We are seeking a highly skilled Senior Amazon PPC Ads Strategist to lead our Amazon advertising strategy, optimize campaigns, and drive measurable results. The ideal candidate will have a proven track record of managing successful Amazon PPC campaigns, a deep understanding of e-commerce metrics, and the ability to work collaboratively with cross-functional teams.
Key Responsibilities:
- Develop, execute, and manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) to maximize ROI.
- Conduct in-depth keyword research, competitor analysis, and bid optimization to improve campaign performance.
- Monitor and analyze campaign performance metrics (ACOS, ROAS, TACoS, etc.) and adjust strategies to achieve business goals.
- Perform A/B testing on ad creatives, product listings, and targeting strategies to optimize conversions.
- Stay up-to-date with Amazon advertising trends, tools, and best practices to ensure cutting-edge campaign management.
- Generate detailed reports and insights to communicate campaign performance to stakeholders.
- Collaborate with product, marketing, and sales teams to align PPC strategies with overall business objectives.
- Explore and implement advanced strategies, such as DSP (Demand-Side Platform) and external traffic sources (Google Ads, Facebook Ads to Amazon).
Requirements:
- 3+ years of hands-on experience managing Amazon PPC campaigns.
- Expertise in Amazon Seller Central, Vendor Central, and advertising tools (e.g., Helium 10, Jungle Scout, Pacvue, or similar).
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Proficiency in Excel/Google Sheets for data analysis and reporting.
- In-depth understanding of key E-commerce metrics (ACOS, ROAS, TACoS, etc.).
- Excellent communication and problem-solving skills.
- Self-motivated, detail-oriented, and able to manage multiple campaigns simultaneously.
Nice to Have:
- Knowledge of external traffic strategies (Google Ads, Facebook Ads to Amazon).
- Familiarity with Amazon SEO and product listing optimization.
Job Type: Full-time
Work Location: In person
Application Deadline: 30/09/2025