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Senior Lead Generation

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Overview:

We are seeking an experienced Senior Lead Generation Specialist with a proven track record in the US market. The ideal candidate will be responsible for identifying high-quality leads, building targeted pipelines, and supporting the sales team to drive revenue growth. This role requires strong research skills, hands-on experience with lead gen tools, and the ability to create effective outreach strategies.

Key Responsibilities:

  • Generate high-quality B2B leads from the US market using LinkedIn, Apollo, ZoomInfo, Crunchbase, and other prospecting tools.
  • Build and maintain a robust pipeline of qualified prospects based on industry, buyer persona, and company size.
  • Identify ideal target customers through in-depth market research and competitor analysis.
  • Execute email, LinkedIn, and multi-channel outreach campaigns to nurture leads.
  • Maintain accurate and updated records in CRM systems (HubSpot, Salesforce, or similar).
  • Collaborate with the sales team to improve lead-handling processes and conversion strategies.
  • Track KPIs such as lead quality, response rates, appointment setting, and conversion performance.
  • Optimize lead generation processes to improve efficiency and ROI.
  • Stay updated on US market trends, customer behavior, and industry shifts.

Requirements:

  • 3–5+ years of proven experience in B2B lead generation focused on the US market.
  • Strong expertise in LinkedIn Sales Navigator, Apollo, ZoomInfo, and similar prospecting platforms.
  • Hands-on experience with outbound email automation tools (Instantly, Lemlist, Mailshake, etc.).
  • Excellent research skills with the ability to identify accurate ICPs and buyer personas.
  • Strong communication, analytical, and organizational skills.
  • Experience working closely with sales teams on lead qualification and follow-up workflows.
  • Ability to meet weekly and monthly lead KPIs consistently.
  • Familiarity with CRM tools (HubSpot, Zoho, Salesforce).

Job Type: Full-time

Ability to commute/relocate:

  • Lahore Johar Town: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

  • What is your current Salary ?
  • What is your expected salary?
  • what will be your notice period?

Language:

  • English (Required)

Location:

  • Lahore Johar Town (Preferred)

Work Location: In person

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