Senior Executive - Media Buyer (Google Ads)

• Plan, launch, and optimize Google Search (primary focus) and Performance Max campaigns for eCommerce offers.
• Build structured keyword frameworks (Brand, Generic, Category-based).
• Write high-converting ad copies aligned with user search intent and buying behavior.
• Manage campaign pacing, budget allocation, and ad performance across devices and geographies.
• Achieve and sustain 30%+ ROI across assigned campaigns.
• Monitor CTR, CPC, and CR daily for optimization.
• Scale profitable campaigns while maintaining wasted spend below 15%.
• Apply audience layering, smart bidding, and robust conversion tracking for consistent profitability.
• Evaluate campaign data to identify trends, seasonality, and growth opportunities.

Requirements

• 
  3+ years of experience in eCommerce or affiliate-based performance marketing
• Proficiency in ClickFlare, Google Analytics, and Tag Implementation
• Analytical mindset with strong interpretation skills for ROI-driven decision-making
• Knowledge of SimilarWeb, Google Ads Library, and competitor benchmarking tools
• Strong command of keyword research, ad copywriting, and conversion rate optimization
• Proven expertise in Google Search (core) and Performance Max campaign setup & optimization

Benefits

• 
  Work with a globally reputed, award-winning affiliate network
• Culture of integrity, results & continuous learning
• Flexible hours & 5-day work week
• Competitive salary + incentives
• Health insurance & tenure recognition awards
• Fast-track growth with performance-based appraisals