About 1Now
1Now is car rental and fleet management software for Turo hosts and independent operators who want to go direct, own their customer, and keep the full margin instead of handing a cut to the marketplace. We give operators their own branded booking site, renter ID and insurance checks, payments, trip photos and agreements, and real-time profit-per-car reporting — all in one app. On top of that sits Carisma, our AI agent layer that handles the day-to-day busywork of running a fleet.
We've taken 250+ operators direct across 25 states and processed over $3M in bookings, and we're just getting started. Our mission is to put a billion cars to work.
The Role
We're looking for a Senior Product Designer to own the end-to-end experience across our operator app, branded booking sites, and the Carisma AI agents. You'll be a core member of a small, fast-moving product team, shaping how thousands of car rental operators run their businesses every day. This is a high-ownership role: you'll take problems from ambiguous idea to shipped product, balancing craft with speed.
You'll work closely with our founders, engineers, and real operators — the people whose livelihoods depend on our product working well.
What You'll Do
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Own product design end-to-end — from problem definition and user research through wireframes, high-fidelity design, and shipped, polished UI.
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Design across the full platform: the operator fleet-management app, renter-facing booking sites, verification and payment flows, and the Carisma AI agent experiences.
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Turn complex operational workflows (calendars, trips, approvals, payments, verification) into interfaces that feel simple and obvious.
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Design human-in-the-loop experiences for AI agents that "ask before they act" — building trust between operators and automation.
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Talk to operators regularly, watch how they work, and turn what you learn into better product decisions.
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Build and maintain our design system so we ship consistent, high-quality work quickly.
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Partner with engineers to make sure what ships matches the intent, and iterate based on real usage.
Requirements
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3+ years of product design experience, with a portfolio showing shipped, complex web and/or mobile products (ideally B2B, SaaS, marketplace, fintech, or operational tools).
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Strong end-to-end craft: interaction design, visual design, and a solid grasp of UX fundamentals.
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Comfort with ambiguity and a bias toward action — you can scope your own work and move fast without sacrificing quality.
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Fluency in Figma and modern design-system practices.
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A product mindset: you care about the business outcome and the user, not just the pixels.
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Clear communicator who can defend design decisions and collaborate tightly with engineering and founders.
Nice to Have
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Experience designing for AI or agentic products.
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Experience with payments, identity/verification, or logistics/fleet workflows.
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Familiarity with the car rental, mobility, or Turo/marketplace-adjacent space.
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Some front-end sensibility (HTML/CSS or working knowledge of how designs get built).
Why Join
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Real ownership: you'll shape the product direction of a growing company, not just execute tickets.
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Real impact: our customers are small business owners, and good design directly puts money in their pockets.
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Early and growing: join at a stage where your work defines the product and the design culture.
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Work directly with founders and customers, with a short path from idea to shipped.
Benefits
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Health Coverage (IPD)
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PTO
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Hybrid Work
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Annual Performance Based Increment