Senior SEO & PPC Specialist

DigiCareHouse is a leading digital marketing agency helping brands grow their online presence. We are looking for a skilled SEO & PPC Specialist to manage organic search efforts and paid advertising campaigns, boosting website traffic, leads, and conversions.

Key Responsibilities

• Develop and execute on-page, off-page, and technical SEO strategies
• Conduct keyword research, competitor analysis, and SEO audits
• Optimize website content, metadata, internal linking, and landing pages
• Collaborate with content team for SEO-driven content
• Track rankings, traffic, and conversions using analytics tools

PPC Responsibilities

• Plan, launch, and optimize Google Ads campaigns
• Conduct keyword research, audience targeting, and ad copy optimization
• Monitor PPC KPIs such as CTR, CPC, CPA, and conversions
• Collaborate with SEO strategy to maximize ROI

Reporting & Collaboration

• Prepare performance reports for SEO & PPC campaigns
• Provide actionable insights to improve traffic, rankings, and conversions
• Coordinate with content, design, and marketing teams for cohesive campaigns

Requirements

• Bachelor’s degree in Marketing, IT, or related field
• 3–5 years of experience in SEO and PPC (agency experience preferred)
• Hands-on experience with SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog)
• Experience managing Google Ads campaigns
• Strong analytical, problem-solving, and communication skills
• Ability to manage multiple projects and meet deadlines

Salary & Benefits

• Salary: Rs60,000 – Rs80,000 per month (based on experience)
• Career growth and training opportunities
• Collaborative and dynamic work environment

Work Schedule

• Monday to Friday
• 6:00 PM – 3:00 AM
• On-site (Karachi office)

How to Apply

Send your CV and cover letter to hr@digicarehouse.com

Job Type: Full-time

Pay: Rs60,000.00 - Rs90,000.00 per month

Work Location: In person