Sr. Manager or Associate Director, SEO

About Doctronic

Doctronic is building the smartest AI doctor in the world. Our platform combines cutting-edge artificial intelligence with 24/7 telehealth to help users get instant, personalized medical advice—privately and securely. We’ve served millions of users and are scaling rapidly.

We’re not just building traffic. We’re building trust. Organic is the front door.

The Role

We’re hiring a Sr. Manager or Associate Director of SEO to own our organic growth engine across technical SEO, content strategy, and domain authority. This is a hands-on leadership role: part builder, part operator, part strategist.

The ideal candidate has experience scaling organic programs from 100K 5M+ visits, especially in competitive categories like healthcare, fintech, or consumer AI. You’ll work cross-functionally with product, engineering, AI writers, and medical advisors to scale authority-backed content, programmatic SEO, and technical visibility.

Key Responsibilities

Technical SEO/AEO

• Own site architecture, crawlability, canonicalization, and structured data

• Manage sitemap indexing, redirects, and duplicate content at scale

• Partner with devs on core vitals, page speed, and scalable internal linking

• Full backlink strategy ownership in volume

Organic Growth Strategy

• Build Doctronic’s long-term SEO roadmap: performance benchmarks, traffic mix, and crawl budgets

• Define growth themes and categories across high-intent, evergreen, and headless content

• Develop authority and backlink strategies in tandem with PR & influencer

Content & Programmatic SEO

• Manage editorial calendar of AI-generated, medically-reviewed content

• Lead content structuring: metadata, schema, slug taxonomy, and internal linking

• Scale programmatic SEO via AI + structured content templates (e.g., symptom checkers, FAQs, reviews)

• SEMrush, Ahrefs, Airops (and similar martech tooling)

Measurement & Experimentation

• Own SEO dashboard and reporting: traffic, indexation, keyword movement, authority

• Monitor crawl health, log files, and competitor movements

• Identify technical issues impacting ranking and fix proactively

KPIs for Success

• Increase organic traffic MoM for all organic placements

• Improve indexed page ratio and reduce crawl waste

• Achieve 1K+ top 3 keyword rankings within first 6 months

• Launch 5+ programmatic content tentpole campaigns types/month

• Scale & Improve backlink authority and trust signals (DA/DR)

You’ll Thrive If You:

• Have 5–10 years SEO experience, ideally at a high-growth startup or B2C brand

• Have built and ranked thousands of URLs through technical + content levers

• Are highly technical and fluent in site architecture, GSC, Ahrefs, Screaming Frog, and index optimization

• Know how to manage AI content engines (e.g., GPT/Claude) with human QA and schema markup

• Have experience working with web developers, CMSs (Statamic or similar), and structured data

• Can distinguish between noise and signal in a rapidly changing SEO landscape

Bonus Points

• Experience in YMYL/healthcare, programmatic SEO, or publishing 1,000+ AI-powered articles

• Familiarity with tools like SurferSEO, Clearscope, ContentKing, JetOctopus, or Python scripts for SEO

• You’ve done a successful GSC + programmatic + backlink combo campaign before

Compensation Range: $120K - $180K