Senior Digital Marketing Lead (Male Candidate)

Job Title: Senior Digital Marketing Lead (Male Candidate)

Location: Kochi, Kerala (Hybrid – 3 days in office, rest WFH)
Employment Type: Full-Time
Salary: ₹40,000 – ₹45,000 per month (negotiable for the right candidate)
Experience: 5–7 years

About the Role

We are seeking a Senior Digital Marketing Lead with strong expertise in SEO and Google Ads to take charge of our digital growth strategy. This is a leadership role for an ambitious professional who can design data-driven campaigns, deliver measurable results, and lead a growing team.

You will play a pivotal role in scaling our digital presence, optimizing performance marketing initiatives, and driving ROI across channels—all while mentoring your team and aligning strategies with business goals.

Key Responsibilities

Strategic Leadership

• Build and implement digital marketing strategies that fuel business growth.
• Lead and mentor the digital marketing team for flawless campaign execution.
• Work closely with senior management to integrate digital strategies into overall business plans.

SEO & Organic Growth

• Develop and execute on-page, off-page, and technical SEO strategies.
• Drive sustainable organic traffic, top rankings, and domain authority.

Google Ads & Paid Campaigns

• Manage PPC campaigns across Google Search, Display, and YouTube.
• Optimize ad spend for maximum ROI, lead generation, and conversions.

Analytics & Insights

• Define KPIs, track performance, and deliver regular reports.
• Use tools like Google Analytics, Search Console, SEMrush/Ahrefs for actionable insights.

Content & Branding

• Oversee content planning for blogs, ads, and social media.
• Ensure brand consistency across all digital platforms.

Innovation & Trends

• Stay ahead of algorithm updates, tools, and digital marketing trends.
• Recommend and implement innovative strategies for better results.

Requirements

• 5–7 years of proven digital marketing experience, with core expertise in SEO and Google Ads.
• Successful track record in running high-budget campaigns and achieving measurable ROI.
• Proficiency with Google Ads, Analytics, Search Console, SEMrush/Ahrefs, Meta Business Manager.
• Strong leadership skills with experience in team management.
• Excellent communication, analytical, and decision-making abilities.
• Strategic mindset with a hands-on approach to execution.

Why Join Us?

• Opportunity to lead and shape digital marketing strategy at a senior level.
• Exposure to large-scale campaigns with significant budgets.
• A hybrid work model offering flexibility.
• Competitive salary with room for growth.

Job Type: Full-time

Pay: ₹40,000.00 - ₹45,000.00 per month

Benefits:

• Work from home

Work Location: Remote