reflects Al-Siraat Group&rsquo;s identity.</li></ul>Requirements<ul><li>Minimum 2&ndash;3 years of experience in performance marketing or digital advertising (real estate experience preferred).</li><li>Proficiency in Meta Business Suite, Google Ads Manager, TikTok Ads Manager, and related tools.</li><li>Strong command of video editing software (Adobe Premiere Pro, Final Cut Pro, or CapCut Pro).</li><li>Solid understanding of digital analytics and campaign reporting.</li><li>Excellent communication and storytelling skills.</li><li>Creative mindset with attention to detail.</li></ul>Preferred Qualifications<ul><li>Experience working with real estate marketing campaigns.</li><li>Knowledge of SEO, A/B testing, and retargeting strategies.</li><li>Familiarity with Capcut, Canva, Premier Pro, or motion graphics.</li><li>Understanding of Pakistani property market and buyer behavior (plus point).</li></ul>What We Offer<ul><li>Competitive salary with performance-based bonuses.</li><li>Opportunity to work with an ambitious and fast-growing real estate brand.</li><li>Collaborative, creative, and supportive team environment.</li><li>Career growth opportunities and professional development.</li><li>Modern workplace environment with access to the latest tools.</li></ul>How to ApplySend your CV, portfolio, and 2&ndash;3 examples of your marketing campaigns or video work to: https://wa.me/923265534422 Please mention &ldquo;Performance Marketing &amp; Video Content Specialist &ndash; Al-Siraat Group&rdquo; in the subject line.Job Type: Full-timePay: Up to Rs75,000.00 per monthWork Location: In person

Performance Marketing & Video Content Specialist

Lucid Web Solutions

<ul><li>Location: On-site</li><li>Type: Full-time</li></ul>About the CompanyWe are a digital-first organization managing a portfolio of internal online platforms &mdash; ranging from content and travel experiences to professional services and digital products.Our goal is to grow these platforms through creative storytelling, visual engagement, and high-performing social media content that drives awareness and inbound traffic.We&rsquo;re building a lean, creative growth team to handle all marketing, content, and social operations internally &mdash; producing everything from blog articles and web content to social media campaigns and ads.About the RoleWe&rsquo;re hiring a Social Media, Content &amp; Creative Specialist who can handle every stage of creative and content production &mdash; writing, designing, filming, editing, posting, and analyzing performance.You&rsquo;ll manage day-to-day social presence across multiple brands, create blogs and website content, design visuals, and bring marketing campaigns to life in collaboration with the marketing specialist and leadership.This is a hands-on, creative, and strategic role &mdash; ideal for someone who loves both content creation and digital marketing execution.Responsibilities1. Social Media Management &amp; Content Creation<ul><li>Create, film, and edit Reels, TikToks, YouTube Shorts, and other visual content.</li><li>Manage posting calendars across social channels (Instagram, TikTok, YouTube, LinkedIn, Facebook).</li><li>Write and design social posts, captions, hooks, and stories that align with brand tone.</li><li>Research trends, hashtags, and opportunities for reach and engagement.</li></ul>2. Blog &amp; Web Content Creation<ul><li>Write and edit blogs, feature stories, and web pages for company-owned platforms.</li><li>Collaborate on keyword research and ensure content is SEO-optimized.</li><li>Design visuals and layout elements for blogs and landing pages (using Canva, Photoshop, or Figma).</li><li>Maintain consistency in tone, format, and quality across all content.</li></ul>3. Campaign Support &amp; Paid Media<ul><li>Develop visuals and short-form assets for digital ad campaigns.</li><li>Assist in post boosting and performance tracking on social platforms.</li><li>Support marketing specialist in coordinating paid and organic content efforts.</li></ul>4. Community Building &amp; Outreach<ul><li>Engage with audiences across platforms (comments, DMs, mentions).</li><li>Assist with outreach to content creators, guest bloggers, and affiliates.</li><li>Help build online communities and partnerships through social engagement.</li></ul>5. Analytics &amp; Reporting<ul><li>Track social performance metrics and content engagement.</li><li>Provide feedback on trends, content performance, and optimization opportunities.</li></ul>Required Skills &amp; Experience<ul><li>2&ndash;4 years in content creation, digital marketing, or social media.</li><li>Excellent writing and storytelling skills for blogs and web content.</li><li>Strong proficiency in video editing (CapCut, Adobe Premiere, Final Cut) and graphic design (Canva, Photoshop, or Figma).</li><li>Understanding of SEO fundamentals and keyword-based writing.</li><li>Experience managing multiple brands or projects at once.</li><li>Highly organized, creative, and proactive mindset.</li></ul>Why This Role Is Exciting<ul><li>Creative ownership across multiple brands and content formats.</li><li>A chance to write, design, film, and publish across all company platforms.</li><li>Close collaboration with leadership and technical marketing for unified growth strategy.</li><li>Immediate, visible impact on traffic, engagement, and brand growth.</li></ul>Job Type: Full-timePay: Rs80,000.00 - Rs150,000.00 per monthAbility to commute/relocate:<ul><li>Islamabad: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>How would you rate your communication skills out of 10?</li></ul>Language:<ul><li>English (Required)</li></ul>Location:<ul><li>Islamabad (Preferred)</li></ul>Work Location: In person

Social Media Manager

Appsnation

We&rsquo;re Hiring: SEO Specialist We are looking for a results-driven SEO Specialist with minimum 1 year of hands-on experience to join our growing team. Requirements<ul><li>Minimum 1 year proven experience in SEO</li><li>Strong knowledge of On-Page SEO (content optimization, meta tags, site structure, internal linking)</li><li>Experience in Off-Page SEO &amp; Backlink Building</li><li>Expertise in ORM (Online Reputation Management)</li><li>Keyword research &amp; competitor analysis</li><li>Familiar with Google Search Console, Google Analytics &amp; SEO tools</li><li>Ability to improve website ranking and organic traffic</li></ul>Job Type<ul><li>Full-time</li><li>Part-time</li><li>Location: On-site</li></ul>Why Join Us?<ul><li>Growth-oriented environment</li><li>Work on multiple local &amp; international projects</li><li>Opportunity to enhance SEO and digital marketing skills</li></ul>Apply Now: Send your CV / Portfolio to jobs@appsnation.coJob Types: Full-time, Part-time, InternshipWork Location: In person

SEO Specialist / Manager

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